Culture As Soft Power

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Culture as Soft Power

Elisabet Carbó-Catalan,Diana Roig Sanz
Culture as Soft Power Book PDF

Author : Elisabet Carbó-Catalan,Diana Roig Sanz
Publisher : Walter de Gruyter GmbH & Co KG
Page : 429 pages
File Size : 46,7 Mb
Release : 2022-09-06
Category : Literary Criticism
ISBN : 9783110744637

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Culture as Soft Power by Elisabet Carbó-Catalan,Diana Roig Sanz Pdf

This book contributes to bridge the gap between different scholarly communities interested in the entanglements of culture and politics in the international arena. It sheds light on existing connections in their parallel evolution with a thorough literature review, complemented by several case studies showing the fruitful character of their interdisciplinary mobilisation. Through the notions of cultural relations, intellectual cooperation and cultural diplomacy, the book draws on a soft power perspective to offer a shared, novel, and interdisciplinary theoretical framework to approach cultural institutions and organisations that have been previously examined as isolated objects: for example, cultural institutes, international organisations, literary magazines, and literary contests. The interdisciplinary nature of this volume justifies the relevance of its content for scholars working in the history of international relations, international cultural relations and intellectual history, comparative literature, sociology of literature and global literary studies.

Soft Power Superpowers

Yasushi Watanabe,David L McConnell
Soft Power Superpowers Book PDF

Author : Yasushi Watanabe,David L McConnell
Publisher : Routledge
Page : 328 pages
File Size : 41,5 Mb
Release : 2015-01-28
Category : Business & Economics
ISBN : 9781317459644

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Soft Power Superpowers by Yasushi Watanabe,David L McConnell Pdf

The term "soft power" describes a country's ability to get what it wants by attracting rather than coercing others - by engaging hearts and minds through cultural and political values and foreign policies that other countries see as legitimate and conducive to their own interests.This book analyzes the soft power assets of the United States and Japan, and how they contributed to one of the most successful, if unlikely, bilateral relationships of the twentieth century. Sponsored by the U.S. Social Science Research Council and the Japan Foundation's Center for Global Partnership, the book brings together anthropologists, political scientists, historians, economists, diplomats, and others to explore the multiple axes of soft power that operate in the U.S.-Japanese relationship, and between the United States and Japan and other regions of the world.The contributors move beyond an "either-or" concept of hard versus soft power to a more dynamic interpretation, and demonstrate the important role of non-state actors in wielding soft power. They show how public diplomacy on both sides of the Pacific - bolstered by less formal influences such as popular cultural icons, product brands, martial arts, baseball, and educational exchanges - has led to a vibrant U.S.-Japanese relationship since World War II despite formidable challenges. Emphasizing the essentially interactive nature of persuasion, the book highlights an approach to soft power that has many implications for the world today.

Soft-Power Internationalism

Burcu Baykurt,Victoria de Grazia
Soft Power Internationalism Book PDF

Author : Burcu Baykurt,Victoria de Grazia
Publisher : Columbia University Press
Page : 224 pages
File Size : 40,5 Mb
Release : 2021-05-11
Category : Political Science
ISBN : 9780231551335

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Soft-Power Internationalism by Burcu Baykurt,Victoria de Grazia Pdf

The term “soft power” was coined in 1990 to foreground a capacity in statecraft analogous to military might and economic coercion: getting others to want what you want. Emphasizing the magnetism of values, culture, and communication, this concept promised a future in which cultural institutes, development aid, public diplomacy, and trade policies replaced nuclear standoffs. From its origins in an attempt to envision a United States–led liberal international order for a post–Cold War world, it soon made its way to the foreign policy toolkits of emerging powers looking to project their own influence. This book is a global comparative history of how soft power came to define the interregnum between the celebration of global capitalism in the 1990s and the recent resurgence of nationalism and authoritarianism. It brings together case studies from the European Union, China, Brazil, Turkey, and the United States, examining the genealogy of soft power in the Euro-Atlantic and its evolution in the hands of other states seeking to counter U.S. hegemony by nonmilitaristic means. Contributors detail how global and regional powers created a variety of new ways of conducting foreign policy, sometimes to build new solidarities outside Western colonial legacies and sometimes with more self-interested purposes. Offering a critical history of soft power as an intellectual project as well as a diplomatic practice, Soft-Power Internationalism provides new perspectives on the potential and limits of a multilateral liberal global order.

