Branded Conservatives Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Branded Conservatives book. This book definitely worth reading, it is an incredibly well-written.
This book argues that Conservatism has made good use of branding in its move from the fringes to the center of American political life. Conservatives have built a unique brand around their candidates, their movement, and their issues that has facilitated their ability to win elections and implement public policies. Branding has been one of the major tools through which Conservatives have built an enduring movement over the last several decades and a tool through which their movement has become very resilient. This book is ideal for use in classes on American politics, campaigns and elections, media and politics, political marketing, and consumer marketing.
Conservative Political Communication by Sharon E. Jarvis Pdf
Conservative Political Communication examines the evolution of appeals, media, and tactics in right-wing media and political communication, tracking trends and shifts from the early days of contemporary conservatism in the 1950s to the Trump administration. The chapters in this edited volume feature the work of senior and junior scholars from the fields of communication, journalism, and political science employing content analytic, experimental, survey, historical, and rhetorical research methodologies. Analyses of the rise of the 24-hour news cycle, the range of partisan news sources, and the role of social media algorithms in political campaigns yield insights for our media and information ecosystems. A key theme across these chapters is how right-wing channels and communications help and hinder partisan fragmentation, a condition whereby novice elected officials create personal conservative brands, appeal to the base through partisan media, and complicate senior leadership’s ability to engage in bargaining, compromise, and deal-making. This volume interrogates conservative media and messaging to track where these processes came from, how they functioned in the 2016 U.S. presidential campaign, and where they may be going in the future. This book will interest scholars and upper-level students of political communication, media and politics, and political science, as well as readers invested in today’s political media landscape in the United States.
Everywhere you look, these days, Conservatives are winning elections. No matter where you look, the story is the same: white, angry men on the Right are winning power. The Left, meanwhile, is divided and dispirited, and rapidly losing ground. Fight the Right is a handbook on how to survive the nasty, brutish and short-sighted era in which we find ourselves and is designed to help progressives better understand their conservative adversary, and ultimately defeat conservatives wherever the battle is taking shape. It's a manual on how conservatives have appropriated language and values, and how progressives can take both back. Written in a fun, accessible, style, Fight the Right will appeal to those about to launch an advocacy effort, as well as those who are simply curious about how (and if) the Right thinks. It is chock full of war stories and not-so-tall tales about winning progressive campaigns, from everyone from Jean Chretien to Bobby Kennedy, Jr., and it will argue--forcefully--that a United Right can't be defeated until a United Left emerges. Wherever conservative power-brokers are hurting average citizens and hard-working families, Fight the Right will provide a tested road map on how to beat the bullies.
Conservative Criminology by John Wright,Matt DeLisi Pdf
Conservative Criminology serves as an important counterpoint to virtually every other academic text on crime. Hundreds of books have been written about crime and criminal justice policy from a variety of perspectives, including Marxist, liberal, progressive, feminist, radical, and post-modernist. To date, however, no book has been written outlining a conservative perspective on crime and criminal justice policy. Not a polemic against liberalism, Conservative Criminology nonetheless focuses on how liberal ideology affects the study of crime and criminals and the policies that criminologist advocate. Wright and DeLisi, both senior scholars, give a voice to a major political philosophy—a philosophy often demonized by academics—and to conservatives in the academic world. In the end, Conservative Criminology calls for an investment in intellectual diversity, a respect for varying political philosophies, and a renewed commitment to honesty in scholarship. The authors encourage debate in the profession about the proper role of ideology in the academy and in public policies on crime and justice. Conservative Criminology is for the criminal justice professional and student. It serves as a stimulating supplement to courses in criminology and criminal justice, as well as a primary text for special issues or capstone courses. This book supports the reader in recognizing ideological biases, whatever they might be, and in considering their own convictions.
For nearly a decade, Michael Lind worked closely as a writer and editor with the intellectual leaders of American conservatism. Slowly, he came to believe that the many prominent intellectuals he worked with were not the leaders of the conservative movement but the followers and apologists for an increasingly divisive and reactionary political strategy orchestrated by the Republican party. Lind's disillusionment led to a very public break with his former colleagues on the right, as he attacked the Reverend Pat Robertson for using anti-Semitic sources in his writings. In Up From Conservatism, this former rising star of the right reveals what he believes to be the disturbing truth about the hidden economic agenda of the conservative elite. The Republican capture of the U.S. Congress in 1994 did not represent the conversion of the American public to conservative ideology. Rather, it marked the success of the thirty-year-old "southern strategy" begun by Barry Goldwater and Richard Nixon. From the Civil War to the civil rights revolution, the southern elite combined a low-wage, low-tax strategy for economic development with a politics of demagogy based on race-baiting and Bible-thumping. Now, Lind maintains, the economic elite that controls the Republican party is following a similar strategy on a national scale, using their power to shift the tax burden from the rich to the middle class while redistributing wealth upward. To divert attention from their favoritism toward the rich, conservatives play up the "culture war," channeling popular anger about falling real wages and living standards away from Wall Street and focusing it instead on the black poor and nonwhite immigrants. The United States, Lind concludes, could use a genuine "one-nation" conservatism that seeks to promote the interests of the middle class and the poor as well as the rich. But today's elitist conservatism poses a clear and present danger to the American middle class and the American republic.
