The Results Obsession

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The Results Obsession

Author : Karen J Marchetti
Publisher : Unknown
Page : 388 pages
File Size : 44,7 Mb
Release : 2020-07
Category : Electronic
ISBN : 0578686864

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The Results Obsession by Karen J Marchetti Pdf

If you're looking to boost your results from every digital marketing effort, this book gives you a step-by-step roadmap. You'll focus your efforts on the elements that have the biggest impact on results. And emphasize the digital marketing channels with the highest ROI: your website, Search Engine Optimization (SEO), Email, and Pay-Per-Click (PPC) advertising. You'll start by correctly diagnosing your progress from Traffic to Leads to Sales - so you'll know exactly how to improve results. You'll understand what to review in Google Analytics (with step-by-step instructions). And you'll learn the Marketing Metrics to evaluate every marketing effort (with easy-to-follow formulas included). You'll have winning "formulas" to make every element of your copy really sell! And you'll learn to strategically craft Offers for a big change in results. You'll also discover easy ways to "test your way to success," so your marketing becomes more effective with every effort! Finally, if you rely on outside resources, you'll learn how to evaluate every marketing proposal to choose better partners and solutions. Results are the key in marketing. "Does it matter if the artwork was stunning, or you thought the copy was amazing, if the effort didn't bring in leads or sales?" When you focus on results from every effort, you'll find ways to make every effort more successful. This is the definitive handbook on digital marketing for small businesses. It serves as your "expert consultant" to help get maximum return on every marketing dollar, and hire the right marketing specialists. Why wing it? With a book like this, you'll never have to. The Results Obsession walks you through clear, specific, detailed steps for diagnosing problems, driving leads and sales, website navigation and content, SEO, online ads, email, testing, measuring, and staffing -- all focused on the specific needs of small businesses.The emphasis on TRAFFIC, LEADS, and SALES, and how to analyze these metrics will surely prove helpful to readers. So many marketers execute campaigns without properly analyzing the results. This book gives you an understanding of what KPIs need the most focus. Written and formatted in a reader-friendly style, with lots of bullet points, short paragraphs, and white space to make it easy to get through, and easy to find what you're looking for. Karen J. Marchetti brings 30+ years of Internet marketing and direct marketing planning, testing, and creative expertise for leaders worldwide. Her strategies have: doubled client sales, boosted online leads by 67%, driven 60% response to a survey by C-level executives, increased email click-through by 200%, and generated a 22% opt-in rate! She has taught Internet Marketing and Direct Marketing at San Diego State University, University of San Diego, UC San Diego, CSU Long Beach, and the University of San Francisco. Marchetti is a Google Ads Qualified Search Consultant and a Google Analytics Certified Consultant.

The Power of Gold

Author : Peter L. Bernstein
Publisher : John Wiley & Sons
Page : 304 pages
File Size : 45,7 Mb
Release : 2005-12-13
Category : Business & Economics
ISBN : 9780470091029

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The Power of Gold by Peter L. Bernstein Pdf

Incorporating myth, history and contemporary investigation, Bernstein tells the story of how human beings have become intoxicated, obsessed, enriched, impoverished, humbled and proud for the sake of gold. From the past to the future, Bernstein's portrayal of gold is intimately linked to the character of humankind.

Stop Obsessing!

Author : Edna B. Foa,Reid Wilson
Publisher : Bantam
Page : 227 pages
File Size : 53,9 Mb
Release : 2009-11-04
Category : Psychology
ISBN : 9780307574022

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Stop Obsessing! by Edna B. Foa,Reid Wilson Pdf

Newly Revised and Updated! Are you tormented by extremely distressing thoughts or persistent worries? Compelled to wash your hands repeatedly? Driven to repeat or check certain numbers, words, or actions? If you or someone you love suffers from these symptoms, you may be one of the millions of Americans who suffer from some form of obsessive-compulsive disorder, or OCD. Once considered almost untreatable, OCD is now known to be a highly treatable disorder using behavior therapy. In this newly revised edition of Stop Obsessing! Drs. Foa and Wilson, internationally renowned authorities on the treatment of anxiety disorders, share their scientifically based and clinically proven self-help program that has already allowed thousands of men and women with OCD to enjoy a life free from excessive worries and rituals. You will discover: • Step-by-step programs for both mild and severe cases of OCD • The most effective ways to help you let go of your obsessions and gain control over your compulsions • New charts and fill-in guides to track progress and make exercises easier • Questionnaires for self-evaluation and in-depth understanding of your symptoms • Expert guidance for finding the best professional help • The latest information about medications prescribed for OCD

