The Business And Practice Of Coaching Finding Your Niche Making Money Attracting Ideal Clients

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The Business and Practice of Coaching: Finding Your Niche, Making Money, & Attracting Ideal Clients

Author : Wendy Allen,Lynn Grodzki
Publisher : W. W. Norton & Company
Page : 311 pages
File Size : 55,6 Mb
Release : 2005-09-17
Category : Business & Economics
ISBN : 9780393709834

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The Business and Practice of Coaching: Finding Your Niche, Making Money, & Attracting Ideal Clients by Wendy Allen,Lynn Grodzki Pdf

Building a thriving coaching business is a challenge. An estimated 30,000 coaches have entered the coaching profession during the past five years. Unfortunately, the majority report they are unable to earn a living wage from their coaching services. Competition is high, and the knowledge of how to succeed in the business is often lacking. To survive today, coaches must match their enthusiasm with strong business and marketing expertise. Lynn Grodzki and Wendy Allen are veteran business coaches who understand how to strategically approach the business and the practice of coaching as well as how to mentor new coaches entering the profession. The Business and Practice of Coaching is the first text to combine a coaching approach (step-by-step exercises, direct suggestions, insider's tips, and motivational plans) with solid business information and ideas in order to give new and experienced coaches exactly what they need to prosper in the competitive business of coaching. Grodzki and Allen help coaches succeed by giving them the right information, showing them how to develop an entrepreneurial mind-set, and demonstrating how to customize a business plan that can spell the difference between accomplishment and collapse. Grodzki and Allen gives each reader the ability to: * Build a coaching business that has relevance to the larger community around it and be aligned with the new realities of the coaching profession. * Refine your coaching skill set to incorporate the five coaching competencies that signal to the public that you are a masterful coach. * Define your innate coaching specialty and target a profitable niche market so you can make a bigger impact as a coach. * Implement the eight best marketing strategies to attract coaching clients (and know the marketing ideas that coaches do best to avoid). * Set and raise your fees the right way, develop multiple streams of coaching income, and build a six-figure business that you can own and sell. * Institute risk management policies that ensure your practice is legally safe, ethically sound, and trouble free. Covering all of the territory from positioning your coaching business, differentiating it from the competition, acquiring basic entrepreneurial skills, and learning from profiles of master coaches The Business and Practice of Coaching offers a wealth of information and accessible, yet expert guidance. Readers will discover how to take advantage of current trends and avoid distracting hype within the quickly changing coaching profession so that the coaching business they build today will be viable tomorrow.

Therapy with a Coaching Edge: Partnership, Action, and Possibility in Every Session

Author : Lynn Grodzki
Publisher : W. W. Norton & Company
Page : 288 pages
File Size : 41,7 Mb
Release : 2018-05-22
Category : Psychology
ISBN : 9780393712483

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Therapy with a Coaching Edge: Partnership, Action, and Possibility in Every Session by Lynn Grodzki Pdf

Bringing “coaching skills” to a therapy practice and clients. In Therapy with a Coaching Edge, professional practice guru Lynn Grodzki offers a new, paradigm-changing therapy model—adding the leverage and action of a coaching approach to the wisdom and goals of psychotherapy. This book presents a set of powerful coaching strategies that have been adapted and designed specifically for therapy—to provide more reach and range for therapists and counselors while not requiring a wholesale abandonment of therapeutic principles. Using this model, therapists at all levels of experience can promote behavioral change without insisting on homework or rigid protocols. Clients can spot results in each and every therapy session. Resistance to treatment often softens and client retention improves. Grodzki gives new and veteran clinicians the skills to not only improve client outcomes, but also energize themselves as practitioners. Therapists feel empowered as they learn to ask compelling questions that generate "ah-ha" moments. They help clients go beyond a discussion of symptoms to explore topics of core values. They show clients how to make decisions based on both necessity and a vision of a better future. The model provides readers with just-in-time learning, to identify a skill when it is needed an then immediately apply the steps in a session. Grodzki, an expert psychotherapist and master certified coach, has proven herself to be a trusted voice for therapists through her writing and workshops; she makes the steps to using a coaching approach understandable by offering lively case examples, "your turn" exercises, and sample scripts to give her readers the confidence and context to move forward.

Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals

Author : Lynn Grodzki
Publisher : W. W. Norton & Company
Page : 320 pages
File Size : 45,8 Mb
Release : 2015-03-30
Category : Psychology
ISBN : 9780393709490

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Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals by Lynn Grodzki Pdf

A much-anticipated second edition to this classic practice-building text. Building Your Ideal Private Practice, a best-seller in its genre, is now fully revised after its original publication in 2000. Much has changed for therapists in private practice over the past fifteen years, including the widespread encroachment by insurance and managed care into the marketplace, the density of new therapists as over 600,000 therapists nation-wide try to stay viable, and the role of the Internet in marketing services. The revision of Building Your Ideal Private Practice is a comprehensive guide, updated with six new chapters and targeted for therapists at all stages of private practice development. It covers the essential how-to questions for those starting out in practice and explains the common pitfalls to avoid. For those already in practice, worried about profitability in an age of increasing competition, the author offers informed strategies such as the best way to create websites and other online marketing to find clients, and then goes further to explain how to retain the new breed of fickle clients who shop for therapists online, but are hard to satisfy. Other new chapters support veteran therapists edging towards retirement, including how to sell a therapy business for a profit or whether to stay working solo or expand into a more lucrative group business model. The revision comprises a complete, easy to use and fascinating business plan that shows therapists not just what to do, but also who to be in order to succeed. It adds depth, up-to-date information and a wealth of strategies to the original book, often referred to as the “bible” for therapists in private practice. Like the original, the revision conveys the author’s experience, optimism and warmth as she presents case examples, checklists and exercises to make the business advice come alive. Whether you have insurance-based or a fee-for-service practice, this book will help you thrive.

Christian Coaching, Second Edition

Author : Gary Collins
Publisher : Tyndale House
Page : 302 pages
File Size : 43,8 Mb
Release : 2014-02-27
Category : Religion
ISBN : 9781615215256

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Christian Coaching, Second Edition by Gary Collins Pdf

Do you long to make a difference in the lives of others? Every day, companies, churches, families, and individuals turn to coaches for help in navigating life’s transitions. A widely used and respected resource for leaders, pastors, and counselors, Christian Coaching will equip you with the tools to help people overcome obstacles and turn their potential into reality. Now updated and expanded, this groundbreaking guide presents a unique biblically based coaching model, designed to help you: Develop and refine your active listening skills Connect with people on a meaningful level Clarify a vision and defining steps to put it into practice Guide someone through obstacles and life transitions Coach people in a variety of career, marriage, family, and church situations Empower people to establish healthy boundaries with friends, family, and work And much more Now with interactive forms and questionnaires for you and your clients, this comprehensive guide may be the most helpful and entertaining book on coaching you’ll read. “Dr. Gary Collins takes all the vital elements of coaching and brings them together into one valuable resource. This book is essential for anyone—not just Christians—who wants to make a difference in the lives of others.” —Ken Blanchard, coauthor of The One Minute Manager and Lead Like Jesus

Niche Marketing for Coaches

Author : Hannah McNamara
Publisher : Thorogood Publishing
Page : 266 pages
File Size : 41,7 Mb
Release : 2007
Category : Business & Economics
ISBN : 9781854184832

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Niche Marketing for Coaches by Hannah McNamara Pdf

Niche Marketing for Coaches is the essential handbook for building a life coaching, executive coaching or business coaching practice. Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only choice. As you read through the pages, you'll discover how to: * Identify your own, personal niche * Use the marketing techniques which work best for coaches * Anticipate your prospective clients' wants and needs * Work with coaching tools and models when planning your marketing strategy * Set your coaching rates and put packages together * Win business from individuals, sole traders, and large organizations * Write press releases, brochures, websites, sales letters and much, much more

A Generous Presence

Author : Rochelle Melander
Publisher : Rowman & Littlefield
Page : 385 pages
File Size : 55,5 Mb
Release : 2006-08-28
Category : Religion
ISBN : 9781566994569

