The Unseen Power

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The Unseen Power

Author : Scott M. Cutlip
Publisher : Routledge
Page : 885 pages
File Size : 45,6 Mb
Release : 2013-11-05
Category : Language Arts & Disciplines
ISBN : 9781136689994

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The Unseen Power by Scott M. Cutlip Pdf

Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill, Earl Newsom as well as extensive interviews -- conducted by the author himself -- with Pendleton Dudley, T.J. Ross, Edward L. Bernays, Harry Bruno, William Baldwin, and more. Consequently, the book provides practitioners, scholars, and students with a realistic inside view of the way public relations has developed and been practiced in the United States since its beginnings in mid-1900. For example, the book tells how: * President Roosevelt's reforms of the Square Deal brought the first publicity agencies to the nation's capital. * Edward L. Bernays, Ivy Lee, and Albert Lasker made it socially acceptable for women to smoke in the 1920s. * William Baldwin III saved the now traditional Macy's Thanksgiving Day parade in its infancy. * Ben Sonnenberg took Pepperidge Farm bread from a small town Connecticut bakery to the nation's supermarket shelves -- and made millions doing it. * Two Atlanta publicists, Edward Clark and Bessie Tyler, took a defunct Atlanta bottle club, the Ku Klux Klan, in 1920 and boomed it into a hate organization of three million members in three years, and made themselves rich in the process. * Earl Newsom failed to turn mighty General Motors around when it was besieged by Ralph Nader and Congressional advocates of auto safety. This book documents the tremendous role public relations practitioners play in our nation's economic, social, and political affairs -- a role that goes generally unseen and unobserved by the average citizen whose life is affected in so many ways by the some 150,000 public relations practitioners.

The Unseen Power

Author : Scott M. Cutlip
Publisher : Routledge
Page : 832 pages
File Size : 47,7 Mb
Release : 2013-11-05
Category : Language Arts & Disciplines
ISBN : 9781136690006

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The Unseen Power by Scott M. Cutlip Pdf

Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill, Earl Newsom as well as extensive interviews -- conducted by the author himself -- with Pendleton Dudley, T.J. Ross, Edward L. Bernays, Harry Bruno, William Baldwin, and more. Consequently, the book provides practitioners, scholars, and students with a realistic inside view of the way public relations has developed and been practiced in the United States since its beginnings in mid-1900. For example, the book tells how: * President Roosevelt's reforms of the Square Deal brought the first publicity agencies to the nation's capital. * Edward L. Bernays, Ivy Lee, and Albert Lasker made it socially acceptable for women to smoke in the 1920s. * William Baldwin III saved the now traditional Macy's Thanksgiving Day parade in its infancy. * Ben Sonnenberg took Pepperidge Farm bread from a small town Connecticut bakery to the nation's supermarket shelves -- and made millions doing it. * Two Atlanta publicists, Edward Clark and Bessie Tyler, took a defunct Atlanta bottle club, the Ku Klux Klan, in 1920 and boomed it into a hate organization of three million members in three years, and made themselves rich in the process. * Earl Newsom failed to turn mighty General Motors around when it was besieged by Ralph Nader and Congressional advocates of auto safety. This book documents the tremendous role public relations practitioners play in our nation's economic, social, and political affairs -- a role that goes generally unseen and unobserved by the average citizen whose life is affected in so many ways by the some 150,000 public relations practitioners.

The Resonance of Unseen Things

Author : Susan Lepselter
Publisher : University of Michigan Press
Page : 193 pages
File Size : 48,9 Mb
Release : 2016-03-03
Category : Social Science
ISBN : 9780472052943

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The Resonance of Unseen Things by Susan Lepselter Pdf

