Ask Your Developer

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Ask Your Developer

Jeff Lawson
Ask Your Developer Book PDF

Author : Jeff Lawson
Publisher : HarperCollins
Page : 257 pages
File Size : 55,7 Mb
Release : 2021-01-12
Category : Business & Economics
ISBN : 9780063018303

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Ask Your Developer by Jeff Lawson Pdf

Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation. From banking and retail to insurance and finance, every industry is turning digital, and every company needs the best software to win the hearts and minds of customers. The landscape has shifted from the classic build vs. buy question, to one of build vs. die. Companies have to get this right to survive. But how do they make this transition? Software developers are sought after, highly paid, and desperately needed to compete in the modern, digital economy. Yet most companies treat them like digital factory workers without really understanding how to unleash their full potential. Lawson argues that developers are the creative workforce who can solve major business problems and create hit products for customers—not just grind through rote tasks. From Google and Amazon, to one-person online software companies—companies that bring software developers in as partners are winning. Lawson shows how leaders who build industry changing software products consistently do three things well. First, they understand why software developers matter more than ever. Second, they understand developers and know how to motivate them. And third, they invest in their developers' success. As a software developer and public company CEO, Lawson uses his unique position to bridge the language and tools executives use with the unique culture of high performing, creative software developers. Ask Your Developer is a toolkit to help business leaders, product managers, technical leaders, software developers, and executives achieve their common goal—building great digital products and experiences. How to compete in the digital economy? In short: Ask Your Developer.

Ask Your Developer

Jeff Lawson
Ask Your Developer Book PDF

Author : Jeff Lawson
Publisher : Harper Business
Page : 0 pages
File Size : 40,6 Mb
Release : 2021
Category : MATHEMATICS
ISBN : 0063018292

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Ask Your Developer by Jeff Lawson Pdf

Lawson, software developer turned CEO of Twilio, creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation.

Developer Hegemony

Erik Dietrich
Developer Hegemony Book PDF

Author : Erik Dietrich
Publisher : BlogIntoBook.com
Page : 128 pages
File Size : 45,7 Mb
Release : 2024-06-26
Category : Business & Economics
ISBN : 8210379456XXX

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Developer Hegemony by Erik Dietrich Pdf

It’s been said that software is eating the planet. The modern economy—the world itself—relies on technology. Demand for the people who can produce it far outweighs the supply. So why do developers occupy largely subordinate roles in the corporate structure? Developer Hegemony explores the past, present, and future of the corporation and what it means for developers. While it outlines problems with the modern corporate structure, it’s ultimately a play-by-play of how to leave the corporate carnival and control your own destiny. And it’s an emboldening, specific vision of what software development looks like in the world of developer hegemony—one where developers band together into partner firms of “efficiencers,” finally able to command the pay, respect, and freedom that’s earned by solving problems no one else can. Developers, if you grow tired of being treated like geeks who can only be trusted to take orders and churn out code, consider this your call to arms. Bring about the autonomous future that’s rightfully yours. It’s time for developer hegemony.

The CEO Test

Adam Bryant,Kevin Sharer
The CEO Test Book PDF

Author : Adam Bryant,Kevin Sharer
Publisher : Harvard Business Press
Page : 157 pages
File Size : 54,7 Mb
Release : 2021-03-02
Category : Business & Economics
ISBN : 9781633699526

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The CEO Test by Adam Bryant,Kevin Sharer Pdf

Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Leadership category Are you ready to lead? Will you pass the test? Despite all the effort through the years to understand what it takes to be an effective leader, the challenges of leadership remain enormously difficult and elusive; even today, most CEOs don't last five years in the job. The demands to deliver at a consistently high level can be unforgiving. The loneliness. The weight of responsibility. The relentless second-guessing and criticism. The pressure to build all-star teams. The 24/7 schedule that requires superhuman stamina. The tough decisions that often leave no one happy. The expectation to always have the right answer when it can be hard just to know the right question. These challenges are brought into their highest and sharpest relief in the corner office, but they are hardly unique to chief executives. All leaders face their own version of these tests, and the authors draw on the distilled wisdom, stories, and lessons from hundreds of chief executives to show how every aspiring leader can master these challenges and lead like a CEO. These foundational leadership skills will make all aspiring executives more effective in their roles today and lift the trajectory of their careers. The CEO Test is the authoritative, no-nonsense insider's guide to navigating leadership's toughest challenges, brought to you by authors uniquely qualified to tell the stories. Adam Bryant has conducted in-depth interviews with more than 600 CEOs. Kevin Sharer spent more than two decades as president and then CEO of Amgen, where he led its expansion from $1 billion in annual revenues to nearly $16 billion. He has served on many boards and is a sought-after mentor for CEOs of global companies. Leadership is getting harder as the speed of disruption across all industries accelerates. The CEO Test will better prepare you to succeed, whether you're a CEO or just setting out to become one.

