Co Create

Author : David Nour
Publisher : St. Martin's Press
Page : 256 pages
File Size : 53,5 Mb
Release : 2017-05-09
Category : Business & Economics
ISBN : 9781250103031

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Co-Create by David Nour Pdf

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you? Most important . . . is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort? That’s the provocative and ultimately earthshaking question David Nour poses. He argues that co-creation is a transformational journey that naturally leads to growth and evolution . . . because it gives birth to shared interests that dwarf anything that existed previously. In Co-Create, David Nour makes the case that co-creation leads to Market GravityTM, a force that attracts stakeholders to your business because they recognize that many others have also united their interests with yours. It’s the sense—backed by tangible metrics—that this is bigger than any of us imagined . . . except that you imagined precisely such an outcome. That’s the power of co-creation.

Author : Steve Martin
Publisher : Business Expert Press
Page : 123 pages
File Size : 55,9 Mb
Release : 2017-06-21
Category : Business & Economics
ISBN : 9781631576287

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Co-Create by Steve Martin Pdf

Successfully moving an organization forward is a complex task. Historically professional organizations, like the Project Management Institute, have done a fine job of providing best practices and technical tools to support project managers in the field. These tools will continue to be critical in the future. The opportunity now is to add to that body of knowledge by addressing, more completely, the human experience. In reviewing the literature, practitioners and academics alike have noted that committed teams play an important role in creating exceptional project outcomes. What has been missing is the connection between what’s known about employee engagement and commitment, from a general management perspective, and a practical method to integrate that knowledge with project management tools. This book will provide a comprehensive map for project managers to learn about the human experience during a project. It will present specific practices for generating commitment that can be easily incorporated by project managers. The Co-create Model presents a conceptual understanding and a method not currently found in the literature.

Author : Ines Keygnaert,Sonia Dias,Christiane Stock,Annika Frahsa,Timo Dietrich
Publisher : Frontiers Media SA
Page : 149 pages
File Size : 53,7 Mb
Release : 2022-01-24
Category : Medical
ISBN : 9782889741472

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How can we Co-Create Solutions in Health Promotion with Users and Stakeholders? by Ines Keygnaert,Sonia Dias,Christiane Stock,Annika Frahsa,Timo Dietrich Pdf

Author : Kirk, Mary
Publisher : IGI Global
Page : 350 pages
File Size : 40,9 Mb
Release : 2008-09-30
Category : Computers
ISBN : 9781599047881

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Gender and Information Technology: Moving Beyond Access to Co-Create Global Partnership by Kirk, Mary Pdf

"This book explores the decline in female involvement in technology and other discrimination related to the industry"--Provided by publisher.

Author : Dorothy Newbury-Birch,Keith Allan
Publisher : Routledge
Page : 170 pages
File Size : 42,6 Mb
Release : 2019-08-05
Category : Medical
ISBN : 9781351262989

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Co-creating and Co-producing Research Evidence by Dorothy Newbury-Birch,Keith Allan Pdf

The importance of a strong evidence-base is widely recognised in contemporary health, social care and education practice, meaning that there is a real need for research which can be quickly and easily translated into real world situations. Research co-produced by practitioners and academics from early stages to end results can draw on each party’s knowledge and experience, in order to create high quality evidence that is relevant and appropriate to practice needs. This guide introduces the basics of co-producing research, looking at the evidence for co-produced research and outlining its theoretical underpinnings, as well as discussing barriers and facilitators to consider. It includes a practitioner perspective and an academic perspective on the benefits and challenges of co-produced research. The substantive chapters are each co-written by an academic and practitioner team and give examples of work carried out – and lessons learned – in public health, education and criminal justice settings. Key learning points are included throughout and drawn together to comprise a toolkit at the end of the book. This book teaches academics and practitioners more about how they can find practical evidence-based answers to complex questions.

