The Maruti Story

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The Maruti Story

R C Bhargava
The Maruti Story Book PDF

Author : R C Bhargava
Publisher : Harper Collins
Page : 408 pages
File Size : 51,5 Mb
Release : 2010-02-02
Category : Business & Economics
ISBN : 9789350292860

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The Maruti Story by R C Bhargava Pdf

An extraordinary and rare insight into how a few determined entrepreneurs created an icon... - C. K. PrahaladThe targets were stupendous and considered unachievable by almost everyone. Slightly over two years to find a suitable partner, finalize all legal documentation, get governmental approval to these agreements as well as to the investment proposals, build a factory, develop a supplier base to meet localization regulations, create a sales and service network, and develop and launch a peoples car that would sell 100,000 a year, in a sector where Indian expertise was limited. And to do this as a public sector company, having to follow all governmental systems and procedures, and having to please both its masters in the government and Suzuki Motor Corporation. However, the Maruti project succeeded, and in ways that were unimaginable in 1983. The car revolutionized the industry and put a country on wheels. Suddenly, ordinary middle-class men and women could aspire to own a reliable, economical and modern car, and the steep sales targets were easily met. Twenty-six years later, the company, now free of government controls and facing competition from the worlds major manufacturers who have entered the Indian market, still leads the way. Not only that, cars made by Maruti can be seen in all continents. By any yardstick, it is an incredible story, involving grit, management skill and entrepreneurship of a high order. R.C. Bhargava, who was at the helm of thecompany, and is currently its chairman, co-writing with senior journalist and author Seetha, shows how it was done in this riveting account of a landmark achievement.

Getting Competitive

R.C. Bhargava
Getting Competitive Book PDF

Author : R.C. Bhargava
Publisher : Harper Collins
Page : 238 pages
File Size : 50,8 Mb
Release : 2020-07-05
Category : Business & Economics
ISBN : 9789353577179

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Getting Competitive by R.C. Bhargava Pdf

The Promise and the Reality Way back in 1947, as India became independent, Prime Minister Jawaharlal Nehru set out a vision to shape the country's economy and the development of a just and equitable society. Manufacturing was key to this vision, since it is crucial to generating employment and higher growth. More than seventy years later, manufacturing is far from competitive and contributes only 15 per cent of the GDP. As a result, removing the wide socio-economic disparities remains a distant dream. In Getting Competitive, R.C. Bhargava draws upon his unique experience of more than sixty years as a policymaker and industry leader to give practical suggestions. These include replacing socialistic industry-related policies with those that would promote competitive manufacturing, and substituting Western management culture with that of the East to create trust with citizens and partnership relations with industrialists, workers and the government. The bureaucracy must be enabled to facilitate and promote competitiveness. Above all, we need to create national acceptance that manufacturing competitiveness is our first priority. For policymakers and general readers alike, this book brings promise to what has become a disappointing scenario.

The Elephant and the Maruti

Radhika Jha
The Elephant and the Maruti Book PDF

Author : Radhika Jha
Publisher : Penguin Group
Page : 264 pages
File Size : 43,6 Mb
Release : 2003
Category : Fiction
ISBN : UOM:39015062473239

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The Elephant and the Maruti by Radhika Jha Pdf

Set in locales as cosmopolitan as Delhi and as remote as Mangladi, these stories, ranging from the whimsical to the bizarre, constitute a fascinating ride through the lives of everyday people grappling with themselves and with circumstances they can neither fully comprehend nor entirely control.

Santro

BVR Subbu
Santro Book PDF

Author : BVR Subbu
Publisher : Hachette UK
Page : 264 pages
File Size : 45,5 Mb
Release : 2018-01-05
Category : Business & Economics
ISBN : 9789351952091

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Santro by BVR Subbu Pdf

‘There’s no business like the car business!’ Within months of its launch in late 1998, with every well-known global automobile brand jockeying for a foothold in a small-car market almost monopolized by Maruti Udyog Limited, Hyundai Motor India’s debut production, the Santro, emerged as a force to reckon with. The first car to be conceptualized and designed for – and then developed and manufactured in – India, the ‘Sunshine Car’ has, over a period of sixteen years, set the record for the quickest small car brand to go from zero to one million units sold. It achieved profitability for Hyundai at an unprecedented speed and made an impressive global impact as a made-in-India automobile in markets as diverse as Algeria and Zimbabwe, Western Europe and North America. In Santro: The Car That Built a Company, BVR Subbu, who spearheaded much of the Santro’s success, reveals the hitherto untold story of how this small car made such a big impact. Vivid anecdotes detail the challenges of introducing a new product in a new market, the canny business strategies that were employed to get the better of rival brands, the unforgettable marketing campaigns that made all the difference – and the thrills of the high-stakes power battles and everyday drama that characterize corporate India. By turns revelatory, insightful and delightfully engaging, this is a business story with a difference about a car like no other.

