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Event Impact by John Armbrecht,Tommy D. Andersson Pdf
Events are increasingly used instrumentally to achieve goals of society such as cultural development, destination branding or economic development. Event impacts are, however, routinely measured from a purely economic perspective. Event Impact fills an important niche and a void in the literature on events by taking a holistic approach, incorporating issues like value creation, experiential value, value measurement, sustainability and impact assessment. It is one of the first books devoted to comprehensively dealing with the subject of event impacts, combining the ideas of an international group of academics to tackle an expanding area of research that cannot be met by the work of a single researcher. Methodological concepts such as triple impact assessment, cost–benefit analysis, travel cost method and Q-sort are combined, applied and tested in an event context, creating a unique book that broadens and deepens our knowledge about event impacts theoretically, methodologically as well as empirically. This book was originally published as a special issue of the Scandinavian Journal of Hospitality and Tourism.
Event Impact by John Armbrecht,Tommy D. Andersson Pdf
Events are increasingly used instrumentally to achieve goals of society such as cultural development, destination branding or economic development. Event impacts are, however, routinely measured from a purely economic perspective. Event Impact fills an important niche and a void in the literature on events by taking a holistic approach, incorporating issues like value creation, experiential value, value measurement, sustainability and impact assessment. It is one of the first books devoted to comprehensively dealing with the subject of event impacts, combining the ideas of an international group of academics to tackle an expanding area of research that cannot be met by the work of a single researcher. Methodological concepts such as triple impact assessment, cost–benefit analysis, travel cost method and Q-sort are combined, applied and tested in an event context, creating a unique book that broadens and deepens our knowledge about event impacts theoretically, methodologically as well as empirically. This book was originally published as a special issue of the Scandinavian Journal of Hospitality and Tourism.
Impact of ICTs on Event Management and Marketing by Birdir, Kemal,Birdir, Sevda,Dalgic, Ali,Toksoz, Derya Pdf
Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to market. Without the innovative technologies that have changed the face of the tourism industry, many destinations would be unequipped to handle such a task. Impact of ICTs on Event Management and Marketing is a collection of innovative research on the methods and applications of information and communications technologies on almost all facets of hospitality and tourism-related businesses including hotels, restaurants, and other tourism areas. While highlighting topics including digital marketing, artificial intelligence, and event tourism, this book is ideally designed for business managers, event planners, and marketing professionals.
Event Success by Alon Alroy,Eran Ben-Shushan,Boaz Katz Pdf
Make events the most powerful marketing tool you have In Event Success: Maximizing the Business Impact of Physical, Virtual, and Hybrid Experiences, Alon Alroy, Eran Ben-Shushan, and Boaz Katz of Bizzabo draw on the knowledge they’ve gained powering events for companies like Amazon, Salesforce, and Uber to deliver an end-to-end playbook for readers wanting to maximize their organization’s return on events. Event Success will help you unlock the full potential of your events and make them your most important marketing channel. You’ll learn how to create elevated experiences in any format that drive strategic business goals, including: How to measure event success with surveys, data, analytics, and key KPIs How to integrate events into a strategic, end-to-end marketing plan How to collect, analyze, and funnel event data to other teams to drive business growth What events are successful, what the data says about them, and real-life examples from SAP, the Financial Times, IBM, and other leading brands that capture the imagination of their audiences through events Event Success is ideal for marketers, event professionals, and anyone responsible for creating buzz, driving new sales, and building thought leadership with in-person, hybrid, or virtual events. It’s also an invaluable resource for maximizing your organization’s “RoE”—or Return on Event—with measurable increases in sales.
