Thinking In Type

Author : Ellen Lupton
Publisher : Chronicle Books
Page : 225 pages
File Size : 44,7 Mb
Release : 2014-04-15
Category : Crafts & Hobbies
ISBN : 9781616890452

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Thinking with Type by Ellen Lupton Pdf

Our all-time best selling book is now available in a revised and expanded second edition. Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, lining and non-lining numerals, the use of small caps and enlarged capitals, as well as information on captions, font licensing, mixing typefaces, and hand lettering. Throughout the book, visual examples show how to be inventive within systems of typographic form--what the rules are and how to break them. Thinking with Type is a type book for everyone: designers, writers, editors, students, and anyone else who works with words. The popular companion website to Thinking with Type (www.thinkingwithtype.com.) has been revised to reflect the new material in this second edition.

Author : Alex W. White
Publisher : Allworth Communications, Inc.
Page : 232 pages
File Size : 43,6 Mb
Release : 2005
Category : Art
ISBN : 1581153848

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Thinking in Type by Alex W. White Pdf

"With this visually stunning primer, designers will develop the skills and vision to produce truly innovative, stunning type design. Using more than 1,500 images from the 18th century up to the present day, the author describes type as a unique language that follows its own rules for communication and that requires great sensitivity for the reader's needs. Like its companion volume The Elements of Graphic Design, the book can be used as a first exposure primer for students and as a reader for professionals. Section one covers basic information about type design, while the remaining sections, What Readers Want, Creativity, and Typography Timeline, provide in-depth information about more advanced topics. Chapters include the elements of typography; the differences between type applications; how typography creates identity; what readers look for and respond to; step-by-step guides to developing distinctive type treatments; how to generate type ideas; and the historical development of typographic rules and letter forms. Written by a practitioner who regularly collaborates with today's leading type designers around the globe, this book offers insights into typography that normally require years of professional practice. Designed in an innovative two-color layout, the book provides a fun and systematic learning experience on multiple levels." --Allworth.

Author : Alex W. White
Publisher : Allworth Press
Page : 238 pages
File Size : 53,5 Mb
Release : 2005
Category : Art
ISBN : UOM:39015060860619

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Thinking in Type by Alex W. White Pdf

"With this visually stunning primer, designers will develop the skills and vision to produce truly innovative, stunning type design. Using more than 1,500 images from the 18th century up to the present day, the author describes type as a unique language that follows its own rules for communication and that requires great sensitivity for the reader's needs. Like its companion volume The Elements of Graphic Design, the book can be used as a first exposure primer for students and as a reader for professionals. Section one covers basic information about type design, while the remaining sections, What Readers Want, Creativity, and Typography Timeline, provide in-depth information about more advanced topics. Chapters include the elements of typography; the differences between type applications; how typography creates identity; what readers look for and respond to; step-by-step guides to developing distinctive type treatments; how to generate type ideas; and the historical development of typographic rules and letter forms. Written by a practitioner who regularly collaborates with today's leading type designers around the globe, this book offers insights into typography that normally require years of professional practice. Designed in an innovative two-color layout, the book provides a fun and systematic learning experience on multiple levels." --Allworth.

Author : Ellen Lupton,Jennifer Tobias
Publisher : Chronicle Books
Page : 223 pages
File Size : 55,9 Mb
Release : 2021-06-25
Category : Design
ISBN : 9781648960222

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Extra Bold by Ellen Lupton,Jennifer Tobias Pdf

Extra Bold is the inclusive, practical, and informative (design) career guide for everyone! Part textbook and part comic book, zine, manifesto, survival guide, and self-help manual, Extra Bold is filled with stories and ideas that don't show up in other career books or design overviews. • Both pragmatic and inquisitive, the book explores power structures in the workplace and how to navigate them. • Interviews showcase people at different stages of their careers. • Biographical sketches explore individuals marginalized by sexism, racism, and ableism. • Practical guides cover everything from starting out, to wage gaps, coming out at work, cover letters, mentoring, and more. A new take on the design canon. • Opens with critical essays that rethink design principles and practices through theories of feminism, anti-racism, inclusion, and nonbinary thinking. • Features interviews, essays, typefaces, and projects from dozens of contributors with a variety of racial and ethnic backgrounds, abilities, gender identities, and positions of economic and social privilege. • Adds new voices to the dominant design canon. Written collaboratively by a diverse team of authors, with original, handcrafted illustrations by Jennifer Tobias that bring warmth, happiness, humor, and narrative depth to the book. Extra Bold is written by Ellen Lupton (Thinking with Type), Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, and Valentina Vergara.

