6 Steps To Free Publicity Volume 1 Of 2 Easyread Super Large 20pt Edition

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6 Steps to Free Publicity

Author : Marcia Yudkin
Publisher : Readhowyouwant
Page : 464 pages
File Size : 49,6 Mb
Release : 2009-03-30
Category : Business & Economics
ISBN : 1442976381

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6 Steps to Free Publicity by Marcia Yudkin Pdf

Much has changed since the first edition of this book appeared in 1994. The Internet, which then consisted primarily of e-mail, was still the province of techies, college professors, and adventurous businesspeople. Although I had an e-mail account from a teaching position I had recently quit, I was not yet online in any serious or concerted fashion. At the last minute, Deb Brody, my editor at Plume/Penguin, asked me to include something about online publicity and gave me the name of one of her other authors to interview. That discussion piqued my curiosity about promotional opportunities online, and very soon after I handed in the final manuscript of the first edition 6 Steps to Free Publicity, I dove into using the Internet for self-promotion. ---- Introduction

6 Steps to Free Publicity (Easyread Comfort Edition)

Author : Marcia Yudkin
Publisher : ReadHowYouWant.com
Page : 490 pages
File Size : 51,6 Mb
Release : 2008
Category : Industrial management
ISBN : 9781442976375

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6 Steps to Free Publicity (Easyread Comfort Edition) by Marcia Yudkin Pdf

"There are many good books on publicity. Yudkin certainly matches all the others and actually exceeds them in two areas-humor and creativity."--Booklist Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it. This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques-from blogs and social media to viral videos and podcasting-along with the basics of earning ink or air time. It also covers: * Getting started-how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles. * How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people's minds and files. * How to perform on radio, TV, or the Web like a pro. * Publicity writing tips that ensure you'll be easily found online through search engines. * Strategies for building an audience of fervent fans online or within a geographical or special-interest community. * A full range of attention-getting techniques, from wacky and quirky to serious and highly respectable. Read 6 Steps to Free Publicity with highlighter and notebook in hand, because it inspires creative exploits and powerful publicity campaigns ... that cost next to nothing! Author of 11 books, Marcia Yudkin has been turning words into money since 1981, when her first freelance article appeared in The New York Times. She is the author of Web Site Marketing Makeover and Internet Marketing for Less than $500/Year. She has landed publicity in The Wall Street Journal, Entrepreneur, Success Magazine, Women in Business, USBanker, and dozens of newspapers around the world. Yudkin lives in Goshen, Massachusetts.

6 Steps to Free Publicity

Author : Marcia Yudkin
Publisher : Readhowyouwant
Page : 444 pages
File Size : 55,6 Mb
Release : 2009-03-30
Category : Business & Economics
ISBN : 1442976357

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6 Steps to Free Publicity by Marcia Yudkin Pdf

Much has changed since the first edition of this book appeared in 1994. The Internet, which then consisted primarily of e-mail, was still the province of techies, college professors, and adventurous businesspeople. Although I had an e-mail account from a teaching position I had recently quit, I was not yet online in any serious or concerted fashion. At the last minute, Deb Brody, my editor at Plume/Penguin, asked me to include something about online publicity and gave me the name of one of her other authors to interview. That discussion piqued my curiosity about promotional opportunities online, and very soon after I handed in the final manuscript of the first edition 6 Steps to Free Publicity, I dove into using the Internet for self-promotion. ---- Introduction

6 Steps to Free Publicity, Third Edition

Author : Marcia Yudkin
Publisher : Red Wheel/Weiser
Page : 288 pages
File Size : 55,7 Mb
Release : 2008-10-01
Category : Business & Economics
ISBN : 9781601639066

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6 Steps to Free Publicity, Third Edition by Marcia Yudkin Pdf

Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it’s never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company’s reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it. This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques—from blogs and social media to viral videos and podcasting—along with the basics of earning ink or air time. It also covers: * Getting started—how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles. * How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people’s minds and files. * How to perform on radio, TV, or the Web like a pro. * Publicity writing tips that ensure you’ll be easily found online through search engines. * Strategies for building an audience of fervent fans online or within a geographical or special-interest community. * A full range of attention-getting techniques, from wacky and quirky to serious and highly respectable. Read 6 Steps to Free Publicity with highlighter and notebook in hand, because it inspires creative exploits and powerful publicity campaigns...that cost next to nothing!

Crossing the Mangrove

Author : Maryse Conde
Publisher : Anchor
Page : 225 pages
File Size : 53,9 Mb
Release : 2011-03-02
Category : Fiction
ISBN : 9780307787705

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Crossing the Mangrove by Maryse Conde Pdf

In this beautifully crafted, Rashomon-like novel, Maryse Conde has written a gripping story imbued with all the nuances and traditions of Caribbean culture. Francis Sancher--a handsome outsider, loved by some and reviled by others--is found dead, face down in the mud on a path outside Riviere au Sel, a small village in Guadeloupe. None of the villagers are particularly surprised, since Sancher, a secretive and melancholy man, had often predicted an unnatural death for himself. As the villagers come to pay their respects they each--either in a speech to the mourners, or in an internal monologue--reveal another piece of the mystery behind Sancher's life and death. Like pieces of an elaborate puzzle, their memories interlock to create a rich and intriguing portrait of a man and a community. In the lush and vivid prose for which she has become famous, Conde has constructed a Guadeloupean wake for Francis Sancher. Retaining the full color and vibrance of Conde's homeland, Crossing the Mangrove pays homage to Guadeloupe in both subject and structure.

