Ai Marketing Made Simple A Practical Guide For Everyone

Author : M.B. Chatfield
Publisher :
Page : 95 pages
File Size : 51,9 Mb
Release : 2024-05-20
Category : Business & Economics
ISBN : 8210379456XXX

Get Book

AI Marketing Made Simple A Practical Guide for Everyone by M.B. Chatfield Pdf

In the age of AI, marketing is no longer a guessing game. Artificial intelligence (AI) is revolutionizing the way businesses market to their customers. With AI, you can collect and analyze vast amounts of data, personalize customer experiences, and automate marketing tasks at scale. But how do you get started with AI marketing? AI Marketing Made Simple is your practical guide to using AI to transform your marketing strategy. This book will show you how to: Understand the basics of AI and its applications in marketing Identify the AI marketing tools and platforms that are right for your business Develop AI-powered marketing campaigns that are personalized, relevant, and effective Measure the results of your AI marketing efforts and optimize your strategies. Whether you're a marketer, business owner, or entrepreneur, “AI Marketing Made Simple” will give you the knowledge and tools you need to succeed in the AI-powered marketing landscape. Order now and start transforming your marketing with AI! #MBChatfield #AIMarketingBook #Marketers #BusinessOwners #Entrepreneurs #DigitalProfessionals #SMBs #PersonalizedMarketing #DataDrivenMarketing #ROIMarketing #MarketingAnalytics #MarketingROI #LearnAIMarketing #GrowYourBusinessWithAI #AIRevolution #MarketingDisruption #MarketingTrends #Bias #Algorithms #SEO

Author : Donald Miller
Publisher : HarperCollins Leadership
Page : 240 pages
File Size : 54,5 Mb
Release : 2021-01-19
Category : Business & Economics
ISBN : 9781400203826

Get Book

Business Made Simple by Donald Miller Pdf

Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.

Author : Jim Sterne
Publisher : John Wiley & Sons
Page : 373 pages
File Size : 43,5 Mb
Release : 2017-08-14
Category : Business & Economics
ISBN : 9781119406334

Get Book

Artificial Intelligence for Marketing by Jim Sterne Pdf

A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientist—but it does explain how Artificial Intelligence and Machine Learning will revolutionize your company's marketing strategy, and teach you how to use it most effectively. Data and analytics have become table stakes in modern marketing, but the field is ever-evolving with data scientists continually developing new algorithms—where does that leave you? How can marketers use the latest data science developments to their advantage? This book walks you through the "need-to-know" aspects of Artificial Intelligence, including natural language processing, speech recognition, and the power of Machine Learning to show you how to make the most of this technology in a practical, tactical way. Simple illustrations clarify complex concepts, and case studies show how real-world companies are taking the next leap forward. Straightforward, pragmatic, and with no math required, this book will help you: Speak intelligently about Artificial Intelligence and its advantages in marketing Understand how marketers without a Data Science degree can make use of machine learning technology Collaborate with data scientists as a subject matter expert to help develop focused-use applications Help your company gain a competitive advantage by leveraging leading-edge technology in marketing Marketing and data science are two fast-moving, turbulent spheres that often intersect; that intersection is where marketing professionals pick up the tools and methods to move their company forward. Artificial Intelligence and Machine Learning provide a data-driven basis for more robust and intensely-targeted marketing strategies—and companies that effectively utilize these latest tools will reap the benefit in the marketplace. Artificial Intelligence for Marketing provides a nontechnical crash course to help you stay ahead of the curve.

Author : Paul Hankin
Publisher : Independently Published
Page : 0 pages
File Size : 40,7 Mb
Release : 2024-02-24
Category : Business & Economics
ISBN : 9798882773907

Get Book

AI Adoption by Paul Hankin Pdf

Are you a business leader looking to stay ahead of the curve and harness the power of AI? Look no further than "AI Adoption: A Practical Guide for Business." This comprehensive guide is designed to demystify AI for business, empowering you to make informed decisions and leverage AI to drive growth and success. In this book, you'll learn how to speak AI like a pro, understand the different types of AI tools and their applications, and see real-world examples of how AI is already transforming industries. You'll also discover how to evaluate AI solutions strategically, ensuring they align with your business needs and deliver real value. But that's not all. "AI Adoption: A Practical Guide for Business" also covers the ethical considerations surrounding AI, helping you navigate the complex landscape of AI and avoid falling victim to hype and bad choices. With expert advice, independent research, and comparison tools at your fingertips, you'll be equipped to make data-driven, objective, and critical decisions about AI adoption. So don't get left behind - read "AI Adoption: A Practical Guide for Business" today and take the first step towards dominating the AI landscape in your business.

