Fast Cheap And Viral

Author : Aashish Chopra
Publisher : Hachette India
Page : 156 pages
File Size : 53,6 Mb
Release : 2019-09-20
Category : Business & Economics
ISBN : 9789351952763

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Fast, Cheap and Viral by Aashish Chopra Pdf

Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "

Author : Leanne Brown
Publisher : Workman Publishing Company
Page : 208 pages
File Size : 53,7 Mb
Release : 2015-07-14
Category : Cooking
ISBN : 9780761184171

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Good and Cheap by Leanne Brown Pdf

A perfect and irresistible idea: A cookbook filled with delicious, healthful recipes created for everyone on a tight budget. While studying food policy as a master’s candidate at NYU, Leanne Brown asked a simple yet critical question: How well can a person eat on the $4 a day given by SNAP, the U.S. government’s Supplemental Nutrition Assistance Program informally known as food stamps? The answer is surprisingly well: Broiled Tilapia with Lime, Spicy Pulled Pork, Green Chile and Cheddar Quesadillas, Vegetable Jambalaya, Beet and Chickpea Salad—even desserts like Coconut Chocolate Cookies and Peach Coffee Cake. In addition to creating nutritious recipes that maximize every ingredient and use economical cooking methods, Ms. Brown gives tips on shopping; on creating pantry basics; on mastering certain staples—pizza dough, flour tortillas—and saucy extras that make everything taste better, like spice oil and tzatziki; and how to make fundamentally smart, healthful food choices. The idea for Good and Cheap is already proving itself. The author launched a Kickstarter campaign to self-publish and fund the buy one/give one model. Hundreds of thousands of viewers watched her video and donated $145,000, and national media are paying attention. Even high-profile chefs and food writers have taken note—like Mark Bittman, who retweeted the link to the campaign; Francis Lam, who called it “Terrific!”; and Michael Pollan, who cited it as a “cool kickstarter.” In the same way that TOMS turned inexpensive, stylish shoes into a larger do-good movement, Good and Cheap is poised to become a cookbook that every food lover with a conscience will embrace.

Author : Aashish Chopra
Publisher : Hachette India
Page : 156 pages
File Size : 43,5 Mb
Release : 2019-09-20
Category : Business & Economics
ISBN : 9789351952763

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Fast, Cheap and Viral by Aashish Chopra Pdf

Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "

Author : Quinta Brunson
Publisher : Mariner Books
Page : 317 pages
File Size : 52,8 Mb
Release : 2021
Category : Biography & Autobiography
ISBN : 9781328638984

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She Memes Well by Quinta Brunson Pdf

From comedian Quinta Brunson comes a deeply personal and funny collection of essays featuring anecdotes about trying to make it when you're broke, overcoming self-doubt and depression, and how she's used humor to navigate her career in unusual directions. Quinta Brunson is a master of viral Internet content: without any traditional background in media, her humorous videos were the first to break through on Instagram's platform, receiving millions of views. From there, Brunson's wryly observant POV attracted the attention of BuzzFeed's motion picture development department, leading her to produce viral videos there about topics like interracial dating, millennial malaise, and seeing your ex in public. Now, Brunson is bringing her comedic chops to the page in She Memes Well, an earnest, laugh-out-loud collection about her weird road to Internet notoriety. In her debut essay collection, Quinta applies her trademark humor and heart to discuss what it was like to go from student loan debt-broke to "halfway recognizable--'don't I know you somewhere?'" level-of-fame. With anecdotes that range from the funny and zany--like her experience trying to find her signature hairstyle--to more grounded material about living with depression, Brunson's voice is entirely authentic and eminently readable. Perfect for fans of Phoebe Robinson's You Can't Touch My Hair, Samantha Irby's We Are Never Meeting in Real Life, and Issa Rae's The Misadventures of Awkward Black Girl, She Memes Well will charm and entertain a growing, engaged audience.

Author : Linda Tirado
Publisher : Penguin
Page : 224 pages
File Size : 42,5 Mb
Release : 2014-10-02
Category : Biography & Autobiography
ISBN : 9780698175280

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Hand to Mouth by Linda Tirado Pdf

One of the Best 5 Books of 2014 — Esquire "I’ve been waiting for this book for a long time. Well, not this book, because I never imagined that the book I was waiting for would be so devastatingly smart and funny, so consistently entertaining and unflinchingly on target. In fact, I would like to have written it myself – if, that is, I had lived Linda Tirado’s life and extracted all the hard lessons she has learned. I am the author of Nickel and Dimed, which tells the story of my own brief attempt, as a semi-undercover journalist, to survive on low-wage retail and service jobs. Tirado is the real thing." —from the foreword by Barbara Ehrenreich, New York Times bestselling author of Nickel and Dimed We in America have certain ideas of what it means to be poor. Linda Tirado, in her signature brutally honest yet personable voice, takes all of these preconceived notions and smashes them to bits. She articulates not only what it is to be working poor in America (yes, you can be poor and live in a house and have a job, even two), but what poverty is truly like—on all levels. Frankly and boldly, Tirado discusses openly how she went from lower-middle class, to sometimes middle class, to poor and everything in between, and in doing so reveals why “poor people don’t always behave the way middle-class America thinks they should.”

