Designed To Sell

Author : Alessandra Wood
Publisher : Routledge
Page : 278 pages
File Size : 45,9 Mb
Release : 2020-02-28
Category : Architecture
ISBN : 9780429796630

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Designed to Sell by Alessandra Wood Pdf

Designed to Sell presents an engaging account of mid-twentieth-century department store design and display in America from the 1930s to the 1960s. It traces the development of postwar philosophies of retail design that embodied aesthetics and function and new modes of merchandise display, resulting in the emergence of a new type of industrial designer. The evolution of aesthetics in department stores during this period reflected larger cultural shifts in consumer behaviour and lifestyle. Designed to Sell explores these changes using five key case studies and original archival sources to reveal the link between designers and consumption beyond the design of individual objects. It argues that design is not simply connected to retail consumption, but that it is capable of controlling how and where customers shop and what they are drawn to purchase. This book contextualises this discussion and brings it up to date for students and scholars interested in design, retail, and interior history.

Author : Michael Bierut
Publisher : HarperCollins
Page : 0 pages
File Size : 47,6 Mb
Release : 2016-03-22
Category : Design
ISBN : 9780062413918

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How to by Michael Bierut Pdf

The first monograph, design manual, and manifesto by Michael Bierut, one of the world’s most renowned graphic designers—a career retrospective that showcases more than thirty-five of his most noteworthy projects for clients as the Brooklyn Academy of Music, the Yale School of Architecture, the New York Times, Saks Fifth Avenue, and the New York Jets, and reflects eclectic enthusiasm and accessibility that has been the hallmark of his career. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied and successful careers of any living graphic designer, serving a broad spectrum of clients as diverse as Saks Fifth Avenue, Harley-Davidson, the Atlantic Monthly, the William Jefferson Clinton Foundation, Billboard, Princeton University, the New York Jets, the Brooklyn Academy of Music, and the Morgan Library. How to, Bierut’s first career retrospective, is a landmark work in the field. Featuring more than thirty-five of his projects, it reveals his philosophy of graphic design—how to use it to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world. Specially chosen to illustrate the breadth and reach of graphic design today, each entry demonstrates Bierut’s eclectic approach. In his entertaining voice, the artist walks us through each from start to finish, mixing historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for more than thirty-five years), working models and rejected alternatives, as well as the finished work. Throughout, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Offering insight and inspiration for artists, designers, students, and anyone interested in how words, images, and ideas can be put together, How to provides insight to the design process of one of this century’s most renowned creative minds.

Author : Ann Saunders
Publisher : Bloomsbury Publishing
Page : 417 pages
File Size : 41,6 Mb
Release : 2024-02-22
Category : Design
ISBN : 9781350346628

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Design, Manufacture and Sell Your Bag Collection by Ann Saunders Pdf

Turn your passion and inspiration into a must-have bag collection and launch your own successful brand. Handbag design is more than just a creative pursuit-it's also a business. This book is a practical guide to developing your design skills alongside the vital business know-how you'll need to avoid costly mistakes. Ann Saunders leads you through the whole process from initial concepts through to sampling, manufacturing, marketing, and retail. You'll learn how to navigate the challenges of sourcing materials, finding a manufacturer, creating a bespoke brand, developing a sales strategy, and growing your business. Throughout the book Ann's former students, who have established their own successful brands, share their real-world insights into the challenges of becoming a designer/entrepreneur in today's highly competitive accessories market. With more than 150 images, charts and illustrations, Design, Manufacture and Sell Your Bag Collection includes detailed advice on: The Creative Process, Researching Your Brief, Knowing Your Customer, Designing Your Bag, Critical Paths, Materials, Hardware, Understanding Bag Construction, Completing Your Design, Planning a Range, Sampling, Manufacturing, Branding, Marketing, Business Planning, Sustaining Your Business, and Sustainability

Author : Ashley Dudarenok
Publisher : Alarice International Limited
Page : 95 pages
File Size : 51,5 Mb
Release : 2024-06-27
Category : Business & Economics
ISBN : 8210379456XXX

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Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media by Ashley Dudarenok Pdf

This book is a must-have for anyone who’s working with Chinese social media or planning to enter China. It’s packed with the latest information, actionable insights and strategies for marketers to make the most of WeChat and Weibo. You’ll learn about Chinese consumers, WeChat and Weibo working models and the outlook for digital trends in customer relationship management, artificial intelligence and what kind of changes ‘New Retail’ will bring. What Every Marketer Needs to Know about ChinaHow Your Business Can Harness Chinese Social MediaWeChat: China’s Operating SystemWeibo: China’s Online HotspotThe Future: Get Ready for New Retail Whether you want to enter the market for the first time, expand your presence in China or provide services to Chinese tourists abroad, “Unlocking the World’s Largest E-market” offers practical advice about selling on Chinese social media from someone who has seen the transformation in China’s online world firsthand.

Author : Karen Holtzblatt,Hugh Beyer
Publisher : Elsevier
Page : 497 pages
File Size : 43,8 Mb
Release : 1997-12-08
Category : Computers
ISBN : 9780080503042

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Contextual Design by Karen Holtzblatt,Hugh Beyer Pdf

This book introduces a customer-centered approach to business by showing how data gathered from people while they work can drive the definition of a product or process while supporting the needs of teams and their organizations. This is a practical, hands-on guide for anyone trying to design systems that reflect the way customers want to do their work. The authors developed Contextual Design, the method discussed here, through their work with teams struggling to design products and internal systems. In this book, you'll find the underlying principles of the method and how to apply them to different problems, constraints, and organizational situations. Contextual Design enables you to + gather detailed data about how people work and use systems + develop a coherent picture of a whole customer population + generate systems designs from a knowledge of customer work + diagram a set of existing systems, showing their relationships, inconsistencies, redundancies, and omissions

Author : Anonim
Publisher : Unknown
Page : 1014 pages
File Size : 46,9 Mb
Release : 1895
Category : Law reports, digests, etc
ISBN : UCAL:B3503591

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Southern Reporter by Anonim Pdf

Includes the decisions of the Supreme Courts of Alabama, Florida, Louisiana, and Mississippi, the Appellate Courts of Alabama and, Sept. 1928/Jan. 1929-Jan./Mar. 1941, the Courts of Appeal of Louisiana.

