The Viral Network

Author : Theresa MacPhail
Publisher : Cornell University Press
Page : 247 pages
File Size : 55,9 Mb
Release : 2015-03-03
Category : Medical
ISBN : 9780801454882

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The Viral Network by Theresa MacPhail Pdf

In The Viral Network, Theresa MacPhail examines our collective fascination with and fear of viruses through the lens of the 2009 H1N1 pandemic. In April 2009, a novel strain of H1N1 influenza virus resulting from a combination of bird, swine, and human flu viruses emerged in Veracruz, Mexico. The Director-General of the World Health Organization (WHO) announced an official end to the pandemic in August 2010. Experts agree that the global death toll reached 284,500. The public health response to the pandemic was complicated by the simultaneous economic crisis and by the public scrutiny of official response in an atmosphere of widespread connectivity. MacPhail follows the H1N1 influenza virus's trajectory through time and space in order to construct a three-dimensional picture of what happens when global public health comes down with a case of the flu.The Viral Network affords a rare look inside the U.S. Centers for Disease Control, as well as Hong Kong’s virology labs and Centre for Health Protection, during a pandemic. MacPhail looks at the day-to-day practices of virologists and epidemiologists to ask questions about the production of scientific knowledge, the construction of expertise, disease narratives, and the different "cultures" of public health in the United States, Europe, Hong Kong, and China. The chapters of the book move from the micro to the macro, from Hong Kong to Atlanta, from the lab to the WHO, from the pandemic past in 1918 to the future. The various historical, scientific, and cultural narratives about flu recounted in this book show how biological genes and cultural memes become interwoven in the stories we tell during a pandemic. Ultimately, MacPhail argues that the institution of global public health is as viral as the viruses it tracks, studies, and helps to contain or eradicate. The "global" is itself viral in nature.

Author : Maria Petrescu
Publisher : Business Expert Press
Page : 148 pages
File Size : 49,7 Mb
Release : 2014-05-21
Category : Business & Economics
ISBN : 9781606498132

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Viral Marketing and Social Networks by Maria Petrescu Pdf

Viral marketing is the key to marketing success in the 21st century, and advertising is one of the most important tools in the viral marketing toolkit. This book offers an in-depth look at viral marketing that includes a short overview of its history and evolution. The author provides a viral marketing toolkit—exploring the use of each tool in social media, as well as differences between connected terms such as marketing buzz. Viral advertising, as a significant tool and source of viral message, is discussed in detail with examples of various companies’ viral campaigns. The focus is on how and where businesses can post messages with viral objectives and which consumer segment is the center of the initial targeting initiative. This book is for anyone—students and professors in business and communication schools, as well as marketing practitioners.

Author : Katherine Sorrels,Kylie Smith,Sarah Runcie,A. R. Ruis,Nathaniel D. Porter,Christopher J. Phillips,Lukas Engelmann,Michelle DiMeo,Katherine Cottle,Nicole Archambeau
Publisher : VT Publishing
Page : 266 pages
File Size : 42,5 Mb
Release : 2018-12-11
Category : Electronic
ISBN : 1949373193

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Viral Networks by Katherine Sorrels,Kylie Smith,Sarah Runcie,A. R. Ruis,Nathaniel D. Porter,Christopher J. Phillips,Lukas Engelmann,Michelle DiMeo,Katherine Cottle,Nicole Archambeau Pdf

This book represents the culmination of a unique scholarly initiative located at the dynamic intersection of medical history and the digital humanities. It also represents an important outcome of the longstanding partnership between the National Endowment for the Humanities (NEH) and the National Library of Medicine (NLM) with Virginia Tech (VT) as a key collaborator.The specific initiative which led to this book-Viral Networks: An Advanced Workshop in Digital Humanities and Medical History-was a landmark moment in the NEH/NLM partnership dating from 2012when these agencies signed an agreement to "bring together scholars, scientists, librarians, archivists, curators, technical information specialists, healthcare professionals, cultural heritage professionals, and others in the humanities and biomedical communities in order to share expertise and develop new research agendas representing the commitment of the NLM to supporting scholarship in medical history and digital humanities."Viral Networks represents true collaboration and commitment among a group of dedicated scholars, two federal agencies and their strategic partners, and one of America's most important public, land-grant, research universities. And this book represents such collaboration and commitment even more because it is available from VT Publishing in an open-access format, for all to appreciate as the studies therein engage undiscovered or underappreciated primary sources, push methodological boundaries to define and articulate new arguments, and chart new research trajectories. Indeed, this book defines the scholarly times in which its organizers conceived and published it as much as these times define the book itself.