The Emergency

Coomi Kapoor
The Emergency Book PDF

Author : Coomi Kapoor
Publisher : Penguin UK
Page : 400 pages
File Size : 46,6 Mb
Release : 2016-06-15
Category : Literary Collections
ISBN : 9789352141197

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The Emergency by Coomi Kapoor Pdf

A searing indictment of the suspension of democracy In June 1975, a state of Emergency was declared, where civil liberties were suspended and the press muzzled. In the dark days that followed, Coomi Kapoor, then a young journalist, personally experienced the full fury of the establishment. Meanwhile, Indira Gandhi, her son Sanjay and his coterie unleashed a reign of terror that saw forced sterilizations, brutal evictions in the thousands, and wanton imprisonment of many, including Opposition leaders. This gripping eyewitness account vividly recreates the drama, the horror, as well as the heroism of a few during those nineteen months when democracy was derailed.

The Maruti Story : How A Public Sector Company Put India On Wheels

R C Bhargava
The Maruti Story How A Public Sector Company Put India On Wheels Book PDF

Author : R C Bhargava
Publisher : Harpercollins
Page : 0 pages
File Size : 47,9 Mb
Release : 2013-06-19
Category : Business & Economics
ISBN : 9350291827

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The Maruti Story : How A Public Sector Company Put India On Wheels by R C Bhargava Pdf

A story that proves that Indians when empowered can change the course of history The targets were stupendous and almost unachievable. Slightly over two years to find a suitable partner, finalize all legal documentation, build a factory, create a sales and service network and develop and launch a people's car that would sell 100,000 a year, in a sector where Indian expertise was limited.

Driven

Jagdish Khattar
Driven Book PDF

Author : Jagdish Khattar
Publisher : Penguin UK
Page : 368 pages
File Size : 44,7 Mb
Release : 2014-11-15
Category : Biography & Autobiography
ISBN : 9789351181972

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Driven by Jagdish Khattar Pdf

An epic triple treat—stories from a civil servant, corporate captain and businessman Jagdish Khattar has had an astonishingly diverse career, a trained lawyer who became an IAS officer. He was an agent of change in Uttar Pradesh through his roles as district magistrate, and head of the cement and transport corporations. He also helmed India’s Tea Board in London and played a key role in the steel ministry. Elevated to the post of MD with Maruti Udyog, a firm that was on the verge of a steep decline, Khattar braved labour unions, foreign competition, and politicians as he led Maruti to a very successful IPO. Finally, at the age of sixty-five, Khattar turned entrepreneur with Carnation, India’s first multi-brand car sales and servicing network. Driven spreads across a sweeping national canvas from drought-hit villages to the Shakespearean intrigues of politicians and bureaucrats. Written with flair and liberally peppered with frank anecdotes, it is filled with lessons about leadership, friendships, jugaad-style innovation, resilience, and values.

Old Souls

Tom Shroder
Old Souls Book PDF

Author : Tom Shroder
Publisher : Simon and Schuster
Page : 331 pages
File Size : 49,8 Mb
Release : 2011-05-17
Category : Body, Mind & Spirit
ISBN : 9780743218924

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Old Souls by Tom Shroder Pdf

A riveting firsthand account of one man’s mission to investigate and document some of the most astonishing phenomena of our time—children who speak of past life memory and reincarnation. All across the globe, small children spontaneously speak of previous lives, beg to be taken “home,” pine for mothers and husbands and mistresses from another life, and know things that there seems to be no normal way for them to know. From the moment these children can talk, they speak of people and events from the past—not vague stories of centuries ago, but details of specific, identifiable individuals who may have died just months, weeks, or even hours before the birth of the child in question. For thirty-seven years, Dr. Ian Stevenson has traveled the world from Lebanon to suburban Virginia investigating and documenting more than two thousand of these past life memory cases. Now, his essentially unknown work is being brought to the mainstream by Tom Shroder, the first journalist to have the privilege of accompanying Dr. Stevenson in his fieldwork. Shroder follows Stevenson into the lives of children and families touched by this phenomenon, changing from skeptic to believer as he comes face-to-face with concrete evidence he cannot discount in this spellbinding and true story.

