The Small Business Book

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The Small Business Book

Leith Oliver,John English
The Small Business Book Book PDF

Author : Leith Oliver,John English
Publisher : Allen & Unwin
Page : 353 pages
File Size : 43,7 Mb
Release : 2012-01-01
Category : Business & Economics
ISBN : 9781742698656

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The Small Business Book by Leith Oliver,John English Pdf

The Small Business Book is the bestselling, hands-on guide to running your own business in New Zealand. This new edition is up-to-date, easy to understand and simple to use. If you are tempted to strike out on your own, this is the book that will help you decide if you've got the right stuff. If you want to go into business now, this is the book that will help you to get started. If you are already in business, this is the book that explains a number of strategies for refining your operation and maximising your profits. The small business sector is, collectively, the biggest business in New Zealand. New ventures are being launched in greater numbers than ever before, and the prospects for success offer hope and a sense of fulfilment to New Zealanders who want to be self-employed. The Small Business Book has been written to help you get into business, successfully stay in business and make a good living from being in business.

The Most Successful Small Business in The World

Michael E. Gerber
The Most Successful Small Business in The World Book PDF

Author : Michael E. Gerber
Publisher : John Wiley & Sons
Page : 192 pages
File Size : 40,7 Mb
Release : 2010-01-07
Category : Business & Economics
ISBN : 9780470503621

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The Most Successful Small Business in The World by Michael E. Gerber Pdf

A unique guide for the crucial start-up phase of a business So much attention goes to business practice and operation, yet the majority of ventures still fail. One area often overlooked is preparation. Too few entrepreneurs ask themselves, what are you supposed to do before you start your start-up? The Most Successful Small Business in The World gives you Michael E. Gerber's unique approach to thinking about the meaning of your company by applying his ten critical steps; a process you must go through long before you ever open your door. With these simple principles, based on expert Michael Gerber's years spent helping countless entrepreneurs, you'll take the essential first steps to lay the groundwork for building what Michael E. Gerber calls The Most Successful Small Business In the World! Author Michael Gerber has coached, taught, or trained more than 60,000 small businesses in 145 countries Free Webinar with Gerber for book purchasers Gerber's Ten Principles cover everything from defining the meaning of your company, teaching you how to think about systems, the importance of differentiation, perfecting the people within your business, acquiring clients, and more If you're ready to make your business dream more than just a reality, and resolve to do something bigger than you ever imagined, The Most Successful Small Business In The World will provide you with a stunningly original process for thinking yourself through it. Yes, you too can create The Most Successful Small Business In The World...Michael E. Gerber will show you exactly how to do it.

Small Business Big Money

Akin Alabi
Small Business Big Money Book PDF

Author : Akin Alabi
Publisher : Createspace Independent Publishing Platform
Page : 206 pages
File Size : 44,6 Mb
Release : 2017-09-30
Category : Electronic
ISBN : 1977555039

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Small Business Big Money by Akin Alabi Pdf

Give Me Just 3 Hours And I Will Show You How To Start, Grow And Turn Your Small Business Into Your Personal ATM That Will Give You Money On A Daily Basis! Are you planning to start a business? Do you have a small business but you are not making enough money to cover your bills and live the kind of life you want? If you answered YES to any of those questions, this is the most important book you will ever read. Here's why; In this book, I shared the exact business and marketing techniques I used in starting my business from scratch and turning it into an empire that it has become today. You will discover valuable lessons like... 1. How to decide on the kind of business you should do 2. Why it can be a bad idea to sell what people NEED to buy 3. 7 commandments you must follow before you spend any money on advertising 4. How to get others to promote your business for you for FREE 5 How to price your products and services for maximum profitability 6. 10 factors you should consider before you quit your job to start a business 7.The full story of how I started NairaBET.com And lots more. Read this book, apply the lessons in it and watch your business transform into a cash minting venture. See you at the bank.

Small Business Marketing For Dummies

Barbara Findlay Schenck
Small Business Marketing For Dummies Book PDF

Author : Barbara Findlay Schenck
Publisher : John Wiley & Sons
Page : 386 pages
File Size : 50,6 Mb
Release : 2011-03-04
Category : Business & Economics
ISBN : 9781118054451

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Small Business Marketing For Dummies by Barbara Findlay Schenck Pdf

Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies, Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies, 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.

