Get Scrappy

Author : Nick Westergaard
Publisher : AMACOM
Page : 247 pages
File Size : 42,9 Mb
Release : 2016-05-02
Category : Business & Economics
ISBN : 9780814437322

Get Book

Get Scrappy by Nick Westergaard Pdf

Marketing is changing rapidly, so sometimes it’s hard to keep up. Don’t get frustrated, get scrappy. It’s an exciting time to be in marketing, with an array of equalizing platforms from the Internet to social media to content marketing, that have reset the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on tighter budgets than ever before. In Get Scrappy, chief brand strategist Nick Westergaard weaves hacks, tips, and idea starters together to provide a plan of attack for businesses of any size to: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Create relevant and engaging content for your social media platforms Spark dialogue with your community of customers Measure what matter The result will be a reliable, repeatable system for building your brand, creating engaging content, and growing your community of customers. Don’t wait for marketing to reinvent itself. Instead, proactively reinvent your company’s marketing to maximize its reach!

Author : Dave Berkus,Kim Shepherd
Publisher : Lulu.com
Page : 174 pages
File Size : 53,6 Mb
Release : 2015-11-03
Category : Business & Economics
ISBN : 1329614003

Get Book

Get Scrappy by Dave Berkus,Kim Shepherd Pdf

This book will help you to become a more agile manager, explore your management style, and give you a blueprint for personal and corporate growth. Dave Berkus and Kim Shepherd have each created and managed successful businesses with rapid growth. Dave has twice been an Inc.500 CEO; Kim three times an Inc.5000 CEO.

Author : Terri L. Sjodin
Publisher : Penguin
Page : 258 pages
File Size : 52,7 Mb
Release : 2016-08-23
Category : Business & Economics
ISBN : 9780698411821

Get Book

Scrappy by Terri L. Sjodin Pdf

Scrappy \’skra-pē\ adj: Full of fighting spirit—synonymous with having moxie, being feisty, enthusiastic, gutsy, lively,and spunky Maybe you have been told time and time again that if you pay your dues and keep plugging away, you’ll gain enough experience through “the school of hardknocks” to be successful. That might be true. But maybe you want to reach your goals faster. Maybe you want to earn more, beat the odds—and do it with class and style. If so, it’s time to get scrappy. Scrappy people see big problems and come up with big solutions. Or they see ordinary challenges and find a new path to extraordinary results. They’re like the entrepreneur who turned his home into an indoor jungle—complete with waterfalls, tropical birds, and a live baboon—to sell investors on the now famous Rainforest Café restaurant chain. Or the Girl Scout who skipped the usual door-to-door cookie sales and set up a table outside a medical marijuana dispensary, selling 117 boxes in just 2 hours. It can seem like these successes are just one-off acts of ingenuity or isolated flashes of brilliance...but are they? In today’s world you need more than just an occasional burst of creativity. You need a consistent attitude, a proven strategy, and a tactical plan for execution. That’s where Terri Sjodin’s Scrappy can help you, by explaining and demonstrating the unique elements behind any successful scrappy effort. Drawing on research, interviews, and her own personal experience, Sjodin identifies the habits that will help you get into the right mind-set. She shares stories of scrappy tactics that have worked and those that have crashed and burned, in order to provide practical takeaways for achieving your vision, whatever it might be. She explains, for instance... • Why getting scrappy is a choice to play big. • How to cultivate your best ideas. • How to manage risks and bounce back from mistakes and failures. • How to scale a scrappy culture within anyorganization, big or small. As Sjodin puts it, "This is not another book about persistence, although scrappy and persistent make a winning combination. Nothing annoys a persistent person more than a scrappy person who pulls off a classy, unexpected, amazing effort to land the deal, the sale, or the opportunity." Whether you're a sales rep, a job seeker, an entrepreneur with big dreams but a small budget, or a corporate executive aiming for the next level of success, the fastest way to get what you want is to get scrappy.

Author : Anna Kendrick
Publisher : Simon and Schuster
Page : 304 pages
File Size : 48,6 Mb
Release : 2017-08-22
Category : Biography & Autobiography
ISBN : 9781501117220

Get Book

Scrappy Little Nobody by Anna Kendrick Pdf

"A collection of whimsical autobiographical essays by the Academy Award-nominated actress and star of Up in the Air recounts memorable milestones from her New England upbringing to the blockbuster films that have made her one of Hollywood's most popular actresses, "--Baker & Taylor.

