The Handbook Of Communication Engagement

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The Handbook of Communication Engagement

Kim A. Johnston,Maureen Taylor
The Handbook of Communication Engagement Book PDF

Author : Kim A. Johnston,Maureen Taylor
Publisher : John Wiley & Sons
Page : 600 pages
File Size : 40,9 Mb
Release : 2018-07-31
Category : Business & Economics
ISBN : 9781119167495

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The Handbook of Communication Engagement by Kim A. Johnston,Maureen Taylor Pdf

A comprehensive volume that offers the most current thinking on the practice and theory of engagement With contributions from an international panel of leaders representing diverse academic and professional fields The Handbook of Communication Engagement brings together in one volume writings on both the theory and practice of engagement in today’s organizations and societies. The expert contributors explore the philosophical, theoretical, and applied concepts of communication engagement as it pertains to building interaction and connections in a globalized, networked society. The Handbook of Communication Engagement is comprehensive in scope with case studies of engagement from various disciplines including public relations, marketing, advertising, employee relations, education, public diplomacy, and politics. The authors advance the current thinking in engagement theory, strategy, and practice and provide a review of foundational and emerging research in engagement topics. The Handbook of Communication Engagement is an important text that: Provides an overview of the foundations and philosophies of engagement Identifies the contexts of engagement relating to specific areas across government and corporations, including CSR, consumer, activism, diplomacy, digital, and social impact Includes examples of contemporary engagement practice Presents applications of engagement and technology Offers insights on the future directions of engagement The Handbook of Communication Engagement offers an essential reference for advanced undergraduate, graduate students, practitioners and scholars from communication, media, advertising, public relations, public policy, and public diplomacy areas. The volume contains a compendium of the writings on the most recent advances on the theory and practice of engagement. Winner of the 2018 PRIDE Award for Innovation, Development, and Educational Achievement from the Public Relations Division of the National Communication Association.

The Handbook of Public Sector Communication

Vilma Luoma-aho,María José Canel
The Handbook of Public Sector Communication Book PDF

Author : Vilma Luoma-aho,María José Canel
Publisher : John Wiley & Sons
Page : 517 pages
File Size : 40,8 Mb
Release : 2020-03-24
Category : Language Arts & Disciplines
ISBN : 9781119263142

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The Handbook of Public Sector Communication by Vilma Luoma-aho,María José Canel Pdf

A multidisciplinary collection on global public entity strategic communication Research into public sector communication investigates the interaction between public and governmental entities and citizens within their sphere of influence. Today’s public sector organizations are operating in environments where people receive their information from multiple sources. Although modern research demonstrates the immense impact public entities have on democracy and societal welfare, communication in this context is often overlooked. Public sector organizations need to develop “communicative intelligence” in balancing their institutional agendas and aims of public engagement. The Handbook of Public Sector Communication is the first comprehensive volume to explore the field. This timely, innovative volume examines the societal role, environment, goals, practices, and development of public sector strategic communication. International in scope, this handbook describes and analyzes the contexts, policies, issues, and questions that shape public sector communication. An interdisciplinary team of leading experts discusses diverse subjects of rising importance to public sector, government, and political communication. Topics include social exchange relationships, crisis communication, citizen expectations, measuring and evaluating media, diversity and inclusion, and more. Providing current research and global perspectives, this important resource: Addresses the questions public sector communicators face today Summarizes the current state of public sector communication worldwide Clarifies contemporary trends and practices including mediatization, citizen engagement, and change and expectation management Addresses global challenges and crises such as corruption and bureaucratic roadblocks Provides a framework for measuring communication effectiveness Requiring minimal prior knowledge of the field, The Handbook of Public Sector Communication is a valuable tool for academics, students, and practitioners in areas of public administration, public management, political communication, strategic and organizational communication, and related fields such as political science, sociology, marketing, journalism, and globalization studies.