Author : S. E. Cupp,Brett Joshpe Publisher : Simon and Schuster Page : 304 pages File Size : 54,7 Mb Release : 2009-12-01 Category : Political Science ISBN : 1416563288
Why You're Wrong About the Right by S. E. Cupp,Brett Joshpe Pdf
And on your right, ladies and gentlemen, please observe The Conservative (Conservitus Americanus). This fascinating species in-habits vast territories across middle America, but rarely reveals itself in coastal urban areas. It is commonly believed to be uptight, humorless, and devoid of compassion, and is often characterized as racist, homophobic, and highly eco-unfriendly. Primary behaviors include unnecessary warmongering, tax cutting, and gun collecting. For decades, conservatives have proven to be hopelessly un-hip, and their mating habits dull. They are highly feared and often despised, for so few know and understand their true nature. Get ready to meet the conservative next door or in the office down the hall, the person you never thought in a million years was one of "them." Lively, witty, and thought-provoking, Why You're Wrong About the Right blows the lid off the stereotypes that have long been associated with the American Right, and reveals the face of today's conservatives: an intellectually and philosophically diverse new breed of young, outgoing, smart, friendly professionals who live and work among liberals everywhere! Themselves closet conservatives in Leftoid Land (aka Manhattan), S. E. Cupp and Brett Joshpe inject their own unique and colorful points of view into an honest dialogue on conservative ideas in American life and popular culture, and draw from interviews with a roster of renowned writers and political personalities, including Tony Stewart, Tucker Carlson, Brian C. Anderson, Laura Ingraham, Pat Toomey, David Horowitz, Ted Hayes, and many more. Undercover conservatives, reveal your true colors with pride! Liberals, hug a conservative today! And whichever side you find yourself on, you'll be engaged, surprised, and happily re-educated when you discover Why You're Wrong About the Right.
The Branding of Right-Wing Activism by Khadijah Costley White Pdf
From the start of Barack Obama's presidency in 2009, conservative populist groups began fomenting political fractiousness, dissent, and surprising electoral success. The Tea Party was one of the major characters driving this story. But, as Khadijah Costley White argues in this book, the Tea Party's ascent to major political phenomenon can be attributed to the way in which partisan and non-partisan news outlets "branded" the Party as a pot-stirrer in political conflicts over race, class, and gender. In other words, the news media played a major role in developing, cultivating, and promoting populism's brand, particularly within the news spaces of commentary and opinion. Through the language of political marketing, branding, and promotion, the news media not only reported on the Tea Party, but also acted as its political strategist and brand consultant. Moreover, the conservative press acted more as a political party than a news medium, deliberately promoting the Tea Party, and aiding in organizing, headlining, and galvanizing a conservative political base around specific Tea Party candidates, values, and events. In a media environment in which everyone has the opportunity to tune out, tune in, and speak back, The Branding of Right-Wing Activism ultimately shows that distinctions between citizens, journalists, activists, politicians, celebrities, and consumers are more symbolic than concrete.
Celebrity and the American Political Process by Jennifer Brubaker Pdf
Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the form of celebrity endorsements and branding, as candidates, causes, and movements use celebrities as a strategy to reach voters. Jennifer Brubaker posits that while the relationship between celebrities and political issues is hardly new, it has evolved into a significant connection—in the past, it was a novelty to see a politically active celebrity; today, it’s becoming an expectation related to fame. Using integrated marketing communication and persuasion theory, Brubaker argues that establishing candidates’ brand identity is a critical factor in determining whether they win or lose an election, and celebrity-politics relationships are a central tool in building a candidates’ brand identity. Scholars of political science, communication, marketing, and history will find this book particularly useful.
The Branding of Right-Wing Activism by Khadijah Costley White Pdf
From the start of Barack Obama's presidency in 2009, conservative populist groups began fomenting political fractiousness, dissent, and surprising electoral success. The Tea Party was one of the major characters driving this story. But, as Khadijah Costley White argues in this book, the Tea Party's ascent to major political phenomenon can be attributed to the way in which partisan and non-partisan news outlets "branded" the Party as a pot-stirrer in political conflicts over race, class, and gender. In other words, the news media played a major role in developing, cultivating, and promoting populism's brand, particularly within the news spaces of commentary and opinion. Through the language of political marketing, branding, and promotion, the news media not only reported on the Tea Party, but also acted as its political strategist and brand consultant. Moreover, the conservative press acted more as a political party than a news medium, deliberately promoting the Tea Party, and aiding in organizing, headlining, and galvanizing a conservative political base around specific Tea Party candidates, values, and events. In a media environment in which everyone has the opportunity to tune out, tune in, and speak back, The Branding of Right-Wing Activism ultimately shows that distinctions between citizens, journalists, activists, politicians, celebrities, and consumers are more symbolic than concrete.