Developer Relations

Caroline Lewko,James Parton
Developer Relations Book PDF

Author : Caroline Lewko,James Parton
Publisher : Apress
Page : 306 pages
File Size : 50,9 Mb
Release : 2021-09-16
Category : Business & Economics
ISBN : 1484271637

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Developer Relations by Caroline Lewko,James Parton Pdf

Increasingly, business leaders are either looking to start a new developer program at their company or looking to increase the impact of their existing DevRel program. In this context, software developers are finally recognized as legitimate decision makers in the technology buying process, regardless of the size of their organization. New companies are appearing with the sole purpose of making tools for developers, and even companies whose primary focus was elsewhere are waking up to the developer opportunity. Even as the need and demand for DevRel has grown, there are still re-occurring challenges for DevRel leaders. It is these challenges that this book addresses, covering all aspects of a DevRel program. It is an essential reference to professionalize the practice of developer relations by providing you with strategic, repeatable, and adoptable frameworks, processes, and tools, including developer segmentation and personas, and developer experience frameworks. In Developer Relations, you’ll find the answers to the following questions: How do we convince stakeholders to support a program? How do we go about creating a program? How do we make developers aware of our offer? How do we stand out from the crowd? How do we get developers to use our products? How do we ensure developers are successful using our products? How do we measure success? How do we maintain the support of our stakeholders? After reading this book you’ll have a clear definition of what developer relations is, the type of companies that engage in DevRel, and the scope and business models involved. What You Will Learn Discover what developer relations is and how it contributes to a company’s success Launch a DevRel program Operate a successful program Measure the success of your program Manage stakeholders Who This Book Is For Those interested in starting a new developer program or looking to increase the impact of their existing one. From executives to investors, from marketing professionals to engineers, all will find this book useful to realize the impact of developer relations.

Letters to a New Developer

Dan Moore
Letters to a New Developer Book PDF

Author : Dan Moore
Publisher : Apress
Page : 215 pages
File Size : 54,5 Mb
Release : 2020-08-07
Category : Computers
ISBN : 1484260732

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Letters to a New Developer by Dan Moore Pdf

Learn what you need to succeed as a developer beyond the code. The lessons in this book will supercharge your career by sharing lessons and mistakes from real developers. Wouldn’t it be nice to learn from others’ career mistakes? “Soft” skills are crucial to success, but are haphazardly picked up on the job or, worse, never learned. Understanding these competencies and how to improve them will make you a more effective team member and a more attractive hire. This book will teach you the key skills you need, including how to ask questions, how and when to use common tools, and how to interact with other team members. Each will be presented in context and from multiple perspectives so you’ll be able to integrate them and apply them to your own career quickly. What You'll Learn Know when the best code is no code Understand what to do in the first month of your job See the surprising number of developers who can’t program Avoid the pitfalls of working alone Who This Book Is For Anyone who is curious about software development as a career choice. You have zero to five years of software development experience and want to learn non-technical skills that can help your career. It is also suitable for teachers and mentors who want to provide guidance to their students and/or mentees.

The Book of CSS3

Peter Gasston
The Book of CSS3 Book PDF

Author : Peter Gasston
Publisher : No Starch Press
Page : 308 pages
File Size : 42,8 Mb
Release : 2011-05-15
Category : Computers
ISBN : 9781593273637

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The Book of CSS3 by Peter Gasston Pdf

CSS3 is behind most of the eye-catching visuals on the Web today, but the official documentation can be dry and hard to follow and browser implementations are scattershot at best. The Book of CSS3 distills the dense technical language of the CSS3 specification into plain English and shows you what CSS3 can do right now, in all major browsers. With real-world examples and a focus on the principles of good design, it extends your CSS skills, helping you transform ordinary markup into stunning, richly-styled web pages. You'll master the latest cutting-edge CSS3 features and learn how to: –Stylize text with fully customizable outlines, drop shadows, and other effects –Create, position, and resize background images on the fly – Spice up static web pages with event-driven transitions and animations –Apply 2D and 3D transformations to text and images –Use linear and radial gradients to create smooth color transitions –Tailor a website's appearance to smartphones and other devices A companion website includes up-to-date browser compatibility charts and live CSS3 examples for you to explore. The Web can be an ugly place—add a little style to it with The Book of CSS3.

