The Digital Multinational

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The Digital Multinational

Author : Satish Nambisan,Yadong Luo
Publisher : MIT Press
Page : 262 pages
File Size : 50,8 Mb
Release : 2022-02-15
Category : Business & Economics
ISBN : 9780262367554

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The Digital Multinational by Satish Nambisan,Yadong Luo Pdf

How multinational companies can use digital technology to compete in a world where business is driven by the forces of both globalization and deglobalization. Digital technology has put globalization on steroids; multinational companies now account for one-third of world GDP and one-fourth of world employment. And yet complicating this story of unchecked global capitalism are two contradictory forces. Even as advances in digital technology enable borderless markets, a new nationalism has emerged, reviving protectionism and railing against digital colonialism. In The Digital Multinational, management experts Satish Nambisan and Yadong Luo examine how companies can adopt a dual strategy to cope with this new normal: harnessing the power of digital technology while adapting to the geopolitical realities of particular markets. Key to success, Nambisan and Luo explain, is the notion of tight and loose coupling to characterize the relationship of the digital multinational to its global partners and subsidiaries. Identifying the tightness-looseness requirements of global business connectivity leads to successful business strategy. Drawing on real-world examples that include Burberry’s entrance into the Chinese market, Unilever’s AI-powered global talent marketplace, and the Vocal for Local movement in India, they develop a typology of global business contexts; discuss digital strategies for entering new markets, establishing digital platforms, managing globally dispersed activities, and pursuing innovation; and explain how these strategies can be part of a business leader’s toolkit. The Digital Multinational is an essential guide to competing in a business world driven by both globalization and deglobalization.

The Digital Multinational

Author : Satish Nambisan,Yadong Luo
Publisher : Unknown
Page : 128 pages
File Size : 49,8 Mb
Release : 2022
Category : Globalization
ISBN : 0262367548

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The Digital Multinational by Satish Nambisan,Yadong Luo Pdf

"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"--

Digital Economies at Global Margins

Author : Mark Graham
Publisher : MIT Press
Page : 390 pages
File Size : 41,6 Mb
Release : 2019-02-12
Category : Technology & Engineering
ISBN : 9780262535892

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Digital Economies at Global Margins by Mark Graham Pdf

Investigations of what increasing digital connectivity and the digitalization of the economy mean for people and places at the world's economic margins. Within the last decade, more than one billion people became new Internet users. Once, digital connectivity was confined to economically prosperous parts of the world; now Internet users make up a majority of the world's population. In this book, contributors from a range of disciplines and locations investigate the impact of increased digital connectivity on people and places at the world's economic margins. Does the advent of a digitalized economy mean that those in economic peripheries can transcend spatial, organizational, social, and political constraints—or do digital tools and techniques tend to reinforce existing inequalities? The contributors present a diverse set of case studies, reporting on digitalization in countries ranging from Chile to Kenya to the Philippines, and develop a broad range of theoretical positions. They consider, among other things, data-driven disintermediation, women's economic empowerment and gendered power relations, digital humanitarianism and philanthropic capitalism, the spread of innovation hubs, and two cases of the reversal of core and periphery in digital innovation. Contributors Niels Beerepoot, Ryan Burns, Jenna Burrell, Julie Yujie Chen, Peter Dannenberg, Uwe Deichmann, Jonathan Donner, Christopher Foster, Mark Graham, Nicolas Friederici, Hernan Galperin, Catrihel Greppi, Anita Gurumurthy, Isis Hjorth, Lilly Irani, Molly Jackman, Calestous Juma, Dorothea Kleine, Madlen Krone, Vili Lehdonvirta, Chris Locke, Silvia Masiero, Hannah McCarrick,Deepak K. Mishra, Bitange Ndemo, Jorien Oprins, Elisa Oreglia, Stefan Ouma, Robert Pepper, Jack Linchuan Qiu, Julian Stenmanns, Tim Unwin, Julia Verne, Timothy Waema

Beyond Digital

Author : Paul Leinwand,Mahadeva Matt Mani
Publisher : Harvard Business Press
Page : 142 pages
File Size : 51,7 Mb
Release : 2022-01-04
Category : Business & Economics
ISBN : 9781647822330

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Beyond Digital by Paul Leinwand,Mahadeva Matt Mani Pdf

Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Digital Strategies in a Global Market

Author : Natalia Konina
Publisher : Springer Nature
Page : 292 pages
File Size : 45,8 Mb
Release : 2021-01-02
Category : Business & Economics
ISBN : 9783030582678

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Digital Strategies in a Global Market by Natalia Konina Pdf

This book examines the impact of the Fourth Industrial Revolution on business strategy, marketing, management, sustainability innovation, and various kinds of industry. It provides a broad overview of ways that organisations have sought to develop a digital strategy, and explores the challenges and opportunities posed by a rapidly transforming digital world. It draws on European and Russian case studies, with chapters addressing smart cities, corporate governance, the digital single market, and agrobusiness. This book will be of interest to academics and practitioners in management and economics, who are interested in digital strategies performance in global markets.