The Conservatives Have No Clothes by Greg Anrig Jr. Pdf
Why conservatism equals terrible government--and always will. "Ending the conservative era requires organizing, yes, but also hard thinking and shrewd analysis. When progressives of the future look back at how they triumphed, one of the people they'll thank is Greg Anrig. Drawing inspiration from the work of the early neoconservatives who demolished public support for liberal programs, Anrig casts a sharp eye on conservative ideas and nostrums and shows that many of them simply don't work because they are rooted more in ideological dreams than in reality. Facts are stubborn things, Ronald Reagan once said, and Anrig makes good use of them in this important and engaging book."-E. J. Dionne, syndicated columnist and author of Why Americans Hate Politics "Greg Anrig's wide-ranging and perceptive book looks beyond the ideology of the right and offers a persuasive account of the many policy failures that have emerged out of the conservative movement. Anrig has put the Bush administration and the right to a test that they themselves have carefully avoided. He has held them accountable not for their ideas, but for their performance."-Alan Brinkley, Allan Nevins Professor of History, Columbia University "In this well-researched and witty book, Anrig critiques 'right-wing ideas' by examining what the policies and programs that embodied them have wrought over the last three decades.While giving several conservative ideas their due, he finds their record to be mixed at best."-John J. DiIulio Jr., political science professor and first director of the White House Office of Faith-Based and Community Initiatives "With fastidious research and unimpeachable facts, Greg Anrig establishes the sound proposition that competent governance is incompatible with disbelief in government. The odd combination of the religious right dictating personal morality, 'neoconservatism' preaching unilateral interventionism, and radical libertarian tax cuts have cast our Republic adrift from its moorings. Restoration of common sense to government is long overdue."-Gary Hart, Former United States Senator
Conservative Governments in the Age of Brexit by Matt Beech,Simon Lee Pdf
This book provides the first evaluation of the three Conservative administrations which have been affected, shaped and largely determined by the age of Brexit.It breaks new ground by collectively analysing the Cameron, May and Johnson administrations in an era of political and social shock and disruption, caused by the phenomenon of Brexit. As an edited collection, the project brings experts together who explain the complexities of ideas, leadership, votes, policy areas and territorial politics in an accessible and concise fashion. As a collection of essays, the project does not prosecute a single thesis, bar the fact that the phenomenon of Brexit has affected, shaped and largely determined the politics of these Conservative administrations and wider UK society. There is broad coverage of leadership, elections, public policy and territorial questions and contributors consider the continuities and discontinuities in Conservative Party ideas and political action in their respective policy areas.
"Saletan's Bearing Right is as subtle and intelligent a study of abortion politics as has ever been written. You may not agree with the conclusions, but no one concerned about this issue can afford to miss this brilliant analysis."—Charles Krauthammer, syndicated columnist and winner of the Pulitzer Prize for distinguished commentary "Saletan destroys the myth that there's nothing new to say about America's abortion debate. His argument that the pro-choice movement has preserved abortion rights by co-opting conservative rhetoric will make activists on both sides of the debate uncomfortable, which is an achievement in and of itself. There's no smarter political commentator in Washington today."—Peter Beinart, editor, The New Republic "Will Saletan is one of America's shrewdest political writers. He brings clarity and intelligence to the roiling abortion debate, in a challenging and illuminating work of contemporary history. If you care about the issue of abortion, you must read this book."—Rich Lowry, editor, National Review "A unique assessment of recent abortion politics. Saletan uncovers political and institutional strategies with lucidity and verve. This book makes a raft of challenging arguments--a must-read, especially now."—Rickie Solinger, author of Beggars and Choosers: How the Politics of Choice Shapes Adoption, Abortion, and Welfare in the U.S. "Will Saletan is a great political journalist with a strong moral sense. He also has an unusually shrewd understanding of what happens when ethics and values meet elections and the legislative process. So partisans on every side of the abortion debate--Saletan shows convincingly there are more than two--will be challenged by his book, at times upset, and always enlightened. Based on exceptional reporting and fiercely independent analysis, Bearing Right is eloquent, important, and surprising." --E.J. Dionne, Jr., syndicated columnist and author of Why Americans Hate Politics "A unique assessment of recent abortion politics. Saletan uncovers political and institutional strategies with lucidity and verve. This book makes a raft of challenging arguments—a must-read, especially now."—Rickie Solinger, author of Beggars and Choosers: How the Politics of Choice Shapes Adoption, Abortion, and Welfare in the U.S.