The Resonance of Unseen Things offers an ethnographic meditation on the “uncanny” persistence and cultural freight of conspiracy theory. The project is a reading of conspiracy theory as an index of a certain strain of late 20th-century American despondency and malaise, especially as understood by people experiencing downward social mobility. Written by a cultural anthropologist with a literary background, this deeply interdisciplinary book focuses on the enduring American preoccupation with captivity in a rapidly transforming world. Captivity is a trope that appears in both ordinary and fantastic iterations here, and Susan Lepselter shows how multiple troubled histories—of race, class, gender, and power—become compressed into stories of uncanny memory. “We really don’t have anything like this in terms of a focused, sympathetic, open-minded ethnographic study of UFO experiencers. . . . The author’s semiotic approach to the paranormal is immensely productive, positive, and, above all, resonant with what actually happens in history.” —Jeffrey J. Kripal, J. Newton Rayzor Professor of Religion, Rice University “Lepselter relates a weave of intimate alien sensibilities in out-off-the-way places which are surprisingly, profoundly, close to home. Readers can expect to share her experience of contact with complex logics of feeling, and to do so in a contemporary America they may have thought they understood.” —Debbora Battaglia, Mount Holyoke College “An original and beautifully written study of contemporary American cultural poetics. . . . The book convincingly brings into relief the anxieties of those at the margins of American economic and civic life, their perceptions of state power, and the narrative continuities that bond them to histories of violence and expansion in the American West.” —Deirdre de la Cruz, University of Michigan

The Unseen Power

Author : David Opeyemi
Publisher : WestBowPress
Page : 126 pages
File Size : 51,5 Mb
Release : 2013-08-01
Category : Religion
ISBN : 9781449798932

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The Unseen Power by David Opeyemi Pdf

The first thing Satan does when trying to get your attention is to disconnect your mind from the root—from God’s plans, right people, appointed places, and from godly companions, thus leaving you a dry land. You need power to reclaim your life back. The Unseen Power reconnects you back to the roots. The Unseen Power revealed… Three mysteries that shapes your life, namely: God, Satan, and You. How your destiny can be terminated through the works of the unseen world. How you can identify and use the power in you. Some hidden sieges suffered by many Christians. How hungry the world is for the power in you. How vacuums have been created for evil to thrive in the world. God’s hunt for ordinary men who will liberate the world. A message for the church, families, believers, youths, government, and for the world.

The Power of the Unseen

Author : Marcel Borgi
Publisher : Createspace Independent Publishing Platform
Page : 212 pages
File Size : 45,9 Mb
Release : 2015-11-20
Category : Electronic
ISBN : 1517261236

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The Power of the Unseen by Marcel Borgi Pdf

When you finally depart this existence for what comes next, how would you like to be remembered? For Marcel Borgi, the answer was one that would change his life forever. Lacking the funds to leave a large inheritance or the free time to volunteer, Borgi soon became fixated on one particular goal: he would be the guy who spent every moment of every day happy-all the time and with no exceptions. In his dedicated pursuit of happiness, Borgi did more than discover the power of positivity. In fact, he discovered an entirely different world. Though technically the same as the world we are used to, this new world is experienced through a lens of knowledge and awareness, injecting every moment with newfound joy and meaning. With a foreword by Mars Venus Coaching global network CEO Richard Bernstein, The Power of the Unseen is your front-row seat to Borgi's life-altering journey. Learn to leave the "yester-world" of fear and stress behind for a new world of enlightenment, peace, and joy-and discover your own "today-world" along the way.

Small Matters

Author : Heather Ferranti Kinser
Publisher : Millbrook Press (Tm)
Page : 36 pages
File Size : 49,6 Mb
Release : 2020
Category : Medical
ISBN : 9781541578142

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Small Matters by Heather Ferranti Kinser Pdf

Can something small matter at all? Of course it can! In this book for young readers (who know a thing or two about being small), you can take a super close look at details too little to be seen with the human eye. Powerful shots from scanning electron microscopes show shark skin, bird feathers, the hairs on a honeybee's eye, and so much more, proving that tiny details can make a BIG difference.

Unseen Power

Author : Adam Harmes
Publisher : Unknown
Page : 0 pages
File Size : 50,6 Mb
Release : 2001
Category : Mutual funds
ISBN : 0773732837

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Unseen Power by Adam Harmes Pdf

Unseen Power is an engaging, lucid, and thoughtful examination of the recent explosion in mass investment through mutual funds and pension funds. It is a startling look at the ways in which the managers of these funds have become the de facto policy makers in our modern political economy. Vast sums of money are now in the hands of mutual fund managers -- largely because individual employees now have a more direct say in the investment of their pension funds. Defined benefit plans -- offered by employers to their employees in the decades following the Great Depression -- have given way to defined contribution plans. The result: Investment risk has been shifted from the employer onto the employee. So much money is in the hands of mutual fund managers that Wall Street is overpowering Main Street. Managers' actions are influencing government policies and affecting the trajectories of entire stock markets. Harmes's book is a sharp warning to countries who wish to maintain their own political and cultural identities while prospering economically.

