Free Marketing

Author : Jim Cockrum
Publisher : John Wiley & Sons
Page : 358 pages
File Size : 48,5 Mb
Release : 2011-08-31
Category : Business & Economics
ISBN : 9781118120040

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Free Marketing by Jim Cockrum Pdf

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Author : Jim Cockrum
Publisher : John Wiley & Sons
Page : 358 pages
File Size : 50,8 Mb
Release : 2011-09-27
Category : Business & Economics
ISBN : 9781118034712

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Free Marketing by Jim Cockrum Pdf

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.

Author : Philip R. Holden
Publisher : Bloomsbury Publishing
Page : 270 pages
File Size : 51,8 Mb
Release : 2015-01-23
Category : Business & Economics
ISBN : 9781408176214

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Virtually Free Marketing by Philip R. Holden Pdf

Web 2.0 is changing the way information is perceived about products and companies. The evolution of e-commerce, wikis, blogs and social networking sites means that the focus has shifted from 'impact' to 'engagement' and 'involvement'. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, drawing lessons that all business owners can benefit from. It takes the reader step-by-step through marketing their own products and services effectively and cheaply using the level playing field of the Internet and will be a must-have ready for all small business owners and managers.

Author : Robert Sirico
Publisher : Simon and Schuster
Page : 226 pages
File Size : 42,8 Mb
Release : 2012-05-21
Category : Political Science
ISBN : 9781596988118

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Defending the Free Market by Robert Sirico Pdf

Thirty years ago, the economic system of the Soviet empire—socialism—seemed definitively discredited. Today, the most popular figures in the Democratic Party embrace it, while the shapers of public opinion treat capitalism as morally indefensible. Is there a moral case for capitalism? Consumerism is an appalling spectacle. Free markets may be efficient, but are they fair? Aren’t there some things that we can’t afford to leave to the vicissitudes of the market? Robert Sirico, a onetime leftist, shows how a free economy—including private property, legally enforceable contracts, and prices and interest rates freely agreed to by the parties to a transaction—is the best way to meet society’s material needs. In fact, the free market has lifted millions out of dire poverty—far more people than state welfare or private charity has ever rescued from want. But efficiency isn’t its only virtue. Economic freedom is indispensable for the other freedoms we prize. And it’s not true that it makes things more important than people—just the reverse. Only if we have economic rights can we protect ourselves from government encroachment into the most private areas of our lives—including our consciences. Defending the Free Market is a powerful vindication of capitalism and a timely warning for a generation flirting with disaster.

Author : Barry Alexander Kosmin,Ariela Keysar
Publisher : Paramount Market Publishing
Page : 328 pages
File Size : 50,7 Mb
Release : 2006
Category : Religion
ISBN : 097669736X

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Religion in a Free Market by Barry Alexander Kosmin,Ariela Keysar Pdf

From the pulpits to the op-ed pages, several messages about religion in the U.S. are heard again and again: It's said that Americans are flocking to churches and other religious institutions in greater numbers than ever before, that non-Christian faiths are growing rapidly, and that a new religious fervor among the young is filling up the pews. All of these frequently heard messages are incorrect, according to this book. The book, by professors Barry A. Kosmin and Ariela Keysar of Trinity College in Hartford, Conn., is based on a major national survey which they conducted. The U.S. Census is prohibited from asking questions about religion, so this survey, the American Religious Identification Survey, contains the most complete and reliable source of data on religion in America today. This book argues that religion in America can best be understood as a product on offer in the marketplace of ideas. It says that "religious ferment in America is as strong as it has ever been, so whatever you learned about religion in the U.S. a generation ago is out of date."

Author : John Tomasi
Publisher : Princeton University Press
Page : 380 pages
File Size : 45,6 Mb
Release : 2013-05-05
Category : Business & Economics
ISBN : 9780691158143

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Free Market Fairness by John Tomasi Pdf

A provocative new vision of free market capitalism that achieves liberal ends by libertarian means Can libertarians care about social justice? In Free Market Fairness, John Tomasi argues that they can and should. Drawing simultaneously on moral insights from defenders of economic liberty such as F. A. Hayek and advocates of social justice such as John Rawls, Tomasi presents a new theory of liberal justice. This theory, free market fairness, is committed to both limited government and the material betterment of the poor. Unlike traditional libertarians, Tomasi argues that property rights are best defended not in terms of self-ownership or economic efficiency but as requirements of democratic legitimacy. At the same time, he encourages egalitarians concerned about social justice to listen more sympathetically to the claims ordinary citizens make about the importance of private economic liberty in their daily lives. In place of the familiar social democratic interpretations of social justice, Tomasi offers a "market democratic" conception of social justice: free market fairness. Tomasi argues that free market fairness, with its twin commitment to economic liberty and a fair distribution of goods and opportunities, is a morally superior account of liberal justice. Free market fairness is also a distinctively American ideal. It extends the notion, prominent in America's founding period, that protection of property and promotion of real opportunity are indivisible goals. Indeed, according to Tomasi, free market fairness is social justice, American style. Provocative and vigorously argued, Free Market Fairness offers a bold new way of thinking about politics, economics, and justice—one that will challenge readers on both the left and right.

