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Author : Jonah Berger
Publisher : Simon and Schuster
Page : 272 pages
File Size : 41,8 Mb
Release : 2017-06-20
Category : Business & Economics
ISBN : 9781476759739
Explores the subtle, secret influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat.
Author : Kevin Hogan
Publisher : John Wiley & Sons
Page : 224 pages
File Size : 50,5 Mb
Release : 2013-03-08
Category : Business & Economics
ISBN : 9781118620472
"Invisible Influence is a masterpiece in understanding the science of influence and how to take it from convincing to compelling. Kevin Hogan shows you in plain English how to understand, apply, and master the science of persuasion. The book is brilliant— and you can be brilliantly persuasive. Buy the book, read the book, and implement the book." —Jeffrey Gitomer, author of The Sales Bible and The Little Book of Leadership "One eyebrow-raising, head-whacking, forehead-slapping technique after another. Anyone whose daily life depends on influencing people—in other words, everyone—should read this book. Buy copies for your friends and hide it from your enemies." —Richard Brodie, author of Virus of the Mind: The New Science of the Meme "Master persuaders know that it's not really about the words you use or the moves you make—other people get persuaded because of what you think and how you feel. Kevin Hogan explains in delightfully clear detail how to make these master-persuader secrets work for you. Not only that, he also explains why all of this works, and he shows you the exact scientific research that proves it!" —David Garfinkel, author of Advertising Headlines That Make You Rich "Invisible Influence is a masterpiece. It will be the master influencer's reference book for the years to come. Invisible influence is like oxygen, you can't see it, but your life depends on it. In this book, you will discover the persuasion tactics that will compel your clients to say yes to you—again and again." —Roberto Monaco, www.influenceology.com "Dump the script—it's old news before the ink's dry. Trust yourself and use your new understanding of the ever-changing context to succeed. In his fascinating book, Hogan weaves established research findings into a handbook for successful influence. The guidelines are obvious but hidden, simple but profound. Understand them and you've mastered the complex and crucial art of persuasion." —William D. Crano, author of The Rules of Influence: Winning When You're in the Minority "Many write on the topic of persuasion. Precious few genuinely understand it. Kevin is one of those precious few. Read everything you can by him." —Mark Joyner, founder and CEO of Simpleology, www.simpleology.com
Author : Alexander Cannon
Publisher : Cosimo, Inc.
Page : 97 pages
File Size : 41,8 Mb
Release : 2006-09-01
Category : Body, Mind & Spirit
ISBN : 9781596054332
Black magic. Telepathy. The Universal Mind. Such wonders are real, insists spiritualist Alexander Cannon in this 1933 tome, all manifestations of the invisible influence all around us. Subtitled "a story of the mystic Orient with great truths which can never die," this florid and enthusiastic narrative, structured as a conversation between Cannon and a series of mystics, yogis, and other sages, offers anecdotes of crystal gazing, levitation, hypnotism, distant-touching, and other weird phenomena as evidence of this "invisible influence." A breathless document of the fascination with the occult that gripped the early years of the 20th century, these tales of the paranormal continue to beguile today. British physician and psychiatrist ALEXANDER CANNON (b. 1896) also wrote Sleeping Through Space, The Shadow of Destiny, Science of Hypnotism, and Powers That Be.
Author : Jonah Berger
Publisher : Simon and Schuster
Page : 256 pages
File Size : 42,5 Mb
Release : 2016-05-03
Category : Business & Economics
ISBN : 9781451686586
Upper Saddle River, N.J. : Creative Homeowner,
Author : V. E. Schwab
Publisher : Tor Books
Page : 484 pages
File Size : 55,9 Mb
Release : 2020-10-06
Category : Fiction
ISBN : 9780765387585
NEW YORK TIMES BESTSELLER USA TODAY BESTSELLER NATIONAL INDIE BESTSELLER THE WASHINGTON POST BESTSELLER Recommended by Entertainment Weekly, Real Simple, NPR, Slate, and Oprah Magazine #1 Library Reads Pick—October 2020 #1 Indie Next Pick—October 2020 BOOK OF THE YEAR (2020) FINALIST—Book of The Month Club A “Best Of” Book From: Oprah Mag * CNN * Amazon * Amazon Editors * NPR * Goodreads * Bustle * PopSugar * BuzzFeed * Barnes & Noble * Kirkus Reviews * Lambda Literary * Nerdette * The Nerd Daily * Polygon * Library Reads * io9 * Smart Bitches Trashy Books * LiteraryHub * Medium * BookBub * The Mary Sue * Chicago Tribune * NY Daily News * SyFy Wire * Powells.com * Bookish * Book Riot * Library Reads Voter Favorite * In the vein of The Time Traveler’s Wife and Life After Life, The Invisible Life of Addie LaRue is New York Times bestselling author V. E. Schwab’s genre-defying tour de force. A Life No One Will Remember. A Story You Will Never Forget. France, 1714: in a moment of desperation, a young woman makes a Faustian bargain to live forever—and is cursed to be forgotten by everyone she meets. Thus begins the extraordinary life of Addie LaRue, and a dazzling adventure that will play out across centuries and continents, across history and art, as a young woman learns how far she will go to leave her mark on the world. But everything changes when, after nearly 300 years, Addie stumbles across a young man in a hidden bookstore and he remembers her name. Also by V. E. Schwab Shades of Magic A Darker Shade of Magic A Gathering of Shadows A Conjuring of Light Villains Vicious Vengeful At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Author : David E. Smith