The Unseen War

Author : Benjamin S Lambeth
Publisher : Naval Institute Press
Page : 336 pages
File Size : 51,8 Mb
Release : 2013-10-15
Category : History
ISBN : 9781612513126

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The Unseen War by Benjamin S Lambeth Pdf

America’s second war against Iraq differed notably from its first. Operation Desert Storm was a limited effort by coalition forces to drive out those Iraqi troops who had seized Kuwait six months before. In contrast, the major combat phase of Operation Iraqi Freedom in 2003 was a more ambitious undertaking aimed at decisively ending Saddam Hussein’s rule. After several days of intense air strikes against fixed enemy targets, allied air operations began concentrating on Iraqi ground troops. The intended effect was to destroy Iraqi resistance and allow coalition land forces to maneuver without pausing in response to enemy actions. Iraqi tank concentrations were struck with consistently lethal effect, paving the way for an allied entrance into Baghdad that was largely unopposed. Hussein’s regime finally collapsed on April 9. Viewed in hindsight, it was the combination of allied air power as an indispensable enabler and the unexpected rapidity of the allied ground advance that allowed coalition forces to overrun Baghdad before Iraq could mount a coherent defense. In achieving this unprecedented level of performance, allied air power was indispensable in setting the conditions for the campaign’s end. Freedom from attack and freedom to attack prevailed for allied ground forces. The intended effect of allied air operations was to facilitate the quickest capture of Baghdad without the occurrence of any major head-to-head battles on the ground. This impressive short-term achievement, however, was soon overshadowed by the ensuing insurgency that continued for four years thereafter in Iraq. The mounting costs of that turmoil tended, for a time, to render the campaign’s initial successes all but forgotten. Only more recently did the war begin showing signs of reaching an agreeable end when the coalition’s commander put into effect a new counterinsurgency strategy in 2007 aimed at providing genuine security for Iraqi citizens. The toppling of Hussein’s regime ended the iron rule of an odious dictator who had brutalized his people for more than 30 years. Yet the inadequate resourcing with which that goal was pursued showed that any effective plan for a regime takedown must include due hedging against the campaign’s likely aftermath in addition to simply seeing to the needs of major combat. That said, despite the failure of the campaign’s planners to underwrite the first need adequately, those who conducted the three-week offensive in pursuit of regime change performed all but flawlessly, thanks in considerable part to the mostly unobserved but crucial enabling contributions of allied air power.

The Growth of the American Thought

Author : Merle Eugene Curti
Publisher : Transaction Publishers
Page : 970 pages
File Size : 47,9 Mb
Release : 2024-05-20
Category : Social Science
ISBN : 1412837103

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The Growth of the American Thought by Merle Eugene Curti Pdf

Hailed as a pioneer achievement upon its original publi-cation and awarded the Pulitzer Prize in history in 1944, The Growth of American Thought has won appreciative reviews and earned the highest regard among historians of the national experience. With his elaboration of the complex interrelationships between the growth of American thought and the whole American social milieu, Curti creates not only an intellectual history, but a social history of American thought.

Public Relations

Author : Edward L. Bernays
Publisher : University of Oklahoma Press
Page : 441 pages
File Size : 53,7 Mb
Release : 2013-07-29
Category : Business & Economics
ISBN : 9780806189826

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Public Relations by Edward L. Bernays Pdf

Public relations as described in this volume is, among other things, society’s solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics. Publicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations sought from him on a professional basis during more than four decades. With such knowledge, every intelligent person can carry on his or her activities more effectively. This book provides know-why as well know-how. Bernays explains the underlying philosophy of public relations and the PR methods and practices to be applied in specific cases. He presents broad approaches and solutions as they were successfully carried out in his long professional career. Public relations is not publicity, press agentry, promotion, advertising, or a bag of tricks, but a continuing process of social integration. It is a field of adjusting private and public interest. Everyone engaged in any public activity, and every student of human behavior and society, will find in this book a challenge and opportunity to further both the public interest and their own interest.