Global Digital Cultures

Author : Aswin Punathambekar,Sriram Mohan
Publisher : University of Michigan Press
Page : 327 pages
File Size : 51,8 Mb
Release : 2019-06-06
Category : Computers
ISBN : 9780472131402

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Global Digital Cultures by Aswin Punathambekar,Sriram Mohan Pdf

Digital media histories are part of a global network, and South Asia is a key nexus in shaping the trajectory of digital media in the twenty-first century. Digital platforms like Facebook, WhatsApp, and others are deeply embedded in the daily lives of millions of people around the world, shaping how people engage with others as kin, as citizens, and as consumers. Moving away from Anglo-American and strictly national frameworks, the essays in this book explore the intersections of local, national, regional, and global forces that shape contemporary digital culture(s) in regions like South Asia: the rise of digital and mobile media technologies, the ongoing transformation of established media industries, and emergent forms of digital media practice and use that are reconfiguring sociocultural, political, and economic terrains across the Indian subcontinent. From massive state-driven digital identity projects and YouTube censorship to Tinder and dating culture, from Twitter and primetime television to Facebook and political rumors, Global Digital Cultures focuses on enduring concerns of representation, identity, and power while grappling with algorithmic curation and data-driven processes of production, circulation, and consumption.

International Business in the Information and Digital Age

Author : Rob van Tulder,Alain Verbeke,Lucia Piscitello
Publisher : Emerald Group Publishing
Page : 440 pages
File Size : 47,8 Mb
Release : 2018-11-16
Category : Business & Economics
ISBN : 9781787563278

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International Business in the Information and Digital Age by Rob van Tulder,Alain Verbeke,Lucia Piscitello Pdf

The information and digital age is shaped by a small number of multinational enterprises from a limited number of countries. This volume covers the latest insight from the International Business discipline on prevailing trends in business model evolution. It also discusses critical issues of regulation in the new information and digital space.

Global Goliaths

Author : James R. Hines
Publisher : Brookings Institution Press
Page : 585 pages
File Size : 52,7 Mb
Release : 2021-04-20
Category : Business & Economics
ISBN : 9780815738565

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Global Goliaths by James R. Hines Pdf

How multinationals contribute, or don't, to global prosperity Globalization and multinational corporations have long seemed partners in the enterprise of economic growth: globalization-led prosperity was the goal, and giant corporations spanning the globe would help achieve it. In recent years, however, the notion that all economies, both developed and developing, can prosper from globalization has been called into question by political figures and has fueled a populist backlash around the world against globalization and the corporations that made it possible. In an effort to elevate the sometimes contentious public debate over the conduct and operation of multinational corporations, this edited volume examines key questions about their role, both in their home countries and in the rest of the world where they do business. Is their multinational nature an essential driver of their profits? Do U.S. and European multinationals contribute to home country employment? Do multinational firms exploit foreign workers? How do multinationals influence foreign policy? How will the rise of the digital economy and digital trade in services affect multinationals? In addressing these and similar questions, the book also examines the role that multinational corporations play in the outcomes that policymakers care about most: economic growth, jobs, inequality, and tax fairness.

Handbook of Research on Global Information Technology Management in the Digital Economy

Author : Raisinghani, Mahesh S.
Publisher : IGI Global
Page : 588 pages
File Size : 41,8 Mb
Release : 2008-01-31
Category : Computers
ISBN : 9781599048765

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Handbook of Research on Global Information Technology Management in the Digital Economy by Raisinghani, Mahesh S. Pdf

Includes the most important issues, concepts, trends and technologies in the field of global information technology management, covering topics such as the technical platform for global IS applications, information systems projects spanning cultures, managing information technology in corporations, and global information technology systems and socioeconomic development in developing countries.

Taxing the Digital Economy

Author : Craig Elliffe
Publisher : Cambridge University Press
Page : 355 pages
File Size : 41,9 Mb
Release : 2021-05-13
Category : Business & Economics
ISBN : 9781108485241

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Taxing the Digital Economy by Craig Elliffe Pdf

Highly digitalised businesses threaten the viability of the international corporate tax system. Can a new system overcome these challenges?

