The Relation Of Business Paper Advertising To Editorial Matter

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Pettengill's Newspaper Directory and Advertisers' Hand-book

Author : Pettengill, firm, Newspaper Advertising Agents
Publisher : Unknown
Page : 406 pages
File Size : 53,6 Mb
Release : 1877
Category : Advertising
ISBN : UOM:39015010956988

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Pettengill's Newspaper Directory and Advertisers' Hand-book by Pettengill, firm, Newspaper Advertising Agents Pdf

Postal Rate Revision of 1962, Hearings ... 87-2 ... [selected Dates] March, April, May, June, July, August, 1962

Author : United States. Congress. Senate. Post Office and Civil Service
Publisher : Unknown
Page : 1094 pages
File Size : 54,8 Mb
Release : 1962
Category : Electronic
ISBN : STANFORD:36105045541427

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Postal Rate Revision of 1962, Hearings ... 87-2 ... [selected Dates] March, April, May, June, July, August, 1962 by United States. Congress. Senate. Post Office and Civil Service Pdf

Adjustment of Postal Rates

Author : United States. Congress. Senate. Committee on Post Office and Civil Service
Publisher : Unknown
Page : 358 pages
File Size : 43,6 Mb
Release : 1949
Category : Postal rates
ISBN : IND:30000090948476

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Adjustment of Postal Rates by United States. Congress. Senate. Committee on Post Office and Civil Service Pdf

Postal Rate Revision of 1962

Author : United States. Congress. Senate. Committee on Post Office and Civil Service
Publisher : Unknown
Page : 1080 pages
File Size : 46,7 Mb
Release : 1962
Category : Postal rates
ISBN : MINN:31951D02137854W

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Postal Rate Revision of 1962 by United States. Congress. Senate. Committee on Post Office and Civil Service Pdf

Focuses on impact of second class mail rate revision on publishing industry.

Tide

Author : Anonim
Publisher : Unknown
Page : 1858 pages
File Size : 47,5 Mb
Release : 1953
Category : Advertising
ISBN : CUB:U183015454832

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Tide by Anonim Pdf

Proposed Report

Author : United States. Federal Communications Commission
Publisher : Unknown
Page : 812 pages
File Size : 47,6 Mb
Release : 1938
Category : Telephone
ISBN : MINN:31951D02944793F

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Proposed Report by United States. Federal Communications Commission Pdf

Energy and Environmental Objectives

Author : United States. Congress. Senate. Committee on Commerce. Subcommittee on the Environment
Publisher : Unknown
Page : 188 pages
File Size : 45,5 Mb
Release : 1974
Category : Energy policy
ISBN : UOM:39015078167783

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Energy and Environmental Objectives by United States. Congress. Senate. Committee on Commerce. Subcommittee on the Environment Pdf

Tax Reform, 1969

Author : United States. Congress. House. Committee on Ways and Means
Publisher : Unknown
Page : 1504 pages
File Size : 45,6 Mb
Release : 1969
Category : Income tax
ISBN : LOC:0012079761A

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Tax Reform, 1969 by United States. Congress. House. Committee on Ways and Means Pdf

Press and Public

Author : Leo Bogart
Publisher : Taylor & Francis
Page : 396 pages
File Size : 45,9 Mb
Release : 2023-01-06
Category : Social Science
ISBN : 9781000149005

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Press and Public by Leo Bogart Pdf

This book reviews the challenges that face American newspapers at the end of the 1980s, after a decade of circulation losses for many dailies and several decades of accelerating social change. It describes how content of newspapers is changing in the context of a discussion of the nature of news.

The American Printer

Author : Anonim
Publisher : Unknown
Page : 1228 pages
File Size : 50,8 Mb
Release : 1922
Category : Bookbinding
ISBN : IND:30000111752824

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The American Printer by Anonim Pdf

Hearings Before the Committee on Ways and Means, House of Representatives, on the Proposed Revenue Act of 1918

Author : United States. Congress. House. Committee on Ways and Means
Publisher : Unknown
Page : 1316 pages
File Size : 42,5 Mb
Release : 1918
Category : Postal service
ISBN : MINN:31951D03547476W

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Hearings Before the Committee on Ways and Means, House of Representatives, on the Proposed Revenue Act of 1918 by United States. Congress. House. Committee on Ways and Means Pdf

The Adman in the Parlor

Author : Ellen Gruber Garvey
Publisher : Oxford University Press, USA
Page : 241 pages
File Size : 41,8 Mb
Release : 1996
Category : Literary Criticism
ISBN : 9780195108224

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The Adman in the Parlor by Ellen Gruber Garvey Pdf

Reading the turn-of-the-century magazine, this book resituates the writing of Chopin, Cather, Howells, and numerous unknown writers in relation to commercial as well as literary culture. It investigates readers' responses to the magazines and the reading practices that develop around them.

The Men who Advertise

Author : Rowell, George Presbury & Co
Publisher : Unknown
Page : 882 pages
File Size : 46,6 Mb
Release : 1870
Category : American newspapers
ISBN : UCAL:B4502129

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The Men who Advertise by Rowell, George Presbury & Co Pdf

The Commercialization of News in the Nineteenth Century

Author : Gerald J. Baldasty
Publisher : Univ of Wisconsin Press
Page : 240 pages
File Size : 55,7 Mb
Release : 1992-11-15
Category : History
ISBN : 9780299134044

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The Commercialization of News in the Nineteenth Century by Gerald J. Baldasty Pdf

The Commercialization of News in the Nineteenth Century traces the major transformation of newspapers from a politically based press to a commercially based press in the nineteenth century. Gerald J. Baldasty argues that broad changes in American society, the national economy, and the newspaper industry brought about this dramatic shift. Increasingly in the nineteenth century, news became a commodity valued more for its profitablility than for its role in informing or persuading the public on political issues. Newspapers started out as highly partisan adjuncts of political parties. As advertisers replaced political parties as the chief financial support of the press, they influenced newspapers in directing their content toward consumers, especially women. The results were recipes, fiction, contests, and features on everything from sports to fashion alongside more standard news about politics. Baldasty makes use of nineteenth-century materials—newspapers from throughout the era, manuscript letters from journalists and politicians, journalism and advertising trade publications, government reports—to document the changing role of the press during the period. He identifies three important phases: the partisan newspapers of the Jacksonian era (1825-1835), the transition of the press in the middle of the century, and the influence of commercialization of the news in the last two decades of the century.