Soft Power and Heritage

Rodrigo Christofoletti
Soft Power and Heritage Book PDF

Author : Rodrigo Christofoletti
Publisher : Springer Nature
Page : 466 pages
File Size : 48,5 Mb
Release : 2023-11-15
Category : Social Science
ISBN : 9783031412073

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Soft Power and Heritage by Rodrigo Christofoletti Pdf

This book encourages a critical dialogue between interdisciplinary fields that border heritage boundaries and seeks to contribute a wide range of scholarly perspectives and case studies (both national and international). The widespread use of the concept of soft power is sometimes grossly misused as a synonym for anything other than military force. While the concept is one of the most popular and influential in progressive foreign policy circles and is noted for being the ability of a country to convince others that its cause is the best, without having to resort to economic or military threats, the your ability to accurately describe the world we live in needs repair lenses. The power of example, the power of attraction through culture or, in other words, the ability of a country to attract others because of its culture and political values ​​in its foreign policy, that is, soft power, is something that emerges in partly because of government and partly in spite of governments. To have soft power, you need to be connected, and the interaction, management and dissemination of assets can be seen as exercises in soft power action. This book seeks to detail in examples how the concept of “soft power” encompasses and problematizes the multiplicity of themes on the contemporary international agenda, focusing on one of its least discussed elements: the universe of international cultural heritage and the relationship between actors and society, preservationist actions in the globalized world. While cultural heritage embodies different values ​​and can serve different economic, social and political objectives in development contexts, the past becomes a cultural currency when it becomes essential to the human experience.

The Rhetoric of Soft Power

Craig Hayden
The Rhetoric of Soft Power Book PDF

Author : Craig Hayden
Publisher : Lexington Books
Page : 309 pages
File Size : 45,6 Mb
Release : 2012
Category : Language Arts & Disciplines
ISBN : 9780739142585

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The Rhetoric of Soft Power by Craig Hayden Pdf

The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country. This study explores the notion of soft power as a set of theoretical arguments about power, and as a reflection of how nation-states perceive what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Through an analysis of policy discourse, public diplomacy initiatives, and related programs of strategic influence, soft power in each case represents a localized set of assumptions about the requirements of persuasion, the relevance of foreign audiences to state goals, and the perception of what counts as a soft power resource. This timely analysis provides an unprecedented comparative investigation of the relationship between soft power and public diplomacy.

Soft Power

Joseph S. Nye, Jr.
Soft Power Book PDF

Author : Joseph S. Nye, Jr.
Publisher : PublicAffairs
Page : 208 pages
File Size : 53,8 Mb
Release : 2009-04-28
Category : Political Science
ISBN : 9780786738960

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Soft Power by Joseph S. Nye, Jr. Pdf

Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.

China's Soft Power and International Relations

Hongyi Lai,Yiyi Lu
China s Soft Power and International Relations Book PDF

Author : Hongyi Lai,Yiyi Lu
Publisher : Routledge
Page : 231 pages
File Size : 55,9 Mb
Release : 2012
Category : Political Science
ISBN : 9780415604017

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China's Soft Power and International Relations by Hongyi Lai,Yiyi Lu Pdf

This book provides a comprehensive overview of China's use of "soft power" and assesses the impact this is having on the world and on the process of international relations.

The Routledge Handbook of Soft Power

Naren Chitty,Li Ji,Gary D. Rawnsley,Craig Hayden
The Routledge Handbook of Soft Power Book PDF

Author : Naren Chitty,Li Ji,Gary D. Rawnsley,Craig Hayden
Publisher : Taylor & Francis
Page : 488 pages
File Size : 44,8 Mb
Release : 2016-11-03
Category : Political Science
ISBN : 9781317369370

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The Routledge Handbook of Soft Power by Naren Chitty,Li Ji,Gary D. Rawnsley,Craig Hayden Pdf

The Routledge Handbook of Soft Power is the first volume to offer a comprehensive and detailed picture of soft power and associated forms of public diplomacy. The terms soft power and public diplomacy have enormous currency in media and policy discourse, yet despite all the attention the terms remain conceptually ambiguous for analysts of international influence. The consequence is that the terms have survived as powerful, yet criticized, frames for influence. Divided into two main parts, Part I outlines theoretical problems, methodological questions, the cultural imperative and the technological turn within the study of soft power and Part II focuses on bringing the theory into practice through detailed discussion of key case studies from across the Americas, Europe, the Middle East, Africa and Asia. This innovative handbook provides a definitive resource for students and scholars seeking to familiarize themselves with cutting-edge debates and future research on soft power and will be of interest to those studying and researching in areas such as international relations, public diplomacy and international communication.

