Digital Innovation Strategy

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Driving Digital Strategy

Sunil Gupta
Driving Digital Strategy Book PDF

Author : Sunil Gupta
Publisher : Harvard Business Press
Page : 327 pages
File Size : 51,6 Mb
Release : 2018-07-24
Category : Computers
ISBN : 9781633692695

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Driving Digital Strategy by Sunil Gupta Pdf

Digital transformation is no longer news--it's a necessity. Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways. The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead. For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way. Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.

Digital Transformation Strategies

Srinivas R Pingali,Shankar Prakash,Jyothi R Korem
Digital Transformation Strategies Book PDF

Author : Srinivas R Pingali,Shankar Prakash,Jyothi R Korem
Publisher : Sage Publications Pvt. Limited
Page : 128 pages
File Size : 51,8 Mb
Release : 2021-12-15
Category : Electronic
ISBN : 9391370330

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Digital Transformation Strategies by Srinivas R Pingali,Shankar Prakash,Jyothi R Korem Pdf

This textbook offers a unique combination of theory, practical applications and case studies on digital transformation strategies. Digital transformation is the process of changing conventional business models enabled by digital technologies. This involves strategically deploying digital technologies to create differential value of an organization. Digital transformation encompasses strategy changes, business model innovation, product and process innovation, and organizational innovation, all wrapped in a layer of newer technologies. This textbook helps define transformation and digitalization and contrasts them with digitization and automation. The book also presents a comprehensive digital strategy framework and describes each of its elements through several examples and exhibits. It provides useful insights into industry-specific cases, suggests detailed templates for digital implementation, and describes the risks in execution of digitalization and potential mitigation strategies. Key Features: - Covers all the key aspects of digital transformation required to build a career in consulting and implementation of digital strategy in business - Cases and examples from multiple industrial sectors to aid understanding of real-life practices and implementation of digital transformation - Structured in a reader-friendly manner to engage students, instructors, and junior and mid-level executives - Assumes no prior understanding of strategy, product development or process innovation

Handbook of Digital Innovation

Satish Nambisan,Kalle Lyytinen,Youngjin Yoo
Handbook of Digital Innovation Book PDF

Author : Satish Nambisan,Kalle Lyytinen,Youngjin Yoo
Publisher : Edward Elgar Publishing
Page : 320 pages
File Size : 53,7 Mb
Release : 2020-07-31
Category : Business & Economics
ISBN : 9781788119986

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Handbook of Digital Innovation by Satish Nambisan,Kalle Lyytinen,Youngjin Yoo Pdf

Digital innovations influence every aspect of life in an increasingly digitalized world. Firms pursuing digital innovations must consider how digital technologies shape the nature, process and outcomes of innovation as well as long- and short-term social, economic and cultural consequences of their offerings. This Handbook contributes to a transdisciplinary understanding of digital innovation with a diverse set of leading scholars and their distinct perspectives. The ideas and principles advanced herein set the agenda for future transdisciplinary research on digital innovation in ways that inform not only firm-level strategies and practices but also policy decisions and science-focused investments.

Managing Digital Transformation

Andreas Hinterhuber,Tiziano Vescovi,Francesca Checchinato
Managing Digital Transformation Book PDF

Author : Andreas Hinterhuber,Tiziano Vescovi,Francesca Checchinato
Publisher : Routledge
Page : 350 pages
File Size : 40,8 Mb
Release : 2021-05-26
Category : Business & Economics
ISBN : 9781000387841

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Managing Digital Transformation by Andreas Hinterhuber,Tiziano Vescovi,Francesca Checchinato Pdf

