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Author : Jacob Goldenberg
Publisher : Cambridge University Press
Page : 169 pages
File Size : 52,8 Mb
Release : 2009-04-09
Category : Business & Economics
ISBN : 9780521859059
Unlocks the secret of inventing new creative campaigns and presents practical tools to allow quick production of successful creative ideas.
Author : Anonim
Publisher : Unknown
Page : 244 pages
File Size : 46,9 Mb
Release : 2024-06-01
Category : Business & Economics
ISBN : 1610596781
You love advertising, so much so that you're thinking about starting a career in it. But aside from creative directors who think up the ideas for ads, who does what at an ad agency? Idea Industry: How to Crack the Advertising Career Codes is the first book that breaks it all down and explains what everyone does, which job might be the right fit for you and how you can get that job. We cover the major areas in six straightforward chapters-creative, production, account management, account planning, media and digital media. Through interviews with people working at the best agencies and first person accounts, this book explains what you can expect and what you'll need to know before you even start looking for that dream job. With four-color photos throughout, Idea Industry promises to be the best career guide for anyone interested in the advertising industry.
Author : Dr. Emerson Eggerichs
Publisher : Thomas Nelson
Page : 304 pages
File Size : 53,6 Mb
Release : 2006-12-31
Category : Family & Relationships
ISBN : 9781418574222
An in-depth study of the vital principles from the best-selling Cracking the Communication Code now in workbook form. Communication between couples has been dissected in thousands of books and articles, so why does it remain the number one marriage problem? "Because," says Dr. Emerson Eggerichs, "most spouses don't know that they speak two different languages. They are sending each other messages in 'code,' but they won't crack that code until they see that she listens to hear the language of love and he listens to hear the language of respect." Dr. Eggerichs' best-selling book, Love and Respect, launched a revolution in how couples relate to each other. Now with the Cracking the Communication Code companion workbook, the message of this hardcover trade book can be studied and applied whether for a group or for individual couples. The result will be better communication, mutual understanding, and a successful godly marriage.
Author : Anonim
Publisher : Unknown
Page : 912 pages
File Size : 44,7 Mb
Release : 2024-06-01
Category : Science
ISBN : CORNELL:31924057185294
Author : Anonim
Publisher : Unknown
Page : 236 pages
File Size : 47,5 Mb
Release : 2013-07
Category : Delegated legislation
ISBN : UCR:31210024751123
Author : Anonim
Publisher : Unknown
Page : 836 pages
File Size : 55,9 Mb
Release : 1994
Category : Aeronautics
ISBN : UIUC:30112067190055
Author : John Bly
Publisher : Ali Goble
Page : 144 pages
File Size : 50,6 Mb
Release : 2013-11
Category : Business & Economics
ISBN : 9781599324272
Mergers and Acquisitions can seem daunting to entrepreneurs, but it doesn't have to be. Growth through M&A is a simple process that can yield huge rewards if the numbers work, if the company is a good match, and if you are willing to accept some risk. Perhaps the most important aspects of M&A are having the desire, strategy, and structure to make it happen - if you have that then you can take your company to new heights with explosive growth and a minimum amount of money down. This book serves as a guide to effectively find good deals for entrepreneurial businesses in the 1 to 30 million dollar range. It provides a blueprint for how to tackle issues such as determining whether it's a good fit, due diligence, structuring the deal, valuation, tax issues, and how to land the perfect catch. For M&A to succeed, these matters must be addressed first. John will show you ways to find potential spots for rapid growth and accomplish, on a smaller level, what the bigger companies do. By breaking M&A down into approachable elements, you will find that your entire outlook on the topic will be transformed.
Author : Riley Reive
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 55,9 Mb
Release : 2017-03-19
Category : Facebook (Electronic resource)
ISBN : 1544798180
Illustrates how to use Facebook advertising as part of a marketing strategy.
Author : Dean Lindsay
Publisher : Unknown
Page : 168 pages
File Size : 43,5 Mb
Release : 2005
Category : Business & Economics
ISBN : PSU:000056668759
Hip. Engaging. Powerful. Fun. Practical. Fresh. Sharp. "Let this lively guide inspire you to reach out to others." -Ken Blanchard (The One Minute Manager®) "This is a book everyone will wish they read 20 years ago." - Frank Bracken (President and COO, Haggar Clothing Co.) "This book is great. Read it!" - Bill Brooks (The New Science of Selling and Persuasion). Foreword by Jay Conrad Levinson - Father of Guerilla Marketing book series (15 million sold).