Author : Jon Frederickson
Publisher : Bch Fulfillment & Distribution
Page : 532 pages
File Size : 46,5 Mb
Release : 2013-05-27
Category : Psychology
ISBN : 0988378841

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Co-Creating Change by Jon Frederickson Pdf

Written for therapists, Co-Creating Change shows what to do to help "stuck" patients (those who resist the therapy process) let go of their resistance and self-defeating behaviors and willingly co-create a relationship for change instead. Co-Creating Change includes clinical vignettes that illustrate hundreds of therapeutic impasses taken from actual sessions, showing how to understand patients and how to intervene effectively. The book provides clear, systematic steps for assessing patients' needs and intervening to develop an effective relationship for change. Co-Creating Change presents an integrative theory that uses elements of behavior therapy, cognitive therapy, emotion-focused therapy, psychoanalysis, and mindfulness. This empirically validated treatment is effective with a wide range of patients.

Author : C. K. Prahalad,Venkat Ramaswamy
Publisher : Harvard Business Press
Page : 272 pages
File Size : 55,5 Mb
Release : 2004-02-18
Category : Business & Economics
ISBN : 9781422160749

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The Future of Competition by C. K. Prahalad,Venkat Ramaswamy Pdf

In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital—a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value.

Author : Anna-Maria Strittmatter,Josef Fahlén,Barrie Houlihan
Publisher : Routledge
Page : 235 pages
File Size : 47,8 Mb
Release : 2021-12-26
Category : Business & Economics
ISBN : 9781000511888

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Stakeholder Analysis and Sport Organisations by Anna-Maria Strittmatter,Josef Fahlén,Barrie Houlihan Pdf

This book provides a critical examination of the origins and development of stakeholder theory within sport management research and expands the existing literature by providing insights on stakeholding in sport from various perspectives, such as governance, communication and marketing. Examining cases from around the world and from a wide range of different sporting contexts, each chapter reflects on key insights derived from stakeholder theory before offering an analysis of the limitations of the theory and the ways in which it might be fruitfully extended or developed. It offers suggestions on how the literature on stakeholding in sport can be advanced in order to provide knowledge relevant not only to sport studies but also to organisation theory more broadly and points to future avenues of inquiry in order to extend the reach of stakeholder theory and other inter-organisational perspectives in sport management research. Stakeholder Analysis and Sport Organisations is fascinating reading for any advanced student, researcher, policy-maker or practitioner with an interest in sport management, sport governance, sport development or organisational theory.

Author : Nicholas Ind,Holger J. Schmidt
Publisher : Bloomsbury Publishing
Page : 337 pages
File Size : 40,6 Mb
Release : 2019-12-12
Category : Business & Economics
ISBN : 9781472962256

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Co-creating Brands by Nicholas Ind,Holger J. Schmidt Pdf

An essential guide to contemporary marketing that demonstrates, via case studies, the move towards marketing techniques that better reflect consumer needs. Brand management and development has traditionally been regarded as the responsibility of the organization – they design, produce and sell the brand, before delivering it to customers. Yet this approach can be needlessly restrictive, as the connective power of the internet and the desire of consumers to focus on experiences has reshaped branding. In this digital age, development occurs beyond the limits of the organization so that, in many ways, brands are effectively co-created by consumers. Rather than lead, manage and control, contemporary managers have taken on the new tasks of listening, connecting and participating in brand development. The focus of this process has shifted to the intersection between the organization and its stakeholders, leading to a new paradigm of brand management: the 'co-creation perspective'. Co-Creating Brands is an accessible exploration of how co-created brands produce value and how the success of this approach can be measured and assured. The authors draw upon a wide array of international case studies and strategic models, which clearly demonstrate how to both effectively deliver this method and how to deal with the situational challenges and obstacles that can occur. If organizational leaders are willing to relinquish complete control of their brand and recognize the supportive culture of employees, customers and stake-holders, their brand can become an unstoppable marketing force.