Author : Terry L. Anderson
Publisher : Routledge
Page : 193 pages
File Size : 47,7 Mb
Release : 2019-03-04
Category : Political Science
ISBN : 9780429719042

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Free Market Environmentalism by Terry L. Anderson Pdf

Although there is in the United States a clear national consensus supporting the protection of the environment, advocates often profoundly disagree about the policies best designed to achieve this end. The traditional answer has been that government must intervene, through legislation and regulation of behavior, to preserve environmental values. Th

Author : Sharon Beder
Publisher : Routledge
Page : 266 pages
File Size : 46,7 Mb
Release : 2012-06-25
Category : Nature
ISBN : 9781136565250

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Free Market Missionaries by Sharon Beder Pdf

In her recent book Suiting Themselves, bestselling author Sharon Beder exposed how the global corporate elite have brazenly rewritten the rules of the global economy to line their pockets. In this new book she trains her sights on the insidious underbelly of this global trend to show how they have also orchestrated a mass propaganda campaign to manipulate community values and convince us that their interest - co-opting and controlling all of us in the name of the free market - is in our interest. During the 20th century, business associations coordinated mass propaganda campaigns combining 20th century American PR methods with revitalized free market ideology from 18th century Europe. The aim was to persuade people to eschew their own power as workers and citizens, and forego their democratic power to restrain and regulate business activity. Sophisticated corporate-funded think tanks augmented these campaigns in the 1970s and 1980s, promoting free enterprise and business-friendly policies. Thesefree market missionaries now seek to change individual and institutional values through bolder strategies such as expanding share ownership and manipulating wider public concerns. In each case the goal is the same: the triumph of business values over community values. Beder‘s is an intellectual call to arms: challenge the ideology of the free market missionaries or be converted to it.

Author : Ian Bremmer
Publisher : Penguin
Page : 200 pages
File Size : 41,7 Mb
Release : 2010-05-13
Category : Business & Economics
ISBN : 9781101429457

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The End of the Free Market by Ian Bremmer Pdf

Understanding the rise of state capitalism and its threat to global free markets The End of the Free Market details the growing phenomenon of state capitalism, a system in which governments drive local economies through ownership of market-dominant companies and large pools of excess capital, using them for political gain. This trend threatens America's competitive edge and the conduct of free markets everywhere. An expert on the intersection of economics and politics, Ian Bremmer has followed the rise of state-owned firms in China, Russia, the Arab states of the Persian Gulf, Iran, Venezuela, and elsewhere. He demonstrates the growing challenge that state capitalism will pose for the entire global economy. Among the questions addressed: Are we on the brink of a new kind of Cold War, one that pits competing economic systems in a battle for dominance? Can free market countries compete with state capitalist powerhouses over relations with countries that have elements of both systems-like India, Brazil, and Mexico? Does state capitalism have staying power? This guide to the next big global economic trend includes useful insights for investors, business leaders, policymakers, and anyone who wants to understand important emerging changes in international politics and the global economy.

Author : Mark Anthony Martinez
Publisher : Kumarian Press
Page : 338 pages
File Size : 42,5 Mb
Release : 2009
Category : Business & Economics
ISBN : 9781565492677

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The Myth of the Free Market by Mark Anthony Martinez Pdf

* Explains how the 2008 financial meltdown came about and how to revitalize global and domestic economies * Shows how capitalist economies developed and why the state matters in their functioning Free market purists claim that the state is an inefficient institution that does little for society beyond providing stability and protection. The activities related to distributing resources and economic growth, they say, are better left to the invisible hand of the marketplace. These notions now seem tragically misguided in the wake of the 2008 market collapse and bailout. Mark Martinez describes how the flawed myth of the "invisible hand" distorted our understanding of how modern capitalist markets developed and actually work. Martinez draws from history to illustrate that political processes and the state are not only instrumental in making capitalist markets work but that there would be no capitalist markets or wealth creation without state intervention. He brings his story up to the present day to show how the seeds of an unprecedented government intervention in the financial markets were sown in past actions. The Myth of the Free Market is a fascinating and accessible introduction to comparative economic systems as well as an incisive refutation of the standard mantras of neoclassical free market economic theory.