Research Outline for China’s Cultural Soft Power

Guozuo Zhang
Research Outline for China s Cultural Soft Power Book PDF

Author : Guozuo Zhang
Publisher : Springer
Page : 128 pages
File Size : 51,9 Mb
Release : 2016-12-28
Category : Business & Economics
ISBN : 9789811033988

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Research Outline for China’s Cultural Soft Power by Guozuo Zhang Pdf

This is the first theoretical book on Chinese Cultural Soft Power. It focuses on the inner logical relations between Chinese cultural soft power and the realization of the China Dream, while also offering detailed explanations of the scope of and essential questions concerning Chinese cultural soft power. The book is divided into six parts, which, taken together, concisely yet thoroughly examine the theoretical roots of soft power and the current status of China’s soft power as illustrated in concrete cases. On this basis, the author subsequently draws a cautious overall conclusion on the development of China’s soft power.

Soft Power With Chinese Characteristics

Ying Zhu,Kingsley Edney,Stanley Rosen
Soft Power With Chinese Characteristics Book PDF

Author : Ying Zhu,Kingsley Edney,Stanley Rosen
Publisher : Routledge
Page : 272 pages
File Size : 53,7 Mb
Release : 2019-12-05
Category : Political Science
ISBN : 9781351804356

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Soft Power With Chinese Characteristics by Ying Zhu,Kingsley Edney,Stanley Rosen Pdf

This book examines the Chinese Communist Party’s attempts to improve China’s image around the world, thereby increasing its "soft power." This soft, attractive form of power is crucial if China is to avoid provoking an international backlash against its growing military and economic might. The volume focuses on the period since Xi Jinping came to power in 2012, and is global in scope, examining the impact of Chinese policies from Hong Kong and Taiwan to Africa and South America. The book explains debates over soft power within China and delves into case studies of important policy areas for China’s global image campaign, such as film, news media and the Confucius Institutes. The most comprehensive work of its kind, the volume presents a picture of a Chinese leadership that has access to vast material resources and growing global influence but often struggles to convert these resources into genuine international affection. With a foreword by Joseph Nye, Soft Power With Chinese Characteristics will be invaluable to students and scholars of Chinese politics and Chinese media, as well as international relations and world politics more generally.

Promoting Canadian Studies Abroad

Stephen Brooks
Promoting Canadian Studies Abroad Book PDF

Author : Stephen Brooks
Publisher : Springer
Page : 260 pages
File Size : 46,5 Mb
Release : 2018-06-13
Category : Political Science
ISBN : 9783319740270

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Promoting Canadian Studies Abroad by Stephen Brooks Pdf

This volume examines the history and current state of Canadian studies in a number of countries and regions across the world, including Canada's major trading partners. From the mid-1980s until 2012, Canadian studies was seen as an important tool of soft power, increasing awareness of Canadian culture, institutions and history. The abrupt termination in 2012 of the Canadian government's financial support for these activities triggered a debate that is still ongoing about the benefits that may have flowed from this support and whether the decision should be reversed. The contributors to this book focus on the process whereby Canadian studies became institutionalized in their respective countries and on the balance between what might be described as Canadian studies for its own sake versus Canadian studies as a deliberate instrument of cultural diplomacy.