Author : Shannon Brinkley
Publisher : C&T Publishing Inc
Page : 196 pages
File Size : 54,9 Mb
Release : 2014-07-01
Category : Crafts & Hobbies
ISBN : 9781607058816

Get Book

Scrappy Bits Appliqué by Shannon Brinkley Pdf

Go beyond basic scrap quilts with this guide to turning fabric bits snips into striking modern art quilts—featuring 8 quick and easy projects. In Scrappy Bits Applique, fabric designer and quilt artist Shannon Brinkley shares her secrets to putting sewing room scraps to use. With her easy stitching and collage techniques, she shows how simplicity can produce dramatic results. Shannon’s “scrappy” approach to quilting uses a fast raw-edged technique. With step-by-step instructions, she teaches you how to intuitively choose, cut, and sew bits of fabric to create a collage of unique images and textures. Included are eight engaging quilt projects to try out your new skills.

Author : Nick Westergaard
Publisher : AMACOM
Page : 240 pages
File Size : 48,9 Mb
Release : 2018-05-08
Category : Business & Economics
ISBN : 9780814439234

Get Book

Brand Now by Nick Westergaard Pdf

Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

Author : Joel Gamoran
Publisher : HarperCollins
Page : 556 pages
File Size : 44,5 Mb
Release : 2018-10-09
Category : Cooking
ISBN : 9780062862952

Get Book

Cooking Scrappy by Joel Gamoran Pdf

From the food-stoked star of the A&E series Scraps and the National Chef of Sur La Table, a ground-breaking cookbook that reshapes the way you look at ingredients and makes the most out of every resource in the kitchen, featuring 150 color photographs and 100 ingenious recipes that expand your mind, the way you cook, and how you live. Have you ever felt guilty throwing out food? Of course, you have, but that’s all about to change. The stuff you always thought of as trash just became the main course. Look into the fridge. At first glance it might not look like there’s much to eat, just a mishmash of ingredients that don’t go together. But carrot tops can be pesto and brown bananas are the start of an incredible cake. Suddenly you have uncovered an undiscovered treasure chest for making the most out of "nothing." Joel Gamoran dives into the kitchen, changing expectations, not just about how to use all ingredients to their max, but how to make the most of every resource in your kitchen. Flip over that cast-iron skillet for a stellar pizza stone. Don’t throw away those apple cores, shrimp shells, or leftover pickle juice. Transform them into gorgeous meals, such as Apple Core Butter Roasted Duck, Shrimp Shell Chowder, or Pickle Juice Brined Pork Chops. Think outside of the recipe box—learn to be creative when it comes to making food. Resourcefulness is an essential part of cooking; Gamoran’s experiences in culinary schools and as a professional chef have taught him that everything in the kitchen can, and should, be used. His relaxed laid-back tone tackles a serious subject. It embraces a lifestyle that eliminates waste, helps the environment, and enables home cooks to stretch their food budgets. Cooking Scrappy saves you money, helps to save the planet, and ups your cooking game. Joel stands for the bruised, the forgotten, and the back of the fridge. Will you stand with him?!

Author : Kimberly Wiefling
Publisher : Happy About
Page : 211 pages
File Size : 40,9 Mb
Release : 2010
Category : Business & Economics
ISBN : 9781600051869

