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Author : Cheryl D. Rickman
Publisher : Unknown
Page : 0 pages
File Size : 43,9 Mb
Release : 2011
Category : Business & Economics
ISBN : 8129116804
Includes real-life examples and practical exercises, this guide to starting a small business looks at all aspects of the process, including planning the right marketing strategies and managing an effective team.
Author : David Butler
Publisher : Routledge
Page : 288 pages
File Size : 40,5 Mb
Release : 2007-06-07
Category : Business & Economics
ISBN : 9781136423499
A readable and structured guide for the increasing numbers of people each year who consider setting up a small business or becoming self-employed. 'Business Planning' outlines the options and risks involved in setting up a business. The importance of thorough planning is often overlooked and only becomes evident if the business fails. This is highlighted in a recent study by the SFEDI of 486 bankers and accountants where lack of planning was the most common reason cited as to why businesses fail. 'Business Planning' shows how to avoid this failure by focusing on the planning stage and building on this framework as the business develops. This is the only book based around the Small Firms Enterprise Development Initiative (SFEDI) for first time owner-managers. It contains all the underpinning factual information required to prepare and present a successful Business Plan for presentation to a bank manager, or an alternative potential source of finance, or for use in an NVQ portfolio. It is in line with the major syllabuses for Business Start-Up, and can be used as a course book for anyone completing a formal NVQ level 3 qualification in this area, with tips on NVQ structure and assessment.
Author : Hal Root
Publisher : Sourcebooks, Inc.
Page : 258 pages
File Size : 42,9 Mb
Release : 2006
Category : Business
ISBN : 9781402220319
Filled with essential checklists, worksheets and advice, The Small Business Start-Up Guide will get you up and running The Small Business Start-Up Guide is a must-have resource for anyone starting a business. Covering everything you need to know to start successfully, it will save you immeasurable amounts of time, effort and money.
Author : Anita Roddick,Cheryl Rickman
Publisher : How To Books
Page : 281 pages
File Size : 53,9 Mb
Release : 2005-05-27
Category : Business & Economics
ISBN : 9781848034785
In this practical and comprehensive workbook, Cheryl Rickman, offers a modern approach to self-employment and business start-up. Packed with real-life case studies and practical exercises, checklists and worksheets, it provides a step-by-step guide to researching and formulating your business ideas, planning the right marketing strategies, and managing a team that will drive your vision forward with you. You'll discover what, with hindsight, well-known entrepreneurs would have done differently, what their biggest mistakes have been and what they've learnt: Dame Anita Roddick, Julie Meyer, Stelios Haji-Ioannou, Simon Woodroffe and others reveal their best and worst decisions and contribute their wisdom and tips for succeeding in business. You'll learn how to: develop, research and plan "the idea"; design and create the right products and services; define and understand your customers and target audience; secure finance and manage cash flow and accounts; create a winning brand and marketing message; gain and retain customers; achieve competitive advantage; plan, create, launch and promote your website; and manage your business and time. This fresh approach to small business start-up also includes information and recommendations on making your business ethical and socially responsible, along with exercises to help build self-confidence and visualize success.
Author : Marcia Layton Turner
Publisher : Wiley
Page : 432 pages
File Size : 49,7 Mb
Release : 2004-10-07
Category : Business & Economics
ISBN : 9780764583186
The inside scoop . . .for when you want more than the official line Want to be your own boss but aren't quite sure how to make it happen? This savvy guide will show you the way. Now revised and updated to cover the latest regulations, techniques, and trends, it walks you step by step through the entire start-up process, from coming up with a business plan and lining up financing to setting up shop, marketing to your customer base, and dealing with accounting, taxes, insurance, and licenses. Packed with real-world tips and tricks that you won't find anywhere else, it delivers all the know-how you need to declare independence from the 9-to-5 world, launch your business--and watch the profits grow! * Vital Information on real-world entrepreneurship that other sources don't reveal. * Insider Secrets on how to secure financing and choose a winning location. * Money-Saving Techniques, including low-cost ways to market your business. * Time-Saving Tips for creating a business plan and handling legal and accounting basics. * The Latest Trends, including how to launch a profitable home- or Web-based business. * Handy Checklists and Charts to help you plan your start-up and succeed in the marketplace.