This book provides practising executives and academics with the theories and best practices to plan and implement the digital transformation successfully. Key benefits: an overview on how leading companies plan and implement digital transformation interviews with chief executive officers and chief digital officers of leading companies – Bulgari, Deutsche Bahn, Henkel, Lanxess, L’Oréal, Unilever, Thales and others – explore lessons learnt and roadmaps to successful implementation research and case studies on the digitalization of small and medium-sized companies cutting-edge academic research on business models, organizational capabilities and performance implications of the digital transformation tools and insights into how to overcome internal resistance, build digital capabilities, align the organization, develop the ecosystem and create customer value to implement digital strategies that increase profits Managing Digital Transformation is unique in its approach, combining rigorous academic theory with practical insights and contributions from companies that are, according to leading academic thinkers, at the forefront of global best practice in the digital transformation. It is a recommended reading both for practitioners looking to implement digital strategies within their own organisations, as well as for academics and postgraduate students studying digital transformation, strategy and marketing.

Beyond Digital

Paul Leinwand,Mahadeva Matt Mani
Beyond Digital Book PDF

Author : Paul Leinwand,Mahadeva Matt Mani
Publisher : Harvard Business Press
Page : 142 pages
File Size : 55,5 Mb
Release : 2022-01-04
Category : Business & Economics
ISBN : 9781647822330

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Beyond Digital by Paul Leinwand,Mahadeva Matt Mani Pdf

Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.

Open Innovation 2.0

Martin Curley,Bror Salmelin
Open Innovation 2 0 Book PDF

Author : Martin Curley,Bror Salmelin
Publisher : Springer
Page : 147 pages
File Size : 47,7 Mb
Release : 2017-10-05
Category : Business & Economics
ISBN : 9783319628783

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Open Innovation 2.0 by Martin Curley,Bror Salmelin Pdf

This book presents the emerging paradigm and methodology, Open Innovation 2.0 (OI2), which aims to help drive significant structural changes and benefits through digital innovation to society and industry. It highlights how new services and markets can be co-created in open ecosystems and how this leads to a transformation from win-lose to win-win situations for all stakeholders. Organized around a number of core patterns of OI2, such as shared purpose, partnering and platforms, this book leverages more than five years of research by the EU Open Innovation Strategy Policy group. Popularized in the early 2000s, open innovation is a systematic process by which ideas can pass among organizations and travel on different exploitation vectors for value creation. With the simultaneous arrival of multiple digital disruptive technologies and rapid evolution of the discipline of innovation, it became apparent that an entirely new approach to innovation was needed that incorporated technological, societal and policy dimensions. Unlike other innovation methodologies, OI2 is an innovation paradigm and methodology with a purpose: to seek and deliver innovations that move us collectively on to a trajectory towards sustainable intelligent living. OI2 is a paradigm advocating for disruptions, seeking the unexpected and providing support for rapid scale-up of successes. As a method, it provides a safety net for both innovations and innovators, inspiring innovators to have the confidence and courage to innovate. Featuring case studies from domains such as energy, telecommunications, transportation, and finance and from companies including Intel, Lego, Alcatel Lucent and Alstom, this book is useful to industry executives, policy makers, academics, and students of innovation and innovation management.

Leading Digital

George Westerman,Didier Bonnet,Andrew McAfee
Leading Digital Book PDF

Author : George Westerman,Didier Bonnet,Andrew McAfee
Publisher : Harvard Business Review Press
Page : 303 pages
File Size : 49,5 Mb
Release : 2014-09-23
Category : Business & Economics
ISBN : 9781625272485

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Leading Digital by George Westerman,Didier Bonnet,Andrew McAfee Pdf

Become a Digital Master—No Matter What Business You’re In If you think the phrase “going digital” is only relevant for industries like tech, media, and entertainment—think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it—including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups. But what about the other 90-plus percent of the economy? In Leading Digital, authors George Westerman, Didier Bonnet, and Andrew McAfee highlight how large companies in traditional industries—from finance to manufacturing to pharmaceuticals—are using digital to gain strategic advantage. They illuminate the principles and practices that lead to successful digital transformation. Based on a study of more than four hundred global firms, including Asian Paints, Burberry, Caesars Entertainment, Codelco, Lloyds Banking Group, Nike, and Pernod Ricard, the book shows what it takes to become a Digital Master. It explains successful transformation in a clear, two-part framework: where to invest in digital capabilities, and how to lead the transformation. Within these parts, you’ll learn: • How to engage better with your customers • How to digitally enhance operations • How to create a digital vision • How to govern your digital activities The book also includes an extensive step-by-step transformation playbook for leaders to follow. Leading Digital is the must-have guide to help your organization survive and thrive in the new, digitally powered, global economy.

