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Author : Henry Phelps Brown
Publisher : Unknown
Page : 250 pages
File Size : 44,5 Mb
Release : 1960
Category : Prices
ISBN : UOM:39015063819042
Author : Ernest Henry Pholps Brown
Publisher : Unknown
Page : 248 pages
File Size : 43,8 Mb
Release : 1949
Category : Electronic
ISBN : RUTGERS:39030008021000
Author : Tim J. Smith
Publisher : John Wiley & Sons
Page : 212 pages
File Size : 40,9 Mb
Release : 2016-07-25
Category : Business & Economics
ISBN : 9781119183198
Practical guidance and a fresh approach for more accurate value-based pricing Pricing Done Right provides a cutting-edge framework for value-based pricing and clear guidance on ideation, implementation, and execution. More action plan than primer, this book introduces a holistic strategy for ensuring on-target pricing by shifting the conversation from 'What is value-based pricing?' to 'How can we ensure that our pricing reflects our goals?' You'll learn to identify the decisions that must be managed, how to manage them, and who should make them, as illustrated by real-world case studies. The key success factor is to build a pricing organization within your organization; this reveals the relationships between pricing decisions, how they affect each other, and what the ultimate effects might be. With this deep-level insight, you are better able to decide where your organization needs to go. Pricing needs to be done right, and pricing decisions have to be made—but are you sure that you're leaving these decisions to the right people? Few managers are confident that their prices accurately reflect the cost and value of their product, and this uncertainty leaves money on the table. This book provides a practical template for better pricing strategies, methods, roles, and decisions, with a concrete roadmap through execution. Identify the right questions for pricing analyses Improve your pricing strategy and decision making process Understand roles, accountability, and value-based pricing Restructure perspectives to help pricing reflect your organization's goals The critical link between pricing and corporate strategy must be reflected in the decision making process. Pricing Done Right provides the blueprint for more accurate pricing, with expert guidance throughout the change process.
Author : Sir Henry Phelps Brown
Publisher : Hassell Street Press
Page : 248 pages
File Size : 53,9 Mb
Release : 2021-09-09
Category : Electronic
ISBN : 1014690153
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
Author : Henry Phelps Brown
Publisher : Unknown
Page : 248 pages
File Size : 43,8 Mb
Release : 1949
Category : Prices
ISBN : UIUC:30112054877144
Author : Robert Dorfman
Publisher : Unknown
Page : 168 pages
File Size : 51,7 Mb
Release : 1964
Category : Commerce
ISBN : STANFORD:36105044150592
Explains theoretical concepts of information, decision and control, relating the analytic apparatus of economics to practices of businessmen, accountants, and everyday consumers.
Author : Esteban F. Thomsen
Publisher : Routledge
Page : 160 pages
File Size : 40,6 Mb
Release : 2002-01-22
Category : Business & Economics
ISBN : 9781134915576
First published in 1992. Routledge is an imprint of Taylor & Francis, an informa company.
Author : Hermann Simon,Martin Fassnacht
Publisher : Springer
Page : 569 pages
File Size : 55,9 Mb
Release : 2018-12-11
Category : Business & Economics
ISBN : 9783319994567
In this book, the world’s foremost experts on pricing integrate theoretical rigor and practical application to present a comprehensive resource that covers all areas of the field. This volume brings together quantitative and qualitative approaches and highlights the most current innovations in theory and practice. Going beyond the traditional constraints of “price theory” and “price policy,” the authors coined the term “price management” to represent a holistic approach to pricing strategy and tactical implementation. They remind us that the Ancient Romans used one word, pretium, to mean both price and value. This is the fundamental philosophy that drives successful price management where producer and customer meet. Featuring dozens of examples and case studies drawn from their extensive research, consulting, and teaching around the world, Simon and Fassnacht cover all aspects of pricing following the price management process with its four phases: strategy, analysis, decision, and implementation. Thereby, the authors take into account the nuances across industry sectors, including consumer goods, industrial products, services, and trade/distribution. In particular, they address the implications of technological advancements, such as the Internet and new measurement and sensor technologies that have led to a wealth of price management innovations, such as flat rates, freemium, pay-per-use, or pay-what-you-want. They also address the emergence of new price metrics, Big Data applications, two-sided price systems, negative prices, and the sharing economy, as well as emerging payment systems such as bitcoin. The result is a “bible” for leaders who recognize that price is not only a means to drive profit in the short term, but a tool to generate sustained growth in shareholder value over the longer term, and a primer for researchers, instructors, and students alike. Praise for Price Management “This book is truly state of the art and the most comprehensive work in price management.” - Prof. Philip Kotler, Kellogg School of Management, Northwestern University “This very important book builds an outstanding bridge between science and practice.“ - Kasper Rorsted, CEO, Adidas “This book provides practical guidelines on value creation, communication and management, which is an imperative for businesses to survive in the coming era of uncertainty.” - Dr. Chang-Gyu Hwang, Chairman and CEO, KT Corporation (Korea Telecom)
Author : Milton M. Shapiro
Publisher : Ludwig von Mises Institute
Page : 426 pages
File Size : 55,8 Mb
Release : 1985
Category : Microeconomics
ISBN : 9781610162852
Author : Thomas T. Nagle,John Hogan,Joseph Zale
Publisher : Routledge
Page : 478 pages
File Size : 54,8 Mb
Release : 2016-08-23
Category : Business & Economics