Seeing the Unseen

Author : Joe Beam
Publisher : Simon and Schuster
Page : 486 pages
File Size : 40,7 Mb
Release : 2010-05-08
Category : Religion
ISBN : 9781439122723

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Seeing the Unseen by Joe Beam Pdf

Spiritual warfare is real, and your faith is at stake. Based on Biblical principles, Seeing the Unseen helps you fight back against the enemy. In today’s world, Satan seems to be everywhere, and he seems to have the advantage. But the enemy is not of this world, and the war is in the spiritual world. Satan is trying to attack you and destroy your faith, and the only way to defeat him is to fight back. In this newly revised and updated bestseller, Joe Beam reveal Satan's powerful weaponry—his lies, deceptions, and manipulations—and unmasks his strategy to destroy your life and those you care for. This book will show you his plans and tactics, and teach you where he is likely to strike next and how to fight him. Based on a dedicated study of God’s word, this book is filled with stories of tragedy and triumph and will give you the tools you need to defeat the enemy.

Trust

Author : Abner Suarez
Publisher : Unknown
Page : 96 pages
File Size : 44,8 Mb
Release : 2020-09
Category : Religion
ISBN : 1951492382

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Trust by Abner Suarez Pdf

Many books have been written on the subject of faith, how to get it and apply it. What makes this book most unique is the fact that the illustrations and examples are both visual and practical, stemming from the author's first-hand experience. This is not a "theological book", thought the writing is well grounded in sound theology. This is an "application book" where the reader will be challenged in practical ways to access and apply the faith they have been given in new and deeper ways.The author's contention is that man was put on this earth for two core reasons as expressed in the book of Genesis: to have intimate fellowship with God and to see God's Kingdom extended on earth as it is in heaven. The author contends that living with and apply their God-given faith is a key to experiencing both of these callings in greater measure.

Penetrating the Darkness

Author : Jack Hayford,Rebecca Hayford Bauer
Publisher : Chosen Books
Page : 191 pages
File Size : 41,6 Mb
Release : 2011-02
Category : Religion
ISBN : 9780800794538

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Penetrating the Darkness by Jack Hayford,Rebecca Hayford Bauer Pdf

Presents spiritual advice for becoming inspired by the death and resurrection of Jesus Christ and finding the strength to fight against the evils present in the world.

Invisible

Author : Philip Ball
Publisher : University of Chicago Press
Page : 333 pages
File Size : 53,8 Mb
Release : 2015-04-08
Category : History
ISBN : 9780226238890

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Invisible by Philip Ball Pdf

Science is said to be on the verge of achieving the ancient dream of making objects invisible. Invisible is a biography of an idea, tied to the history of science over thelongue durée. Taking in Plato to today's science, Ball shows us that the stories we have told about invisibility are not in fact about technical capability but about power, sex, concealment, morality, and corruption. Precisely because they refer to matters that lie beyond our senses, unseen beings and worlds have long been a repository for hopes, fears, and suppressed desires. Ideas of invisibility are, like all ideas rooted in legend, ultimately parables about our own potential and weaknesses. Invisible presents the first comprehensive survey of the roles that the idea of invisibility has played throughout time and culture. This territory takes us from medieval grimoires to cutting-edge nanotechnology, from fairy tales to telecommunications, from camouflage to early cinematography, and from beliefs about ghosts to the dawn of nuclear physics and the discovery of dark energy. Invisible reveals what our age-old fantasies about what lurks unseen, and whether we can enter that realm ourselves, truly say about us.

The Unseen

Author : Nanni Balestrini
Publisher : Verso Books
Page : 257 pages
File Size : 54,9 Mb
Release : 2012-01-02
Category : Fiction
ISBN : 9781844677672

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The Unseen by Nanni Balestrini Pdf

For a brief explosive period in the mid-1970s, the young and the unemployed of Italy’s cities joined the workers in an unexpectedly militant movement known simply as Autonomy (Autonomia). Its “politics of refusal” united its opponents behind draconian measures more severe than any seen since the war. Nanni Balestrini, the poet of youth rebellion, himself a victim of that repression, has invented a remarkable fictional form to express the hopes and conflicts of the movement. In spare but vivid prose, The Unseen follows Autonomy’s trajectory through the eyes of a single working-class protagonist—from high-school rebellion, squatting and attempts to set up a free radio station to arrest and the brutalities of imprisonment. This is a powerful and gripping novel: a rare evocation of the intensity of commitment, the passion of politics.