Small Business Survival Book

Barbara Weltman,Jerry Silberman
Small Business Survival Book Book PDF

Author : Barbara Weltman,Jerry Silberman
Publisher : John Wiley & Sons
Page : 255 pages
File Size : 51,9 Mb
Release : 2006-05-19
Category : Business & Economics
ISBN : 9780471793960

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Small Business Survival Book by Barbara Weltman,Jerry Silberman Pdf

Owning a small business can be a fulfilling and financially rewarding experience, but to be successful, you must know what to do before starting a business; what to do while the business is up and running; and, most importantly, what to do when the business runs into trouble. With a combined fifty years of small business experience between them, authors Barbara Weltman and Jerry Silberman know what it takes to make it in this competitive environment, and in Small Business Survival Book, they show you how. In a clear and concise voice, Weltman and Silberman reveal twelve surefire ways to help your small business survive and thrive in today's market. With this book as your guide, you'll discover how to: * Delegate effectively * Monitor cash flow * Extend credit and stay on top of collections * Build and maintain credit and restructure your debt * Meet your tax obligations * Grow your business with successful marketing strategies * Use legal protections * Plan for catastrophe and disaster recovery Whether you're considering starting a new business or looking to improve your current venture, Small Business Survival Book has what you need to succeed.

The Ultimate Small Business Marketing Book

Dee Blick
The Ultimate Small Business Marketing Book Book PDF

Author : Dee Blick
Publisher : FilamentPublishing Ltd
Page : 383 pages
File Size : 55,7 Mb
Release : 2011
Category : Business & Economics
ISBN : 9781905493777

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The Ultimate Small Business Marketing Book by Dee Blick Pdf

This book is written for you if you want to get to grips with your marketing but you need a helping hand. It's packed with powerful tips, proven tools and many real-life examples and case studies. If you're looking for commonsense marketing advice that you can implement immediately, you'll find it on every page. You'll learn how to: plan and review your marketing activities, write brilliant copy that generates sales, write sales letters that sells, effectively troubleshoot when your marketing is not delivering, make your website a magnet for visitors and loads more! Dee Blick is a respected business author and a multi-award winning Fellow of the Chartered Institute of Marketing. Dee has 27 years marketing experience gained working with small businesses from all sectors. She is internally renowned for her practical approach to small business marketing and for getting results on the smallest of marketing budgets. Dee has also built a reputation as a formidable marketing troubleshooter. A speaker, columnist and small business marketing practioner, Dee is also the author of 'Powerful Marketing on a Shoestring Budget for Small Businesses'. Yorkshire born and bred, Dee lives with her husband and two sons in Sussex.

HBR Guide to Buying a Small Business

Richard S. Ruback,Royce Yudkoff
HBR Guide to Buying a Small Business Book PDF

Author : Richard S. Ruback,Royce Yudkoff
Publisher : Harvard Business Review Press
Page : 218 pages
File Size : 51,5 Mb
Release : 2017-01-17
Category : Business & Economics
ISBN : 9781633692510

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HBR Guide to Buying a Small Business by Richard S. Ruback,Royce Yudkoff Pdf

Think big, buy small. Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success. But finding the right business to buy and closing the deal isn't always easy. In the HBR Guide to Buying a Small Business, Harvard Business School professors Richard Ruback and Royce Yudkoff help you: Determine if this path is right for you Raise capital for your acquisition Find and evaluate the right prospects Avoid the pitfalls that could derail your search Understand why a "dull" business might be the best investment Negotiate a potential deal with the seller Avoid deals that fall through at the last minute

Big Is Beautiful

Robert D. Atkinson,Michael Lind
Big Is Beautiful Book PDF

Author : Robert D. Atkinson,Michael Lind
Publisher : MIT Press
Page : 368 pages
File Size : 42,5 Mb
Release : 2018-03-30
Category : Business & Economics
ISBN : 9780262345675

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Big Is Beautiful by Robert D. Atkinson,Michael Lind Pdf

Why small business is not the basis of American prosperity, not the foundation of American democracy, and not the champion of job creation. In this provocative book, Robert Atkinson and Michael Lind argue that small business is not, as is widely claimed, the basis of American prosperity. Small business is not responsible for most of the country's job creation and innovation. American democracy does not depend on the existence of brave bands of self-employed citizens. Small businesses are not systematically discriminated against by government policy makers. Rather, Atkinson and Lind argue, small businesses are not the font of jobs, because most small businesses fail. The only kind of small firm that contributes to technological innovation is the technological start-up, and its success depends on scaling up. The idea that self-employed citizens are the foundation of democracy is a relic of Jeffersonian dreams of an agrarian society. And governments, motivated by a confused mix of populist and free market ideology, in fact go out of their way to promote small business. Every modern president has sung the praises of small business, and every modern president, according to Atkinson and Lind, has been wrong. Pointing to the advantages of scale for job creation, productivity, innovation, and virtually all other economic benefits, Atkinson and Lind argue for a “size neutral” policy approach both in the United States and around the world that would encourage growth rather than enshrine an anachronism. If we overthrow the “small is beautiful” ideology, we will be able to recognize large firms as the engines of progress and prosperity that they are.