Author : Andrew Burgess
Publisher : Springer
Page : 181 pages
File Size : 49,8 Mb
Release : 2017-11-15
Category : Business & Economics
ISBN : 9783319638201

Get Book

The Executive Guide to Artificial Intelligence by Andrew Burgess Pdf

This book takes a pragmatic and hype–free approach to explaining artificial intelligence and how it can be utilised by businesses today. At the core of the book is a framework, developed by the author, which describes in non–technical language the eight core capabilities of Artificial Intelligence (AI). Each of these capabilities, ranging from image recognition, through natural language processing, to prediction, is explained using real–life examples and how they can be applied in a business environment. It will include interviews with executives who have successfully implemented AI as well as CEOs from AI vendors and consultancies. AI is one of the most talked about technologies in business today. It has the ability to deliver step–change benefits to organisations and enables forward–thinking CEOs to rethink their business models or create completely new businesses. But most of the real value of AI is hidden behind marketing hyperbole, confusing terminology, inflated expectations and dire warnings of ‘robot overlords’. Any business executive that wants to know how to exploit AI in their business today is left confused and frustrated. As an advisor in Artificial Intelligence, Andrew Burgess regularly comes face–to–face with business executives who are struggling to cut through the hype that surrounds AI. The knowledge and experience he has gained in advising them, as well as working as a strategic advisor to AI vendors and consultancies, has provided him with the skills to help business executives understand what AI is and how they can exploit its many benefits. Through the distilled knowledge included in this book business leaders will be able to take full advantage of this most disruptive of technologies and create substantial competitive advantage for their companies.

Author : Timothy Kiernan
Publisher : Independently Published
Page : 0 pages
File Size : 54,6 Mb
Release : 2024-01-16
Category : Business & Economics
ISBN : 9798876311450

Get Book

Engagement by Timothy Kiernan Pdf

The power of AI in transforming lives is undeniable. By incorporating AI into our daily routines, we can streamline tasks, improve healthcare outcomes, enhance productivity, and foster global connectivity. As the field continues to evolve, it is up to us, the general public, to embrace AI responsibly and harness its potential to create a better future for all.

Author : Rayan Wali
Publisher : Rayan Wali
Page : 605 pages
File Size : 48,5 Mb
Release : 2021-06-12
Category : Computers
ISBN : 8210379456XXX

Get Book

A Practical Guide to Artificial Intelligence and Data Analytics by Rayan Wali Pdf

Whether you are looking to prepare for AI/ML/Data Science job interviews or you are a beginner in the field of Data Science and AI, this book is designed for engineers and AI enthusiasts like you at all skill levels. Taking a different approach from a traditional textbook style of instruction, A Practical Guide to AI and Data Analytics touches on all of the fundamental topics you will need to understand deeper into machine learning and artificial intelligence research, literature, and practical applications with its four parts: Part I: Concept Instruction Part II: 8 Full-Length Case Studies Part III: 50+ Mixed Exercises Part IV: A Full-Length Assessment With an illustrative approach to instruction, worked examples, and case studies, this easy-to-understand book simplifies many of the AI and Data Analytics key concepts, leading to an improvement of AI/ML system design skills.

Author : Guy Vial
Publisher : Les Editions du Net
Page : 157 pages
File Size : 46,7 Mb
Release : 2020-06-01T00:00:00Z
Category : Law
ISBN : 9782312073439

Get Book

Practical Guide to Contract Management by Guy Vial Pdf

A guide defining the objectives and role of Contract Management describing the interfaces between Contract Management, key operational processes and key players of Projects and Programs and proposing Contract Management methods, tools, procedures and best practices.