Author : Tom Harris
Publisher : Springer
Page : 153 pages
File Size : 42,7 Mb
Release : 2018-08-07
Category : Business & Economics
ISBN : 9783319945477
This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.
Author : Ken Colwell PhD, MBA
Publisher : ClydeBank Media LLC
Page : 378 pages
File Size : 51,8 Mb
Release : 2019-02-25
Category : Business & Economics
ISBN : 9781945051579
THE ULTIMATE BEGINNER'S GUIDE TO STARTING A BUSINESS! Have you ever dreamt of starting your own business and living life on your terms? This book shows you EXACTLY what you need to know to stand out from the crowd! Do you have an idea for an amazing product or service but you aren’t sure how to build a business around it? Then you NEED this book. Buy now and start reading today! Are you a current business owner who struggles to identify your customers and deliver true world-class value? Everything you need to know is included in these pages! Do you want to build your hobby business into a fully-fledged venture that will help you build the life you deserve? Then you NEED this book. Buy now and start reading today! The most comprehensive guide ever developed for starting and growing a business! In the highly competitive world of business, what makes or breaks a new entrepreneur? Sourced from over twenty years of firsthand experience working with entrepreneurs, new ventures, and high-growth startups, author Ken Colwell, PHD, MBA has the answers. In his comprehensive Starting a Business QuickStart Guide, Ken Colwell concisely presents the core fundamentals that all new entrepreneurs need to know to get started, find success, and live the life of their dreams. Business and entrepreneurship students, small business owners, managers, and soon-to-be entrepreneurs will all find a wealth of value within the pages of the Starting a Business QuickStart Guide. From the very first steps conceptualizing your venture to winning your first customers, delivering value, and turning a profit, this book acts as an invaluable blueprint for your path to entrepreneurial success. Colwell’s clear voice, extensive experience, and easy-to-understand presentation come together to make this book a must-have resource in the library of every budding entrepreneur! Starting a Business QuickStart Guide is Perfect For: - Would-Be Entrepreneurs With a Ton of Passion! - Entrepreneurial Students of All Ages! - Beginners with Zero Prior Experience! - Managers, Business Owners, and Decisions Makers Growing into a New Role! You'll Discover: - The Difference Between an Idea and an Opportunity! - What Makes an Entrepreneurial Opportunity Great! - The Very First Steps You Need To Take To Get Your Venture Off The Ground! - Pricing, Competition, Customer Identification, Marketing, and Distribution Demystified! - The REAL Components of an Entrepreneurial Mindset! - Exactly How To Craft Your Value Proposition! - How to Write a Comprehensive Business Plan! **LIFETIME ACCESS TO FREE EDUCATIONAL RESOURCES **: Each book comes with free lifetime access to tons of exclusive online resources to help you become a better business owner including: - Business Plan Checklist & Presentation Blueprint - Layers of Business Taxation Cheat Sheet - Elevator Pitch Template & Tips - And Many More! *GIVING BACK: * QuickStart Guides proudly supports One Tree Planted as a reforestation partner. *CLASSROOM ADOPTION:* Teachers and professors are encouraged to contact the publisher for test banks and classroom presentation materials.
Author : Robert Sullivan
Publisher : Unknown
Page : 370 pages
File Size : 53,7 Mb
Release : 2000
Category : Business & Economics
ISBN : 1882480198
A guide designed to increase the probability of success and avoid common trouble areas in starting and operating a small business. Gives practical advice on such topics as selecting the right business, partners, marketing, insurance, computers, writing and speaking effectively, and others.
Author : Bob Adams
Publisher : Adams Media
Page : 420 pages
File Size : 42,8 Mb
Release : 2002-06-01
Category : Business & Economics
ISBN : 1558505814
Packed with information, illustrations, graphs, forms, and worksheets, the Streetwise “RM” books provide everything business-people need to get up and running in the fast lane. Readers benefit from the expert advice of seasoned professionals in all areas of business, from motivating employees to marketing, building website traffic to financing.