Author : S. Ian Robertson
Publisher : Routledge
Page : 184 pages
File Size : 40,8 Mb
Release : 2013-09-05
Category : Psychology
ISBN : 9781134691463

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Types of Thinking by S. Ian Robertson Pdf

Types of Thinking provides a basic grounding in the psychology of thinking for undergraduate students with little previous knowledge of cognitive psychology. This clear, well-structured overview explores the practical aspects and applications of everyday thinking, creative thinking, logical and scientific thinking, intelligent thinking and machine thinking. It also explores 'failures of thinking', the biases and shortcuts that sometimes lead our thinking astray. The author tackles big ideas in an accessible manner and in an entertaining style, ensuring that Types of Thinking will be attractive not only to students but also to teachers organising and planning courses, as well as the lay reader.

Author : Ellen Lupton
Publisher : Unknown
Page : 184 pages
File Size : 44,5 Mb
Release : 1900
Category : Electronic
ISBN : 161689184X

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Graphic Design Thinking by Ellen Lupton Pdf

Author : James Craig,Irene Korol Scala
Publisher : Watson-Guptill
Page : 178 pages
File Size : 47,8 Mb
Release : 2012-05-16
Category : Design
ISBN : 9780823085606

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Designing with Type, 5th Edition by James Craig,Irene Korol Scala Pdf

The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.

Author : George Bickham,Philip Hofer
Publisher : Courier Corporation
Page : 223 pages
File Size : 55,7 Mb
Release : 1941-01-01
Category : Design
ISBN : 9780486206165

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The Universal Penman by George Bickham,Philip Hofer Pdf

"An essential part of any art library, and a book of permanent value not affected by seasonal styles." — American Artist. Here is Bickham's famous treasury of English roundhand calligraphy from 1740. Includes 125 pictorial scenes, over 200 script pictures, 19 complete animals, 275 lettered specimens, more than 100 panels, frames, cartouches, and other effects, and more.

Author : Ellen Lupton
Publisher : Chronicle Books
Page : 226 pages
File Size : 44,7 Mb
Release : 2014-04-15
Category : Design
ISBN : 9781616893507

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Thinking with Type by Ellen Lupton Pdf

"Thinking with Type is to typography what Stephen Hawking's A Brief History of Time is to physics."—I Love Typography The best-selling Thinking with Type in a revised and expanded second edition: Thinking with Type is the definitive guide to using typography in visual communication. Ellen Lupton provides clear and focused guidance on how letters, words, and paragraphs should be aligned, spaced, ordered, and shaped. The book covers all typography essentials, from typefaces and type families, to kerning and tracking, to using a grid. Visual examples show how to be inventive within systems of typographic form, including what the rules are, and how to break them. This revised edition includes forty-eight pages of new content with the latest information on: • style sheets for print and the web • the use of ornaments and captions • lining and non-lining numerals • the use of small caps and enlarged capitals • mixing typefaces • font formats and font licensing Plus, new eye-opening demonstrations of basic typography design with letters, helpful exercises, and dozens of additional illustrations. Thinking with Type is the typography book for everyone: designers, writers, editors, students, and anyone else who works with words. If you love font and lettering books, Ellen Lupton's guide reveals the way typefaces are constructed and how to use them most effectively. Fans of Thinking with Type will love Ellen Lupton's new book Extra Bold: A Feminist, Inclusive, Anti-racist, Nonbinary Field Guide for Graphic Designers.

Author : Bon Ku,Ellen Lupton
Publisher : MIT Press
Page : 228 pages
File Size : 54,5 Mb
Release : 2020-03-17
Category : Design
ISBN : 9780262358910

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Health Design Thinking by Bon Ku,Ellen Lupton Pdf

Applying the principles of human-centered design to real-world health care challenges, from drug packaging to early detection of breast cancer. This book makes a case for applying the principles of design thinking to real-world health care challenges. As health care systems around the globe struggle to expand access, improve outcomes, and control costs, Health Design Thinking offers a human-centered approach for designing health care products and services, with examples and case studies that range from drug packaging and exam rooms to internet-connected devices for early detection of breast cancer. Written by leaders in the field—Bon Ku, a physician and founder of the innovative Health Design Lab at Sidney Kimmel Medical College, and Ellen Lupton, an award-winning graphic designer and curator at Cooper Hewitt Smithsonian Design Museum—the book outlines the fundamentals of design thinking and highlights important products, prototypes, and research in health design. Health design thinking uses play and experimentation rather than a rigid methodology. It draws on interviews, observations, diagrams, storytelling, physical models, and role playing; design teams focus not on technology but on problems faced by patients and clinicians. The book's diverse case studies show health design thinking in action. These include the development of PillPack, which frames prescription drug delivery in terms of user experience design; a credit card–size device that allows patients to generate their own electrocardiograms; and improved emergency room signage. Drawings, photographs, storyboards, and other visualizations accompany the case studies. Copublished with Cooper Hewitt, Smithsonian Design Museum