Author : Robert G. Allen
Publisher : John Wiley & Sons
Page : 342 pages
File Size : 47,5 Mb
Release : 2005-04-05
Category : Business & Economics
ISBN : 9780471714552
In Multiple Streams of Income, bestselling author Robert Allen presents ten revolutionary new methods for generating over $100,000 a year—on a part-time basis, working from your home, using little or none of your own money. For this book, Allen researched hundreds of income-producing opportunities and narrowed them down to ten surefire moneymakers anyone can profit from. This revised edition includes a new chapter on a cutting-edge investing technique.
Author : Arie Ruttenberg,Shlomo Maital
Publisher : Unknown
Page : 128 pages
File Size : 42,6 Mb
Release : 2016
Category : Creative ability
ISBN : 9351508013
Creativity is an acquired skill, one that improves with practice. This title shows you how! The book provides a proven method for generating world-changing ideas. It empowers individuals who have given up on their innate creativity, who believe that they have lost their creative powers through years of disuse. In a light, entertaining style, the authors describe their unique, structured approach to creativity. To bring the reader closer to this lost art, the authors present a 'Zoom in, Zoom out, Zoom in' technique to make 'creation' more accessible to everyone
Author : Jacob Goldenberg,David Mazursky
Publisher : Cambridge University Press
Page : 241 pages
File Size : 46,6 Mb
Release : 2002-01-03
Category : Business & Economics
ISBN : 9780521800891
Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, showing how they can be used to enhance the creative process and thus enable people to be more productive and focused. Representing the culmination of years of research on the topic of creativity in marketing, the Creativity Templates approach has been recognized as a breakthrough in such journals as Science, Journal of Marketing Research, Management Science, and Technological Forecasting and Social Change.
Author : Melonie Dodaro
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 48,6 Mb
Release : 2014-05-21
Category : Business networks
ISBN : 1499300468
Lays out a complete guide to your Linkedin presence starting with secrets to enhance your profile and continuing through to the best ways to meed the decision makers in your market-- for everyone looking for an extra edge in business.
Author : Anonim
Publisher : Unknown
Page : 1352 pages
File Size : 40,9 Mb
Release : 1967
Category : Government publications
ISBN : MINN:31951000578221G
Author : Ann Blainey
Publisher : Black Inc.
Page : 442 pages
File Size : 54,5 Mb
Release : 2021-08-03
Category : Biography & Autobiography
ISBN : 9781743820711
A revealing portrait of a brilliant and troubled figure – a daredevil of the sky Charles Kingsford Smith was the most commanding flyer of the golden age of aviation. In three short years, he broke records with his astounding and daring voyages: the first trans-Pacific flight from America to Australia, the first circumnavigation around the equator, the first non-stop crossing of the Australian mainland. He did it all with such courage, modesty and charm that Australia and the world fell in love with him. He became a national hero, ‘Our Smithy’. Yet his achievements belied a traumatic past. He had witnessed the horror of World War I – first as a soldier at Gallipoli, later as a combat pilot with the Royal Flying Corps – and, like so many of his generation, he bore physical and emotional scars. The public saw the derring-do; only those close to him knew the anxious man who pushed himself to the edge of health and sanity. In November 1935, Kingsford Smith’s plane crashed and he was lost at sea near Burma, his body never to be recovered. This brilliant work from one of Australia’s foremost biographers reveals the complicated, tumultuous life of a fascinating figure, who pursued his obsession to the greatest heights of fame and catastrophe Ann Blainey is the author of the acclaimed I Am Melba, which won the 2009 National Biography Award and was the most popular book in the 2009 State Library of Victoria Summer Reads program. Her other books include biographies of Leigh Hunt and the Kemble sisters. ‘Brilliant ... Blainey’s fascinating book focuses on the inner as well as the outer man. While Smithy’s career highlights may be well known, his ambiguous relationship with fame, his drinking, and his doubts and fears were not. In this beautifully written, scrupulously researched and meticulously indexed work, Blainey has filled this gap to perfection.’ —Ross Fitzgerald, The Weekend Australian 'Crisply written ... Even people not particularly interested in the feats of aviators will find this book an engrossing read.' —Jim Davidson, The Sydney Morning Herald ‘Blainey is a pleasure to read and this biography is superbly researched’ —Michael McGirr, Australian Book Review