Publisher : University of Toronto Press
Page : 290 pages
File Size : 53,9 Mb
Release : 2013-08-31
Category : History
ISBN : 9781442669123
The Crown is not only Canada’s oldest continuing political institution, but also its most pervasive, affecting the operation of Parliament and the legislatures, the executive, the bureaucracy, the courts, and federalism. However, many consider the Crown to be obscure and anachronistic. David E. Smith’s The Invisible Crown was one of the first books to study the role of the Crown in Canada, and remains a significant resource for the unique perspective it offers on the Crown’s place in politics. The Invisible Crown traces Canada’s distinctive form of federalism, with highly autonomous provinces, to the Crown’s influence. Smith concludes that the Crown has greatly affected the development of Canadian politics due to the country’s societal, geographic, and economic conditions. Praised by the Globe and Mail’s Michael Valpy as “a thoroughly lucid, scholarly explanation of how the Canadian constitutional monarchy works,” it is bolstered by a new foreword by the author speaking to recent events involving the Crown and Canadian politics, notably the prorogation of Parliament in 2008.
Author : Gail T. Fairhurst
Publisher : John Wiley & Sons
Page : 288 pages
File Size : 42,5 Mb
Release : 2010-10-26
Category : Business & Economics
ISBN : 0470901322
Praise for The Power of Framing "The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. The Power of Framing is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways." —J. KEVIN BARGE, professor, Texas A&M University "An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of leadership, the book empowers anyone to construct leadership through talk and interaction." —JOLANTA ARITZ, associate professor, Center for Management Communication, USC Marshall School of Business "Building on her earlier acclaimed work, and written in a highly accessible style, Fairhurst's thoughtful study provides us with a practical and highly relevant analysis of the power of framing language from a leadership perspective. This is a must-have book." —DAVID GRANT, professor of organizational studies, University of Sydney "Communication is the most important element of leadership, and framing of the subject and situation is one of the most powerful tools available to leaders. Gail Fairhurst has created the handbook to help leaders do this right. A must-read for anyone in a leadership capacity." —RICH KILEY, venture capitalist, and retired Procter & Gamble marketing and HR executive "To be an effective global manager, there is nothing more critical than understanding how to frame an issue so that you are effectively communicating and motivating in a culturally sensitive manner. This book will tune you into these issues and show you how to make certain your communication is properly interpreted by your audience." —OLGA JACOB, general sales manager (Belgium, Netherlands, and Luxembourg), American Airlines
Author : Caroline Criado Perez
Publisher : Abrams
Page : 434 pages
File Size : 55,5 Mb
Release : 2019-03-12
Category : Social Science
ISBN : 9781683353140
#1 International Bestseller Winner of the 2019 Financial Times and McKinsey Business Book of the Year Award Winner of the 2019 Royal Society Science Book Prize A landmark, prize-winning, international bestselling examination of how a gender gap in data perpetuates bias and disadvantages women, now in paperback Data is fundamental to the modern world. From economic development to health care to education and public policy, we rely on numbers to allocate resources and make crucial decisions. But because so much data fails to take into account gender, because it treats men as the default and women as atypical, bias and discrimination are baked into our systems. And women pay tremendous costs for this insidious bias, in time, in money, and often with their lives. Celebrated feminist advocate Caroline Criado Perez investigates this shocking root cause of gender inequality in the award-winning, #1 international bestseller Invisible Women. Examining the home, the workplace, the public square, the doctor’s office, and more, Criado Perez unearths a dangerous pattern in data and its consequences on women’s lives. Product designers use a “one-size-fits-all” approach to everything from pianos to cell phones to voice recognition software, when in fact this approach is designed to fit men. Cities prioritize men’s needs when designing public transportation, roads, and even snow removal, neglecting to consider women’s safety or unique responsibilities and travel patterns. And in medical research, women have largely been excluded from studies and textbooks, leaving them chronically misunderstood, mistreated, and misdiagnosed. Built on hundreds of studies in the United States, in the United Kingdom, and around the world, and written with energy, wit, and sparkling intelligence, this is a groundbreaking, highly readable exposé that will change the way you look at the world.
Author : Laura Schroff,Alex Tresniowski
Publisher : Simon and Schuster
Page : 263 pages
File Size : 44,9 Mb
Release : 2012-08-07
Category : Biography & Autobiography
ISBN : 9781451648973
A cloth bag containing eight copies of the title, that may also include a folder.