Author : Miri Rodriguez
Publisher : Kogan Page Publishers
Page : 257 pages
File Size : 49,6 Mb
Release : 2023-07-03
Category : Business & Economics
ISBN : 9781398610095

Get Book

Brand Storytelling by Miri Rodriguez Pdf

Written by the award-winning storyteller Miri Rodriguez at Microsoft, this bestselling book gets back to the heart of brand loyalty, consumer behavior and engagement as a business strategy by using storytelling to trigger the emotions that humans are driven by. Despite understanding essential storytelling techniques, brands continue to explain how their product or service can help the customer, rather than showcasing how the customer's life has changed as a result of them. This second edition of Brand Storytelling contains new trends in storytelling, as well as expanding on story experience and employee experience. This book explores the future of brand storytelling in a post pandemic era. New to this edition is also a 'How to Guide' taking readers through each step of the design thinking process in order to prototype their stories. Brand Storytelling provides a step-by-step guide to assess, dismantle and rebuild a brand story, shifting the brand from a 'hero' to 'sidekick' mentality and positioning the customer as a key influencer to motivate the audience. Clarifying why machine-learning, AI and automation only tell one side of the story, this book will inspire you with cutting edge interviews and case studies from leading brands like Expedia, Coca Cola, McDonalds, Adobe and Google to tap into authentic brand loyalty and human connection.

Author : Michael Fleischner
Publisher : SEO Made Simple
Page : 156 pages
File Size : 47,9 Mb
Release : 2024-05-20
Category : Business & Economics
ISBN : 8210379456XXX

Get Book

SEO Made Simple For Real Estate: Search Engine Optimization For Realtors and Real Estate Businesses by Michael Fleischner Pdf

SEO Made Simple for Real Estate is the most popular search engine optimization guide for improving website rankings for realtors and real estate businesses. This step-by-step guide has been created to help real estate professionals improve online rankings and reputation. Grow your business with insider secrets for getting your website, local listings, and other digital assets to appear at the top of search result pages. Whether starting a new real estate business or looking to expand your current one, SEO Made Simple for Real Estate has been designed to improve online exposure and generate new clients. Add to your current marketing efforts with the help of search engine optimization - driving free traffic to your website and business. You already know that most people searching for real estate are looking within a specific geographic area. So how can you make sure you appear at the top of local search results? SEO Made Simple for Real Estate has been updated with all of the latest strategies and techniques for taking advantage of local search. Driving the majority of new clients to any realtor or real estate business, local search continues to evolve. Until now only a few insiders knew what was driving top placements, but now all is revealed in this definitive search engine optimization guide. Additional changes to the Google algorithm such as mobile-first, BERT, and other updates are explained in detail. No experience is needed as author Michael Fleischner explains the intricacies of search engine optimization in plain, easy-to-understand language. SEO Made Simple for Real Estate is ideal for anyone seeking to improve rankings - no experience necessary. In this guide, you'll gain a full understanding of the current Google algorithm, what matters most when trying to improve website ranking, how Google My Business works. And, most importantly, how to optimize your site and other digital assets to achieve top rankings. Save money and reach your target audience organically. With SEO Made Simple, you can start to reap the benefits of a well-optimized website by implementing just a few small changes that Google will notice and reward you for. Although SEO strategies continue to evolve, the fundamental building blocks are still the same. Build on your success with this powerful guide, SEO Made Simple for Real Estate. Ideal for realtors, real estate businesses, property management, and property owners.

Author : Mrs. Augusta Harriet (Garrigue) Leypoldt,George Iles
Publisher : Unknown
Page : 184 pages
File Size : 53,6 Mb
Release : 1895
Category : Best books
ISBN : UIUC:30112074743953

Get Book

List of Books for Girls and Women and Their Clubs by Mrs. Augusta Harriet (Garrigue) Leypoldt,George Iles Pdf

Author : Ross K. McGill
Publisher : Springer Nature
Page : 405 pages
File Size : 48,8 Mb
Release : 2023-06-12
Category : Business & Economics
ISBN : 9783031327858

Get Book

Cross-Border Investment Withholding Tax by Ross K. McGill Pdf

This book provides a clear and concise explanation of withholding tax and how to leverage best practice to generate improved investment performance. It gives practical guidance to financial service firms and investors to help them understand the issues involved, trends and practicalities of maximizing returns on investment. Most of the $200 billion of withholding tax lost by investors annually is due to lack of awareness and not asking the right questions of their brokers and custodian banks. Financial institutions are also increasingly being held to a higher standard by investors for provision of withholding tax services because of the impact it can have on portfolio performance. This book seeks to raise awareness of the issues and provide more detail about how the system works and what challenges and changes readers should expect in the future.