Author : Leonard Sweet,Leonard I. Sweet
Publisher : WaterBrook
Page : 242 pages
File Size : 52,9 Mb
Release : 2012
Category : Religion
ISBN : 9780307459152

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Viral by Leonard Sweet,Leonard I. Sweet Pdf

Discusses how social media resources can be used to enhance relationships with fellow Christians and with God.

Author : Syngress
Publisher : Elsevier
Page : 800 pages
File Size : 40,6 Mb
Release : 2003-02-28
Category : Computers
ISBN : 9780080479316

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MCSE/MCSA Implementing and Administering Security in a Windows 2000 Network (Exam 70-214) by Syngress Pdf

This book covers Exam 200-14 in great detail, digging into some of the most important details involved in locking down Windows systems and networks and taking a systemic approach to keeping Windows networks and systems secured. Boasting a one-of-a-kind integration of text, DVD-quality instructor-led training, and Web-based exam simulation and remediation, this study guide & DVD training system gives students 100% coverage of official Microsoft MCSA exam objectives plus realistic test prep. The System package consists of: 1) MCSE Implementing and Administering Security in a Windows 2000 Network Study Guide: Syngress's 1 million study guide users will find tried-and-true features and exciting new enhancements; included are step-by-step exercises plus end-of-chapter bulleted objectives reviews, FAQs, and realistic test prep questions in the same format as those on the actual exam. 2) Security DVD: A full hour of instructor-led training, complete with on-screen configurations and networking schematics, demystifying the toughest exam topics. 3) Security from [email protected]. Accompanying Web site provides students with authentic interactive exam-simulation software that grades their results and automatically links to e-book study guide for instant review of answer concepts. Covers Critical Security Exam. This exam was created to meet the demand for a security-based examination which verifies an administrator's ability to implement and maintain secure Windows 2000 network. Fast growing certification gains in popularity. The new MCSE certification launched in March and already there are 17,000 MCSA-certified professionals (data as of May, 31, 2002, Microsoft Corp.). This exam also serves as an elective for MCP status and other certifications. Best selling author with over 150,000 copies in print. Tom Shinder's books have over 150,000 copies in print and he's a regular speaker at the security industry's leading Black Hat Briefings. His Configuring ISA Server 2000, has sold over 45,000 units worldwide in a year. First in-depth security exam from Microsoft. As Microsoft certification guru Ed Tittell points out, "this is the first real, nuts-and-bolts security exam in the MCP line-up. This exam is the first MCP test to really dig into some of the most important details involved in locking down Windows systems and networks in the first place, and to step systematically through the processes involved in keeping Windows networks and systems secured thereafter." $2,000 worth of training wrapped in a $60 book/DVD/Web-enhanced training system. Certification Magazine's 2001 reader survey revealed that the average certification costs nearly $2,000. So our low-priced study package delivers unsurpassed value for cost-conscious IT departments and trainees.