The Digital Glocalization of Entertainment

Author : Paolo Sigismondi
Publisher : Springer Science & Business Media
Page : 138 pages
File Size : 45,5 Mb
Release : 2011-08-31
Category : Business & Economics
ISBN : 146140908X

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The Digital Glocalization of Entertainment by Paolo Sigismondi Pdf

In this volume, Paolo Sigismondi explores the dynamics of global media and entertainment, specifically analyzing the implications of the global rise of non-scripted entertainment (as reality TV programs) and the impact and consequences of the Information and Communication Technology (ICT) revolution on the content, delivery platforms, and overall business models of the media and entertainment landscape. This work aims at bridging the gap between media theories and industry practices in a rapidly evolving global mediascape, building on scholarship in the field and enriched by case studies and insights from business practice. This work demonstrates that the paradigms of the landscape are shifting, introducing the digital “glocalization” of entertainment, through which successful media crossing national and cultural borders incorporate both global and local features. Key questions raised include: Is the ICT revolution an example of disruptive technology for the global media and entertainment industry? Is the existing status quo challenged, and in, particular Hollywood’s global leadership? What are the global entities emerging as Hollywood’s main competitors in this technologically evolving landscape? Sigismondi argues that as new players are entering the field, new threats to Hollywood’s dominance are emerging. The global leaders in non-scripted entertainment, for example, are European-based global entities operating outside the Hollywood system. Meanwhile, the ICT revolution is modifying the contours and boundaries of the global mediascape. Sigismondi’s approach provides unique insight into how the forces of technology and globalization are transforming television, cinema, and online entertainment.

Economic Growth in the European Union

Author : Christos Nikas
Publisher : Springer Nature
Page : 191 pages
File Size : 47,8 Mb
Release : 2020-08-29
Category : Business & Economics
ISBN : 9783030482107

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Economic Growth in the European Union by Christos Nikas Pdf

This book studies the economic recovery of individual European Union member states more than ten years after the beginning of the global economic crisis. In light of austerity policies and conservative government investments in many EU countries, it explores how higher growth rates can be achieved by stimulating firms and economic sectors with a high accelerator potential. The contributing authors analyze the effects of EU policies on small and medium-sized enterprises (SMEs), while also studying EU policies with the potential to foster investments and economic growth. Furthermore the book assesses the EU policy on foreign direct investment (FDI) in the member states, in comparison with similar policies in Russia and the US. The authors demonstrate that FDI, besides providing financial resources, can facilitate modernization especially in the high technology sectors. Finally, the book provides a sector analysis and policy recommendations on tourism and immigration, as well as economic protectionism, since tourism has proved to be the most dynamic sector, especially in the European South, while immigration is one of the most serious issues the EU is currently facing. This book will appeal to scholars in economics and related fields, as well as decision-makers and professionals at governmental institutions looking for policy measures and tools to stimulate economic growth.

Handbook of Research on Digital Transformation, Industry Use Cases, and the Impact of Disruptive Technologies

Author : Wynn, Martin George
Publisher : IGI Global
Page : 487 pages
File Size : 49,5 Mb
Release : 2021-10-15
Category : Business & Economics
ISBN : 9781799877141

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Handbook of Research on Digital Transformation, Industry Use Cases, and the Impact of Disruptive Technologies by Wynn, Martin George Pdf

Companies from various sectors of the economy are confronted with the new phenomenon of digital transformation and are faced with the challenge of formulating and implementing a company-wide strategy to incorporate what are often viewed as “disruptive” technologies. These technologies are sometimes associated with significant and extremely rapid change, in some cases with even the replacement of established business models. Many of these technologies have been deployed in unison by leading-edge companies acting as the catalyst for significant process change and people skills enhancement. The Handbook of Research on Digital Transformation, Industry Use Cases, and the Impact of Disruptive Technologies examines the phenomenon of digital transformation and the impact of disruptive technologies through the lens of industry case studies where different combinations of these new technologies have been deployed and incorporated into enterprise IT and business strategies. Covering topics including chatbot implementation, multinational companies, cloud computing, internet of things, artificial intelligence, big data and analytics, immersive technologies, and social media, this book is essential for senior management, IT managers, technologists, computer scientists, cybersecurity analysts, academicians, researchers, IT consultancies, professors, and students.

Digital Capitalism

Author : Dan Schiller
Publisher : MIT Press
Page : 324 pages
File Size : 52,5 Mb
Release : 1999
Category : Business & Economics
ISBN : 0262692333

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Digital Capitalism by Dan Schiller Pdf

Schiller explores how corporate domination is changing the political and social underpinnings of the Internet. He argues that the market driven policies which govern the Internet are exacerbating existing social inequalities.

The Digital Global Condition

Author : Elizabeth Kath,Julian C. H. Lee,Aiden Warren
Publisher : Springer Nature
Page : 253 pages
File Size : 40,6 Mb
Release : 2023-06-21
Category : Social Science
ISBN : 9789811999802

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The Digital Global Condition by Elizabeth Kath,Julian C. H. Lee,Aiden Warren Pdf

This book explores how globalization and ubiquity of digital technology combine to create specific global impacts, challenges and opportunities. Although globalization is already associated with the speeding up of interactions and change, digital globalization is characterized by immediacy. The utter pervasiveness opens new global vulnerabilities at international, national, social and personal levels. The Digital Global Condition examines the nature of digital globalization, enabling us to not only inhabit a digital world, but also to understand it, even to live well in it.