Author : Alison Lewy
Publisher : Harriman House Limited
Page : 148 pages
File Size : 49,5 Mb
Release : 2012-09-30
Category : Business & Economics
ISBN : 9781908003508

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Design Create Sell by Alison Lewy Pdf

Making the dream a reality... The fashion business is an exciting and diverse industry to be involved with and the number of people starting up fashion related businesses is increasing every year. These new entrepreneurs are coming from many different backgrounds including design graduates looking to start their own label, designers working for other companies that have decided its time to be their own boss, and those wanting to utilise their transferable skills to set up a business that can fit around their family commitments.There are also the innovators that have invented or identified a new product they want to launch. This essential guide will give readers an overview of the fashion industry and what makes it tick. It will guide them through the issues they need to think about before they start and take them through the key steps involved in setting up a new business. Readers will learn how to conduct the research needed for their business plan and get practical guidance on building your brand, getting your product made, marketing and PR and how and where to sell products. This comprehensive book will inspire fashion lovers to turn their dream into a reality.

Author : Peter D. Lund,John Byrne,Reinhard Haas,Damian Flynn
Publisher : John Wiley & Sons
Page : 576 pages
File Size : 42,5 Mb
Release : 2019-04-29
Category : Science
ISBN : 9781119508281

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Advances in Energy Systems by Peter D. Lund,John Byrne,Reinhard Haas,Damian Flynn Pdf

A guide to a multi-disciplinary approach that includes perspectives from noted experts in the energy and utilities fields Advances in Energy Systems offers a stellar collection of articles selected from the acclaimed journal Wiley Interdisciplinary Review: Energy and Environment. The journalcovers all aspects of energy policy, science and technology, environmental and climate change. The book covers a wide range of relevant issues related to the systemic changes for large-scale integration of renewable energy as part of the on-going energy transition. The book addresses smart energy systems technologies, flexibility measures, recent changes in the marketplace and current policies. With contributions from a list of internationally renowned experts, the book deals with the hot topic of systems integration for future energy systems and energy transition. This important resource: Contains contributions from noted experts in the field Covers a broad range of topics on the topic of renewable energy Explores the technical impacts of high shares of wind and solar power Offers a review of international smart-grid policies Includes information on wireless power transmission Presents an authoritative view of micro-grids Contains a wealth of other relevant topics Written forenergy planners, energy market professionals and technology developers, Advances in Energy Systems is an essential guide with contributions from an international panel of experts that addresses the most recent smart energy technologies.

Author : Alex Russell
Publisher : Bloomsbury Publishing
Page : 212 pages
File Size : 53,5 Mb
Release : 2011-07-18
Category : Design
ISBN : 9782940447176

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The Fundamentals of Printed Textile Design by Alex Russell Pdf

The Fundamentals of Printed Textile Design explores contemporary practice in printed textile design. It outlines the process of creating designs, looking at the vital role played by drawing, colour, style and content. It also analyses how to contextualise and communicate effectively in order to build a professional portfolio, whether through traditional design staples or via a more original approach. It examines the positions occupied by designers in the industry, and the technical and ethical considerations of which they must be aware. In order to design effectively, print and pattern practitioners need to understand not only how the industry works but must also consider the cultural and economic factors that can shape what future clients or consumers will require. This book suggests strategies for developing an understanding of these contexts within and beyond the fashion and textiles industry to provide an innovative resource for the designers of today and tomorrow.

Author : Anonim
Publisher : Unknown
Page : 500 pages
File Size : 50,5 Mb
Release : 1909
Category : Agricultural chemistry
ISBN : UCAL:B2912825

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Bulletin by Anonim Pdf

Author : Anonim
Publisher : Unknown
Page : 548 pages
File Size : 42,5 Mb
Release : 1887
Category : Law
ISBN : NYPL:33433009394820

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Albany Law Journal by Anonim Pdf

Author : Anonim
Publisher : Unknown
Page : 156 pages
File Size : 52,9 Mb
Release : 1983
Category : Firearms
ISBN : PURD:32754082339726

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State Laws and Published Ordinances, Firearms by Anonim Pdf

Author : Anonim
Publisher : Unknown
Page : 24 pages
File Size : 40,9 Mb
Release : 1948
Category : Agriculture, Cooperative
ISBN : MINN:30000010212581

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News for Farmer Cooperatives by Anonim Pdf

Author : Massachusetts
Publisher : Unknown
Page : 770 pages
File Size : 40,7 Mb
Release : 1886
Category : Law
ISBN : CORNELL:31924114809449

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The Acts and Resolves, Public and Private, of the Province of the Massachusetts Bay by Massachusetts Pdf

Author : United States. Securities and Exchange Commission
Publisher : Unknown
Page : 1360 pages
File Size : 42,5 Mb
Release : 1998
Category : Securities
ISBN : MSU:31293012513291

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Decisions and Reports by United States. Securities and Exchange Commission Pdf