Author : Aaris Sherin
Publisher : Bloomsbury Publishing
Page : 208 pages
File Size : 46,6 Mb
Release : 2017-11-02
Category : Design
ISBN : 9781472589309

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Introduction to Graphic Design by Aaris Sherin Pdf

For a great foundation as a graphic design student, look no further than Aaris Sherin's Introduction to Graphic Design. Sherin will introduce you to the formal structure of graphic design, so you can understand and utilise the main techniques of your chosen profession, and learn how they apply to print and screen-based projects. Whether you need to conceptualise a new poster, develop an exciting advertisement, structure an app or create eye-catching signage, chapters can be read in any order you choose, depending on which area you wish to concentrate. Whatever your approach, you'll be encouraged to use critical thinking, visual exploration and understand the special relationship graphic designers have to creative problem solving. There are also chapters devoted to imagery, color, and typography, using a thematic approach to creative problem-solving. With over 500 images showing examples from international designers, helpful diagrams, highlighted key terms and concepts, Design in Action case studies, exercises and chapter-by-chapter Dos and Don'ts, Introduction to Graphic Design will give newcomers to graphic design the confidence to give visual form to concepts and ideas.

Author : Julienne van Loon
Publisher : Rutgers University Press
Page : 259 pages
File Size : 51,5 Mb
Release : 2020-10-16
Category : Social Science
ISBN : 9781978819917

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The Thinking Woman by Julienne van Loon Pdf

While women have struggled to gain recognition in the discipline of philosophy, there is no shortage of brilliant female thinkers. What can these women teach us about ethics, politics, and the nature of existence, and how might we relate these big ideas back to the smaller everyday concerns of domestic life, work, play, love, and relationships? Australian novelist Julienne van Loon goes on a worldwide quest to answer these questions, by engaging with eight world-renowned thinkers who have deep insights on humanity and society: media scholar Laura Kipnis, novelist Siri Hustvedt, political philosopher Nancy Holmstrom, psychoanalytic theorist Julia Kristeva, domestic violence reformer Rosie Batty, peace activist Helen Caldicott, historian Marina Warner, and feminist philosopher Rosi Braidotti. As she speaks to these women, she reflects on her own experiences. Combining the intimacy of a memoir with the intellectual stimulation of a theoretical text, The Thinking Woman draws novel connections between the philosophical, personal, and political. Giving readers a new appreciation for both the ethical complexities and wonder of everyday life, this book is inspiration to all thinking people.

Author : Robert Bringhurst
Publisher : Unknown
Page : 0 pages
File Size : 46,9 Mb
Release : 2019
Category : Book design
ISBN : OCLC:1393442544

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The Elements of Typographic Style by Robert Bringhurst Pdf

The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.

Author : Joan Didion
Publisher : Vintage
Page : 240 pages
File Size : 48,8 Mb
Release : 2007-02-13
Category : Biography & Autobiography
ISBN : 9780307279729

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The Year of Magical Thinking by Joan Didion Pdf

NEW YORK TIMES BESTSELLER • NATIONAL BOOK AWARD WINNER • From one of America’s iconic writers, a stunning book of electric honesty and passion that explores an intensely personal yet universal experience: a portrait of a marriage—and a life, in good times and bad—that will speak to anyone who has ever loved a husband or wife or child. Several days before Christmas 2003, John Gregory Dunne and Joan Didion saw their only daughter, Quintana, fall ill with what seemed at first flu, then pneumonia, then complete septic shock. She was put into an induced coma and placed on life support. Days later—the night before New Year’s Eve—the Dunnes were just sitting down to dinner after visiting the hospital when John Gregory Dunne suffered a massive and fatal coronary. In a second, this close, symbiotic partnership of forty years was over. Four weeks later, their daughter pulled through. Two months after that, arriving at LAX, she collapsed and underwent six hours of brain surgery at UCLA Medical Center to relieve a massive hematoma. This powerful book is Didion’ s attempt to make sense of the “weeks and then months that cut loose any fixed idea I ever had about death, about illness ... about marriage and children and memory ... about the shallowness of sanity, about life itself.

Author : Anthony di Mari
Publisher : BIS Publishers
Page : 0 pages
File Size : 55,6 Mb
Release : 2014-11-17
Category : Architecture
ISBN : 9063693656

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Conditional Design by Anthony di Mari Pdf

Conditional design is the sequel to Operative Design. This book will further explore the operative in a more detailed, intentional, and perhaps functional manner. Spatially, the conditional is the result of the operative. It is not a blind result however. Both terms work together to satisfy a formal manipulation through a set of opportunities for elements such as connections and apertures.