Cognitive Approaches to Obsessions and Compulsions

Author : Randy O. Frost,Gail Steketee
Publisher : Elsevier
Page : 530 pages
File Size : 51,5 Mb
Release : 2002-05-31
Category : Psychology
ISBN : 0080502180

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Cognitive Approaches to Obsessions and Compulsions by Randy O. Frost,Gail Steketee Pdf

Cognitive Approaches to Obsessions and Compulsions

Be Obsessed or Be Average

Author : Grant Cardone
Publisher : Penguin
Page : 242 pages
File Size : 51,7 Mb
Release : 2016-10-11
Category : Business & Economics
ISBN : 9781101981054

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Be Obsessed or Be Average by Grant Cardone Pdf

From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a bold and contrarian wake-up call for anyone truly ready for success. One of the 7 best motivational books of 2016, according to Inc. Magazine. Before Grant Cardone built five successful companies (and counting), became a multimillionaire, and wrote bestselling books... he was broke, jobless, and drug-addicted. Grant had grown up with big dreams, but friends and family told him to be more reasonable and less demanding. If he played by the rules, they said, he could enjoy everyone else’s version of middle class success. But when he tried it their way, he hit rock bottom. Then he tried the opposite approach. He said NO to the haters and naysayers and said YES to his burning, outrageous, animal obsession. He reclaimed his obsession with wanting to be a business rock star, a super salesman, a huge philanthropist. He wanted to live in a mansion and even own an airplane. Obsession made all of his wildest dreams come true. And it can help you achieve massive success too. As Grant says, we're in the middle of an epidemic of average. The conventional wisdom is to seek balance and take it easy. But that has really just given us an excuse to be unexceptional. If you want real success, you have to know how to harness your obsession to rocket to the top. This book will give you the inspiration and tools to break out of your cocoon of mediocrity and achieve your craziest dreams. Grant will teach you how to: · Set crazy goals—and reach them, every single day. · Feed the beast: when you value money and spend it on the right things, you get more of it. · Shut down the doubters—and use your haters as fuel. Whether you're a sales person, small business owner, or 9-to-5 working stiff, your path to happiness runs though your obsessions. It's a simple choice: be obsessed or be average.

Be Obsessed or Be Average

Author : Grant Cardone
Publisher : Penguin
Page : 240 pages
File Size : 47,5 Mb
Release : 2016-10-11
Category : Business & Economics
ISBN : 9781101981078

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Be Obsessed or Be Average by Grant Cardone Pdf

From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a bold and contrarian wake-up call for anyone truly ready for success. One of the 7 best motivational books of 2016, according to Inc. Magazine. Before Grant Cardone built five successful companies (and counting), became a multimillionaire, and wrote bestselling books... he was broke, jobless, and drug-addicted. Grant had grown up with big dreams, but friends and family told him to be more reasonable and less demanding. If he played by the rules, they said, he could enjoy everyone else’s version of middle class success. But when he tried it their way, he hit rock bottom. Then he tried the opposite approach. He said NO to the haters and naysayers and said YES to his burning, outrageous, animal obsession. He reclaimed his obsession with wanting to be a business rock star, a super salesman, a huge philanthropist. He wanted to live in a mansion and even own an airplane. Obsession made all of his wildest dreams come true. And it can help you achieve massive success too. As Grant says, we're in the middle of an epidemic of average. The conventional wisdom is to seek balance and take it easy. But that has really just given us an excuse to be unexceptional. If you want real success, you have to know how to harness your obsession to rocket to the top. This book will give you the inspiration and tools to break out of your cocoon of mediocrity and achieve your craziest dreams. Grant will teach you how to: · Set crazy goals—and reach them, every single day. · Feed the beast: when you value money and spend it on the right things, you get more of it. · Shut down the doubters—and use your haters as fuel. Whether you're a sales person, small business owner, or 9-to-5 working stiff, your path to happiness runs though your obsessions. It's a simple choice: be obsessed or be average.

Stress And Emotion

Author : Charles D. Spielberger,Irwin G. Sarason
Publisher : Taylor & Francis
Page : 336 pages
File Size : 52,6 Mb
Release : 2013-09-05
Category : Psychology
ISBN : 9781134938773

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Stress And Emotion by Charles D. Spielberger,Irwin G. Sarason Pdf

This volume is in a series which explores the most current research in the Area Of Environmental Stressors And The Emotional Reaction They Envoke. Divided into four parts it considers stress in the workplace, in daily life, in schools as well as stress and disease.

Sacred Obsession

Author : Becky Tirabassi
Publisher : Tyndale House Publishers, Inc.
Page : 159 pages
File Size : 44,9 Mb
Release : 2006
Category : Religion
ISBN : 9781414310428

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Sacred Obsession by Becky Tirabassi Pdf

Tirabassi speaks of the things that drive and control one's life, how to overcome the obsessive passions that distract one from God, and how to replace them with holy obsession.

