Flash Mobile Building Games With Flash For The Mobile Market

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Flash Mobile: Building Games with Flash for the Mobile Market

Author : Matthew David
Publisher : Taylor & Francis
Page : 44 pages
File Size : 47,8 Mb
Release : 2012-10-12
Category : Language Arts & Disciplines
ISBN : 9781136022098

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Flash Mobile: Building Games with Flash for the Mobile Market by Matthew David Pdf

Almost a third of all apps developed are games. Learn the basics needed for game development: Understand what you want your game to be Planning Using Flash to do the heavy lifting Developing your game to work on all devices

Flash Mobile

Author : Matthew David
Publisher : CRC Press
Page : 310 pages
File Size : 51,7 Mb
Release : 2012-10-12
Category : Computers
ISBN : 9781136022500

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Flash Mobile by Matthew David Pdf

Build rich media applications for the iOS and Android platforms with this primer to Flash mobile development. You get all of the essentials-from setting up your development environment to publishing your apps to the Google Market Place/Apple iTunes App Store. Develop elementary applications without coding; then realize the power of ActionScript 3 to add rich complexity to your applications. Step-by-step instruction is combined with practical tutorial lessons to deliver a working understanding of the development stages including: *Rapid prototyping *Adding interactivity, audio, and video *Employing iOS and Android Interface Calls *Hardware optimization with AIR *Game development; game engines, controlling physics, and 3D *Designing for iPad, Android tablets, and Google TV *Code optimization, testing, and debugging User interfaces are presented in full color to illustrate their nuances. The companion website, www.visualizetheweb/flashmobile, includes all of the AS3 code, project files, and a blog to keep you up to date with related news and developments.

Flash Mobile Application Development For Dummies

Author : Jodie O'Rourke
Publisher : John Wiley & Sons
Page : 652 pages
File Size : 52,7 Mb
Release : 2011-10-27
Category : Computers
ISBN : 9781118146330

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Flash Mobile Application Development For Dummies by Jodie O'Rourke Pdf

The fun-and-easy guide to developing cool Flash apps for mobile devices Flash is installed on 98 percent of browsers and runs on most smartphones, delivering RIA content and videos. With Flash 10.1 for mobile devices, developers have the perfect tool to create a richer experience. This friendly guide covers the tools needed to develop native mobile device apps as well as Web Flash mobile apps, including games, and does it all in the easy-to-follow For Dummies style. Flash is the standard for delivering rich Internet applications on mobile devices Covers how to create iOS and Android apps with Flash and use the development environment for Flash Addresses working with both regular and touch devices; developing a good mobile user interface; creating, testing, and deploying apps; developing fast, fun, and easy mobile games using Flash; and more Flash Mobile Application Development For Dummies makes it easy to enter the fun and exciting field of mobile app development.

Mobile Technology Consumption: Opportunities and Challenges

Author : Ciaramitaro, Barbara L.
Publisher : IGI Global
Page : 255 pages
File Size : 41,6 Mb
Release : 2011-10-31
Category : Technology & Engineering
ISBN : 9781613501511

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Mobile Technology Consumption: Opportunities and Challenges by Ciaramitaro, Barbara L. Pdf

Whether used for communication, entertainment, socio-economic growth, crowd-sourcing social and political events, monitoring vital signs in patients, helping to drive vehicles, or delivering education, mobile technology has been transformed from a mode to a medium. Mobile Technology Consumption: Opportunities and Challenges explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology. This book presents the current state of mobile technologies and their use in various domains including education, healthcare, government, entertainment, and emerging economic sectors.

Beginning Facebook Game Apps Development

Author : Wayne Graham
Publisher : Apress
Page : 422 pages
File Size : 48,8 Mb
Release : 2012-06-10
Category : Computers
ISBN : 9781430241713

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Beginning Facebook Game Apps Development by Wayne Graham Pdf

Today's Facebook is emerging to become tomorrow's operating system, according to some. Certainly, a WebOS. Web standards-based apps using HTML5, JavaScript, CSS3 and more are now possible on Facebook. Why not get started with developing and selling Facebook game apps on Facebook's App Store? Beginning Facebook Game Apps Development gets you started with building your first game apps that run on Facebook. Become your own "Zynga" and create your own "Civilization" or "Farmville" and more. Build rich Web-based apps that you can sell on Facebook's App Store. Because these apps are built on Web standards, you can build and run on many browsers and—more interestingly—more computers, tablets, smartphones and even other devices and appliances that are Web-connected or enabled.

