Focus Groups

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Focus Groups

Author : Richard A. Krueger,Mary Anne Casey
Publisher : SAGE
Page : 238 pages
File Size : 53,7 Mb
Release : 2000-04-26
Category : Medical
ISBN : 0761920714

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Focus Groups by Richard A. Krueger,Mary Anne Casey Pdf

`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.

Focus Groups

Author : Richard A. Krueger,Mary Anne Casey
Publisher : SAGE Publications, Incorporated
Page : 0 pages
File Size : 43,8 Mb
Release : 2000-04-26
Category : Social Science
ISBN : 0761920706

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Focus Groups by Richard A. Krueger,Mary Anne Casey Pdf

Focus Group: A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and improvements: - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group's responses. - Collaborative Approach updated to address the latest ways to implement the empowerment and action research. - Budgeting how to more effectively budget for a focus group - Coding how to more effectively use existing software packages to code and analyze the results of a focus group.

Focus Groups

Author : Jori N. Hall
Publisher : Myers Education Press
Page : 277 pages
File Size : 49,6 Mb
Release : 2020-04-17
Category : Social Science
ISBN : 9781975501952

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Focus Groups by Jori N. Hall Pdf

A 2021 AERA Qualitative Research SIG Outstanding Book Award winner Focus Groups: Culturally Responsive Approaches for Qualitative Inquiry and Program Evaluation takes an in-depth look at how culturally-responsive focus groups are developed and implemented within the context of qualitative inquiry broadly, and program evaluation more specifically. The book showcases various forms of focus groups and how they can be responsive to specific communities across different disciplines. This book provides: an historical perspective on focus groups a theoretical foundation helpful for supporting focus groups with marginalized groups, vulnerable populations (older adults, children), and participants within non-Western settings basic procedures for conducting focus groups guidelines for cultural responsiveness and case examples of alternative approaches to focus groups that target specific communities and those in different contexts. It also considers ethical issues around the use of culturally responsive focus groups, while providing guidance on analyzing and interpreting your data and establishing the credibility of your study. Focus Groups is an information rich resource for qualitative researchers and program evaluators at various levels who want to learn about or enhance their knowledge on designing and conducting culturally responsive focus groups. Perfect for courses such as: Foundations of Culturally Responsive Focus Groups | Culturally Responsive Approaches to Program Evaluation Practicing Qualitative Program Evaluation | Qualitative Research: Culturally Responsive Methods | Focus Groups in Research | Introduction to Qualitative Methods | Methods in Educational Research | Program Evaluation Practice | Designing Qualitative Research

Focus Groups for the Social Science Researcher

Author : Jennifer Cyr
Publisher : Cambridge University Press
Page : 145 pages
File Size : 52,9 Mb
Release : 2019-03-28
Category : Political Science
ISBN : 9781107189164

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Focus Groups for the Social Science Researcher by Jennifer Cyr Pdf

In highlighting the unique features of focus groups, Cyr explains how they can help social science researchers effectively answer certain research questions.

Focus Groups

Author : David W. Stewart,Prem N. Shamdasani,Dennis W. Rook
Publisher : SAGE
Page : 204 pages
File Size : 47,9 Mb
Release : 2007
Category : Business & Economics
ISBN : 076192583X

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Focus Groups by David W. Stewart,Prem N. Shamdasani,Dennis W. Rook Pdf

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Moderating Focus Groups

Author : Richard A. Krueger
Publisher : SAGE
Page : 140 pages
File Size : 42,5 Mb
Release : 1998
Category : Reference
ISBN : 0761908218

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Moderating Focus Groups by Richard A. Krueger Pdf

Volume 4 of this series is indispensable for all wishing to improve their focus group moderating skills. This book provides an overview of critical skills needed by moderators, the skills moderators use, & strategies for handling difficult situations.

Truth in Advertising

Author : John Kenney
Publisher : Simon and Schuster
Page : 336 pages
File Size : 55,7 Mb
Release : 2013-10
Category : Fiction
ISBN : 9781451675559

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Truth in Advertising by John Kenney Pdf

Struggling with encroaching middle age, advertising agent Finbar Dolan is forced to cancel his Christmas plans to tackle a last-minute assignment, only to learn that his estranged father has taken ill and that his siblings are unwilling to help.

Focus Groups in Social Research

Author : Michael Bloor
Publisher : SAGE
Page : 126 pages
File Size : 41,7 Mb
Release : 2001-03-08
Category : Social Science
ISBN : 076195743X

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Focus Groups in Social Research by Michael Bloor Pdf

There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by cover

Advanced Focus Group Research

Author : Edward F. Fern
Publisher : SAGE
Page : 268 pages
File Size : 51,6 Mb
Release : 2001-06-25
Category : Reference
ISBN : 0761912495

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Advanced Focus Group Research by Edward F. Fern Pdf

Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to plan and implement a focus group research project.