The Handbook of Communication Training

J D Wallace,Dennis Becker
The Handbook of Communication Training Book PDF

Author : J D Wallace,Dennis Becker
Publisher : Routledge
Page : 444 pages
File Size : 54,5 Mb
Release : 2018-08-16
Category : Business & Economics
ISBN : 9781351735346

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The Handbook of Communication Training by J D Wallace,Dennis Becker Pdf

Communication remains a significant topic for job acquisition, development, and advancement. As such, there are no shortage of classes, seminars and books written on the subject. However, there are few designed for the corporate consultant that are not aligned with some proprietary system, traditional academic classrooms, or author’s speculation. These tend to be either inaccessible, questionable in their content, or specifically aligned with the producers’ interests. So where can the Communication trainers and consultants go to focus on fundamental touchstone research and practices? The Handbook of Communication Training is a powerful template, and first of its kind, for communication practitioners and academicians who wish to strengthen their professional capabilities. It also acts as a guide and standard for consumers and clients of these services. The chapters within are an outgrowth of the National Communication Association’s Training & Development Division’s desire to provide guidance, structure, and support for members and non-members alike. It is specifically targeted at those pursuing best practices regarding communication consulting, coaching, teaching and training. The 7 Best Practices presented in this book represent capabilities that are foundational to the effective transfer of communication promotion and skill enhancement. As such, these practices, and supporting chapters, should appeal to novice and experts alike.

The Handbook of Communication Skills

Owen Hargie
The Handbook of Communication Skills Book PDF

Author : Owen Hargie
Publisher : Psychology Press
Page : 526 pages
File Size : 49,8 Mb
Release : 1997
Category : Language Arts & Disciplines
ISBN : 0415123267

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The Handbook of Communication Skills by Owen Hargie Pdf

This fully revised 2nd ed. is intended as a comprehensive volume on the subject of psychology & has contributions from world leaders in their particular fields. It will be of interest to a wide range of people including researchers & students.

Effective Communication and Engagement with Children and Young People, their Families and Carers

Ally Dunhill,Barbara Elliott,Angela Shaw
Effective Communication and Engagement with Children and Young People their Families and Carers Book PDF

Author : Ally Dunhill,Barbara Elliott,Angela Shaw
Publisher : SAGE
Page : 136 pages
File Size : 45,5 Mb
Release : 2009-07-06
Category : Social Science
ISBN : 9780857252159

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Effective Communication and Engagement with Children and Young People, their Families and Carers by Ally Dunhill,Barbara Elliott,Angela Shaw Pdf

This book focuses on providing information and guidance for professionals involved in the newly emerging multi-agency, interdisciplinary children's workforce. It does so by helping them to understand the theory behind the issues relating to communication and engagement in multi-agency settings for children and families. The book is of use to both students and those already working in the sector who are undertaking professional development to enhance understanding and skills in the new children's workforce environment.

Handbook of Communication in Organisations and Professions

Christopher N. Candlin,Srikant Sarangi
Handbook of Communication in Organisations and Professions Book PDF

Author : Christopher N. Candlin,Srikant Sarangi
Publisher : Walter de Gruyter
Page : 645 pages
File Size : 50,6 Mb
Release : 2011-08-29
Category : Language Arts & Disciplines
ISBN : 9783110214222

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Handbook of Communication in Organisations and Professions by Christopher N. Candlin,Srikant Sarangi Pdf

This volume presents mayor contributions of Applied Linguistics to the understanding of communications in the professions. The first two parts of this book deal with the theoretical and methodological orientations of professional communication studies, the history and development of professional communication studies, highlighting the discursive turn of Applied Linguistic research that goes far beyond the established paradigm of Language for Specific Purposes. The third part - the core of this book - presents research into professional practices from various domains (e.g. law, healthcare, business and management, organizations), sites of engagement (as e.g. lawyer-client-conference, doctor-patient interaction) and with respect to different themes that are generalizable across domains and sites (as e.g. communicative aspects of action and practice, of assessment and appraisal). In the final part, professionals from various domains evaluate the contribution to their work so far made by Applied Linguistics.

The Handbook of Global Interventions in Communication Theory

Yoshitaka Miike,Jing Yin
The Handbook of Global Interventions in Communication Theory Book PDF

Author : Yoshitaka Miike,Jing Yin
Publisher : Routledge
Page : 544 pages
File Size : 45,7 Mb
Release : 2022-03-11
Category : Language Arts & Disciplines
ISBN : 9781000536201

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The Handbook of Global Interventions in Communication Theory by Yoshitaka Miike,Jing Yin Pdf

Moving beyond the U.S.-Eurocentric paradigm of communication theory, this handbook broadens the intellectual horizons of the discipline by highlighting underrepresented, especially non-Western, theorists and theories, and identifies key issues and challenges for future scholarship. Showcasing diverse perspectives, the handbook facilitates active engagement in different cultural traditions and theoretical orientations that are global in scope but local in effect. It begins by exploring past efforts to diversify the field, continuing on to examine theoretical concepts, models, and principles rooted in local cumulative wisdom. It does not limit itself to the mass-interpersonal communication divide, but rather seeks to frame theory as global and inclusive in scope. The book is intended for communication researchers and advanced students, with relevance to scholars with an interest in theory within information science, library science, social and cross-cultural psychology, multicultural education, social justice and social ethics, international relations, development studies, and political science.

