Decision Making For New Product Development In Small Businesses

Author : Mary Haropoulou,Clive Smallman
Publisher : Routledge
Page : 168 pages
File Size : 49,9 Mb
Release : 2018-12-07
Category : Business & Economics
ISBN : 9781351730495

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Decision-making for New Product Development in Small Businesses by Mary Haropoulou,Clive Smallman Pdf

What goes on in a small firm that lives or dies by its capacity to innovate? How are decisions made on new product development, and how does that feed into the ecological, social and financial sustainability of the firm? This book answers the questions through an in-depth look at a small business that manufactures high-end carpet yarn. Using advanced analytical techniques to interrogate rich qualitative data, the book draws together established theories of decision-making and new product development, coupled with thinking about business sustainability to improve our understanding of this important area of business practice. The book further reinforces the importance and role of organizational learning in organizational decision-making, based on novel analysis of empirically developed qualitative data.

Author : Robin Karol,Beebe Nelson
Publisher : John Wiley & Sons
Page : 395 pages
File Size : 41,9 Mb
Release : 2011-02-14
Category : Business & Economics
ISBN : 9781118051283

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New Product Development For Dummies by Robin Karol,Beebe Nelson Pdf

The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now. Written for small business owners and entrepreneurs looking for an inside track on new product development, New Product Development for Dummies offers you a unique opportunity to learn from two consummate insiders the secrets of successfully developing, marketing and making a bundle from a new product or service. You learn proven techniques for sizing up market potential and divining customer needs. You get tested-in-the-trenches strategies for launching a new product or service. And you get a frank, in-depth appraisal of the most challenging issues facing new product developers today, including the need to collaborate with global partners, optimizing technology development for a 21st century marketplace, getting start-up capital in an increasingly competitive environment, and much more. Key topics covered include: Developing a winning NPD strategy Generating bold new ideas for products and services Understanding what your customers really want Keeping projects on track, on budget, and on-time Building effective cross-functional teams Planning and executing a blockbuster launch Collaborating with global partners Maximizing your chances for success No matter what size or type of business you’re in, this book provides you with an unbeatable competitive advantage in the booming global marketplace for new products and services.

Author : Stephanie B.M. Cadeddu,Jerome D. Donovan,Cheree Topple,Gerrit A. de Waal,Eryadi K. Masli
Publisher : Routledge
Page : 222 pages
File Size : 53,9 Mb
Release : 2019-01-17
Category : Business & Economics
ISBN : 9780429671180

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Frugal Innovation and the New Product Development Process by Stephanie B.M. Cadeddu,Jerome D. Donovan,Cheree Topple,Gerrit A. de Waal,Eryadi K. Masli Pdf

This book explores the new product development process of firms developing frugal innovation for the base-of-the-pyramid (BOP) markets in developing countries. Frugal innovations are products characterised by an affordable price-point, durability, usability and core functionalities that are highly adapted to BOP consumers’ needs. Frugal products have the potential to drive the development progress and living standards of low-income consumers. With an innovation framework developed from worldwide frugal case studies, this book provides detailed insights through two in-depth start-up firms in Indonesia that have successfully launched frugal products for the low-income market. These two start-ups have addressed two major development challenges for not just Indonesia, but also the global BOP market – traditional methods of cooking and access to clean drinking water. A detailed roadmap is developed from insights into the processes and management decisions of these two start-ups and combined with previous studies on frugal products. Providing a detailed roadmap across the different phases and stages of the new product development process when developing frugal products, this book will be insightful to not only innovators but also investors and government agencies supporting their activities.

Author : Anonim
Publisher : Unknown
Page : 20 pages
File Size : 41,8 Mb
Release : 1991
Category : Government publications
ISBN : UIUC:30112106556670

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New Product Development by Anonim Pdf

Author : Marc Annacchino
Publisher : Butterworth-Heinemann
Page : 602 pages
File Size : 51,8 Mb
Release : 2003-09-15
Category : Business & Economics
ISBN : 9780750677325

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New Product Development by Marc Annacchino Pdf

Covers the entire process of product development from idea to launch without missing a step!