Animating with Flash MX

Author : Alex Michael
Publisher : CRC Press
Page : 450 pages
File Size : 40,8 Mb
Release : 2012-10-02
Category : Art
ISBN : 9781136133985

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Animating with Flash MX by Alex Michael Pdf

If you are a professional animator and want to learn to use the Flash environment as a vehicle for your creative work then this is the book for you. It gets you up to speed fast with the basics of how to use Flash MX to animate, so you can start concentrating on how best to translate your animation skills to this medium. The techniques shown throughout the book build up in skill level quickly, showing you clearly and concisely the most effective way to translate your animations into Flash with the focus remaining on the importance of creative animation techniques. Benefit from Sprite Interactive's wealth of tips and tricks from their wide range of professional Flash animation work and successful training courses. Learn how to apply these techniques to your own work, how to make your characters run in Flash, speed them up and slow them down, make them stumble as they walk, show their anger or fear, make them come to life. Alex Michael, Lead Animator and MD of Sprite Interactive (www.sprite.net), shows you how to achieve all the creative skills of traditional animation using Flash so you can create work for a wide variety of new and innovative platforms, including PocketPCs and interactive TV, as well as video and the web. The free CD includes all the files you need to try everything in the book for yourself, as well as invaluable time and money saving animation processes and tools. Make sure you are at the cutting edge of animation and push your creative skills to the edge, if you want to animate successfully in Flash, buy this book.

Learning HTML5 Game Programming

Author : James L. Williams
Publisher : Addison-Wesley Professional
Page : 253 pages
File Size : 55,6 Mb
Release : 2012
Category : Computers
ISBN : 9780321767363

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Learning HTML5 Game Programming by James L. Williams Pdf

Presents practical instrucion and theory for using the features of HTML5 to create a online gaming applications.

MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced

Author : City of London College of Economics
Publisher : City of London College of Economics
Page : 3570 pages
File Size : 55,6 Mb
Release : 2024-06-27
Category : Education
ISBN : 8210379456XXX

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MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced by City of London College of Economics Pdf

Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

The International Encyclopedia of Digital Communication and Society, 3 Volume Set

Author : Charles Steinfield,Shenja van der Graaf,Pieter Ballon,Aphra Kerr,James D. Ivory,Sandra Braman,Dorothea Kleine,David J. Grimshaw
Publisher : John Wiley & Sons
Page : 1023 pages
File Size : 53,5 Mb
Release : 2015-02-17
Category : Language Arts & Disciplines
ISBN : 9781118290743

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The International Encyclopedia of Digital Communication and Society, 3 Volume Set by Charles Steinfield,Shenja van der Graaf,Pieter Ballon,Aphra Kerr,James D. Ivory,Sandra Braman,Dorothea Kleine,David J. Grimshaw Pdf

The International Encyclopedia of Digital Communication and Society offers critical assessments of theoretical and applied research on digitally-mediated communication, a central area of study in the 21st century. Unique for its emphasis on digital media and communication and for its use of business and management perspectives, in addition to cultural, developmental, political and sociological perspectives Entries are written by scholars and some practitioners from around the world, with exceptional depth and international scope of coverage in five themes: Social Media, Commercial Applications, Online Gaming, Law and Policy, and Information and Communicative Technology for Development Features leading research in the fields of Media and Communication Studies, Internet Studies, Journalism Studies, Law and Policy Studies, Science, Technology and Innovation Studies, and many more Organized in an accessible A-Z format with over 150 entries on key topics ranging from 2,000 to 10,000 words Part of The Wiley Blackwell-ICA International Encyclopedias of Communication series, published in conjunction with the International Communication Association. Online version available at Wiley Online Library

Digital Wars

Author : Charles Arthur
Publisher : Kogan Page Publishers
Page : 272 pages
File Size : 51,5 Mb
Release : 2012-03-03
Category : Business & Economics
ISBN : 9780749464141

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Digital Wars by Charles Arthur Pdf

- Which of Apple, Google and Microsoft had an office with a "drawer of broken dreams" - and what (real) objects lay inside it? - When did Microsoft have the chance to catch Google in making money from search - and who vetoed it? - Why did Google test 40 shades of blue on its users? - How long did outside developers wait before asking to write apps for Apple's iPhone after Steve Jobs announced it? - Who said that Microsoft should have its own music player - and why did it fail? The answers, and much more, can be found in this new book by Charles Arthur, technology editor of The Guardian newspaper of London. Digital Wars starts in 1998, when the internet and computing business was about to be upended - by an antitrust case, a tiny start-up and a former giant rebuilding itself. It looks at what are now the three best-known tech companies, and through the voices of former and current staff examines their different strategies to try to win the battle to control the exploding network connecting the world. Microsoft was a giant - soon to become the highest-valued company in the world, while Apple was a minnow and Google just a startup. By February 10 2012, Apple was worth more ($462bn) than both Microsoft ($258bn) and Google ($198bn) combined. The chance had come from tumultuous battles between the three... To win their battles... Apple used design, the vertical model of controlling the hardware and software, and a relentless focus on the customer to the exclusion of others; Microsoft depended on the high quality of its employees' programming skills and its monopolies in software to try to move into new markets - such as search and music; Google focused on being quick, efficient, and using the power of data analysis - not human "taste" - to make decisions and get ahead of would-be rivals. With exclusive information from interviews with people such as Don Norman, former VP of Apple Computer and Pieter Knook, former SVP of the Mobile Communications Business at Microsoft, and many more current and former staff of the three companies - including one person who has worked for all three - Arthur also addresses: - what the inventors of the hard drive used in the iPod thought it would really be used for - how Apple transformed the smartphone market - which of Android or Apple that forced Microsoft to abandon Windows Mobile - what happened to Microsoft's tablet plans - and much more.