Routledge Handbook of African Media and Communication Studies

Winston Mano,Viola c. Milton
Routledge Handbook of African Media and Communication Studies Book PDF

Author : Winston Mano,Viola c. Milton
Publisher : Routledge
Page : 286 pages
File Size : 51,9 Mb
Release : 2021-02-12
Category : Language Arts & Disciplines
ISBN : 9781351273190

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Routledge Handbook of African Media and Communication Studies by Winston Mano,Viola c. Milton Pdf

This handbook comprises fresh and incisive research focusing on African media, culture and communication. The chapters from a cross-section of scholars dissect the forces shaping the field within a changing African context. It adds critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. The book goes beyond critiques of the marginality of African approaches in media and communication studies to offer scholars the theoretical and empirical toolkit needed to start building critical corpora of African scholarship and theory that places the everyday worlds, needs and uses of Africans first. Decoloniality demands new epistemological interventions in African media, culture and communication, and this book is an important interlocutor in this space. In a globally interconnected world, changing patterns of authority and power pose new challenges to the ways in which media institutions are constituted and managed, as well as how communication and media policy is negotiated and the manner in which citizens engage with increasing media opportunities. The handbook focuses on the interrelationships of the local and the global and the concomitant consequences for media practice, education and citizen engagement in today’s Africa. Altogether, the book foregrounds convivial epistemologies relevant for locating African media and communication in the pluriverse. This handbook is an essential read for critical media, communications, cultural studies and journalism scholars.

Research Handbook on Communicating Climate Change

David C. Holmes,Lucy M. Richardson
Research Handbook on Communicating Climate Change Book PDF

Author : David C. Holmes,Lucy M. Richardson
Publisher : Edward Elgar Publishing
Page : 384 pages
File Size : 53,8 Mb
Release : 2020-12-25
Category : Social Science
ISBN : 9781789900408

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Research Handbook on Communicating Climate Change by David C. Holmes,Lucy M. Richardson Pdf

Drawing together key frameworks and disciplines that illuminate the importance of communication around climate change, this Research Handbook offers a vital knowledge base to address the urgency of conveying climate issues to a variety of audiences.

Gower Handbook of Internal Communication

Marc Wright
Gower Handbook of Internal Communication Book PDF

Author : Marc Wright
Publisher : CRC Press
Page : 496 pages
File Size : 51,5 Mb
Release : 2016-04-22
Category : Business & Economics
ISBN : 9781317125266

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Gower Handbook of Internal Communication by Marc Wright Pdf

A comprehensive guide to managing communication within organizations, the Handbook recognises Internal Communication's continued growth as a management discipline. It is aimed at leaders who want insight into IC techniques for use in both day-to-day operational and change situations, for example, and also at the communication specialist seeking shared wisdom and new ideas. Early chapters examine changes in the strategic context in which today's IC departments are operating. These include organizations' increasing need for innovation and responsiveness in a superfast changing environment; employees' increasing assertion of rights and personal requirements at work; management's increasing recognition of the importance of corporate reputation/brand value, particularly how to sustain and extend it; and finally, the effects on work and management patterns of digital communication. Step-by-step guides introduce you to creating IC strategies and to carrying out research and measurement.

Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences

Musso, Fabio,Druica, Elena
Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences Book PDF

Author : Musso, Fabio,Druica, Elena
Publisher : IGI Global
Page : 571 pages
File Size : 47,7 Mb
Release : 2019-10-11
Category : Business & Economics
ISBN : 9781799814139

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Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences by Musso, Fabio,Druica, Elena Pdf

In the world of economics and business, engaging with loyal customers while also seeking out new, potential customers is a must. With the recent advancements of social media technology, these operations have increased the need for more developed methods to mesh consumer-business relationships and retention. The Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences is a thought-provoking reference source that provides vital insight into the application of present-day customer relationship management within the retail industry. While highlighting topics such as digital communication, e-retailing, and social media marketing, this publication explores in-depth merchandiser knowledge as well as the methods behind positive retailer-consumer relationships. This book is ideally designed for managers, executives, CEOs, sales professionals, marketers, advertisers, brand managers, retail experts, academicians, researchers, and students.