Demand-Driven Business Strategy

Cor Molenaar
Demand Driven Business Strategy Book PDF

Author : Cor Molenaar
Publisher : Routledge
Page : 187 pages
File Size : 51,7 Mb
Release : 2022-02-23
Category : Business & Economics
ISBN : 9781000532104

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Demand-Driven Business Strategy by Cor Molenaar Pdf

Demand-Driven Business Strategy explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. The book covers important topics such as digital leadership, the role of artificial intelligence, and platform firms and their role in business model transformation. Students are walked through the nature of supply- and demand-driven models and how organizations transform from one to the other. Theoretical insights are combined with real-world application through global case studies and examples from Amazon, Google, Uber, Volvo and Picnic. Chapter objectives and summaries provide consistent structure and aid learning, whilst reflective questions encourage further thought and discussion. Comprehensive and practical, this is an essential text for advanced undergraduate and postgraduate students studying strategic management, marketing, business innovation, consumer behavior, digital transformation and entrepreneurship.

The Digital Transformation Playbook

David L. Rogers
The Digital Transformation Playbook Book PDF

Author : David L. Rogers
Publisher : Columbia University Press
Page : 267 pages
File Size : 43,5 Mb
Release : 2016-04-05
Category : Business & Economics
ISBN : 9780231541657

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The Digital Transformation Playbook by David L. Rogers Pdf

Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Machine, Platform, Crowd: Harnessing Our Digital Future

Andrew McAfee,Erik Brynjolfsson
Machine Platform Crowd Harnessing Our Digital Future Book PDF

Author : Andrew McAfee,Erik Brynjolfsson
Publisher : W. W. Norton & Company
Page : 320 pages
File Size : 54,6 Mb
Release : 2017-06-27
Category : Business & Economics
ISBN : 9780393254303

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Machine, Platform, Crowd: Harnessing Our Digital Future by Andrew McAfee,Erik Brynjolfsson Pdf

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial Times In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help readers make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.

Handbook of Research on Digital Transformation Management and Tools

Pettinger, Richard,Gupta, Brij B.,Roja, Alexandru,Cozmiuc, Diana
Handbook of Research on Digital Transformation Management and Tools Book PDF

Author : Pettinger, Richard,Gupta, Brij B.,Roja, Alexandru,Cozmiuc, Diana
Publisher : IGI Global
Page : 765 pages
File Size : 41,6 Mb
Release : 2022-06-30
Category : Business & Economics
ISBN : 9781799897651

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Handbook of Research on Digital Transformation Management and Tools by Pettinger, Richard,Gupta, Brij B.,Roja, Alexandru,Cozmiuc, Diana Pdf

Advances in digital technologies continue to impact all areas of life, including the business sector. Digital transformation is ascertained to usher in the digitalized economy and involves new concepts and management tools that must be considered in the context of management science and practice. For business leaders to ensure their companies remain competitive and relevant, it is essential for them to utilize these innovative technologies and strategies. The Handbook of Research on Digital Transformation Management and Tools highlights new digital concepts within management, such as digitalization and digital disruption, and addresses the paradigm shift in management science incurred by the digital transformation towards the digitalized economy. Covering a range of important topics such as cultural economy, online consumer behavior, sustainability, and social media, this major reference work is crucial for managers, business owners, researchers, scholars, academicians, practitioners, instructors, and students.

