Cross Cultural Design

Author : Pei-Luen Patrick Rau,Tom Plocher,Yee-Yin Choong
Publisher : CRC Press
Page : 263 pages
File Size : 47,6 Mb
Release : 2012-12-04
Category : Computers
ISBN : 9781439838747

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Cross-Cultural Design for IT Products and Services by Pei-Luen Patrick Rau,Tom Plocher,Yee-Yin Choong Pdf

With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder their market penetration, sales, and use. Based on research and practice, Cross-Cultural Design for IT Products and Services provides a resource for human factors engineers, designers, and marketing professionals who define and develop IT products and services for the global market. With its extensive review of cross-cultural theory and cross-cultural design literature, it is also a resource for those who are interested in research on cross-cultural design. The book presents an overview of the dimensions of culture that have implications for human information processing and affective response. It examines a set of user interface design guidelines grouped into five areas: language, use of color, icons and images, navigation, and information architecture. Also, it addresses physical ergonomics and anthropometry issues. The text translates theory and guidelines into a practical methodology and discusses how to integrate methods of cross-cultural design into a standard engineering process for product development. The authors review and reappraise theories, models, principles, and techniques for design of IT products and services that will be marketed globally. They provide guidelines for user interface design across North American, Asian, and other cultures. Applying the guidelines within the methodological framework provided will enhance the usability and effectiveness of the IT product or service, and contribute to greater user satisfaction, increased productivity, higher sales, and lower product support costs.

Author : Henry Steiner,Ken Haas
Publisher : Hong Kong University Press
Page : 229 pages
File Size : 53,6 Mb
Release : 1995-01-01
Category : Arts graphiques
ISBN : 0500974233

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Cross-cultural Design by Henry Steiner,Ken Haas Pdf

Cross-Cultural Design is the first book to examine the challenges and rewards experienced by the world's leading communication professionals when handling assignments outside their own cultures. The solutions to these marketing problems are documented here in 309 stunning full-colour images, accompanied by the creators' provocative descriptions of their setbacks, triumphs and discoveries.The works shown range from designs for advertisements, corporate identity programmes, annual reports, films, packages, books, magazines, posters and signage to currency, postage stamps and environmental graphics. Among clients represented are banks, print media, software companies, airlines, governments and manufacturing firms.This anthology is introduced by Henry Steiner's stimulating essay "Spam Sushi and Chameleons", which articulates the issues and provides conceptual ideas for succeeding in the global marketplace. In the pages that follow, the work of such outstanding professionals as Saul Bass, Walter Bernard, Ken Cato, Ivan Chermayeff, Joe Duffy, Alan Fletcher, Dan Friedman, Milton Glaser, Eiko Ishioka, Tibor Kalman, Clement Mok, Erik Spiekermann and Henry Wolf is illustrated and discussed. This unique volume also includes much practical information, a contributors' directory, an extensive bibliography and a thorough index. Cross-Cultural Design will be welcomed as both a thought-provoking exploration of international design and an invaluable reference source for designers, advertising agencies, marketing professionals, business corporations, scholars and students.

Author : Lisa Scharoun,Danny Hills,Carlos Montana-Hoyos,Fanke Peng,Vivien Sung
Publisher : Global Health Humanities
Page : 0 pages
File Size : 52,5 Mb
Release : 2021-01-22
Category : Aging
ISBN : 1789383080

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Cross-Cultural Design for Healthy Ageing by Lisa Scharoun,Danny Hills,Carlos Montana-Hoyos,Fanke Peng,Vivien Sung Pdf

This book examines some of the challenges associated with ageing in multi-cultural societies. We explore some of the major issues facing society in the area of 'healthy ageing' and propose a method of working with cross-disciplinary groups of health practitioners, designers, architects and cultural practitioners. Through case-studies of a series of workshops run in China and Singapore with Australian, Chinese and Singaporean students, we review the benefits of this approach and provide a framework for engaging designers, planners and health professionals in the process of creating new design solutions for the growing global ageing population.

Author : Huatong Sun
Publisher : Oxford University Press
Page : 352 pages
File Size : 49,8 Mb
Release : 2012-02-24
Category : Psychology
ISBN : 9780199908158

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Cross-Cultural Technology Design by Huatong Sun Pdf

This book explores how to create culture-sensitive technology for local users in an increasingly globalized world with rising participatory culture. Illustrated with a cross-cultural study of mobile messaging use, Sun presents an innovative framework integrating action and meaning through a dialogical, cyclical design process to create usable and meaningful technology.

