Understanding Fashion Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Understanding Fashion book. This book definitely worth reading, it is an incredibly well-written.
The subject of understanding fashion is an important component of all courses in clothing and fashion. This will be the first standard text for TEC, DATEC, City and Guilds and diploma students. Students of degree courses will also find the book useful bringing together all the necessary knowledge in one volume.
Fashion Trends by Eundeok Kim,Ann Marie Fiore,Hyejeong Kim Pdf
This text is designed to introduce undergraduate students to the central concepts of fashion trend analysis and forecasting. Exploring the roles of both consumers and industry personnel as product developers, gatekeepers, and promoters of fashion trends, the book demonstrates how and why forecasting is vital to successful product and brand development. Fashion Trends: Analysis and Forecasting covers a wide range of key topics, such as the impact of fashion consumption on the environment, economic development, and socio-cultural change, as well as the impact of social responsibility and the digital consumer on current fashion trends. Designed to aid teaching and learning, each chapter includes key words, summaries, engaging case studies, discussion questions, and suggested class activities. Using this book as a guide, students will develop an understanding of the process, methods, and influence of trend analysis and forecasting for the fashion business, and will be encouraged to think through the core issues creatively. An essential text for students of fashion and design.
Understanding Fashion Scandals by Annamari Vänskä,Olga Gurova Pdf
All publicity is good publicity? Perhaps not. In recent years, multiple local and global fashion brands have been called out for cultural appropriation, racism, misogyny, and even flirting with fascism. Understanding Fashion Scandals is the first book to explore this changing landscape of contemporary fashion through case studies showing how 'shock value' lost its currency. The book focuses on the changes since the late-1970s and early 1980s, when brands like Calvin Klein and Benetton first used controversy as a promotional tool to build their brand identity, to the contemporary industry where avoiding social media backlash is critical to survival. Analyzing the tactics brands including Burberry, Dior, Dolce & Gabbana and Prada adopt to avoid or mitigate scandals, Vänskä and Gurova map the fashion industry's journey towards cultural sustainability.
Understanding Fashion History by Valerie Cumming Pdf
The generous reception given to Understanding Fashion History when it was first published in 2004 recognised it as a timely reappraisal of the role of fashion and its place in society. The book introduces the reader to the ways fashionable dress has been defined and studied since the late 17th century, considering the theories that surround the subject, the assembling and use of collections of fashion and textiles, the significance of dress and art, the tension between uniformity of appearance and disguise, and the purpose of theatrical costume. This book has been read and recommended by academics, collectors, curators, students and general readers who want context for the contemporary obsession with fashion. Constantly in demand, it has become a classic text in its field.
A Fashion Vocabulary: Understanding Fashion Terms by Chetan Singh Pdf
Unlock the world of fashion with "A Fashion Vocabulary: Understanding Fashion Terms." This guidebook is your passport to the captivating and ever-evolving universe of style. Whether you're a budding fashionista, a student, or simply a curious individual eager to delve into the intricacies of the fashion industry, this fashion terms book is your ultimate resource. Inside, you'll find an extensive collection of fashion terminology and jargon demystified. Embark on a journey through the seasons, discovering the hidden language of fashion. Explore the unique vocabulary that has shaped an industry, an art form, and a cultural phenomenon. Learn how to decode fashion magazines, runway shows, and fashion discussions with ease. This fashion industry terms book is not only an invaluable reference for fashion enthusiasts but also a fantastic educational tool for those considering a career in the fashion world. With its user-friendly format and clear explanations, you'll be speaking the language of fashion in no time. The fashion world is yours to explore, and "A Fashion Vocabulary: Understanding Fashion Terms " is your trusted guide. Get ready to elevate your style IQ and navigate the fashion landscape with confidence. Whether you're looking to impress with your fashion knowledge or seeking to break into the industry, this fashion Vocabulary book is your essential companion. Get your copy today and let your fashion journey begin!
Understanding Luxury Fashion by Isabel Cantista,Teresa Sádaba Pdf
Offering an original contribution to the field of luxury and fashion studies, this edited collection takes a philosophical perspective, addressing the idea that humans need luxury. From this framework it delves deep into two particular dimensions of luxury, emotions and society, and concludes with cases of brand building in order to illustrate the two dimensions at work. Comparative analysis between countries is brought together with an emphasis on China. Chapters address the ongoing growth in the market, as well as the significant changes in the sector brought about by fast international expansion and an increased focus on ethical supply and sustainability, making the book an insightful read for scholars of fashion business, luxury and branding.
Traces the evolution of costume history and fashion through a series of interconnected trends and movements (a.k.a. "isms") from the Greco-Roman toga and the antebellum hoop skirt to the latest from the runway.
A dynamic resurgence in sewing and knitting is under way, with many people enjoying making and mending their own garments at home. However, stories abound of homemade clothes languishing at the back of the wardrobe. Amy Twigger Holroyd draws on ideas of fashion, culture and craft to explore makers' lived experiences of creating and wearing homemade clothes in a society dominated by shop-bought garments. Using the innovative metaphor of fashion as common land, Folk Fashion investigates the complex relationship between making, well-being and sustainability. Twigger Holroyd combines her own experience as a designer and knitter with first-hand accounts from folk fashion makers to explore this fascinating, yet under-examined, area of contemporary fashion culture.Looking to the future, she also considers how sewers and knitters might maximise the radical potential of their activities.