Author : Venkat Ramaswamy,Francis J. Gouillart
Publisher : Simon and Schuster
Page : 290 pages
File Size : 42,7 Mb
Release : 2010-10-05
Category : Business & Economics
ISBN : 9781439181065

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The Power of Co-Creation by Venkat Ramaswamy,Francis J. Gouillart Pdf

Apple embraced co-creation to enhance the speed and scope of its innovation, generat­ing over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning prod­uct lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation initiative, which enables a com­munity of over a million runners to interact with one another and the company, increasing its market share by 10 percent in the first year. Co-creation involves redefining the way organizations engage individuals—customers, employees, suppliers, partners, and other stake­holders—bringing them into the process of value creation and engaging them in enriched experi­ences, in order to —formulate new breakthrough strategies —design compelling new products and services —transform management processes —lower risks and costs —increase market share, loyalty, and returns In this pathbreaking book, Venkat Ramaswamy (who coined the term co-creation with C. K. Prahalad) and Francis Gouillart, pioneers in working with com­panies to develop co-creation practices, show how every organization—from large corporation to small firm, and government agency to not-for-profit—can achieve “win more–win more” results with these methods. Based on extraordinary research and the authors’ hands-on experiences with successful projects in co-creation at dozens of the world’s most exciting organizations, The Power of Co-Creation illustrates with detailed examples from leading firms such as those above, as well as from Cisco, GlaxoSmithKline, Ama­zon, Jabil, Predica, Wacoal, Caja Navarra, and many others, how enterprises have used a wide range of “engagement platforms”—and how they have even restructured internal management processes—in order to harness the power of co-creation. As the authors’ wealth of examples make vividly clear, enterprises can no longer afford to view custom­ers and other stakeholders as passive recipients of their products and services but must learn to engage them in defining and delivering enhanced value. Co-creation goes beyond the conventional “process view” of qual­ity, re-engineering, and lean thinking, and is the essential new mind-set and practice for boosting sus­tainable growth, productivity, and profits in the future.

Author : Irene Ng,Glenn Parry,Peter Wild,Duncan McFarlane,Paul Tasker
Publisher : Springer Science & Business Media
Page : 470 pages
File Size : 51,5 Mb
Release : 2011-07-02
Category : Technology & Engineering
ISBN : 9780857291899

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Complex Engineering Service Systems by Irene Ng,Glenn Parry,Peter Wild,Duncan McFarlane,Paul Tasker Pdf

For manufacturers of complex engineering equipment, the focus on service and achieving outcomes for customers is the key to growth. Yet, the capability to provide service for complex engineered products is less understood. Taking a trans-disciplinary approach, Complex Engineering Service Systems covers various aspects of service in complex engineering systems, with perspectives from engineering, management, design, operations research, strategy, marketing and operations management that are relevant to different disciplines, organisation functions, and geographic locations. The focus is on the many facets of complex engineering service systems around a core integrative framework of three value transformations – that of material/equipment, information and people. Complex Engineering Service Systems is the outcome of the EPSRC/BAE Systems S4T (Service Support Solutions: Strategy and Transition) research programme of 10 universities and 27 researchers, which examined how high-value manufacturers of complex engineering products adapt to a multi-partnered environment to design and deliver value in a service system. Complex Engineering Service Systems aims to be the main source of knowledge for academics and professionals in the research and practice of contracting, managing, designing, leading, and delivering complex engineering service systems. The book takes a value-based approach to integrating equipment and human factors into a total service provision. In doing so, it aims to advance the field of service systems and engineering.

Author : Abid Abu-Tair,Abdelmounaim Lahrech,Khalid Al Marri,Bassam Abu-Hijleh
Publisher : Springer Nature
Page : 391 pages
File Size : 49,6 Mb
Release : 2019-11-30
Category : Technology & Engineering
ISBN : 9783030238988

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Proceedings of the II International Triple Helix Summit by Abid Abu-Tair,Abdelmounaim Lahrech,Khalid Al Marri,Bassam Abu-Hijleh Pdf

This volume gathers the latest advances and innovations in the triple helix of university-industry-government relations, as presented by leading international researchers at the II International Triple Helix Summit 2018, held in Dubai, UAE on November 10-13, 2018, which brought together experts, practitioners and academics across disciplines that address the dynamics of government, industry and academia. It covers analysis, theory, measurements and empirical enquiry in all aspects of university-industry-government interactions, as well as the international bases and dimensions of triple helix relations, their impacts, and social, economic, political, cultural, health and environmental implications. It also examines the role of government/academia/industry in building innovation-based cities and nations, and in transforming nations into knowledge-based sustainable economies. The contributions, which were selected by means of a rigorous international peer-review process, highlight numerous exciting ideas that will spur novel research directions and foster multidisciplinary collaboration among different specialists.