Boss Life

Paul Downs
Boss Life Book PDF

Author : Paul Downs
Publisher : Penguin
Page : 368 pages
File Size : 52,6 Mb
Release : 2015-08-04
Category : Biography & Autobiography
ISBN : 9780698179004

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Boss Life by Paul Downs Pdf

**A Forbes Best Business Book of the Year, 2015** **Winner of the 2015 800-CEO-READ Business Book Award in Entrepreneurship** When columnist Paul Downs was approached by The New York Times to write for their “You’re the Boss” blog, he had been running his custom furniture business for twenty-four years strong. or mostly strong. Now, in his first book, Downs paints an honest portrait of a real business, with a real boss, a real set of employees, and the real challenges they face. Fresh out of college in 1986, Downs opened his first business, a small company that builds custom furniture. In 1987, he hired his first employee. That’s when things got complicated. As his enterprise began to grow, he had to learn about management, cash flow, taxes, and so much more. But despite any obstacles, Downs always remained keenly aware that every small business, no matter the product it makes or the service it provides, starts with people. He writes with tremendous insight about hiring employees, providing motivation to get the best out of them, and the difficult decisions he’s made to let some of them go. Downs also looks outward, to his dealings with vendors and to providing each client with exemplary customer service from first sales pitch to final delivery. With honesty and conviction, he tells the true story behind building and sustaining a successful company in an ever-evolving economy, often airing his own failures and shortcomings to reveal the difficulties that arise from being a boss and a businessperson. Countless employees have told the story of their experience with managers—Boss Life tells the other side of that story.

The Big Book of Small Business

Tom Gegax,Phil Bolsta
The Big Book of Small Business Book PDF

Author : Tom Gegax,Phil Bolsta
Publisher : Harper Collins
Page : 451 pages
File Size : 53,5 Mb
Release : 2009-10-13
Category : Business & Economics
ISBN : 9780061862946

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The Big Book of Small Business by Tom Gegax,Phil Bolsta Pdf

Your shoes are charred from stomping out brush fires. You have nightmares about UFOs—Unreachable Financial Objectives. All-star interviewees turn into duds. Meetings cause more problems than they solve. The office is a ghost town at 5:01 p.m. Does this sound familiar? Tom Gegax knows what that is like. Years after running his Tires Plus franchise by the seat of his pants, blissfully unaware of how little he knew about getting the most out of people and managing a world-class organization, Tom was faced with a cancer diagnosis and a business at the brink of disaster. Resolved to change things around, he improved his mental clarity, health, and relationships and noticed that the more he profited on a personal level, the more his company profited. Tires Plus grew into a $200 million business with 150 upscale locations. He had learned the first lesson in Enlightened Leadership 101: Focus on the well-being of your employees and customers—as well as your own—and success will follow naturally. In The Big Book of Small Business, Tom shares his hard-earned lessons on how to become an enlightened, effective leader, and on how to do the small things right so the big decisions work. This all-in-one toolbox for small businesses is jammed with warm-hearted, tough-minded practices and street-smart tips, covering every aspect of a growing business: Starting, funding, and getting your new business off the ground Crafting a mission and growing a corporate culture that works Hiring the best people and maximizing their potential Communicating and negotiating with your employees, customers, and suppliers Creating processes for continuous innovation and growth Protecting your business from unforeseen dangers Planning for growth And much more . . . As thorough as a textbook and as lively as a news magazine, The Big Book of Small Business is the most comprehensive and practical book on how to take a small business to the next level, and an indispensable slingshot for the millions of scrappy Davids taking on corporate Goliaths.