Author : Ronnie Lipton
Publisher : HOW Books
Page : 200 pages
File Size : 43,6 Mb
Release : 2002-03-05
Category : Art
ISBN : UOM:39015048313871

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Designing Across Cultures by Ronnie Lipton Pdf

Designing Across Cultures shows designers how to create effective advertisements and designs for other ethnic groups by understanding which symbols, images, colors and typography they find most appealing--and which they don't. Freelancers and graphic design agencies alike will find this book invaluable. It features examples, case studies, before & after comparisons and the dos and don'ts of designing for other cultures. Also included are interviews with heads from some of the leading agencies, providing even more great advice for designers.

Author : Matteo Guarnaccia
Publisher : Onomatopee
Page : 384 pages
File Size : 50,5 Mb
Release : 2021-06
Category : Design
ISBN : 9493148459

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Cross Cultural Chairs by Matteo Guarnaccia Pdf

Author : Jan Brejcha
Publisher : CRC Press
Page : 160 pages
File Size : 47,6 Mb
Release : 2015-02-02
Category : Computers
ISBN : 9781040073759

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Cross-Cultural Human-Computer Interaction and User Experience Design by Jan Brejcha Pdf

This book describes patterns of language and culture in human-computer interaction (HCI). Through numerous examples, it shows why these patterns matter and how to exploit them to design a better user experience (UX) with computer systems. It provides scientific information on the theoretical and practical areas of the interaction and communication design for research experts and industry practitioners and covers the latest research in semiotics and cultural studies, bringing a set of tools and methods to benefit the process of designing with the cultural background in mind.

Author : Catherin Jane Bull
Publisher : Routledge
Page : 269 pages
File Size : 51,7 Mb
Release : 2007
Category : Architecture
ISBN : 9780415432795

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Cross-cultural Urban Design by Catherin Jane Bull Pdf

Explores how urban design has responded to the trends towards global standardisation. Following analysis of its practice in the local domain, this book looks at how urban planning and design should be repositioned. It looks at: population; urbanization; suburbanization; tourism; commercialization; environmental degradation; and, flow of capital.

Author : Huatong Sun
Publisher : Oxford University Press, USA
Page : 289 pages
File Size : 44,7 Mb
Release : 2020
Category : Psychology
ISBN : 9780190845582

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Global Social Media Design by Huatong Sun Pdf

Social media users fracture into tribes, but social media ecosystems are globally interconnected technically, socially, culturally, and economically. At the crossroads, Huatong Sun, author of Cross-Cultural Technology Design, presents theory, method, and case studies to uncover the global interconnectedness of social media design and reorient universal design standards. Centering on the dynamics between structure and agency, Sun draws on practice theories and transnational fieldwork and articulates a critical design approach. The "CLUE2 (CLUE squared)" framework extends from situated activity to social practice, and connects macro institutions with micro interactions to redress asymmetrical relations in everyday life. Why were Japanese users not crazed about Facebook? Would Twitter have had been more successful than its copycat Weibo in China if not banned? How did mobilities and value propositions play out in the competition of WhatsApp, WeChat, LINE, and KakaoTalk for global growth? Illustrating the cultural entanglement with a relational view of design, Sun provides three provocative accounts of cross-cultural social media design and use. Concepts such as affordance, genre, and uptake are demonstrated as design tools to bind the material with the discursive and leap from the critical to the generative for culturally sustaining design. Sun calls to reshape the crossroads into a design square where differences are nourished as design resources, where diverse discourses interact for innovation, and where alternative design epistemes thrive from the local. This timely book will appeal to researchers, students, and practitioners who design across disciplines, paradigms, and boundaries to bridge differences in this increasingly globalized world.

Author : Pei-Luen Patrick Rau
Publisher : Springer Nature
Page : 584 pages
File Size : 52,6 Mb
Release : 2021-07-03
Category : Computers
ISBN : 9783030770747

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Cross-Cultural Design. Experience and Product Design Across Cultures by Pei-Luen Patrick Rau Pdf

The three-volume set LNCS 12771-12773 constitutes the refereed proceedings of the 13th International Conference on Cross-Cultural Design, CCD 2021, which was held as part of HCI International 2021 and took place virtually during July 24-29, 2021. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers included in the HCII-CCD volume set were organized in topical sections as follows: Part I: Cross-cultural experience design; cross-cultural product design; cultural differences and cross-cultural communication; Part II: Culture, arts and creativity; culture, learning and well-being; social change and social development; Part III: CCD in cultural heritage and tourism; CCD in autonomous vehicles and driving; CCD in virtual agents, robots and intelligent assistants.