Author : Miriam Felton-Dansky
Publisher : Northwestern University Press
Page : 337 pages
File Size : 42,9 Mb
Release : 2018-05-15
Category : Performing Arts
ISBN : 9780810137172

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Viral Performance by Miriam Felton-Dansky Pdf

Digital culture has occasioned a seismic shift in the discourse around contagion, transmission, and viral circulation. Yet theater, in the cultural imagination, has always been contagious. Viral Performance proposes the concept of the viral as an essential means of understanding socially engaged and transmedial performance practices since the mid-twentieth century. Its chapters rethink the Living Theatre’s Artaudian revolution through the lens of affect theory, bring fresh attention to General Idea’s media-savvy performances of the 1970s, explore the digital-age provocations of Franco and Eva Mattes and Critical Art Ensemble, and survey the dramaturgies and political stakes of global theatrical networks. Viral performance practices testify to the age-old—and ever renewed—instinct that when people gather, something spreads. Performance, an art form requiring and relying on live contact, renders such spreading visible, raises its stakes, and encodes it in theatrical form. The artists explored here rarely disseminate their ideas or gestures as directly as a viral marketer or a political movement would; rather, they undermine simplified forms of contagion while holding dialogue with the philosophical and popular discourses, old and new, that have surrounded viral culture. Viral Performance argues that the concept of the viral is historically deeper than immediate associations with the contemporary digital landscape might suggest, and far more intimately linked to live performance

Author : Andrew Chen
Publisher : Hyperink Inc
Page : 131 pages
File Size : 40,9 Mb
Release : 2013-01-13
Category : Business & Economics
ISBN : 9781614646051

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The Viral Startup: A Guide to Designing Viral Loops by Andrew Chen Pdf

Andrew Chen is a blogger and entrepreneur focused on consumer internet, metrics and user acquisition. He is an advisor/angel for early-stage startups including Appsumo, Cardpool (acquired by Safeway), Catchfree, Gravity, Mocospace, Launchbit, Qik (acquired by Skype), WeeWorld, Votizen, and is also a 500 Startups mentor. In his blog, Andrew shares his best advice for a viral startup. This eBook includes the most interesting, popular, and relevant advice from Andrew's blog (www.andrewchenblog.com) and organizes it into actionable advice for readers. Linking to additional resources and further reading, it's the perfect road map that breaks down the path to a truly successful viral company.

Author : Karine Nahon,Jeff Hemsley
Publisher : Polity
Page : 202 pages
File Size : 41,7 Mb
Release : 2013-11-25
Category : Computers
ISBN : 9780745671291

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Going Viral by Karine Nahon,Jeff Hemsley Pdf

In Going Viral, Nahon and Hemsley uncover the factors that make things go viral online. They analyze the characteristics of networks that shape virality, including the crucial role of gatekeepers who control the flow of information and connect networks to one another. They also explore the role of human attention, showing how phenomena like word of mouth, bandwagon effects, homophily and interest networks help to explain the patterns of individual behavior that make viral events.

Author : Adam L. Penenberg
Publisher : Hachette Books
Page : 367 pages
File Size : 40,6 Mb
Release : 2009-10-13
Category : Business & Economics
ISBN : 9781401394936

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Viral Loop by Adam L. Penenberg Pdf

Here's something you may not know about today's Internet. Simply by designing your product the right way, you can build a flourishing business from scratch. No advertising or marketing budget, no need for a sales force, and venture capitalists will flock to throw money at you. Many of the most successful Web 2.0 companies, including MySpace, YouTube, eBay, and rising stars like Twitter and Flickr, are prime examples of what journalist Adam L. Penenberg calls a "viral loop" -- to use it, you have to spread it. After all, what's the sense of being on Facebook if none of your friends are The result: Never before has there been the potential to create wealth this fast, on this scale, and starting with so little. In this game-changing must-read, Penenberg tells the fascinating story of the entrepreneurs who first harnessed the unprecedented potential of viral loops to create the successful online businesses -- some worth billions of dollars -- that we have all grown to rely on. The trick is that they created something people really want, so much so that their customers happily spread the word about their product for them. All kinds of businesses -- from the smallest start-ups to nonprofit organizations to the biggest multinational corporations -- can use the paradigm-busting power of viral loops to enable their business through technology. Viral Loop is a must-read for any entrepreneur or business interested in uncorking viral loops to benefit their bottom line.