Kafka on the Shore

Haruki Murakami
Kafka on the Shore Book PDF

Author : Haruki Murakami
Publisher : Vintage
Page : 481 pages
File Size : 47,7 Mb
Release : 2006-01-03
Category : Fiction
ISBN : 9781400079278

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Kafka on the Shore by Haruki Murakami Pdf

NATIONAL BESTSELLER • From the New York Times bestselling author of The Wind-Up Bird Chronicle and one of the world’s greatest storytellers comes "an insistently metaphysical mind-bender” (The New Yorker) about a teenager on the run and an aging simpleton. Now with a new introduction by the author. Here we meet 15-year-old runaway Kafka Tamura and the elderly Nakata, who is drawn to Kafka for reasons that he cannot fathom. As their paths converge, acclaimed author Haruki Murakami enfolds readers in a world where cats talk, fish fall from the sky, and spirits slip out of their bodies to make love or commit murder, in what is a truly remarkable journey. “As powerful as The Wind-Up Bird Chronicle.... Reading Murakami ... is a striking experience in consciousness expansion.” —The Chicago Tribune

The Sanjay Story

Vinod Mehta
The Sanjay Story Book PDF

Author : Vinod Mehta
Publisher : Harper Collins
Page : 126 pages
File Size : 53,5 Mb
Release : 2012-12-11
Category : Biography & Autobiography
ISBN : 9789350299395

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The Sanjay Story by Vinod Mehta Pdf

How did a nation of over 600 million people bow down to the whims and fancies of a Prime Minister's pampered son? In this carefully researched book, Vinod Mehta makes the first complete appraisal of the Sanjay Gandhi phenomenon and its impact on the national scene. It begins at Anand Bhavan, the Nehru mansion in Allahabad, and Feroze Gandhi's relationship with the Nehrus - particularly Kamala and Indira. This gives the background to an understanding of Sanjay's volatile personality as it developed through his early years and his obsession with cars that led to the establishment of the Maruti factory. Writing in a style that is both compelling and honest, Vinod Mehta sifts the facts from the rumours and gets to the core of Sanjay's dramatic emergence after the declaration of the Emergency. His capturing of the Youth Congress and the excesses of the sterilization campaign (which he thought would ensure his place in history) are brought out in telling detail, as is the use of the media to build the cult of Sanjay. With a new introduction, The Sanjay Story allows readers to look with the benefit of hindsight on the rise and fall of one of independent India's most controversial figures. What emerges from the text is not only an understanding of Sanjay and his times, but an understanding of India's current political scenario. Vinod Mehta confirms the truth of history writing - that to engage intelligently with the present, you must come to terms with the past, even a past as inglorious and bewildering as the Emergency.

Year of Fire

David Hayden Lynn
Year of Fire Book PDF

Author : David Hayden Lynn
Publisher : Harvest Books
Page : 280 pages
File Size : 49,7 Mb
Release : 2006
Category : Fiction
ISBN : UOM:39015062522506

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Year of Fire by David Hayden Lynn Pdf

Neither villainous nor devout, the characters that people Lynn's collection of 19 stories negotiate ethics and morality in a world that offers no absolutes. An obscure poet masquerades as her more celebrated colleague in "Mistaken Identity"; amid Detroit's 1967 raging race riots, a blue-blooded prep school teacher tends bar at a strip club on Eight Mile Road in the title story; a newlywed moonlights as an unfaithful vigilante in "Muggings."

The Tip of the Iceberg

Suveen K Sinha
The Tip of the Iceberg Book PDF

Author : Suveen K Sinha
Publisher : Penguin UK
Page : 320 pages
File Size : 51,6 Mb
Release : 2016-08-16
Category : Literary Collections
ISBN : 9789386057532

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The Tip of the Iceberg by Suveen K Sinha Pdf

A wave of entrepreneurship has been sweeping across India. The success of start-ups like Flipkart, Snapdeal, Paytm, Ola and others has veered the discourse towards high valuations. But what we mostly see is very much the tip of the iceberg. Behind every high valuation of today is a story of blood, sweat, toil and tears. For every entrepreneur who has an amazing success story to tell, there are countless others who have fallen by the wayside. The going has often been a far cry from the presumed romance of breaking the mould, disrupting the order and changing the world. It is a desire to change the world that drives successful entrepreneurs, for they alone have the blind passion that is often the difference between success and failure, and they are the ones who love the journey more than the destination. Today, when questions are being asked whether the start-up party is nearing its end, whether we will soon see a rerun of the dot com bust of the early noughties, it is time to remember India’s start-up warriors. This is the story of their remarkable journeys. Some found their destination. Some did not.