Author : Asish Dash
Publisher : Grazing Minds Publishing
Page : 126 pages
File Size : 43,9 Mb
Release : 2023-11-10
Category : Business & Economics
ISBN : 9798223704782

Get Book

The LLM Advantage: How to Unlock the Power of Language Models for Business Success by Asish Dash Pdf

"The LLM Advantage: How to Harness the Power of Language, Logic, and Math Models for Your Business Success" is a comprehensive guide for individuals navigating the dynamic landscape of 21st-century business. Authored by Asish Dash, an experienced investor and entrepreneur with over a decade in technology startups, this book delves into the transformative realm of artificial intelligence, natural language processing, and data science. From ideation to execution to optimization, readers will explore the crucial role of Language, Logic, and Math Models (LLMs) in generating ideas, validating assumptions, building products, attracting customers, and improving overall business performance. Through real-world examples featuring prominent LLMs like GPT-3, BERT, and OpenAI Codex, the book illustrates how these models can interact with and understand natural language. It also examines the profound impact of LLMs on diverse business aspects, including product development, marketing, customer service, operations, strategy, and management. With insights from both successful and unsuccessful entrepreneurs, readers will gain valuable perspectives on navigating the opportunities and challenges posed by LLMs. The book provides a roadmap for developing the mindset, skills, and attributes of an LLM entrepreneur, offering practical tips, tools, and case studies for leveraging LLMs in business projects. Additionally, it addresses the ethical, legal, and technical considerations inherent in LLM entrepreneurship, guiding readers on best practices and risk mitigation. Closing with a forward-looking exploration of untapped potentials and emerging trends in LLM entrepreneurship, the book equips readers to discover new markets, industries, and innovations. The concluding chapter summarizes key takeaways, providing encouragement, inspiration, and resources for further exploration.

Author : Roland Vogl
Publisher : Edward Elgar Publishing
Page : 544 pages
File Size : 55,8 Mb
Release : 2021-05-28
Category : Law
ISBN : 9781788972826

Get Book

Research Handbook on Big Data Law by Roland Vogl Pdf

This state-of-the-art Research Handbook provides an overview of research into, and the scope of current thinking in, the field of big data analytics and the law. It contains a wealth of information to survey the issues surrounding big data analytics in legal settings, as well as legal issues concerning the application of big data techniques in different domains.

Author : Philip Weinmeister
Publisher : Apress
Page : 357 pages
File Size : 52,5 Mb
Release : 2018-06-23
Category : Computers
ISBN : 9781484236093

Get Book

Practical Guide to Salesforce Communities by Philip Weinmeister Pdf

Whether you are brand new to the world of Salesforce communities or you are looking to take your Community Cloud knowledge to the next level, this detailed guide will help you to build and manage a Salesforce community by leveraging the declarative power of the platform with clicks, not code. Each Salesforce community is a part of a widespread ecosystem, with thousands of communities and millions of users active today on Community Cloud. Through valuable social and business tools, this online platform enables companies to empower and equip their customers, partners, and employees in new, powerful ways. In this book, Philip Weinmeister, a Salesforce MVP and the first-ever recipient of the “Community Cloud MVP” Trailblazer award, leads you through the ins and outs of Salesforce communities and provides you with an array of best practices to deliver top-notch business portals on the Salesforce platform. Practical Guide to Salesforce Communities is the first book to comprehensively cover this next-generation offering from Salesforce, providing real, actionable guidance to help individuals build effective and engaging online communities. The book takes you through the entire process: from planning and designing a community to configuration/build, setup, and administration, all the way to deployment. Detailed explanations are provided of key components, templates, and features such as Community Builder, Audience Targeting, Lightning Bolts, and much more. Additionally, considerations and best practices are covered, including valuable tips and insights. What You’ll Learn Plan and design a community Conceptualize how employees, partners, and customers use and benefit from communities Assess available templates and make an informed selection decision Use Community Builder and Lightning components within a Lightning community template Apply topics and knowledge articles to a community to increase value and adoption Inject process automation into a community using Workflow, Flow, and Process Builder Create dynamic and personalized user experiences with audience targeting Build, export, and import unique templates with the Lightning Bolt solution framework Provide community data for members or community managers Who This Book Is For Salesforce administrators, Salesforce developers, Salesforce functional architects, Salesforce business analysts, and Salesforce community managers