Coder to Developer

Mike Gunderloy
Coder to Developer Book PDF

Author : Mike Gunderloy
Publisher : John Wiley & Sons
Page : 322 pages
File Size : 46,6 Mb
Release : 2006-02-20
Category : Computers
ISBN : 9780782151251

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Coder to Developer by Mike Gunderloy Pdf

"Two thumbs up" —Gregory V. Wilson, Dr. Dobbs Journal (October 2004) No one can disparage the ability to write good code. At its highest levels, it is an art. But no one can confuse writing good code with developing good software. The difference—in terms of challenges, skills, and compensation—is immense. Coder to Developer helps you excel at the many non-coding tasks entailed, from start to finish, in just about any successful development project. What's more, it equips you with the mindset and self-assurance required to pull it all together, so that you see every piece of your work as part of a coherent process. Inside, you'll find plenty of technical guidance on such topics as: Choosing and using a source code control system Code generation tools--when and why Preventing bugs with unit testing Tracking, fixing, and learning from bugs Application activity logging Streamlining and systematizing the build process Traditional installations and alternative approaches To pull all of this together, the author has provided the source code for Download Tracker, a tool for organizing your collection of downloaded code, that's used for examples throughout this book. The code is provided in various states of completion, reflecting every stage of development, so that you can dig deep into the actual process of building software. But you'll also develop "softer" skills, in areas such as team management, open source collaboration, user and developer documentation, and intellectual property protection. If you want to become someone who can deliver not just good code but also a good product, this book is the place to start. If you must build successful software projects, it's essential reading.

Code Complete

Steve McConnell
Code Complete Book PDF

Author : Steve McConnell
Publisher : Pearson Education
Page : 952 pages
File Size : 49,5 Mb
Release : 2004-06-09
Category : Computers
ISBN : 9780735636972

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Code Complete by Steve McConnell Pdf

Widely considered one of the best practical guides to programming, Steve McConnell’s original CODE COMPLETE has been helping developers write better software for more than a decade. Now this classic book has been fully updated and revised with leading-edge practices—and hundreds of new code samples—illustrating the art and science of software construction. Capturing the body of knowledge available from research, academia, and everyday commercial practice, McConnell synthesizes the most effective techniques and must-know principles into clear, pragmatic guidance. No matter what your experience level, development environment, or project size, this book will inform and stimulate your thinking—and help you build the highest quality code. Discover the timeless techniques and strategies that help you: Design for minimum complexity and maximum creativity Reap the benefits of collaborative development Apply defensive programming techniques to reduce and flush out errors Exploit opportunities to refactor—or evolve—code, and do it safely Use construction practices that are right-weight for your project Debug problems quickly and effectively Resolve critical construction issues early and correctly Build quality into the beginning, middle, and end of your project

The Nomadic Developer

Aaron Erickson
The Nomadic Developer Book PDF

Author : Aaron Erickson
Publisher : Addison-Wesley Professional
Page : 401 pages
File Size : 42,7 Mb
Release : 2020-10-07
Category : Business & Economics
ISBN : 9780321606419

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The Nomadic Developer by Aaron Erickson Pdf

Learn the Real Secrets of Succeeding as a Software or IT Consultant in Any Economic Climate! Despite economic cycles, the idea of using technology to make a company more efficient and competitive—or perhaps even reach a new market— is appealing to all but the most desperate and cash-starved companies. More and more often, those companies look to technology consultants to fulfill their needs. There are real advantages to being a consultant. You make contacts with a lot of different people; you get exposure to many industries; and most important, unlike a software developer in the IT department for a brick-and-mortar company, as a technology consultant, you are the profit center...so long as you are billing. Consulting can be hugely rewarding—but it’s easy to fail if you are unprepared. To succeed, you need a mentor who knows the lay of the land. Aaron Erickson is your mentor, and this is your guidebook. Erickson has done it all—from Practice Leadership to the lowest level project work. In The Nomadic Developer, he brings together his hardwon insights on becoming successful and achieving success through tough times and relentless change. You’ll find 100% practical advice and real experiences—his own and annotations from those in the trenches. In addition, renowned consultants—such as David Chappell, Bruce Eckel, Deborah Kurata, and Ted Neward—share some of their hard-earned lessons. With this useful guidebook, you can Objectively assess whether the consultant’s life makes sense for you Break into the business and build a career path that works Avoid the Seven Deadly Firms by identifying unscrupulous technology consultancies and avoiding their traps and pitfalls Understand the business models and mechanics that virtually all consulting firms use Master secret consulting success tips that are typically left unstated or overlooked Gain a competitive advantage by adding more value than your competitors Continue your professional development so you stay billable even during bad times Profit from both fixed-bid and time-and-materials projects Build a personal brand that improves your resiliency no matter what happens

The Software Developer's Career Handbook

Michael Lopp
The Software Developer s Career Handbook Book PDF

Author : Michael Lopp
Publisher : "O'Reilly Media, Inc."
Page : 321 pages
File Size : 48,8 Mb
Release : 2023-08-09
Category : Business & Economics
ISBN : 9781098116644