Author : United States. Congress. Senate. Committee on Foreign Relations. Subcommittee on European Affairs
Publisher : Unknown
Page : 184 pages
File Size : 49,5 Mb
Release : 1992
Category : Business & Economics
ISBN : PSU:000019268682

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Consolidating Free-market Democracy in the Former Soviet Union by United States. Congress. Senate. Committee on Foreign Relations. Subcommittee on European Affairs Pdf

Author : Mark Coker
Publisher : Mark Coker
Page : 127 pages
File Size : 46,8 Mb
Release : 2018-02-08
Category : Language Arts & Disciplines
ISBN : 9781452300030

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Smashwords Book Marketing Guide (2018 Edition) by Mark Coker Pdf

This free book marketing primer provides authors easy-to-implement advice on how to market their books at Smashwords and major ebook retailers. It starts with an overview of how Smashwords helps promote your book, and then provides 41 simple do-it-yourself marketing tips. The book is useful to all authors, even those who don't yet publish on Smashwords. Updated August 23, 2013.

Author : William J. Baumol
Publisher : Princeton University Press
Page : 340 pages
File Size : 51,8 Mb
Release : 2002
Category : Business & Economics
ISBN : 0691096155

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The Free-market Innovation Machine by William J. Baumol Pdf

This title marks a milestone in the comprehension of the accomplishments of our free-market economic system - a new understanding that promises to benefit many countries that lack the advantages of this immense innovation machine.

Author : John A. Allison
Publisher : McGraw Hill Professional
Page : 289 pages
File Size : 54,9 Mb
Release : 2012-09-21
Category : Business & Economics
ISBN : 9780071806787

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The Financial Crisis and the Free Market Cure: Why Pure Capitalism is the World Economy's Only Hope by John A. Allison Pdf

The #1 Wall Street Journal Bestseller “Required reading. . . . Shows how our economic crisis was a failure, not of the free market, but of government.” —Charles Koch, Chairman and CEO, Koch Industries, Inc. Did Wall Street cause the mess we are in? Should Washington place stronger regulations on the entire financial industry? Can we lower unemployment rates by controlling the free market? The answer is NO. Not only is free market capitalism good for the economy, says industry expert John Allison, it is our only hope for recovery. As the nation’s longest-serving CEO of a top-25 financial institution, Allison has had a unique inside view of the events leading up to the financial crisis. He has seen the direct effect of government incentives on the real estate market. He has seen how government regulations only make matters worse. And now, in this controversial wake-up call of a book, he has given us a solution. The national bestselling The Financial Crisis and the Free Market Cure reveals: Why regulation is bad for the market—and for the world What we can do to promote a healthy free market How we can help end unemployment in America The truth about TARP and the bailouts How Washington can help Wall Street build a better future for everyone With shrewd insight, alarming insider details, and practical advice for today’s leaders, this electrifying analysis is nothing less than a call to arms for a nation on the brink. You’ll learn how government incentives helped blow up the real estate bubble to unsustainable proportions, how financial tools such as derivatives have been wrongly blamed for the crash, and how Congress fails to understand it should not try to control the market—and then completely mismanages it when it tries. In the end, you’ll understand why it’s so important to put “free” back in free market. It’s time for America to accept the truth: the government can’t fix the economy because the government wrecked the economy. This book gives us the tools, the inspiration—and the cure.

Author : Jacob Soll
Publisher : Basic Books
Page : 281 pages
File Size : 41,8 Mb
Release : 2022-09-06
Category : Business & Economics
ISBN : 9781541620230

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Free Market by Jacob Soll Pdf

From a MacArthur “Genius,” an intellectual history of the free market, from ancient Rome to the twenty-first century After two government bailouts of the US economy in less than twenty years, free market ideology is due for serious reappraisal. In Free Market, Jacob Soll details how we got to this current crisis, and how we can find our way out by looking to earlier iterations of free market thought. Contrary to popular narratives, early market theorists believed that states had an important role in building and maintaining free markets. But in the eighteenth century, thinkers insisted on free markets without state intervention, leading to a tradition of ideological brittleness. That tradition only calcified in the centuries that followed. Tracing the intellectual evolution of the free market from Cicero to Milton Friedman, Soll argues that we need to go back to the origins of free market ideology in order to truly understand it—and to develop new economic concepts to face today’s challenges.