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A Generous Presence by Rochelle Melander Pdf

A Generous Presence is a collection of story-driven essays about the philosophy, tools, and work of coaching that is designed to support all spiritual leaders in deepening and enriching their personal and professional relationships. By practicing the coaching tools Rochelle Melander offers, spiritual leaders will be better equipped to guide those they work with toward accepting the past, creating a life vision, and setting goals for the future. Additionally, the tools provided in this book will help leaders understand themselves and enable them to strengthen their definitions for healthy living, raise their awareness about their own life and relationship skills, and improve their skills in relating to individuals and groups.

Essential Life Caoching Skills

Author : Angela Dunbar
Publisher : Routledge
Page : 212 pages
File Size : 41,6 Mb
Release : 2009-09-10
Category : Business & Economics
ISBN : 9781135266936

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Essential Life Caoching Skills by Angela Dunbar Pdf

This book provides a comprehensive guide to the complete range and depth of skills required to succeed as a life coach. It will be ideal reading for new and existing life coaches who wish to find ways to enhance their competence and ability.

An Introduction to Human Operations Psychotherapy

Author : Steve Davidson
Publisher : Rowman & Littlefield
Page : 240 pages
File Size : 46,8 Mb
Release : 2017-07-27
Category : Psychology
ISBN : 9781442256644

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An Introduction to Human Operations Psychotherapy by Steve Davidson Pdf

In this book, Steve Davidson offers an innovative approach to psychotherapy and to personal development that builds upon operations theory and the idea that by methodically building operational competence, by identifying needs and wants, and then taking necessary action, we have a better opportunity to find happiness and personal fulfillment.

Life Coach

Author : K. L. Hammond
Publisher : Createspace Independent Publishing Platform
Page : 96 pages
File Size : 52,6 Mb
Release : 2018-01-06
Category : Electronic
ISBN : 1978450141

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Life Coach by K. L. Hammond Pdf

Life Coach: Turn Your Life Coaching Practice into a Money-Making Machine is the book that your life coaching practice needs to truly find financial success in today's business environment. There is so much advice for life coaches out there on connecting with their clients and finding themselves, which is a necessary foundation for any life coach. However, what most life coaches lack is the ability to turn all that life coaching expertise into a truly profitable business. This book will dive deep into the strategy, tips, and tactics that will help you figure out exactly how to make money off doing what you do best as a qualified and talented life coach. In here you will find tons of great ways to make money, including the following: - How to identify and attract customers who are not only able to pay but happy to pay as well as how to tell when a client is just wasting your time. - Multiple different ways you can monetize your life coaching including specific actionable advice on eBooks, blog posts, webinars, and courses. - How to maintain and establish a web presence including how to build and structure a site, and what social media channels are worth pursuing. - The premium mindset you will need to find financial success as a life coach in this environment. - Why giving away material and knowledge for free actually increases the likelihood, you will make big bucks life coaching. - One audience you haven't considered selling life coaching services to, but really should. All of the above is included in detail in this book, and more! This book is full of proven step by step strategies and tips that will leave you with precise actions you can take to start immediately positioning your life coaching business as a premium and ultimately profitable one. If you are even considering being a professional life coach, the business and marketing skills and mindsets inside are absolutely fundamental. Start reading now so you can make real money as a life coach tomorrow!

Make Money as a Life Coach: How to Become a Life Coach and Attract Your First Paying Client

Author : Melissa Ricker,Sally Miller
Publisher : Independently Published
Page : 80 pages
File Size : 46,6 Mb
Release : 2018-02-15
Category : Business & Economics
ISBN : 1980304211

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Make Money as a Life Coach: How to Become a Life Coach and Attract Your First Paying Client by Melissa Ricker,Sally Miller Pdf