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The Software Developer's Career Handbook by Michael Lopp Pdf

At some point in your career, you'll realize there's more to being a software engineer than dealing with code. Is it time to become a manager? Or join a startup? In this insightful and entertaining book, Michael Lopp recalls his own make-or-break moments with Silicon Valley giants such as Apple, Slack, Pinterest, Palantir, Netscape, and Symantec to help you make better, more mindful career decisions. With more than 40 stand-alone stories, Lopp walks through a complete job lifecycle, starting with the interview and ending with the realization that it might be time to move on. You'll learn how to handle baffling circumstances in your job, understand what you want from your career, and discover how to thrive in your workplace. Learn how to navigate areas of your job that don't involve writing code Identify how the aspects you enjoy will affect your next career steps Build and maintain key relationships and interactions within your community Make choices that will help you have a "deliberate career" Recognize what's important to your manager and work on things that matter

The Business Value of Developer Relations

Mary Thengvall
The Business Value of Developer Relations Book PDF

Author : Mary Thengvall
Publisher : Apress
Page : 249 pages
File Size : 48,5 Mb
Release : 2018-10-10
Category : Computers
ISBN : 9781484237489

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The Business Value of Developer Relations by Mary Thengvall Pdf

Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs. First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more. Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don’t get left behind – join the community today. What You’ll Learn Define community and sell community to your company Find, build, and engage with the community Determine how and when to hire community managers Build your own personal brand Who This Book Is For Any business leaders/owners/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.

Soft Skills

John Sonmez
Soft Skills Book PDF

Author : John Sonmez
Publisher : Unknown
Page : 502 pages
File Size : 46,7 Mb
Release : 2020-11
Category : Electronic
ISBN : 0999081446

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Soft Skills by John Sonmez Pdf

For most software developers, coding is the fun part. The hard bits are dealing with clients, peers, and managers and staying productive, achieving financial security, keeping yourself in shape, and finding true love. This book is here to help. Soft Skills: The Software Developer's Life Manual is a guide to a well-rounded, satisfying life as a technology professional. In it, developer and life coach John Sonmez offers advice to developers on important subjects like career and productivity, personal finance and investing, and even fitness and relationships. Arranged as a collection of 71 short chapters, this fun listen invites you to dip in wherever you like. A "Taking Action" section at the end of each chapter tells you how to get quick results. Soft Skills will help make you a better programmer, a more valuable employee, and a happier, healthier person.

Developer Marketing Does Not Exist

Adam DuVander
Developer Marketing Does Not Exist Book PDF

Author : Adam DuVander
Publisher : Everydeveloper
Page : 142 pages
File Size : 46,9 Mb
Release : 2021-05-10
Category : Electronic
ISBN : 1737029618

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Developer Marketing Does Not Exist by Adam DuVander Pdf

Developers sniff out anything that seems like marketing. Typical tactics will fall flat. And you'll be staring at your analytics with questions they can't possibly answer. Most developers are too skeptical to fill out lead forms or provide their real email address.To reach a technical audience, you must acknowledge that developer marketing does not exist. Then you can authentically engage with developers.Adam DuVander has worked with dozens of developer-focused companies to attract thousands of the right developers. In Developer Marketing Does Not Exist he helps you uncover the mystery within your audience so you can reach more developers.

The Complete Software Developer's Career Guide

John Z. Sonmez
The Complete Software Developer s Career Guide Book PDF

Author : John Z. Sonmez
Publisher : Simple Programmer, LLC
Page : 796 pages
File Size : 45,5 Mb
Release : 2017
Category : Computer programming
ISBN : 0999081411

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The Complete Software Developer's Career Guide by John Z. Sonmez Pdf

"Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal. Today John helps more than 1.4 million programmers every year to increase their income by developing this unique blend of skills. Who Should Read This Book? Entry-Level Developers - This book will show you how to ensure you have the technical skills your future boss is looking for, create a resume that leaps off a hiring manager's desk, and escape the "no work experience" trap. Mid-Career Developers - You'll see how to find and fill in gaps in your technical knowledge, position yourself as the one team member your boss can't live without, and turn those dreaded annual reviews into chance to make an iron-clad case for your salary bump. Senior Developers - This book will show you how to become a specialist who can command above-market wages, how building a name for yourself can make opportunities come to you, and how to decide whether consulting or entrepreneurship are paths you should pursue. Brand New Developers - In this book you'll discover what it's like to be a professional software developer, how to go from "I know some code" to possessing the skills to work on a development team, how to speed along your learning by avoiding common beginner traps, and how to decide whether you should invest in a programming degree or 'bootcamp.'"--