The Social Media Bible

Author : Lon Safko
Publisher : John Wiley & Sons
Page : 793 pages
File Size : 44,7 Mb
Release : 2010-10-05
Category : Business & Economics
ISBN : 9780470912706

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The Social Media Bible by Lon Safko Pdf

The bestselling bible for social media is now completely revised and updated! The Social Media Bible, Second Edition (www.TSMB2.com) is the most comprehensive resource that transforms the way corporate, small business, and non-profit companies use social media to reach their desired audiences with power messages and efficiency. In this Second Edition, each of the three parts - Tactics, Tools, and Strategies - have been updated to reflect the most current social media trends. Covers all major new software applications, including features and benefits, in detail Lists more than 120 companies integral to the social media industry with updated data, products, services, and links Includes advanced topics like measuring social media return on investment (ROI) and how to develop and implement the Five Steps to Social Media Success strategy plan Includes dozens of social media ROI case studies Author is a widely acknowledged social media authority with numerous media appearances and speaking engagements The Social Media Bible, Second Edition gives you a fully up-to-date toolbox to revamp your marketing strategy and create new opportunities for growth.

Mobile Computing, Applications, and Services

Author : Joy Zhang,Jarek Wilkiewicz,Ani Nahapetian
Publisher : Springer
Page : 406 pages
File Size : 50,6 Mb
Release : 2012-07-16
Category : Computers
ISBN : 9783642323201

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Mobile Computing, Applications, and Services by Joy Zhang,Jarek Wilkiewicz,Ani Nahapetian Pdf

This book constitutes the thoroughly refereed post-conference proceedings of the Third International Conference on Mobile Computing, Applications, and Services (MobiCASE 2011) held in Los Angeles, CA, USA, during October 24-27, 2010. The 18 revised full papers presented together with 12 revised poster papers were carefully reviewed and selected from numerous submissions. The conference papers are organized in seven technical sessions, covering the topics of mobile pervasive applications, system issues, location-aware services, mobile phone based systems, mobile Web and services, tools for mobile environments, and mobile application development issues.

Marketing Communications

Author : Lynne Eagle,Barbara Czarnecka,Stephan Dahl,Jenny Lloyd
Publisher : Routledge
Page : 445 pages
File Size : 51,7 Mb
Release : 2014-08-27
Category : Business & Economics
ISBN : 9781317697756

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Marketing Communications by Lynne Eagle,Barbara Czarnecka,Stephan Dahl,Jenny Lloyd Pdf

With the proliferation of digital and social media, there has never been a more dynamic time to engage with marketing communications - and never has the integration of marketing communications (marcoms) principles into a strategic marketing plan been more challenging. Even the best product in the world won’t sell without the right reach to your potential customers and the right message to engage them. This textbook applies a uniquely practical approach to the topic so that, whilst a structured overview of planning, development, implementation and evaluation of marketing communications is in place, the detailed cases made available by the Institute for Practitioners in Advertising (IPA) show how actual challenges faced by professionals in the field were addressed. This book will help you to develop the skills you need to turn theory into the right integrated communication plan, in order to succeed in an increasingly competitive environment. Aided by a veritable wealth of pedagogical features, Marketing Communications will be essential reading for both students and professionals in marketing, communications and public relations. This textbook also benefits from a companion website which includes a comprehensive instructor’s guide with PowerPoint slides, testbank questions and answer checklists.

Mobile Services for Toy Computing

Author : Patrick C. K. Hung
Publisher : Springer
Page : 192 pages
File Size : 44,7 Mb
Release : 2015-08-24
Category : Computers
ISBN : 9783319213231

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Mobile Services for Toy Computing by Patrick C. K. Hung Pdf

The goal of this book is to crystallize the emerging mobile computing technologies and trends by focusing on the most promising solutions in services computing. The book will provide clear proof that mobile technologies are playing an increasingly important and critical role in supporting toy computing. The goal of this book is to bring together academics and practitioners to describe the use and synergy between the above-mentioned technologies. This book is intended for researchers and students working in computer science and engineering, as well as toy industry technology providers, having particular interests in mobile services.

Japan: Doing Business and Investing in Japan Guide Volume 1 Strategic, Practical Information and Contacts

Author : IBP, Inc.
Publisher : Lulu.com
Page : 312 pages
File Size : 53,8 Mb
Release : 2012-03-27
Category : Business & Economics
ISBN : 9781514526880

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Japan: Doing Business and Investing in Japan Guide Volume 1 Strategic, Practical Information and Contacts by IBP, Inc. Pdf

Japan: Doing Business and Investing in ... Guide Volume 1 Strategic, Practical Information, Regulations, Contacts