Soft Power and US Foreign Policy

Inderjeet Parmar,Michael Cox
Soft Power and US Foreign Policy Book PDF

Author : Inderjeet Parmar,Michael Cox
Publisher : Routledge
Page : 527 pages
File Size : 46,9 Mb
Release : 2010-03-12
Category : Political Science
ISBN : 9781135150471

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Soft Power and US Foreign Policy by Inderjeet Parmar,Michael Cox Pdf

The rise of widespread negative attitudes towards US foreign policy, especially due to the war of aggression against Iraq and the subsequent military occupation of the country – has brought new attention to the meaning and instruments of soft power. In this edited collection, an outstanding line up of contributors provides the most extensive discussion of soft power to date. Soft power is the use of attraction and persuasion rather than the use of coercion or force in foreign policy. It arises from the attractiveness of a country's culture, political ideals and policies, whereas hard power develops out of a country's military or economic might. Soft Power has become part of popular political discourse since it was coined by Harvard’s Joseph Nye, and this volume features a brand new chapter by Nye outlining his views on soft, hard and smart power and offers a critique of the Bush administration’s inadequacies. He then goes on to examine the challenges for the incoming US president. The other contributions to the volume respond to Nye's views from a range of theoretical, historical and policy perspectives giving new insights in to both soft power and the concept of power itself. This is the most comprehensive and up-to-date analysis of this key concept in foreign affairs and is essential reading for scholars of US foreign policy, public diplomacy, international relations and foreign policy analysis.

Machineries of Persuasion

Óscar J. Martín García,Rósa Magnúsdóttir
Machineries of Persuasion Book PDF

Author : Óscar J. Martín García,Rósa Magnúsdóttir
Publisher : Walter de Gruyter GmbH & Co KG
Page : 221 pages
File Size : 48,5 Mb
Release : 2019-04-01
Category : History
ISBN : 9783110560510

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Machineries of Persuasion by Óscar J. Martín García,Rósa Magnúsdóttir Pdf

Over the last two decades, public diplomacy has become a central area of research within Cold War studies. Yet, this field has been dominated by studies of the United States' soft power practices. However, the so-called 'cultural dimension' of the Cold war was a much more multifaceted phenomenon. Little attention has been paid to European actors' efforts to safeguard a wide range of strategic and political interests by seducing foreign publics. This book includes a series of works which examine the soft power techniques used by various European players to create a climate of public opinion overseas which favored their interests in the Cold war context. This is a relevant book for three reasons. First, it contains a wide variety of case studies, including Western and Eastern, democratic and authoritarian, and core and peripheral European countries. Second, it pays attention to little studied instruments of public diplomacy such as song contests, sport events, tourism and international solidarity campaigns. Third, it not only concentrates on public diplomacy programs deployed by governments, but also on the role played by some non-official actors in the cultural Cold War in Europe

Cities, Museums and Soft Power

Gail Dexter Lord,Ngaire Blankenberg
Cities Museums and Soft Power Book PDF

Author : Gail Dexter Lord,Ngaire Blankenberg
Publisher : Rowman & Littlefield
Page : 272 pages
File Size : 53,9 Mb
Release : 2016-07-08
Category : Business & Economics
ISBN : 9781442276772

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Cities, Museums and Soft Power by Gail Dexter Lord,Ngaire Blankenberg Pdf

Museum planners Gail Lord and Ngaire Blankenberg demonstrate how museums and cities are using their soft power to address some of the most important issues of our time.Soft power is the exercise of influence through attraction, persuasion, and agenda-setting rather than military or economic coercion.Thirteen of the world's leading museum and cultural experts from six continents explore the many facets of soft power in cities and museums to include: how it amplifies civic discourse, accelerates cultural change, and contributes to contextual intelligence among the great diversity of city dwellers, visitors, and policy makers. The authors urge city governments to embrace museums which so often are the signifiers of their cities, increasing real estate values while attracting investment, tourists, and creative workers. Lord and Blankenberg propose 32 practical strategies for museums and cities to activate their soft power and create thriving and sustainable communities. Follow the link below to watch co-author Gail Lord speaking about soft power on The Agenda, a popular public affairs program on TVO, a leading educational television broadcaster http://tvo.org/video/programs/the-agenda-with-steve-paikin/a-cultural-sleeping-giant. To Read More: http://tvo.org/article/current-affairs/shared-values/how-museums-help-cities-realize-their-soft-power

The New Public Diplomacy

J. Melissen
The New Public Diplomacy Book PDF

Author : J. Melissen
Publisher : Springer
Page : 221 pages
File Size : 44,9 Mb
Release : 2005-11-22
Category : Political Science
ISBN : 9780230554931

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The New Public Diplomacy by J. Melissen Pdf

After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.