Irresistible Obsession

Author : Deepak Gupta
Publisher : Inspirational Publishing
Page : 189 pages
File Size : 44,8 Mb
Release : 2024-03-23
Category : Self-Help
ISBN : 8210379456XXX

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Irresistible Obsession by Deepak Gupta Pdf

Obsession pulls us towards our loving work. Discipline pushes us to do anything. Discipline is overrated. It feels tough, powered & pressured on our routine while true obsession is underrated. Obsession is merely a play, a great pleasurable play from our heart & soul. It doesn't need any perfect routine & our entire life is dedicated to it unknowingly. Discipline is visible with time. If you seek it you can't ever find it. Obsession makes time invisible. It may not be the best of the world but can give you the best feeling of the world. If you often tell yourself to be disciplined then you aren't devoting entirely to your work. It's like telling a gloomy man to become contented. What if I told you to stop being sad when you are sad! So, I can't say to myself, to be disciplined when I'm in my comfort zone. The most intense world's best personalities like Nikola Tesla, Plato, Aristotle, William Shakespeare, Pablo Picasso, Vincent Van Gogh, Franz Kafka, Alexander the Great, Alfred Hitchcock, Stephen Hawking, Confucius, Michael Jackson or even Diogenes weren't focused on being disciplined but their obsession & that became irresistible as soon as they loved it. Diogenes once said, there is a false love that will make you something you are not. Suppose you were the last person on this earth, who would you impress? The world is divided between two kinds of personalities, consumed and energetic. If you observe, you will find a lot of people doing arduous work to live out their livelihood. They all feel their work tough and that's what our elders teach us; do the hard work. We all feel work is a burden and we have to do it even when we don't like it. What's the real secret of being energetic? Of course, energy can be faked. Truly, energy can be faked for so long until your mind bursts out and you feel extremely dissatisfied within your soul. Now, how to win the hearts of the audience? How to create the masterpiece that makes you eternal for life? Can you really make your life exciting by yourself? History is often remembered by artists and it's a great myth that we aren't artists. Everyone is an artist. It's not only the painters, writers, directors or musicians who are artists but everyone. If you aren't using your artistic capabilities in your work, you are pushing yourself slowly to get consumed. Irresistible Obsession, the book has carefully crafted thirty well-researched practical techniques for automatic discipline without knowing time & pain, skill mastery and finally work obsession to control your fortune. After researching, analysing history and learning about the world's best personalities, we feel, this book is insanely deep to assist you to find your own soul and the minute details of your most loving work. It's useful for artists, routine work, writers, creative people & most importantly, passionate people who want to live a fulfilled life. With insane techniques, the book, Irresistible Obsession will transform your life forever while making you into the person to reach and accomplish your goals with deep perfection, without making any hurry even with reasonable rest. In gist, it will bring out your best flawlessly even without giving you any pain. Focus is meditation; Multitasking is overrated; Motivation is void and irregular; Genius is overrated; & Interest and curiosity are underrated. A genius can also fail if he doesn't work honest enough. Affirmative, time is an illusion. Almost all people have enough time to shake the world. In this book, we are focusing on being irresistibly obsessed with our passion, so we can become your best, not someone else's best. Choose a job you love and you will never have to work a day in your life. - Confucius.

Obsession and Culture

Author : Andrew Brink
Publisher : Fairleigh Dickinson Univ Press
Page : 258 pages
File Size : 52,7 Mb
Release : 1996
Category : Literary Criticism
ISBN : 0838635962

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Obsession and Culture by Andrew Brink Pdf

Many twentieth-century novelists speak for a male psycho-class needing imaginative externalization of obsessive sexual fantasies of control of women. Attraction, avoidance, and guilt are powerful motivators for writers and readers alike, and the moral ambiguity of serial monogamy, as well as other forms of exploitative sexuality, prompt certain writers to construct symbolic expiation and repair in fiction.