Floodmarkers

Nic Brown
Floodmarkers Book PDF

Author : Nic Brown
Publisher : Catapult
Page : 126 pages
File Size : 42,9 Mb
Release : 2009-05-26
Category : Fiction
ISBN : 9781582439433

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Floodmarkers by Nic Brown Pdf

The residents of a North Carolina town weather Hurricane Hugo, and other kinds of storms, in this “smart and funny” collection of linked stories (Daniel Wallace, author of Big Fish). The days leading up to the impending disaster are not at all unusual—no portents, no signs of impending calamity. Bryce works his night shift at the hot dog factory, Isaac drives the bus to school, Evelyn attends a funeral. But when the electricity fails in the middle of the night on September 21, 1989, it marks the moment when everything will change: Hugo has arrived. The storm builds, the wind whips by faster and faster, and interpersonal dramas, grudges, and rivalries are dredged up along with the flotsam and debris. Meanwhile, flood markers, painted red, track the height of the water from past rainstorms, and as the creek level rises higher than ever before, so do the emotions of the townspeople. Floodmarkers has us look bravely at the eye of the storm, as acclaimed author Nic Brown shows us that human nature can stir up a spectacular tempest all its own. “Stories starring lovable slackers and beautiful failures . . . on my List of Favorite Books, right after The Moviegoer and just before Cathedral. Smart and funny and sexy.” —Daniel Wallace, author of Big Fish “Reminiscent of Sherwood Anderson’s Winesburg, Ohio in both its structure and its tragi–comedic view of a small town . . . his empathy and insight into the human condition is breathtaking.” —Jonathan Ames, author of You Were Never Really Here

And That's the Whole Story

Ravi Bhasin
And That s the Whole Story Book PDF

Author : Ravi Bhasin
Publisher : White Falcon Publishing
Page : 33 pages
File Size : 42,8 Mb
Release : 2018-01-01
Category : Fiction
ISBN : 9789387193598

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And That's the Whole Story by Ravi Bhasin Pdf

A wandering saint shows a grief-stricken man the mysterious ways in which divine grace touches our lives. A fake note reveals the brutality of the police in a small town in Punjab. A lone man struggles to survive a nuclear winter after a horrific war has wiped out much of humanity. Two lovers re-unite on the Internet after three decades. A simple man’s quiet and peaceful life is turned upside-down after he buys a Maruti 800. A humble artisan working to build the Taj Mahal finds an unusual way to commemorate his love for his wife. Told with the born storyteller’s ability to connect instantly with readers – making them laugh and cry, surprising them, and keeping them hooked – the stories in this collection are moving, shocking, and funny by turns, and always compelling.

The Automobile

Gautam Sen
The Automobile Book PDF

Author : Gautam Sen
Publisher : Penguin Random House India Private Limited
Page : 368 pages
File Size : 47,8 Mb
Release : 2021-02-22
Category : Transportation
ISBN : 9789390914272

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The Automobile by Gautam Sen Pdf

For thousands of people, the automobile has been, andyet remains an object of pleasure, pride, status, sports, excitement, emotion and passion. The automobile has been the most important invention of the twentieth century. Not only has it given the hoi polloi freedom, mobility and liberty, it has changed our lifestyle, the way we live and interact, the way we work, the kind of jobs that we do, and has led to an evolution of our cultures. It has changed the cities, the countryside, the way they are conceived, designed and constructed, the way our houses and apartment blocks are configured, as well as the technology involved therein. Post-independence, the automobile played a very important role in India's industrial growth, as well as a hero in many Bollywood movies. The automobile is yet transforming India, as it connects the remotest corners of our vast nation, providing mobility, freedom and jobs to millions. It has acted as an emancipator for women in many parts of the nation, allowing them to go to school and university, commute to work and to the marketplace. With the help of this book, Gautam Sen has traced the history of the automobile in India and the way it has shaped the economy and society here. He has also talked about the evolution of races and bikes in Asia. The riveting story told in the most fascinating anecdotal tone, this book is filled with well-researched facts and details for the lovers of automobiles. The pictures in the book, too, are gorgeous and rare.