Have you ever wondered how to become a life coach but found yourself thinking:"What if I fail or am not good enough?""What kind of coaching can I do?""Where should I even start?"If so, you're in the right place. The authors of Make Money as a Life Coach get it. They know what it's like to navigate the world of online business and coaching. After considerable learning and several wrong turns, they've both gone on to create successful coaching businesses. Now, they want to help you do the same. Because here's what nobody tells you...... becoming a life coach doesn't have to be difficult. All you need is a phone, an internet connection, and a deep desire to help people.Yes, there are a lot of steps you can take to become a life coach. But you don't have to do all (or many) of them. And you certainly don't need to do everything when you're first starting out.In this book, the authors cut through the noise and show you exactly how to:* Identify your ideal coaching niche - So that you feel confident in your offering and become the coach that you were designed to be.* Define your marketing strategy - To attract a constant stream of your ideal clients.* Confidently conduct a discovery call - So that you sign your first paying clients as quickly as possible.When you follow the steps in this book you'll not only start your business, you'll also sign your first paying client(s) in as little as 30 days.Imagine how your life will change when you're doing work that is meaningful and profitable. Work that you are uniquely designed to do.Reading this book (and taking action) will save you time, money and your sanity. You don't need to keep trying to figure this out on your own. If you're a stay-at-home mom looking to earn income doing rewarding work. Or if you simply want financial freedom and a more meaningful life. Make Money as a Life Coach shows you exactly how to become a life coach and attract your first paying client(s) as quickly as possible.So, what are you waiting for? Click the BUY NOW button at the top of this page and start creating your dream coaching business!

Developing A Coaching Business

Author : Rogers, Jenny
Publisher : McGraw-Hill Education (UK)
Page : 161 pages
File Size : 53,8 Mb
Release : 2006-06-01
Category : Business & Economics
ISBN : 9780335220496

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Developing A Coaching Business by Rogers, Jenny Pdf

"This 'little black book' is a practical book which all coaches should read before they decide to enter the business world of coaching. It is an easy read that is packed with a number of useful tips and practical advice of how to both develop and implement your business." Yvonne Thackray How do I set up a coaching business? How do I find clients? How do I market myself successfully? If you are considering these questions, then this is the book for you. The coaching market is thriving but many coaches need practical help on how to develop and grow their businesses. Being a good coach is never enough. This book gives practical help based on many years of successful experience. Many coaches make the mistake of starting too broadly when the secret is to find a niche - but how do you do this? How do you find your natural clients? How do they find you? What should you charge? Should you have an office or can you work from home? Start-up costs are never as minimal as they might look, so how do you sustain yourself while you are building the business? It is essential to promote your fledgling business but which methods work and which are just a waste of time and money? You must have a web site but what should it contain to carry the right message about you and your coaching practice? Then there is the whole question of selling - a process many coaches dread but which has to be done because word of mouth on its own will never generate enough clients to earn a decent living. Finally, how big do you ultimately want your business to be? What are the plusses and minuses of growth? This book explains step by step how to build a successful new coaching business using an innovative method of selling with integrity. Using helpful case studies, Jenny Rogers clearly analyses the practical issues that can make or break a new venture. This book is the first step in running a successful coaching business.

7 Figure Coach

Author : Patrick Ejeke
Publisher : Unknown
Page : 138 pages
File Size : 53,9 Mb
Release : 2020-11-09
Category : Electronic
ISBN : 9798561510328

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7 Figure Coach by Patrick Ejeke Pdf