ISBN : 9781351969505
For undergraduate introduction to Market Pricing courses. A comprehensive and practical, step-by-step guide to pricing analysis and strategy development. The Strategy and Tactics of Pricing shows readers how to manage markets strategically—rather than simply calculate pricing based on product and profit—in order to improve their competitiveness and the profitability of their offers. The fifth edition contains a new chapter on price implementation and several updated examples on pricing challenges in today’s markets. Features: NEW! Show students how proper pricing can increase profitability—New Chapter on Price Implementation. A completely new chapter on implementing pricing strategy identifies the challenges involved in embedding strategic pricing principles within an organization. This chapter also describes how managers can lead a structured change process to build a more profitable commercial organization. NEW! Offer access to pricing software—Three-Month Trial of LeveragePoint Software. This edition is now available with software for creating and communicating economic value estimations systematically—from LeveragePoint Innovations Inc. While versions of this software that enable sharing require corporate contracts for access, versions for individual student and practitioner use are available without charge for three months with the purchase of The Strategy and Tactics of Pricing. NEW! Make pricing theory relative—Updated Examples of Pricing. Helping connect pricing theory to what students are familiar with, this edition includes updated examples with more topical illustrations of current pricing challenges such as: • iPhone pricing • New models for pricing music • Services pricing NEW! Present the latest information—Heavily Revised Chapters. The revised chapter on Pricing Policy provides a theoretically-grounded framework to describe specific policies for managing price changes for situations such as: -Cost-based price increases -Price reductions in a recession -Discounts The chapter on Value Creation now addresses the difference between how to consider value when it is driven by tangible monetary drivers (saving money on gas) versus the more subjective psychological drivers (doing the right thing for the environment). The chapter on Value and Price Communication has been substantially revised to describe how to communicate value in a wide variety of product and customer contexts. This chapter also demonstrates how to target communications to affect specific behaviors throughout the customer’s buying process. The chapter on Price Setting has been expanded to provide a robust process for setting prices that can be widely applied to consumer and business markets.
Author : Tim James Smith
Publisher : Unknown
Page : 128 pages
File Size : 44,8 Mb
Release : 2016
Category : BUSINESS & ECONOMICS
ISBN : 1119269881
"Pricing Done Right provides a roadmap for the journey so they can get pricing done right as they implement the changes that will better position them for success"--
Author : Yongsheng Ma
Publisher : Springer Nature
Page : 233 pages
File Size : 42,6 Mb
Release : 2023-03-27
Category : Computers
ISBN : 9789811998256
This book is a collection of selected papers submitted to the 2022 International Conference on Intelligent Systems Design and Engineering Applications organized in Tokyo, Japan, May 13-15, 2022 (ISDEA2022). The book is organized according to the conference’s five major themes, including 1) Theory and Application of Intelligent Computing, 2) Intelligent Information System and Management Decision, 3) Artificial Intelligence and Robots, 4) Mechanical design and intelligent manufacturing and 5) Intelligent control and detection technology. ISDEA establishes a platform for researchers and scholars working in the field of intelligent systems design and engineering applications to present their newest research results, exchange innovative ideas, propose new models, as well as demonstrate advanced methodologies and novel design and systems.
Author : Richard H. Leftwich
Publisher : Unknown
Page : 392 pages
File Size : 48,8 Mb
Release : 1966
Category : Economics
ISBN : STANFORD:36105044181993
Author : Industrial College of the Armed Forces (U.S.)
Publisher : Unknown
Page : 138 pages
File Size : 40,6 Mb
Release : 1954
Category : Electronic
ISBN : STANFORD:36105210391574
Author : Julie Meehan,Mike Simonetto,Larry Montan,Chris Goodin
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 48,5 Mb
Release : 2011-06-28
Category : Business & Economics
ISBN : 9780470827055
The practical guide to using pricing and profitability management to build a better business A comprehensive reference for any business professional looking to understand the capabilities and competencies required for effectively managing pricing and profitability, Pricing and Profitability Management explains how to determine the right approach, tools, and techniques for each of six key categories (pricing strategy, price execution, advanced analytics and optimization, organizational alignment and governance, pricing technology and data management, and tax and regulatory effectiveness). Exploring each category in detail, the book addresses how an integrated approach to pricing improvement can give a sustainable, competitive advantage to any organization. The ultimate "how to" manual for any executive or manager interested in price management, the book presents a holistic, comprehensive framework that shows how integrating these pricing categories into a cohesive program leads to impressive gains that cannot be achieved through a single-pronged approach. Presents a comprehensive framework for more effectively managing pricing and profitability Identities the six key categories of pricing and profitability management Shows you how to gain a competitive edge by managing pricing and profitability Taking a comprehensive view of pricing, companies can position themselves to tap a vast source of shareholder value—the ability to set and enforce profitable prices, not just once, but again and again in response to marketplace changes and evolving business needs—and this book will show you how.