Digital Strategy

Alexander Rauser
Digital Strategy Book PDF

Author : Alexander Rauser
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 42,9 Mb
Release : 2016
Category : Strategic planning
ISBN : 151933124X

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Digital Strategy by Alexander Rauser Pdf

Digital Strategy: A Guide to Digital Business Transformation delivers practical solutions for enterprises operating in today's fast-paced business environment. This book is for any businessperson who either wishes to stay relevant amid the rapid pace of technology innovation or wants to be a digital disrupter. If you're in business today, you probably use digital technology to run your day-to-day operations. But if you don't have a digital strategy, you're at risk of losing out to your competitors by either failing to recognize the potential tools available or wasting resources while trying to prepare for digital disruption. This accessible book guides you through the steps of understanding what a digital strategy is; realizing how it can serve your business objectives; creating, implementing, and maintaining your digital strategy; and ultimately discovering how your strategy can help you innovate. Learn to manage your risks and opportunities, outperform the competition, and even shake up your industry with Digital Strategy: A Guide to Digital Business Transformation.

The Seven Principles of Digital Business Strategy

Niall McKeown,Mark Durkin
The Seven Principles of Digital Business Strategy Book PDF

Author : Niall McKeown,Mark Durkin
Publisher : Business Expert Press
Page : 158 pages
File Size : 51,5 Mb
Release : 2017-10-04
Category : Business & Economics
ISBN : 9781631570346

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The Seven Principles of Digital Business Strategy by Niall McKeown,Mark Durkin Pdf

If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology? This book is not about why you should digitally transform and become more strategic; it’s about how. It lays out the steps that must be taken, the data that should be used, and the decision tree to be followed. Following the principles laid out in this book allows organizational leaders, marketers, and technologists to talk at a high strategic level without getting bogged down in the tactics and delivery that consumes most of the time, attention, and activity in the modern workplace. Use the seven principles of digital business strategy to define the direction of travel for your business in today’s digital economy.

Digital Transformation at Scale: Why the Strategy Is Delivery

Andrew Greenway,Ben Terrett,Mike Bracken,Tom Loosemore
Digital Transformation at Scale Why the Strategy Is Delivery Book PDF

Author : Andrew Greenway,Ben Terrett,Mike Bracken,Tom Loosemore
Publisher : London Publishing Partnership
Page : 227 pages
File Size : 52,5 Mb
Release : 2018-04-24
Category : Business & Economics
ISBN : 9781907994791

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Digital Transformation at Scale: Why the Strategy Is Delivery by Andrew Greenway,Ben Terrett,Mike Bracken,Tom Loosemore Pdf

This book is a guide to building a digital institution. It explains how a growing band of reformers in businesses and governments around the world have helped their organisations pivot to a new way of working, and what lessons others can learn from their experience.

The Future of Digital Business Innovation

Vincenzo Morabito
The Future of Digital Business Innovation Book PDF

Author : Vincenzo Morabito
Publisher : Springer
Page : 185 pages
File Size : 50,8 Mb
Release : 2016-03-05
Category : Business & Economics
ISBN : 9783319268743

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The Future of Digital Business Innovation by Vincenzo Morabito Pdf

This book identifies and discusses the main challenges facing digital business innovation and the emerging trends and practices that will define its future. The book is divided into three sections covering trends in digital systems, digital management, and digital innovation. The opening chapters consider the issues associated with machine intelligence, wearable technology, digital currencies, and distributed ledgers as their relevance for business grows. Furthermore, the strategic role of data visualization and trends in digital security are extensively discussed. The subsequent section on digital management focuses on the impact of neuroscience on the management of information systems, the role of IT ambidexterity in managing digital transformation, and the way in which IT alignment is being reconfigured by digital business. Finally, examples of digital innovation in practice at the global level are presented and reviewed. The book will appeal to both practitioners and academics. The text is supported by informative illustrations and case studies, so that practitioners can use the book as a toolbox that enables easy understanding and assists in exploiting business opportunities involving digital business innovation.