Author : Peri Pakroo
Publisher : Nolo
Page : 574 pages
File Size : 41,7 Mb
Release : 2020-02-04
Category : Business & Economics
ISBN : 9781413327243
Your one-stop guide to starting a small business Want to start a business? Don’t know where to begin? The Small Business Start-Up Kit shows you how to set up a small business in your state, while clearing state and local bureaucratic hurdles. We’ll show you how to: choose between an LLC and other business structures write an effective business plan pick a winning business name and protect it get the proper licenses and permits manage finances and taxes hire and manage staff, and market your business effectively, online and off. The 11th edition is updated with the latest legal and tax rules affecting small businesses, plus social media and e-commerce trends. With Downloadable Forms Includes access to cash flow projection and profit/loss forecast worksheets, state-specific business resources, and more (details inside).
Author : Richard S. Ruback,Royce Yudkoff
Publisher : Harvard Business Review Press
Page : 218 pages
File Size : 43,7 Mb
Release : 2017-01-17
Category : Business & Economics
ISBN : 9781633692510
Think big, buy small. Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success. But finding the right business to buy and closing the deal isn't always easy. In the HBR Guide to Buying a Small Business, Harvard Business School professors Richard Ruback and Royce Yudkoff help you: Determine if this path is right for you Raise capital for your acquisition Find and evaluate the right prospects Avoid the pitfalls that could derail your search Understand why a "dull" business might be the best investment Negotiate a potential deal with the seller Avoid deals that fall through at the last minute
Author : Larry Wilson
Publisher : Morgan James Publishing
Page : 216 pages
File Size : 46,8 Mb
Release : 2011-04-01
Category : Business & Economics
ISBN : 9781600379062
The entrepreneur’s comprehensive companion: “Clear, concise, and to the point . . . [The author] has an excellent grasp of running a small business.” —Steve Pallen, President, R&D, E-Metrotel What are the ten most common marketing mistakes? How do you avoid costly mistakes when planning for a new business? What should be avoided when planning a business web site? These are just a few of the many important questions answered in The Small Business Planner, the most comprehensive book available to assist new and established entrepreneurs in operating a successful enterprise. Avoiding jargon, the book provides access to numerous free templates on the companion website including: Business and Marketing Plans in MS Word; Profit & Loss projections, Cash Flow projections, Start-Up Cost Analysis, and many more in MS Excel, all complete with formulas and ready to use. The companion site also includes a forum for entrepreneurs to post important questions regarding their business. The Small Business Planner provides a detailed checklist for new entrepreneurs to ensure that important tasks and processes are not overlooked. The Feasibility Analysis will let you know if your business idea will be profitable and competitive, and more than half the book is dedicated to generating revenue. Essential Marketing topics include: Planning and Research, in which the author introduces his own easy-to-use model to create an effective message, Advertising, Choosing the Right Media, Databases, Selling Skills, and Customer Service. Finance covers: Bookkeeping Basics, Financial Statements, Setting Goals and Measuring Results, and Receivables Management. Operations topics include: Creating Effective Web Sites, Employee Relations, and Contingency Planning. Entrepreneurship can be very rewarding if the functions in all three business modules are executed properly. Now the small business owner can wear all hats effectively—and avoid making costly mistakes by using The Small Business Planner.
Author : Catherine Lovrics
Publisher : Unknown
Page : 432 pages
File Size : 55,7 Mb
Release : 2017-11
Category : Business enterprises
ISBN : 0433491183
Author : Heather Smith
Publisher : John Wiley & Sons
Page : 244 pages
File Size : 46,5 Mb
Release : 2012-12-05
Category : Business & Economics
ISBN : 9780730378259
The practical guide to learning the essentials of starting your own business in just one week Thinking about starting a business? Then Learn Small Business Startup in 7 Days is the book for you. Guiding you through the key aspects of getting a new business up and running, from a self assessment about whether you are really prepared, through to finance, marketing, and legal issues, highly sought-after small business commentator Heather Smith covers it all. Carefully explaining everything you need to know to efficiently and effectively start a business, the book comprehensively covers the basics in 7 chapters, one for every day it will take you to get ready to leave the rat race and live your small business dream. Covers everything you need to know to start and prosper as a small business owner Helps you gauge whether running a small business is right for you Offers expert advice from a highly-respected small-business specialist While running a small business allows you to turn your passion into your livelihood, it is also often very demanding on your time, your cash reserves, and your sanity. With this book in hand, you have everything you need to lay a solid foundation for small business success.
Author : Tom Eisenmann
Publisher : Currency
Page : 370 pages
File Size : 54,7 Mb
Release : 2021-03-30
Category : Business & Economics
ISBN : 9780593137024
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.