Author : Lloyd Chapman
Publisher : Taylor & Francis
Page : 266 pages
File Size : 42,8 Mb
Release : 2023-05-05
Category : Business & Economics
ISBN : 9781000876147

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The Evidence-Based Practitioner Coach by Lloyd Chapman Pdf

The Evidence-Based Practitioner Coach gives a descriptive, phenomenological understanding of human development through the lens of the Integrated Experiential Learning Process, and how it can be applied in coaching. Aimed at coaches who would like to ground their experience in an evidence-based practitioner model, it synthesises evidence and theory from a range of disciplines, exploring how we learn through a complex process involving brain, body and social relationships, and facilitated consciously and unconsciously through the central and autonomic nervous systems. It applies this understanding to a range of settings, contexts and environments. The book notably combines the fascinating knowledge produced by cutting-edge research with useful, practical methodologies developed by some of the wisest observers of humanity. Its sheer readability, in an engagingly down-to-earth and warmly human way, helps make the contents readily accessible to coach practitioners and others from non-academic backgrounds. Rigorous and erudite, this book would be suitable for business coaches, corporate executives, senior managers, and human resource specialists, and provides an invaluable contribution to what it means to be a scientist-practitioner within the evolving profession of coaching.

Author : David Nour
Publisher : John Wiley & Sons
Page : 320 pages
File Size : 42,6 Mb
Release : 2011-02-08
Category : Business & Economics
ISBN : 9781118076033

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Relationship Economics by David Nour Pdf

A revised and updated guide to bridging relationship creationwith relationship capitalization Relationship Economics isn't about taking advantage of friends or coworkers to get ahead. It's about prioritizing and maximizing a unique return on strategic relationships to fuel unprecedented growth. Based on the author's global speaking and consulting engagements, Relationship Economics reveals that success comes from investing in people for extraordinary returns. This revised and updated version explains the three major types of relationships—personal, functional, and strategic—and how to focus each to fuel enterprise growth. It introduces new concepts in relationship management, including the exchange of Relationship Currency, the accumulation of Reputation Capital, and the building of Professional Net Worth. These are the fundamental measures of business relationship, and once you understand them, you'll be able to turn your contacts into better executions, performance, and results. "David Nour is the definitive expert on strategic relationships. He has captured practical, pragmatic, and timely insights in Relationship Economics and has been a valuable resource to my sales transformation efforts." —RANDY SEIDL, Senior VP, Enterprise Servers, Storage and Networking, Americas, HP "Although many understand the importance of relationships, the quantifiable and strategic values of relationships are often underemphasized. David Nour has done just that in¿Relationship Economics." —CRAIG LEMASTERS, President and CEO, Assurant Solutions "If a man is judged by the company he keeps, David Nour's Relationship Economics provides a systematic approach to building value in that judgment. The concepts reach well beyond networking to building lasting and productive relationships." —DENNIS SADLOWSKI, former president and CEO, Siemens Energy & Automation, Inc.

Author : Judith E. Glaser
Publisher : Routledge
Page : 188 pages
File Size : 42,5 Mb
Release : 2016-10-14
Category : Business & Economics
ISBN : 9781351862073

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Conversational Intelligence by Judith E. Glaser Pdf

The key to success in life and business is to become a master at Conversational Intelligence. It's not about how smart you are, but how open you are to learn new and effective powerful conversational rituals that prime the brain for trust, partnership, and mutual success. Conversational Intelligence translates the wealth of new insights coming out of neuroscience from across the globe, and brings the science down to earth so people can understand and apply it in their everyday lives. Author Judith Glaser presents a framework for knowing what kind of conversations trigger the lower, more primitive brain; and what activates higher-level intelligences such as trust, integrity, empathy, and good judgment. Conversational Intelligence makes complex scientific material simple to understand and apply through a wealth of easy to use tools, examples, conversational rituals, and practices for all levels of an organization.