Impact assessment can be highly technical and complex, requiring a broad knowledge base and diverse skills, but like evaluation, it is a process fraught with philosophical, technical and political perils. Why is it done, by whom, and how, must be carefully planned. Impacts cannot always be 'proven', so the nature of evidence becomes critical. Accordingly, a strong theoretical base is needed by all IA practitioners.Whilst economic impacts have received a great deal of attention, with sufficient material available to guide all applications, for social, cultural and environmental IA the theory and practice has lagged. In the context of Triple Bottom Line, social responsibility and sustainability approaches most of the available literature is on normative goals (such as going green, meeting sustainability standards), the nature of positive and negative impacts (a descriptive approach or based on public input), or theory about how impacts occur; very little theory development or praxis has been directed at impact assessment for these applied fields.In response to this lack of information, Event Impact Assessment is the first text to: * Develop professionalism for IA and evaluation in these applied management fields.* Position impact assessment within sustainability and responsibility paradigms.* Recommend goals, methods and measures for planning, evaluation and impact assessment pertaining to events and tourism.* Encourage the adoption of standard methods and key performance indicators in evaluation and impact assessment in order to facilitate valid comparisons, benchmarking, reliable forecasts, transparency and accountability.* Provide concepts and models that can be adapted to diverse situations.* Connect readers to the research literature through use of Research Notes and provision of additional readings.This text also works well as a companion text to Event Evaluation: Theory and methods for event management and tourism. The Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.
Cross-Cultural Assessment of Psychological Trauma and PTSD by John P. Wilson,Catherine C. So-Kum Tang Pdf
This work is a vital set of insights and guidelines that will contribute to more aware and meaningful practice for mental health professionals. Focusing equally on theoretical concepts, culturally valid assessment methods, and cultural adaptation in trauma and resilience, an array of experts present the cutting edge of research and strategies. Extended case studies illustrate an informative range of symptom profiles, comorbid conditions, and coping skills, as well as secondary traumas that can occur in asylum seekers.
The Impact of a Single Event by R. L. Prendergast Pdf
A terrible car accident occurs. Richard and Sonia, a couple with a crumbling marriage, stop to help the critically injured victims. In the process, they find a 140-year-old journal by the side of the road. Six different people have written in the journal. Though the entries span three centuries, the writers share a quest: the search for meaning in their lives. These stories take Richard and Sonia on a personal and historic journey: across Canada to the jungles of India and back to the Canadian Rocky Mountains, where a final mystery awaits.
Exploring the Social Impacts of Events by Greg Richards,Marisa de Brito,Linda Wilks Pdf
Social impacts are increasingly used as one of the main justifications for staging and funding events, and yet there is very little empirical evidence on the extent to which these impacts are realised by different kinds of events or in different settings. This timely volume fills this gap by being the first to explore the different social aspects of events, looking in particular at the role of events in developing social capital, social cohesion and participation in local communities. Based on cutting edge empirical research, it evaluatesthe contribution of both cultural and sports events to social capital, social cohesion, community spirit and local pride in range of different types of events and settings, with case studies drawn from Europe, Australia and South Africa. It therefore furthers knowledge about the social benefits and impacts of events and significantly contributes to the development of Events as a discipline. Written by leading academics in this area, this volume is essential reading for all those interested in Events Management and Studies.
Author : E. D. Morin,Jane Cawthorne Publisher : University of Alberta Page : 305 pages File Size : 43,7 Mb Release : 2021-10-05 Category : Literary Collections ISBN : 9781772125863
In Impact, 21 women writers consider the effects of concussion on their personal and professional lives. The anthology bears witness to the painstaking work that goes into redefining identity and regaining creative practice after a traumatic event. By sharing their complex and sometimes incomplete healing journeys, these women convey the magnitude of a disability which is often doubted, overlooked, and trivialized, in part because of its invisibility. Impact offers compassion and empathy to all readers and families healing from concussion and other types of trauma. Contributors: Adèle Barclay, Jane Cawthorne, Tracy Wai de Boer, Stephanie Everett, Mary-Jo Fetterly, Rayanne Haines, Jane Harris, Kyla Jamieson, Alexis Kienlen, Claire Lacey, E. D. Morin, Julia Nunes, Shelley Pacholok, Chiedza Pasipanodya, Judy Rebick, Julie Sedivy, Dianah Smith, Carrie Snyder, Kinnie Starr, Amy Stuart, Anna Swanson
Global Entrepreneurial Trends in the Tourism and Hospitality Industry by Batabyal, Debasish Pdf
Tourism has been gaining importance in recent decades with its increasing socio-economic, geo-political, and ecological contributions, including its potential contribution to GDP, foreign exchange, and international business. At this juncture, an assessment and analysis of the scope, opportunities, and challenges of tourism and hospitality entrepreneurship is essential to the economic development of numerous countries. Global Entrepreneurial Trends in the Tourism and Hospitality Industry is a pivotal reference source that provides conceptualized ideas regarding the scope, prospects, and challenges of tourism and hospitality entrepreneurship. While highlighting topics such as destination tourism, multigenerational travel, and social entrepreneurship, this publication explores the relationship among tourism, hotel management, transportations, international trade, cargo and supply chain management, as well as the inter-linkages among various sectors and sub-sectors of the tourism industry. This book is ideally designed for entrepreneurs, directors, restaurateurs, travel agents, hotel management, industry professionals, academics, professors, and students.