Are You Ready to Make A Significant Income Online with Your Valuable Knowledge?It's About Time for You to Start Your Own Coaching Business There is a lot of misinformation about the coaching industry. Am here to let you know that anyone and I mean anyone including you can do this if you have specialized knowledge of anything and follow simple principles. So, here are 6 points I want to have at the back your mind before you start reading this book- If you have valuable knowledge in a niche that is in demand you can make a significant income as an online coach. Anybody can start an online coaching business today. There are many people looking for online coaches that have the knowledge and experience to help them. A lot of people try to do this, but they do not approach things in the right way. A lot of people try to do this, but they do not earn the income that they are looking for because they do not approach things in the right way. It is easy to start online coaching a lot of people dive right in and do not get the results that they were expecting. Without a plan, you will never know if you are truly succeeding or not. Having a plan for your online coaching business is very important. You have to have the right mindset to be a successful online coach. You need to make the right impression as an online coach, and this starts with your website. Here's where my advice for you comes in. With My Advice... You will learn how to start a profitable online coaching business. You will learn the mindset that you need and how you can develop it. You will be able to create a plan so that you have the best chance of success. You will learn how to make the right impression as an online coach. You will learn how to set up a website for your online coaching business. To make it easy, I've put together a step-by-step guide that will show you exactly how it's done... Introducing... 7 Figure CoachHow Start Your Own Coaching Business, Get New Customers, Stand Out from The Crowd, And Make More Money Today! A Quick Guide To Starting A Profitable Online Coaching Business No stones are left unturned when you get your hands on this now. You will become a complete expert on this, and you'll get everything you need inside to do the same... Here's Just A Quick Preview of What You'll Discover Inside... Why Start an Online Coaching Business? Developing a Successful Online Coach Mindset Essential Steps for A Successful Online Coaching Business Effective Delivery of Online Coaching Setting Up A Website for Your Online Coaching Business Getting Clients for your Online Coaching Business Different Types of Online Coaching Services You Can Provide Best Platforms and Tools To Use For Online Coaching Successful Online Coach Best Practices Plus, a whole lot more... This is the easiest way to actually start a profitable Online Coaching Business! Who Needs This Step-By-Step Guide? Anyone who wants to build a coaching business or make money from their expertise So, Scroll Up And Click The Buy Button Now To Start Profiting With Your Expertise!

Attracting Perfect Customers

Author : Stacey Hall,Jan Brogniez
Publisher : Berrett-Koehler Publishers
Page : 234 pages
File Size : 49,7 Mb
Release : 2001-10-15
Category : Business & Economics
ISBN : 9781609940379

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Attracting Perfect Customers by Stacey Hall,Jan Brogniez Pdf

“A step-by-step approach to increasing your happiness, as well as your profitability and success in business . . . A very provocative concept.” —Gerry Myers, author of Targeting the New Professional Woman Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones—even customers who are ultimately more trouble than they’re worth. Attracting Perfect Customers invites readers to move beyond the notions that “business is war” and winning market share means “beating” the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them. Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years, and now they share their secrets. They prove that war-like marketing techniques seem antiquated and labor-intensive when compared to the Strategic Attraction Planning process, which requires just five minutes each day and enables any business to easily attract customers that are a perfect fit for their organization—the kind of customers it is a pleasure to serve. The authors reveal the six success standards of strategic synchronicity and share simple, fun, and easy-to-follow exercises that can be applied to any organization. They walk you through the process of creating your own personalized Strategic Attraction Plan and provide 21 supportive tips for making any company more attractive to its perfect customers. Attracting Perfect Customers will take you to a place where there is an abundance of perfect customers and clients with whom you can build strong, satisfying, profitable, and lasting relationships.

Start Your Own Coaching Business 2/E

Author : Entrepreneur Press,Rich Mintzer
Publisher : Entrepreneur Press
Page : 200 pages
File Size : 53,6 Mb
Release : 2012-08-02
Category : Business & Economics
ISBN : 9781599184456

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Start Your Own Coaching Business 2/E by Entrepreneur Press,Rich Mintzer Pdf

Use Your Passion to Inspire Action Turn your passion for life into a fulfilling, lucrative career as a motivational coach. Whether you want to inspire others to go after their dreams, achieve their business goals or better manage their everyday life, Entrepreneur Press gives you the steps you need to get started. This hands-on guide shows you how to launch your own successful coaching company. Learn step by step how to establish your business, position yourself as an expert, attract clients and build revenue. Our experts provide real-life examples, sound business advice and priceless tips to put you on your way to making a difference--and making money. Learn how to: Set up your business with minimal startup investment Develop your coaching expertise Build a business brand that gets noticed Capture clients by showing them you’re worth their money Price your service Advertise and publicize to attract more clients Boost profits by expanding your business You already have the motivation and the passion--this guide shows you how to share it with others and make a profit!