Craft Obsession

Author : Jeff Rice
Publisher : SIU Press
Page : 293 pages
File Size : 41,9 Mb
Release : 2016-11-09
Category : Cooking
ISBN : 9780809335282

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Craft Obsession by Jeff Rice Pdf

Craft introductions -- Craft interruptions -- Craft networks -- Craft terroir -- Craft delivery -- Craft tracings -- Craft sharing -- Craft obsession

A Deadly Obsession

Author : Vi Carter
Publisher : CARTER BOOKS
Page : 266 pages
File Size : 41,5 Mb
Release : 2021-05-26
Category : Fiction
ISBN : 8210379456XXX

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A Deadly Obsession by Vi Carter Pdf

A Dark Billionaire Society Romance. A hot and suspenseful, dark romance from bestselling author Vi Carter. He’s brutal, cold and dangerous. She’s a naïve virgin who doesn’t know how to follow his rules. Ella I’ve been groomed my whole life to become his wife. He’s brutal, cold and dangerous. The rules are set in his home. Rules we must obey. Each time I break them, I draw his attention. He sends fear pulsing through my body, but also a desire that I don’t understand. I decide I no longer want to become his wife. He decides that I will become his obsession instead. It’s a deadly obsession, one I fear I won’t survive. Lucas She’s a naïve virgin who doesn’t know how to follow the rules. I want to hurt her and claim her. She becomes my every thought and I know that’s dangerous. I can’t lose focus on what’s important. I have an empire to rule. But each time she crosses me, I want to punish her. I want her in my bed; I want her to be mine. But claiming her comes with a price that just might cost me my throne. ***This is book one in The Obsessed Duet. This book ends on a cliffhanger. Keywords: arranged marriage, captive, virgin heroine, kidnapped, captured, sexy alpha male, obsessed duet, dark society romance, enemies to lovers, full-length, romantic, dark, adventure, ebooks

COVID-19 and Existential Positive Psychology (PP2.0): The New Science of Self-Transcendence

Author : Paul T. P. Wong,Claude-Hélène Mayer,Gökmen Arslan
Publisher : Frontiers Media SA
Page : 574 pages
File Size : 49,6 Mb
Release : 2024-06-30
Category : Science
ISBN : 9782832507605

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COVID-19 and Existential Positive Psychology (PP2.0): The New Science of Self-Transcendence by Paul T. P. Wong,Claude-Hélène Mayer,Gökmen Arslan Pdf

In the era of COVID-19, many people have suffered high levels of stress and mental health problems. To cope with the widespread of suffering (physical, psychological, social, and economical) the positive psychology of personal happiness is no longer the sole approach to examine personal wellbeing. Other approaches such as Viktor Frankl’s theory of self-transcendence provide a promising framework for research and intervention on how to achieve resilience, wellbeing, and happiness through overcoming suffering and self-transcendence. The existential positive psychology of suffering complements the positive psychology of happiness, which is championed by Martin Seligman, as two equal halves of the circle of wellbeing and optimal mental health. This Research Topic aims to examine the different approaches to Positive Psychology and their influence on individual wellbeing during the COVID-19 era. One of the exciting development in the positive psychology of wellbeing is the mounting research on the adaptive benefits of negative emotions, such as shame, guilt, and anger, as well as the dialectical process of balancing negative and positive emotions. As an example, based on all the empirical research and Frankl’s self-transcendence model, Wong has developed the existential positive psychology of suffering (PP2.0) as the foundation for flourishing. Here are a few main tenets of PP2.0: (1) Life is suffering and a constant struggle throughout every stage of development, (2) The search for self-transcendence is a primary motive guided by the meaning mindset and mindful mindset. (3) Wellbeing cannot be sustainable without overcoming and transforming suffering. In this Research Topic we welcome diverse approaches discussing the following points: • The dialectic process of overcoming the challenges of every stage of development as necessary for personal growth and self-transcendence; • The role of self-transcendence in resilience, virtue, meaning, and happiness; • The upside of negative emotions; • The new science of resilience based on cultivating the resilient mindset and character; • How to make the best use of suffering to achieve out potentials & mental health.

Light

Author : Anonim
Publisher : Unknown
Page : 636 pages
File Size : 43,6 Mb
Release : 1893
Category : Parapsychology
ISBN : HARVARD:HXRRV2

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Light by Anonim Pdf

Monsters

Author : John Michael Greer
Publisher : Aeon Books
Page : 434 pages
File Size : 41,6 Mb
Release : 2021-10-31
Category : Body, Mind & Spirit
ISBN : 9781801520256

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Monsters by John Michael Greer Pdf

An Investigator's Guide to Magical Beings that takes you on a harrowing journey into the realm of monsters and the reality of the impossible. Monsters brings together folklore, Western magical philosophy and field experience. This book is required reading for both active and armchair monster hunters. Between these covers you will find a chilling collection of fiendish facts and folklore such as why true vampires are the least attractive, five different kinds of ghosts, the magical origins of the werewolf legends, hidden connections between faery lore and UFOs, and where dragons are found today. This is an essential field guide to monsters from angels to zombies with advice on monster investigation and magical self-defence. This latest edition not only has a new chapter on tulpas, but the chapters on vampires and chimeras are significantly expanded with new material. Plus, the section on monster investigation has been thoroughly updated with details on new technology and the approach of the media to monster hunting.