When life gets your goat, bring in the herd Jennifer McGaha never expected to own a goat named Merle. Or to be setting Merle up on dates and naming his doeling Merlene. She didn't expect to be buying organic yogurt for her chickens. She never thought she would be pulling camouflage carpet off her ceiling or rescuing opossums from her barn and calling it "date night." Most importantly, Jennifer never thought she would only have $4.57 in her bank account. When Jennifer discovered that she and her husband owed back taxes—a lot of back taxes—her world changed. Now desperate to save money, they foreclosed on their beloved suburban home and moved their family to a one-hundred-year-old cabin in a North Carolina holler. Soon enough, Jennifer's life began to more closely resemble her Appalachian ancestors than her upper-middle-class upbringing. But what started as a last-ditch effort to settle debts became a journey that revealed both the joys and challenges of living close to the land. Told with bold wit, unflinching honesty, and a firm foot in the traditions of Appalachia, Flat Broke with Two Goats blends stories of homesteading with the journey of two people rediscovering the true meaning of home.
A Research Agenda for Event Impacts by Nicholas Wise,Kelly Maguire Pdf
Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Exploring the social, economic and environmental impacts of events on people, places and communities, this timely Research Agenda highlights the links between theory and practice in event impacts research. Top scholars critically assess events, looking at who benefits from hosting them, and focusing on issues surrounding sustainability, the need to define legacies, and the need to extend regeneration efforts to secure economic and socially sustainable futures. The Research Agenda first outlines key theories and concepts in the field, addressing the three impacts recognized in triple bottom line considerations of sustainability. Chapters then move to analyse a range of types and scales of event, including: conventions and business events, sports tourism, cultural and religious events, intangible cultural heritage, and events in rural locations. This forward-looking Research Agenda further analyses event hosting in emerging economy nations, disability access and inclusion, climate change and the impact of the Covid-19 pandemic. Covering a broad range of types, scales and settings of events, this will be a crucial read for event studies and event management scholars. The critical insights to practical impacts of events will also be beneficial for policy-makers and event practitioners.
Regional Innovation Impact of Universities by Robert Tijssen,John Edwards,Koen Jonkers Pdf
Driven by European Union policy challenges, this cutting-edge book focuses upon the Regional Innovation Impact (RII) of universities, to analyse the socioeconomic impact that universities in Europe have on their hometowns, metropolitan areas and regions.
Festival and Event Tourism Impacts by Dogan Gursoy,Robin Nunkoo,Medet Yolal Pdf
Festival and Event Tourism Impacts provides a comprehensive review and analysis of the multi-faceted impacts that festival and events have on a host community, whether positive or negative, and offers recommendations for communities for the successful management of this kind of tourism. Opening chapters define festival and event tourism impact concepts utilized in the field and their evolution throughout the years, followed by an exploration of the current issues facing communities. The second part discusses sustainability and environmental issues that affect destinations and communities as a result of festival and event impacts. Subsequent chapters outline further impacts and finally address cutting-edge event tourism development and impact management strategies and considerations such as innovative management approaches, sustainability, and social responsibility, for example, and identify future trends and issues within a multidisciplinary global perspective. A variety of geographical locations are exemplified throughout as well as a range of diverse event types including the Formula One Grand Prix in Monaco, Pope Francis’ visit to Mauritius in 2019, and the 29th Summer Universiade in Taiwan, among many others. Drawing on the knowledge and expertise of highly regarded academics from around the world, this will be of great interest to all upper-level students and researchers in Tourism, Hospitality, Events, and related fields.
