Author : Ulrich Hiemenz,Rolf J Langhammer,Jamuna P Agarwal,Martin Gross
Publisher : Routledge
Page : 128 pages
File Size : 41,7 Mb
Release : 2019-06-18
Category : Political Science
ISBN : 9781000315608
The Competitive Strength Of European, Japanese, And U.s. Suppliers On Asean Markets by Ulrich Hiemenz,Rolf J Langhammer,Jamuna P Agarwal,Martin Gross Pdf
Originally published in 1987. This study evaluates micro- and macroeconomic determinants for the export performance of European suppliers to the markets of the Association of Southeast Asian Nations (ASEAN). By comparing marketing strategies and the respective economic environment of suppliers from ElH"ope , Japan , and the U S - the major exporter