Author : Robert W. James
Publisher : Unknown
Page : 74 pages
File Size : 44,6 Mb
Release : 1976
Category : Government publications
ISBN : UIUC:30112106762914

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Decision points in developing new products by Robert W. James Pdf

Author : Robert G. Cooper,Scott J. Edgett
Publisher : Stage-Gate International
Page : 216 pages
File Size : 52,6 Mb
Release : 2009-03-06
Category : Business & Economics
ISBN : 9781439224601

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Lean, Rapid and Profitable New Product Development by Robert G. Cooper,Scott J. Edgett Pdf

Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable. New product success is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 60 years of experience in the field to show you what the companies that continuously win at new products are doing. Top performers have discovered how to properly balance the need for speed with profitability. With a new process they call NexGen(TM) Stage-Gate(R), Dr. Cooper and Dr. Edgett show precisely how you can ensure that your innovation is not only lean and rapid but profitable as well. For more information, visit: www.stage-gate.com

Author : Tim Mazzarol,Sophie Reboud,Delwyn Clark,Monique Moore,Peter Malone,Geoffrey N. Soutar
Publisher : Springer Nature
Page : 506 pages
File Size : 51,7 Mb
Release : 2022-06-30
Category : Business & Economics
ISBN : 9789811926518

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Commercialisation and Innovation Strategy in Small Firms by Tim Mazzarol,Sophie Reboud,Delwyn Clark,Monique Moore,Peter Malone,Geoffrey N. Soutar Pdf

This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and “best practice” models of NPD and commercialisation. The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective.

Author : Frank R. Bacon,Thomas W. Butler
Publisher : Simon and Schuster
Page : 186 pages
File Size : 48,9 Mb
Release : 1998
Category : Innovation
ISBN : 9780684839905

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Achieving Planned Innovation by Frank R. Bacon,Thomas W. Butler Pdf

Presenting Planned Innovation--the market-tested, five-step paradigm that has been proven to increase the success rate of new-product ventures in more than 20 companies. This book covers all aspects of PI, including how to cultivate a lasting market orientation, how to formulate selection criteria that reflect strategic objectives and tactical goals, and how to assess positive and negative influences. 44 charts & diagrams.

Author : John F. Magee
Publisher : Unknown
Page : 13 pages
File Size : 42,5 Mb
Release : 1964
Category : Business logistics
ISBN : OCLC:10898703

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Decision Trees for Decision Making by John F. Magee Pdf

Author : Anonim
Publisher : Unknown
Page : 784 pages
File Size : 50,5 Mb
Release : 1986
Category : Small business
ISBN : UCLA:L0051174514

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The State of Small Business by Anonim Pdf

Author : Michael G. Luchs,Scott Swan,Abbie Griffin
Publisher : John Wiley & Sons
Page : 456 pages
File Size : 47,5 Mb
Release : 2015-09-25
Category : Business & Economics
ISBN : 9781118971826

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Design Thinking by Michael G. Luchs,Scott Swan,Abbie Griffin Pdf

Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond. The second in the New Product Development Essentials series, this book shows you how to bridge the gap between the strategic importance of design and the tactical approach of design thinking. You'll learn how to approach new product development from a fresh perspective, with a focus on systematic, targeted thinking that results in a repeatable, human-centered problem-solving process. Integrating high-level discussion with practical, actionable strategy, this book helps you re-tool your thought processes in a way that translates well beyond product development, giving you a new way to approach business strategy and more. Design is a process of systematic creativity that yields the most appropriate solution to a properly identified problem. Design thinking disrupts stalemates and brings logic to the forefront of the conversation. This book shows you how to adopt these techniques and train your brain to see the answer to any question, at any level, in any stage of the development process. Become a better problem-solver in every aspect of business Connect strategy with practice in the context of product development Systematically map out your new product, service, or business Experiment with new thought processes and decision making strategies You can't rely on old ways of thinking to produce the newest, most cutting-edge solutions. Product development is the bedrock of business —whether your "product" is a tangible object, a service, or the business itself — and your approach must be consistently and reliably productive. Design Thinking helps you internalize this essential process so you can bring value to innovation and merge strategy with reality.