Author : Mark Goulston,John Ullmen
Publisher : HarperChristian + ORM
Page : 231 pages
File Size : 55,9 Mb
Release : 2013-01-02
Category : Business & Economics
ISBN : 9780814420164
Authentic influence is about more than creating a strong initial connection--it’s about sustaining professional relationships long after an agreement has been reached. When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do most books on influence still portray it as something you do to someone else to get your way? Based on their commitment to listening, genuine engagement, and the pursuit of win-win outcomes, doctors and authors Mark Goulston and John Ullmen share a new method that business leaders can utilize to persuade others. In Real Influence, Goulston and Ullem teach you how to: examine priorities, learn about the needs of key players, earn others’ attention, motivate others to hear more, and add value with question and actions. Outdated approaches that portray influence as a means to get your way invites resistance and cynicism from those who recognize the techniques. Manipulative tactics fail to produce the mutual trust that sustains successful relationships. Complete with examples of the steps in action and insights from real-world “power influencers,” Real Influence is a one-of-a-kind guide that showcases how being straight with everyone means winning for all.
Author : Harry Beckwith
Publisher : Grand Central Publishing
Page : 157 pages
File Size : 46,6 Mb
Release : 1999-06-14
Category : Business & Economics
ISBN : 9780446930031
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.
Author : Zoe Chance
Publisher : Random House
Page : 305 pages
File Size : 47,9 Mb
Release : 2022-02-01
Category : Business & Economics
ISBN : 9781984854346
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike you—and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it’s too late. Along the way, you’ll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no. Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.
Author : Yoshi Oida,Lorna Marshall
Publisher : Bloomsbury Publishing
Page : 123 pages
File Size : 42,9 Mb
Release : 2020-10-01
Category : Drama
ISBN : 9781350148284
The Invisible Actor presents the captivating and unique methods of the distinguished Japanese actor and director, Yoshi Oida. While a member of Peter Brook's theatre company in Paris, Yoshi Oida developed a masterful approach to acting that combined the oriental tradition of supreme and studied control with the Western performer's need to characterise and expose depths of emotion. Written with Lorna Marshall, Yoshi Oida explains that once the audience becomes openly aware of the actor's method and becomes too conscious of the actor's artistry, the wonder of performance dies. The audience must never see the actor but only his or her performance. Throughout Lorna Marshall provides contextual commentary on Yoshi Oida's work and methods. In a new foreword to accompany the Bloomsbury Revelations edition, Yoshi Oida revisits the questions that have informed his career as an actor and explores how his skilful approach to acting has shaped the wider contours of his life.
Author : Christopher Chabris,Daniel Simons
Publisher : Harmony
Page : 322 pages
File Size : 48,7 Mb
Release : 2011-06-07
Category : Psychology
ISBN : 9780307459664
Reading this book will make you less sure of yourself—and that’s a good thing. In The Invisible Gorilla, Christopher Chabris and Daniel Simons, creators of one of psychology’s most famous experiments, use remarkable stories and counterintuitive scientific findings to demonstrate an important truth: Our minds don’t work the way we think they do. We think we see ourselves and the world as they really are, but we’re actually missing a whole lot. Chabris and Simons combine the work of other researchers with their own findings on attention, perception, memory, and reasoning to reveal how faulty intuitions often get us into trouble. In the process, they explain: • Why a company would spend billions to launch a product that its own analysts know will fail • How a police officer could run right past a brutal assault without seeing it • Why award-winning movies are full of editing mistakes • What criminals have in common with chess masters • Why measles and other childhood diseases are making a comeback • Why money managers could learn a lot from weather forecasters Again and again, we think we experience and understand the world as it is, but our thoughts are beset by everyday illusions. We write traffic laws and build criminal cases on the assumption that people will notice when something unusual happens right in front of them. We’re sure we know where we were on 9/11, falsely believing that vivid memories are seared into our minds with perfect fidelity. And as a society, we spend billions on devices to train our brains because we’re continually tempted by the lure of quick fixes and effortless self-improvement. The Invisible Gorilla reveals the myriad ways that our intuitions can deceive us, but it’s much more than a catalog of human failings. Chabris and Simons explain why we succumb to these everyday illusions and what we can do to inoculate ourselves against their effects. Ultimately, the book provides a kind of x-ray vision into our own minds, making it possible to pierce the veil of illusions that clouds our thoughts and to think clearly for perhaps the first time.
Author : Carolina De Robertis
Publisher : Vintage
Page : 385 pages
File Size : 40,6 Mb
Release : 2009-08-25
Category : Fiction
ISBN : 9780307271938
On the first day of the year 1900, a small town deep in the Uruguayan countryside gathers to witness a miracle—the mysterious reappearance Pajarita, a lost infant who will grow up to begin a lineage of fiercely independent women. Her daughter, Eva, a stubborn beauty intent on becoming a poet, overcomes a shattering betrayal to embark on a most unconventional path. And Eva's daughter, Salomé, awakens to both her sensuality and political convictions amid the violent turmoil of the late 1960s. The Invisible Mountain is a stunning exploration of the search for love and a poignant celebration of the fierce connection between mothers and daughters.