Confessions of an Economic Hit Man

Author : John Perkins
Publisher : Berrett-Koehler Publishers
Page : 430 pages
File Size : 45,6 Mb
Release : 2004-11-09
Category : Biography & Autobiography
ISBN : 9781576755129

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Confessions of an Economic Hit Man by John Perkins Pdf

Perkins, a former chief economist at a Boston strategic-consulting firm, confesses he was an "economic hit man" for 10 years, helping U.S. intelligence agencies and multinationals cajole and blackmail foreign leaders into serving U.S. foreign policy and awarding lucrative contracts to American business.

Computers For Seniors For Dummies

Author : Nancy C. Muir
Publisher : John Wiley & Sons
Page : 474 pages
File Size : 41,7 Mb
Release : 2012-10-26
Category : Computers
ISBN : 9781118232439

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Computers For Seniors For Dummies by Nancy C. Muir Pdf

The bestselling guide to choosing a computer and getting online, fully updated for Windows 8! Whether you use your computer for bookkeeping, making travel plans, socializing, shopping, or just plain fun, computers are now an essential part of daily life. But it can be overwhelming to keep up with the technology as it continually evolves. This clear, friendly guide not only gets you up to speed on computer basics, it also covers the very latest information, like the changes you?ll see with Windows 8. You'll learn to use the keyboard and mouse, navigate the Windows 8 operating system, access the Internet, create documents, keep safe online, and more. Packed with screenshots and illustrations, the new edition of this popular book is easy to follow, never intimidating, and always helpful. Starts with the basics and assumes no prior knowledge of computers Updates your current skills for the latest technology changes, such as the Windows 8 operating system Explains how to connect to the Internet, keep up with family and friends via e-mail and social media, find recipes and health information, book travel, manage your budget, and much more Shows you how to organize documents, work with files and folders, manage pictures and videos, and customize your desktop and system Offers tips and advice to help you avoid common pitfalls Take on technology with confidence and take advantage of all your computer can do with Computers for Seniors For Dummies, 3rd Edition!

100 Ways to Motivate Yourself

Author : Steve Chandler
Publisher : ReadHowYouWant.com
Page : 306 pages
File Size : 45,7 Mb
Release : 2008
Category : Large type books
ISBN : 9781427094018

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100 Ways to Motivate Yourself by Steve Chandler Pdf

Motivational speaker Chandler highlights 100 proven methods to positively change the way people think and act, methods based on feedback from the corporate and public seminar attendees he speaks to each year.

Ideas Are Free

Author : Alan G. Robinson,Dean M. Schroeder
Publisher : ReadHowYouWant.com
Page : 318 pages
File Size : 41,9 Mb
Release : 2009-01-26
Category : Business & Economics
ISBN : 9781442962347

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Ideas Are Free by Alan G. Robinson,Dean M. Schroeder Pdf

The authors lay out a plan to tap into the full power of employee ideas and how to deal with them effectively during times of flagging profits, increasing competition, budget cuts, and layoffs.

Computers For Seniors For Dummies

Author : Nancy C. Muir
Publisher : John Wiley & Sons
Page : 60 pages
File Size : 54,9 Mb
Release : 2017-09-25
Category : Computers
ISBN : 9781119420316

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Computers For Seniors For Dummies by Nancy C. Muir Pdf

The bestselling guide—now in a new edition A computer provides a great resource for learning new things and keeping in touch with family and friends, but it may seem intimidating at first. The bestselling Computers For Seniors For Dummies is here to help the 50+ set conquer and overcome any uncertainty with clear-cut, easy-to-understand guidance on how to confidently navigate your computer and the Windows 10 operating system. Featuring large text and images, it's never been easier for seniors to smoothly click their way around a new PC. Even if you don't know a mouse from a megabyte, this book walks you through all the steps to choosing, setting up, and successfully using your new computer. Begin with learning how to turn the computer on and use the keyboard, and from there you'll progress to effortlessly finding your way around the new Windows 10 operating system. Explore all you can do with a computer: Research topics of interest Keep in touch with loved ones Shop securely online Find recipes and diet tips If you've just purchased your first computer and need a plain-English introduction to getting started, Computers For Seniors For Dummies has you covered.

The Seven Spiritual Laws of Success

Author : Deepak Chopra
Publisher : Amber-Allen Publishing
Page : 80 pages
File Size : 54,6 Mb
Release : 2010-03-29
Category : Self-Help
ISBN : 9781934408124

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The Seven Spiritual Laws of Success by Deepak Chopra Pdf

In The Seven Spiritual Laws of Success, Deepak Chopra distills the essence of his teachings into seven simple, yet powerful principles that can easily be applied to create success in all areas of your life. Based on natural laws that govern all of creation, this book shatters the myth that success is the result of hard work, exacting plans, or driving ambition. Instead, Chopra offers a life-altering perspective on the attainment of success: Once we understand our true nature and learn to live in harmony with natural law, a sense of well-being, good health, fulfilling relationships, energy and enthusiasm for life, and material abundance will spring forth easily and effortlessly. Filled with timeless wisdom and practical steps you can apply right away, this is a book you will cherish for a lifetime, for within its pages are the secrets to making all your dreams come true. "A must-read for anyone who missed The Prophet, by Kahlil Gibran." — The New York Times

The 21 Success Secrets of Self-Made Millionaires (EasyRead Super Large 18pt Edition)

Author : Brian Tracy
Publisher : ReadHowYouWant.com
Page : 110 pages
File Size : 45,8 Mb
Release : 2007
Category : Electronic
ISBN : 9781442962606

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The 21 Success Secrets of Self-Made Millionaires (EasyRead Super Large 18pt Edition) by Brian Tracy Pdf

A compact text providing a step-by-step formula to become a self-made millionaire, based on the success secrets used by other millionaires. Includes 21 strategies and ideas for moving ahead in finance and in life, showing how to get organized and make plans for becoming wealthy.