Author : Carvalho, João Conrado de Amorim,Sabino, Emmanuel M.C.B.
Publisher : IGI Global
Page : 389 pages
File Size : 49,7 Mb
Release : 2019-02-08
Category : Business & Economics
ISBN : 9781522578895

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Strategy and Superior Performance of Micro and Small Businesses in Volatile Economies by Carvalho, João Conrado de Amorim,Sabino, Emmanuel M.C.B. Pdf

Companies operating in countries with volatile economies face an environment subject to turbulence. It is important to understand how these companies can overcome adversity, establish competitive advantage, and achieve superior performance. The selection of competitive drivers can help to improve the ability to capture, process, and manage information that can generate knowledge and innovation in products and processes, as well as increase strategic capacity and organizational performance. Strategy and Superior Performance of Micro and Small Businesses in Volatile Economies focuses on the ways that organizations capture information and disseminate it in their work teams, transforming this knowledge into innovative products and services that establish competitive advantage. It will improve the understanding of the role of strategy, innovation, entrepreneurship, and the effort to reduce poverty levels in societies with volatile economies and which are subject to serious social disparities. Highlighting topics such as economic development, market performance, and network economy, this publication is designed for managers, entrepreneurs, business professionals, academicians, researchers, and students.

Author : Paul Burns
Publisher : Bloomsbury Publishing
Page : 670 pages
File Size : 43,6 Mb
Release : 2022-01-13
Category : Business & Economics
ISBN : 9781350933309

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Entrepreneurship and Small Business by Paul Burns Pdf

This new edition of the market-leading textbook by Paul Burns offers an unrivalled holistic introduction to the field of entrepreneurship and valuable guidance for budding entrepreneurs looking to launch their own small business. Drawing on his decades of academic and entrepreneurial experience, the author takes you on a journey through the business life-cycle, from the early stages of start-up, through progressive growth, to the confident strides of a mature business. Combining cutting-edge theory with fresh global examples and lessons from real-life business practice, this accessible and explorative textbook will encourage you to develop the knowledge and skills needed to navigate the challenges faced by today's entrepreneurs. Entrepreneurship and Small Business will help you to: - Learn what makes entrepreneurs tick with brand new Get into the Mindset video interviews and an exploration of entrepreneuial character traits - Seamlessly incorporate multimedia content into your learning with the new Digital Links platform accessed via your smart device - Understand how worldwide events can impact small businesses through incisive analysis of the effects of the COVID-19 pandemic - Grasp how entrepreneurship differs around the globe, with over 100 Case Insights and new examples from a diverse range of countries and industries - Ensure your understanding of the entrepreneurial landscape is up-to-date, with new chapters on recruiting and managing people, and on lean methodologies and business model frameworks. This is the ideal textbook for students taking undergraduate and postgraduate Entrepreneurship or Small Business Management courses, as well as for MBA students.

Author : Walter R. Paczkowski
Publisher : Routledge
Page : 287 pages
File Size : 54,5 Mb
Release : 2020-02-19
Category : Business & Economics
ISBN : 9780429666032

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Deep Data Analytics for New Product Development by Walter R. Paczkowski Pdf

This book presents and develops the deep data analytics for providing the information needed for successful new product development. Deep Data Analytics for New Product Development has a simple theme: information about what customers need and want must be extracted from data to effectively guide new product decisions regarding concept development, design, pricing, and marketing. The benefits of reading this book are twofold. The first is an understanding of the stages of a new product development process from ideation through launching and tracking, each supported by information about customers. The second benefit is an understanding of the deep data analytics for extracting that information from data. These analytics, drawn from the statistics, econometrics, market research, and machine learning spaces, are developed in detail and illustrated at each stage of the process with simulated data. The stages of new product development and the supporting deep data analytics at each stage are not presented in isolation of each other, but are presented as a synergistic whole. This book is recommended reading for analysts involved in new product development. Readers with an analytical bent or who want to develop analytical expertise would also greatly benefit from reading this book, as well as students in business programs.