Author : Gorka Lasso Cabrera,Pablo Guardado-Calvo,Rohit K. Jangra,Eva Mittler,Mercè Llabrés
Publisher : Frontiers Media SA
Page : 121 pages
File Size : 43,7 Mb
Release : 2022-08-02
Category : Science
ISBN : 9782889766147

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Influence of Protein-Protein Interactions (PPIs) on the Outcome of Viral Infections by Gorka Lasso Cabrera,Pablo Guardado-Calvo,Rohit K. Jangra,Eva Mittler,Mercè Llabrés Pdf

Author : Steve Waddell
Publisher : Springer
Page : 214 pages
File Size : 54,7 Mb
Release : 2010-12-08
Category : Business & Economics
ISBN : 9780230300460

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Global Action Networks by Steve Waddell Pdf

The world's governments are overwhelmed with climate change, war and unrest, the global financial crisis and poverty but there is a promising invention in Global Action Networks (GANs). GANs mobilize resources, bridge divides and promote the long-term deep change and innovation work that is needed to address the global challenges.

Author : Dr.Suraya Mubeen ,Dr.Kalyankumar Dasari ,Ms.Suthoju Girija Rani ,Mr.Jaydip Kumar
Publisher : DECCAN INTERNATIONAL ACADEMIC PUBLISHERS
Page : 191 pages
File Size : 48,5 Mb
Release : 2023-01-09
Category : Science
ISBN : 9789395191333

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NETWORK SECURITY(NS) by Dr.Suraya Mubeen ,Dr.Kalyankumar Dasari ,Ms.Suthoju Girija Rani ,Mr.Jaydip Kumar Pdf

Author : Gerald Myers
Publisher : CRC Press
Page : 219 pages
File Size : 40,8 Mb
Release : 2018-05-04
Category : Science
ISBN : 9780429982866

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Viral Regulatory Structures And Their Degeneracy by Gerald Myers Pdf

This book focuses on the nature, origins, and degeneracy (or redundancy) of viral regulatory elements and on the strategies that enable viruses to adapt to cells, examining experimental findings and models regarding HIV and HPV regulatory mechanisms.

Author : Joseph Loscalzo,Albert-László Barabási,Edwin K. Silverman
Publisher : Harvard University Press
Page : 500 pages
File Size : 47,5 Mb
Release : 2017-02-01
Category : Medical
ISBN : 9780674545526

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Network Medicine by Joseph Loscalzo,Albert-László Barabási,Edwin K. Silverman Pdf

Big data, genomics, and quantitative approaches to network-based analysis are combining to advance the frontiers of medicine as never before. With contributions from leading experts, Network Medicine introduces this rapidly evolving field of research, which promises to revolutionize the diagnosis and treatment of human diseases.

Author : Dale Hinshaw,Tom Faulconer,Mike Johnson
Publisher : Abbott Press
Page : 290 pages
File Size : 55,6 Mb
Release : 2018-09-28
Category : Business & Economics
ISBN : 9781458222077

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Survive and Thrive in Your Job Search by Dale Hinshaw,Tom Faulconer,Mike Johnson Pdf

“At your fingertips are the counsel, wisdom, and advice of three of the most humble, credentialed, and experienced professionals in the field of career navigation. These three men have encouraged, coached, mentored, and networked with countless, well-qualified professionals who suddenly found themselves out of a job. Through Survive and Thrive, these men share their advice for those whose world has just been rocked – hard. This level of counsel in one book is an absolute treasure.” —Ron Brumbarger, Founder and President of Apprentice University “Hinshaw, Faulconer, and Johnson have scored a big success with this book! It’s a real and ready resource of what is important and useful in navigating the turbulent waters of the job search. They’ve managed to provide plenty of resources for personal assessment and practical progress while driving home the need to conduct your job search in a context of community. Their book will prove to be a great asset and effective tool in gaining your next employment adventure!” —Lou Stoops, Professional Consultant, Speaker, Trainer, and Life and Business Coach “The way you conduct a career search has changed radically. It is easy to find a job. It is much more competitive to find a career. With STAR stories and skills training, TNG offers an approach that helps you to stand out from the others. TNG has helped hundreds find their next career.” —Bruce Flanagan, Career Coach and author of It’s Not About You, It’s About Them