Author : Kevin Kelly
Publisher : Basic Books
Page : 528 pages
File Size : 41,8 Mb
Release : 2009-04-30
Category : Science
ISBN : 9780786747030

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Out Of Control by Kevin Kelly Pdf

Out of Control chronicles the dawn of a new era in which the machines and systems that drive our economy are so complex and autonomous as to be indistinguishable from living things.

Author : Bill Wasik
Publisher : Penguin
Page : 212 pages
File Size : 44,6 Mb
Release : 2009-06-11
Category : Social Science
ISBN : 9781101057704

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And Then There's This by Bill Wasik Pdf

Breaking news, fresh gossip, tiny scandals, trumped-up crises-every day we are distracted by a culture that rings our doorbell and runs away. Stories spread wildly and die out in mere days, to be replaced by still more stories with ever shorter life spans. Through the Internet the news cycle has been set spinning even faster now that all of us can join the fray: anyone on a computer can spread a story almost as easily as The New York Times, CNN, or People. As media amateurs grow their audience, they learn to think like the pros, using the abundant data that the Internet offers-hit counters, most e-mailed lists, YouTube views, download tallies-to hone their own experiments in viral blowup. And Then There's This is Bill Wasik's journey along the unexplored frontier of the twenty-first century's rambunctious new-media culture. He covers this world in part as a journalist, following "buzz bands" as they rise and fall in the online music scene, visiting with viral marketers and political trendsetters and online provocateurs. But he also wades in as a participant, conducting his own hilarious experiments: an e-mail fad (which turned into the worldwide "flash mob" sensation), a viral website in a month-long competition, a fake blog that attempts to create "antibuzz," and more. He doesn't always get the results he expected, but he tries to make sense of his data by surveying what real social science experiments have taught us about the effects of distraction, stimulation, and crowd behavior on the human mind. Part report, part memoir, part manifesto, part deconstruction of a decade, And Then There's This captures better than any other book the way technology is changing our culture.

Author : Adam Ellis
Publisher : Andrews McMeel Publishing
Page : 118 pages
File Size : 45,7 Mb
Release : 2018-10-23
Category : Humor
ISBN : 9781524850265

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Super Chill by Adam Ellis Pdf

Adam’s comics deal with weightier topics like seasonal affective disorder and struggles with self-esteem, while also touching on the silly and absurd—like his brief, but intense obsession with crystals. With a bright, positive outlook and a sense of humor, Super Chill tells a story that is both highly relatable and intensely personal.

Author : Ryūhō Ōkawa
Publisher : Lantern Books
Page : 186 pages
File Size : 41,6 Mb
Release : 2003
Category : Self-Help
ISBN : 1590560515

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Invincible Thinking by Ryūhō Ōkawa Pdf

Life can be compared to the construction of a tunnel; we are often obstructed by solid rocks. Invincible thinking works as the powerful drill to break through these rocks. When we practice this thinking, we will never feel defeat in our life. Invincible thinking is based on the practical theories that bridge self-reflection and development, and it exerts a great power. By reading, savoring and practicing the thoughts in this book, and by using the thoughts as your own power, you will be able to declare that there is no such thing as defeat--only victory.

Author : Lisa Lillien
Publisher : Macmillan + ORM
Page : 1204 pages
File Size : 54,7 Mb
Release : 2012-10-16
Category : Cooking
ISBN : 9781250029225

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Hungry Girl to the Max! by Lisa Lillien Pdf

Go TO THE MAX with the most massive and complete Hungry Girl cookbook ever---650 recipes from the guru of guilt-free eating! Consider this your HUNGRY GIRL BIBLE. In Hungry Girl to the Max!, Lisa Lillien has created a book that is a must-have for anyone who craves insanely delicious food without the high-calorie price tag! HG classics like large-and-in-charge egg mugs,oversized oatmeal bowls,crock-pot recipes, comfort foods,foil-pack dishes, and fast-food swaps are all here. You'll also find single-serving recipes,dishes with five ingredients or less,meatless meals, and more. Including: *Chili Cheese Egg Mug (195 calories) *Cinna-Raisin Oatmeal (301 calories) *Over the Rainbow Pancakes (267 calories) *Onion Rings Parm (176 calories) *Garlic-Bread White Pizza (289 calories) *Southwestern Meatloaf (232 calories) *Cheesed-Up Taco Turkey Burgers (219 calories) *Veggie-Loaded Cashew Chicken (318 calories) *Gooey-Good Fuji Apple Pie (159 calories) *Chocolate PB Pretzel Cupcakes (135 calories) . . . and SO much more!