Planning Focus Groups

Author : David L. Morgan,Richard A. Krueger,Jean A. King
Publisher : SAGE
Page : 164 pages
File Size : 42,6 Mb
Release : 1998
Category : Family & Relationships
ISBN : 076190817X

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Planning Focus Groups by David L. Morgan,Richard A. Krueger,Jean A. King Pdf

Covers the range of practical tasks required in the course of a research project when using focus groups. This title emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. It features a discussion of personnel and budgets.

The Focus Group Guidebook

Author : David L. Morgan,Richard A. Krueger,Jean A. King
Publisher : SAGE
Page : 124 pages
File Size : 46,9 Mb
Release : 1998
Category : Social Science
ISBN : 0761908188

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The Focus Group Guidebook by David L. Morgan,Richard A. Krueger,Jean A. King Pdf

The Focus Group Guide book is part of the six-volume Focus Group Kit, which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.

Focus Groups

Author : Richard A. Krueger,Mary Anne Casey
Publisher : SAGE
Page : 241 pages
File Size : 43,9 Mb
Release : 2009
Category : Reference
ISBN : 9781412969475

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Focus Groups by Richard A. Krueger,Mary Anne Casey Pdf

The Fourth Edition of the bestselling Focus Groups: A Practical Guide for Applied Research offers an easy-to-ready overview of sound focus group practices. Authors Richard A. Krueger & Mary Anne Casey describe how one can set up and conduct quality and effective focus group interviews. The process depicted is unbiased, non-judgmental and is respectful of all views. It is a deliberate and systematic way of listening that is helpful to public and private organizations as they listen to stakeholders, customers, and employees. This book cuts through the theory and gives hand-on advice to those who are seeking to actually conduct a focus group. It is most helpful for conducting focus groups for research or evaluation with public, non-profit, educational, health, human service, and religious organizations. Key Features Offers the latest on telephone and Internet focus groups Provides suggested focus group questions that help students construct quality questions that engage participants and produce dependable and valid results. Gives solid information on organizational focus groups Presents ways on how to recruit participants to the focus group Contains a number of practical tips that actually work. It is written for the person who has to plan, recruit, develop questions, moderate, analyze and report the results. Incorporates icons throughout the book that offer tips, examples, additional resources and others bits of practical information. Intended Audience This book is appropriate for a variety of research methods and evaluation courses in departments such as education, sociology, political science, journalism, business & marketing, public administration, and public health.

Focus Groups

Author : George Kamberelis,Greg Dimitriadis
Publisher : Routledge
Page : 130 pages
File Size : 52,5 Mb
Release : 2013
Category : Education
ISBN : 9780415692267

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Focus Groups by George Kamberelis,Greg Dimitriadis Pdf

Focus Groups: From Structured Interviews to Collective Conversations is a conceptual and practical introduction to focus group. As the title indicates, focus groups traditionally encompass a wide range of discursive practices. These span from formal structured interviews with particular people assembled around clearly delimited topics to less formal, open-ended conversations with large and small groups that can unfold in myriad and unpredictable ways. Additionally, focus groups can and have served many overlapping purposes—from the pedagogical, to the political, to the traditionally empirical. In this book, focus groups are systematically explored; not as an extension or elaboration of interview work alone, but as its own specific research method with its own particular affordances. This book comprehensively explores: The nature of focus groups Politic and activist uses of focus groups Practical ways to run a successful focus group Effective analysis of focus group data Contemporary threats to focus groups Focus Groups: From Structured Interviews to Collective Conversations is essential reading for qualitative researchers at every level, particularly those involved in education, nursing, social work, anthropology, and sociology disciplines.

Involving Community Members in Focus Groups

Author : David L. Morgan,Richard A. Krueger,Jean A. King
Publisher : SAGE
Page : 126 pages
File Size : 55,5 Mb
Release : 1998
Category : Social Science
ISBN : 076190820X

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Involving Community Members in Focus Groups by David L. Morgan,Richard A. Krueger,Jean A. King Pdf

Volume 5 of the Focus Group Kit is absolutely essential for those who need to teach others how to conduct focus group interviews, particularly non-researchers within a community. The book includes countless tips, advice and exercises.

Developing Questions for Focus Groups

Author : David L. Morgan,Richard A. Krueger,Jean A. King
Publisher : SAGE
Page : 130 pages
File Size : 49,9 Mb
Release : 1998
Category : Social Science
ISBN : 0761908196

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Developing Questions for Focus Groups by David L. Morgan,Richard A. Krueger,Jean A. King Pdf

Volume 3 of this series describes a practical process for identifying powerful themes, & offers a clear strategy for translating these themes into questions. It also makes the process of developing good questions a practical proposition.