Key Concepts for the Fashion Industry by Andrew Reilly Pdf
Key Concepts for the Fashion Industry is the first concise and accessible overview of fashion theories for students on any fashion course. Providing an easy understanding of the core concepts, from scarcity to conformity, this book offers clear, practical examples and accessible case studies, making complex theory easy to digest. All fashion students need a basic understanding of how a style becomes a fashion and how this spreads or declines, whether they are studying fashion design, merchandising or any other fashion course. Containing student-friendly features such as discussion questions, activities and further reading, this book is essential reading for all students studying across all areas of fashion.
The Fundamentals of Fashion Filmmaking by Nilgin Yusuf Pdf
Over the last decade fashion film's presence has become ubiquitous. From the retail environments where fashion film is projected onto windows and buildings, to the online arenas of fashion brands and labels through to art gallery installations, fashion communication is on the move. With examples from dozens of groundbreaking international films, including QR codes linking to the films online, The Fundamentals of Fashion Filmmaking places fashion film in its broader industry, cultural and historical context. You'll also learn about the process of making fashion film, exploring how it works across multiple technologies, platforms and audiences. Interviews with filmmakers bring together a wealth of industry expertise on everything from storyboarding to finding an audience.
Sustainability and the Fashion Industry by Annick Schramme,Nathalie Verboven Pdf
There is widespread rhetorical agreement that the fashion industry must get itself onto a more ethical and sustainable footing. What does this mean in practice, and how can this be achieved in different regions around the world? This book brings together expert scholars and reflective practitioners via a network of dialogue and exchange to help drive forward an ethical and sustainable future for the fashion industry. With insights from fashion design, management, sociology, philosophy, education, heritage studies and policy, the book asks whether or not fashion can save the world. Enriched with illuminating case interviews and the perspective of experts, this book will be of interest to researchers and scholars in the fields of sustainable business and the fashion industry, and provides a unique resource for readers seeking to understand more about the need for responsible fashion.
Fashion Trends by Eundeok Kim,Ann Marie Fiore,Alice Payne,Hyejeong Kim Pdf
In a fast-moving global industry, how can anyone know what the next trend will be? Fashion Trends: Analysis and Forecasting offers a clear pathway into the theory and practice of forecasting fashion, using professional case studies to demonstrate each technique and concept. This revised edition includes an updated model of the fashion trend analysis and forecasting process and expanded coverage of social media, digital influencers, sustainability and social responsibility. There are also first-hand visual materials relating to forecasts from leading firms. With the rise of individualism and concern for the sustainable world, the authors also walk you through the 'end of fashion' and what comes next, including: recycled and upcycled fashion, garment rental, subscription services, the circular economy, transparency and traceability, and the role of forecasting in encouraging sustainable lifestyles. Key topics – The characteristics of an innovation – The influence of consumer groups – Long- and short-term fashion forecasting – Sociocultural factors and their influence on trends – Fashion professionals' roles in creating and supporting trends – Consumer and industry trends accelerating product innovation and diffusion – Changing trend forecasting formats – The influence of trend forecasting on business decisions
The study of fashion has expanded into a thriving field of inquiry, with researchers utilizing diverse methods from across subject disciplines to explore fashion and dress in wide-ranging contexts. With an emphasis on material culture and ethnographic approaches in fashion studies, this groundbreaking volume offers fascinating insights into the complex dynamics of research and fashion. Featuring unique case studies, with interdisciplinary scholars reflecting on their practical research experiences, Fashion Studies provides rich and nuanced perspectives on the use, and mixing and matching of methodological approaches – including object and image based research, the integration of qualitative and quantitative methods and the fluid bridging of theory and practice. Engaging with diverse subjects, from ethnographies of model casting and street-style blogging, wardrobe studies and a material culture analysis of global denim wearing, to Martin Margiela's design and archival methods, Fashion Studies presents complex approaches in a lively and informative manner that will appeal to students of fashion, anthropology, sociology, cultural studies and related fields.
"Books that explain and analyse the nature, production and consumption of fashion are very fashionable at present. Fashion is explained in terms of the body, or fetish, or gender or culture. Slightly less fashionable, it seems, are introductory books on the theories of fashion. All explanations and analyses of fashion presupposed at least one theory (of gender, or class, for example) and all apply some theory to the material they cover, but few take the time to explain those theories. This introduction to fashion theory surveys and contextualises the ways in which a wide range of disciplines (including sociology, cultural studies, anthropology, fashion history, gender studies and cultural history) have used different theoretical approaches to explain, and sometimes to explain away, the astonishing variety, complexity and beauty of fashion. Themes covered include individual, social and gender identity, clothes and the body, the erotic, consumption and communication. This introduction looks at some of the most influential and important theories on fashion bringing to light the presuppositions involved in the things we think and say about fashion."--