Author : John Cutler
Publisher : Routledge
Page : 394 pages
File Size : 50,6 Mb
Release : 2018-06-13
Category : Business & Economics
ISBN : 9781351892131

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The Cross-Cultural Communication Trainer's Manual by John Cutler Pdf

The global market means that many organizations now have offices, affiliates, suppliers, call centres, clients and customers in a wide range of countries and cultures. Employees at a variety of levels are expected to have as good skills in cross-cultural working as in any other key competency. The Cross-Cultural Communication Trainer's Manual provides a complete toolkit for the trainer/facilitator needing to design and deliver cross- or inter-cultural training, for both mono- and multicultural audiences. Volume One: Designing Cross-Cultural Training The first volume in this two-volume set opens with an outline of useful information on cross-cultural training content, design and delivery. This is followed by a series of readings that flesh out many of the concepts important for trainers and learners alike and provide important facts, theory and practical background on an area in question. They can be used as a basis for facilitator presentations or given to learners as reading exercises. The manual concludes with (1) a series of action planning activities to help consolidate what learners have experienced and (2) evaluation forms for assessing and evaluating the effectiveness of any cross-cultural training events. The Appendix offers outline designs for seven half-day, one-day and two-day workshops using activities from Volume Two: Activities for Cross-Cultural Training along with a detailed bibliography. Volume Two: Activities for Cross-Cultural Training With 80 activities (covering skills such as understanding culture and differences, stereotypes, cultural self-awareness, cultural influences, barriers to communication) this varied and imaginative collection is a must-have resource for anyone involved in cross- or inter-cultural training. The collection concludes with a detailed bibliography of further reading and references.

Author : P.L.Patrick Rau
Publisher : Springer
Page : 429 pages
File Size : 43,7 Mb
Release : 2015-07-18
Category : Computers
ISBN : 9783319209074

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Cross-Cultural Design Methods, Practice and Impact by P.L.Patrick Rau Pdf

The two LNCS volume set 9180-9181 constitutes the refereed proceedings of the 7th International Conference on Cross-Cultural Design, CCD 2015, held as part of the 17th International Conference on Human-Computer Interaction, HCII 2015, in Los Angeles, CA, USA in August 2015, jointly with 15 other thematically similar conferences. The total of 1462 papers and 246 posters presented at the HCII 2015 conferences were carefully reviewed and selected from 4843 submissions. These papers of the two volume set address as follows: LNCS 9180, Cross-Cultural Design: Methods, Practice and Impact (Part I), addressing the following major topics: cross-cultural product design, cross-cultural design methods and case studies, design, innovation, social development and sustainability and LNCS 9181, Cross-Cultural Design: Applications in Mobile Interaction, Education, Health, Transport and Cultural Heritage (Part II), addressing the following major topics: cultural aspects of social media and mobile services, culture for transport and travel, culture for design and design for culture and culture for health, learning and games.

Author : Aarron Walter
Publisher : Book Apart
Page : 0 pages
File Size : 43,5 Mb
Release : 2020
Category : Computers
ISBN : 1952616492

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Designing for Emotion by Aarron Walter Pdf

Inspiring guidance for the principles of designing for humans.

Author : Annemiek van Boeijen
Publisher : Bis Publishers
Page : 160 pages
File Size : 52,6 Mb
Release : 2020-06
Category : Electronic
ISBN : 9063695616

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Culture Sensitive Design by Annemiek van Boeijen Pdf

Our globalising world, with interconnected societies and worldwide cooperation, with migration and ever-increasing digitisation brings together a complexity of cultural groups that need to live together. Consequently, it confronts designers with the challenge of facing cultural diversity in design. This book offers a detailed overview of both theory and practical methods to become culture sensitive in the 21st century design culture. Richly illustrated by anecdotes, examples and cases, this book motivates design students, practitioners and educators to reflect on their own cultural backgrounds, learn ore abou tthe theories around cultures and at the same time to stimulate them to put insights into practice. Culture Sensitive Designhelps not only to avoid mismatches between intended users and designs, but also to avoid mistakes that make our designs unacceptable for some groups of people. It is also needed to open up the design space, creating a great source of new and better solutions.

Author : Mildred Sikkema,Agnes Niyekawa
Publisher : Unknown
Page : 120 pages
File Size : 49,5 Mb
Release : 1987
Category : Education
ISBN : STANFORD:36105033061362

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Design for Cross-cultural Learning by Mildred Sikkema,Agnes Niyekawa Pdf