Handbook of Communication and Development

Melkote, Srinivas R.,Singhal, Arvind
Handbook of Communication and Development Book PDF

Author : Melkote, Srinivas R.,Singhal, Arvind
Publisher : Edward Elgar Publishing
Page : 416 pages
File Size : 54,5 Mb
Release : 2021-08-27
Category : Social Science
ISBN : 9781789906356

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Handbook of Communication and Development by Melkote, Srinivas R.,Singhal, Arvind Pdf

This incisive Handbook critically examines the role and place of media and communication in development and social change, reflecting a vision for change anchored in values of social justice. Outlining the genealogy and history of the field, it then investigates the possible new directions and objectives in the area. Key conclusions include an enhanced role for development communication in participatory development, active agency of stakeholders of development programs, and the operationalization of social justice in development.

The Handbook of Global Health Communication

Rafael Obregon,Silvio Waisbord
The Handbook of Global Health Communication Book PDF

Author : Rafael Obregon,Silvio Waisbord
Publisher : John Wiley & Sons
Page : 680 pages
File Size : 55,6 Mb
Release : 2012-03-12
Category : Language Arts & Disciplines
ISBN : 9781118241905

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The Handbook of Global Health Communication by Rafael Obregon,Silvio Waisbord Pdf

International in scope, The Handbook of Global Health Communication offers a comprehensive and up-to-date analysis of the role of communication processes in global public health, development and social change Brings together 32 contributions from well-respected scholars and practitioners in the field, addressing a wide range of communication approaches in current global health programs Offers an integrated view that links communication to the strengthening of health services, the involvement of affected communities in shaping health policies and improving care, and the empowerment of citizens in making decisions about health Adopts a broad understanding of communication that goes beyond conventional divisions between informational and participatory approaches

The Handbook of Communication Ethics

George Cheney,Steve May,Debashish Munshi
The Handbook of Communication Ethics Book PDF

Author : George Cheney,Steve May,Debashish Munshi
Publisher : Routledge
Page : 551 pages
File Size : 44,7 Mb
Release : 2011-01-18
Category : Language Arts & Disciplines
ISBN : 9781135846671

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The Handbook of Communication Ethics by George Cheney,Steve May,Debashish Munshi Pdf

The Handbook of Communication Ethics serves as a comprehensive guide to the study of communication and ethics. It brings together analyses and applications based on recognized ethical theories as well as those outside the traditional domain of ethics but which engage important questions of power, equality, and justice. The work herein encourages readers to make important connections between matters of social justice and ethical theory. This volume makes an unparalleled contribution to the literature of communication studies, through consolidating knowledge about the multiple relationships between communication and ethics; by systematically treating areas of application; and by introducing explicit and implicit examinations of communication ethics to one another. The Handbook takes an international approach, analyzing diverse cultural contexts and comparative assessments. The chapters in this volume cover a wide range of theoretical perspectives on communication and ethics, including feminist, postmodern and postcolonial; engage with communication contexts such as interpersonal and small group communication, journalism, new media, visual communication, public relations, and marketing; and explore contemporary issues such as democracy, religion, secularism, the environment, trade, law, and economics. The chapters also consider the dialectical tensions between theory and practice; academic and popular discourses; universalism and particularism; the global and the local; and rationality and emotion. An invaluable resource for scholars in communication and related disciplines, the Handbook also serves as a main point of reference in graduate and upper-division undergraduate courses in communication and ethics. It stands as an exceptionally comprehensive resource for the study of communication and ethics.

A Handbook of Media and Communication Research

Klaus Bruhn Jensen
A Handbook of Media and Communication Research Book PDF

Author : Klaus Bruhn Jensen
Publisher : Routledge
Page : 353 pages
File Size : 53,7 Mb
Release : 2013-04-15
Category : Language Arts & Disciplines
ISBN : 9781134590001

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A Handbook of Media and Communication Research by Klaus Bruhn Jensen Pdf

This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.