Author : Zedong Mao
Publisher : China Books
Page : 328 pages
File Size : 50,5 Mb
Release : 1990
Category : China
ISBN : 083512388X

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Quotations from Chairman Mao Tsetung by Zedong Mao Pdf

Author : Michelle Zauner
Publisher : Vintage
Page : 257 pages
File Size : 51,8 Mb
Release : 2021-04-20
Category : Biography & Autobiography
ISBN : 9780525657750

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Crying in H Mart by Michelle Zauner Pdf

#1 NEW YORK TIMES BESTSELLER • From the indie rock sensation known as Japanese Breakfast, an unforgettable memoir about family, food, grief, love, and growing up Korean American—“in losing her mother and cooking to bring her back to life, Zauner became herself” (NPR). • CELEBRATING OVER ONE YEAR ON THE NEW YORK TIMES BESTSELLER LIST In this exquisite story of family, food, grief, and endurance, Michelle Zauner proves herself far more than a dazzling singer, songwriter, and guitarist. With humor and heart, she tells of growing up one of the few Asian American kids at her school in Eugene, Oregon; of struggling with her mother's particular, high expectations of her; of a painful adolescence; of treasured months spent in her grandmother's tiny apartment in Seoul, where she and her mother would bond, late at night, over heaping plates of food. As she grew up, moving to the East Coast for college, finding work in the restaurant industry, and performing gigs with her fledgling band--and meeting the man who would become her husband--her Koreanness began to feel ever more distant, even as she found the life she wanted to live. It was her mother's diagnosis of terminal cancer, when Michelle was twenty-five, that forced a reckoning with her identity and brought her to reclaim the gifts of taste, language, and history her mother had given her. Vivacious and plainspoken, lyrical and honest, Zauner's voice is as radiantly alive on the page as it is onstage. Rich with intimate anecdotes that will resonate widely, and complete with family photos, Crying in H Mart is a book to cherish, share, and reread.

Author : Matt Ridley,Alina Chan
Publisher : HarperCollins
Page : 448 pages
File Size : 53,5 Mb
Release : 2022-06-28
Category : Medical
ISBN : 9780063273603

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Viral by Matt Ridley,Alina Chan Pdf

"Chan and Ridley write with an urgency...that inspires gripping depictions of what viruses are, how infectious-disease laboratories work and wonderfully lucid descriptions of bats. . . . They powerfully recount how dangerous pathogens can both leak from a lab and emerge in nature." (New York Times Book Review) Understanding how Covid-19 started is crucial for the future of humankind. Viral is the most incisive and authoritative book about the search for the source of the virus. A new virus descended on the human species in 2019 wreaking unprecedented havoc. Finding out where it came from and how it first jumped into people is an urgent priority, but early expectations that this would prove an easy question to answer have been dashed. Nearly two years into the pandemic, the crucial mystery of the origin of SARS-CoV-2 is not only unresolved but has deepened. In this uniquely insightful book, a scientist and a writer join forces to try to get to the bottom of how a virus whose closest relations live in bats in subtropical southern China somehow managed to begin spreading among people more than 1,500 kilometres away in the city of Wuhan. They grapple with the baffling fact that the virus left none of the expected traces that such outbreaks usually create: no infected market animals or wildlife, no chains of early cases in travellers to the city, no smouldering epidemic in a rural area, no rapid adaptation of the virus to its new host—human beings. To try to solve this pressing mystery, Viral delves deep into the events of 2019 leading up to 2021, the details of what went on in animal markets and virology laboratories, the records and data hidden from sight within archived Chinese theses and websites, and the clues that can be coaxed from the very text of the virus’s own genetic code. The result is a gripping detective story that takes the reader deeper and deeper into a metaphorical cave of mystery. One by one the authors explore promising tunnels only to show that they are blind alleys, until, miles beneath the surface, they find themselves tantalisingly close to a shaft that leads to the light.

Author : Skip Press
Publisher : Career PressInc
Page : 223 pages
File Size : 49,9 Mb
Release : 1995
Category : Reference
ISBN : 1564141527

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How to Write what You Want and Sell what You Write by Skip Press Pdf

Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.

Author : Claire Ptak
Publisher : Random House
Page : 271 pages
File Size : 52,8 Mb
Release : 2012-10-31
Category : Cooking
ISBN : 9781446402832

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The Whoopie Pie Book by Claire Ptak Pdf

Chocolate chip with chocolate marshmallow. Raspberry and nectarine with vanilla bean. Red velvet with old-fashioned buttercream Welcome to the irresistible world of the whoopie pie. These delicious little delights, which hail originally from America, are baking's latest trend. With over 60 mouthwatering recipes this is a Whoopie-baker's bible. It has treats for every occasion including seasonal flavours like rhubarb with vanilla custard, indulgent treats like pumpkin with cream cheese, and cute party snacks like mocha-orange with espresso cream. It even includes alternative sandwich-cookie recipes such as chocolate macaroons and peanut butter cookies. Find out what all the fuss is about with The Whoopie Pie Book.