The War on Small Business

Carol Roth
The War on Small Business Book PDF

Author : Carol Roth
Publisher : HarperCollins
Page : 377 pages
File Size : 55,5 Mb
Release : 2021-06-29
Category : Political Science
ISBN : 9780063081420

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The War on Small Business by Carol Roth Pdf

For years, government bureaucrats have been looking for ways to destroy small businesses. With coronavirus, they finally had their chance. In 2020, the American economy suffered the biggest financial collapse in history. But while Main Street suffered like never before, the stock market continued to reach new highs. How could this be?The answer is that government had slapped oppressive restrictions on small businesses while propping up Wall Street and engineering a historic consolidation of power and wealth. This isn’t a new problem. During the last financial crisis, Washington bailed out large banks, saying they were “too big to fail.” When the federal government finally pushed out the CARES Act in 2020, it clearly favored the wealthy and well-connected, showing that small businesses were too small to matter. People across the political spectrum constantly complain about the tyranny of big business, and they’re not wrong. However, too many think government is the solution. In reality, government is the problem. In The War on Small Business, entrepreneur Carol Roth unveils the many abuses of power inflicted on small businesses during the COVID-19 pandemic. Small business owners were thrown in jail for trying to make a living. Individual rights were discarded. Big government did what it does best—intentionally protect the rich and powerful. This is the most underreported story coming out of the pandemic. The government chose winners and losers, who would thrive and who would fight to survive, based on not data or science, but based on clout and connections. This enabled the government, with the aid of the Federal Reserve, to oversee the largest wealth transfer in history from Main Street to Wall Street. The issues started long ago and continue today with a highly tilted playing field that favors those “in the club” to the detriment of the average Americans. This book is about the Davids vs. the Goliaths and the decentralization that can help the small, independent businesses and individuals participate in wealth creation. If Americans don’t wake up and stop it, politicians will continue to produce policies that intensify their war on small business and individuals and all that stands in the way of centralized power and control.

The Pocket Small Business Owner's Guide to Starting Your Business on a Shoestring

Carol Tice
The Pocket Small Business Owner s Guide to Starting Your Business on a Shoestring Book PDF

Author : Carol Tice
Publisher : Allworth
Page : 244 pages
File Size : 48,8 Mb
Release : 2013-07-09
Category : Business & Economics
ISBN : 1621532399

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The Pocket Small Business Owner's Guide to Starting Your Business on a Shoestring by Carol Tice Pdf

Most businesses that close their doors have one thing in common: They ran out of money. Don’t let this happen to you. This indispensable book, part of Allworth’s popular Pocket Small Business Owner’s Guide series, will help you to save money on every aspect of your business, from advertising to overhead. With invaluable cost-cutting tips for all types of businesses, from e-commerce and home-based operations to services and retail, this guide will help you create a blueprint that will allow your business to survive and thrive. You’ll save on: Advertising Marketing Purchasing Transportation and shipping Labor Financing Facilities Operations Taxes And more! In today’s economy, small business owners must seize every opportunity to keep costs down, and every penny saved goes to your bottom line. Follow this street-smart advice to lay the foundation for a business that will be profitable for years to come.

The Small Business Bible

Steven D. Strauss
The Small Business Bible Book PDF

Author : Steven D. Strauss
Publisher : John Wiley & Sons
Page : 592 pages
File Size : 50,5 Mb
Release : 2012-02-27
Category : Business & Economics
ISBN : 9781118238776

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The Small Business Bible by Steven D. Strauss Pdf

An updated third edition of the most comprehensive guide to small business success Whether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed.

The Economics and Management of Small Business

Graham Bannock
The Economics and Management of Small Business Book PDF

Author : Graham Bannock
Publisher : Psychology Press
Page : 260 pages
File Size : 48,5 Mb
Release : 2005
Category : Business & Economics
ISBN : 0415336678

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The Economics and Management of Small Business by Graham Bannock Pdf

This book provides an international perspective on small business, and includes many useful pedagogical features such as questions for discussion, international case studies and empirical research.

Entrepreneurial Small Business

Jerome Katz,Richard P. Green
Entrepreneurial Small Business Book PDF

Author : Jerome Katz,Richard P. Green
Publisher : McGraw-Hill Education
Page : 0 pages
File Size : 46,7 Mb
Release : 2013-03-05
Category : Business & Economics
ISBN : 0078029422

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Entrepreneurial Small Business by Jerome Katz,Richard P. Green Pdf

Entrepreneurial Small Business (ESB) provides students with a clear vision of small business as it really is today: Katz focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas. Katz and Green recognize the distinction between entrepreneurs who aim to start the successor to Amazon.com or the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start.