Get Book

Scrappy Women in Business by Kimberly Wiefling Pdf

Authors: Julie Castro Abrams, Carole Amos, Eldette Davie, Hannah Kain, Mai-Huong Le, Sue Lebeck, Terrie Mui, Pat Obuchowski, Yuko Shibata, Nathalie Udo, Betty Jo Waxman Although some people make it look easy, the reality is that the path to success is often convoluted and messy. It's tempting to believe that the professionals surrounding us somehow have their act completely together while we lurch fitfully onward, but the real story is often much more complicated and chaotic. This refreshingly honest book provides welcome reassurance for every businesswoman who's ever wondered, ""Is it me, or has the whole rest of the company gone nuts?!"" Each chapter is a fascinating description of one woman's unlikely journey, and every story is teeming with personal insights and practical tips to encourage you along the way toward your own goals and dreams. The human side of each achiever comes alive as she shares her challenges, choices and achievements in a ""just between us"" tone that educates as it entertains. If you've ever had ""one of those days"" where your co-workers seemed to grow horns or you were tempted to sink into the icy couch of despair--you are not alone! Once in a while we need to take a well-deserved break. Reading even just one chapter from 'Scrappy Business Women' will refresh your spirit and invigorate you for the next sprint. If you're a seasoned professional, you'll see your own journey reflected in those of these women. And if you're just starting out on your professional journey, the wisdom in this guide will save you a whole lot of time and aggravation! Share your own story at the ScrappyWomen.Biz website, which grew out of this 'gal pal' project. Your story, and those of enterprising, determined women like you, will help this collection grow from a trickle of wisdom into a fountain of inspiration from which millions of women will drink, and ultimately a platform from which they gain the courage to leap boldly into their own futures. Please visit and add your story to ours so that, drop by drop, we grow this tiny stream into an ocean of wisdom. Stay Scrappy!

Author : Kate Henderson
Publisher : Martingale
Page : 80 pages
File Size : 48,5 Mb
Release : 2018-01-02
Category : Crafts & Hobbies
ISBN : 9781604689266

Get Book

Scrappy and Happy Quilts by Kate Henderson Pdf

Create lively, colorful quilts--and say bye-bye to agonizing over color choices. With this collection of scrappy two-color and three-color quilt patterns, choosing colors is a snap. Plus, you can use up every scrap! Start with yardage, scraps, or precuts: the choice is yours. And if you've got a LOT of one color in your fabric collection, these bright and beautiful quilts will make that color sparkle. The more of one color, the merrier!

Author : Rebecca Silbaugh
Publisher : Martingale
Page : 112 pages
File Size : 41,7 Mb
Release : 2013-02-12
Category : Crafts & Hobbies
ISBN : 9781604682465

Get Book

Seamingly Scrappy by Rebecca Silbaugh Pdf

Popular blogger and designer Rebecca Silbaugh presents a wonderfully varied collection of scrappy quilts, all made the easy way. There's something fun for everyone--from beginners to experts--in this value-packed book. Choose from 10 innovative quilt patterns and learn the secrets of the Seamingly Scrappy technique Save yourself time and energy by using fat quarters, fat eighths, 2 1/2" strips, and 5" and 10" squares Select reproduction prints for a traditional feel or use modern fabrics to bring out the playful aspects of these designs

Author : Sherri McConnell
Publisher : C&T Publishing Inc
Page : 84 pages
File Size : 55,9 Mb
Release : 2013-02-12
Category : Crafts & Hobbies
ISBN : 9781607056607

Get Book

A Quilting Life by Sherri McConnell Pdf

“With its diverse selection of fabrics and designs, A Quilting Life is a fine pick for any quilter looking to produce family-oriented keepsake results.” —The Needlecraft Shelf Bring the handmade tradition home with these charming quilts and home accessories. Inspired by a grandmother who loved to sew for her family, quilter and blogger Sherri McConnell gives traditional patterns like hexagons, stars, snowballs, and Dresden Plates a new look featuring fabrics by some of today’s most popular designers. Nineteen cozy projects include pillows, tote bags, table runners, and larger quilts—quick and easy designs that make great gifts. “Sherri’s book is a treasure! It’s full of fun and straight-forward patterns for quilts, table toppers, pillows, bags and more—all the goodies to make a cozy home.” —Thimbleanna “Would you like the opportunity to make tomorrow’s heirlooms in today’s vast selection of prints? . . . If so, this could be the reference book that will get you started. There are 19 projects, mainly focusing on handmade household items but including some larger quilts too.” —Fabrications Quilting for You “Beautiful inspiration if you are a seasoned quilter, but also a great resource with clear and in some cases, simple patterns for newbies as well.” —Diary of a Quilter “Color photos of finished needlework projects accompany step-by-step diagrams and assembly patterns, while at-a-glance sidebars covering materials and cutting allow needleworkers to gauge the complexity of each project.” —The Needlecraft Shelf

Author : Carleigh Bodrug
Publisher : Hachette GO
Page : 288 pages
File Size : 48,7 Mb
Release : 2022
Category : Cooking
ISBN : 0306923041

Get Book

PlantYou by Carleigh Bodrug Pdf

Tacos, pizza, wings, pasta, hearty soups, and crave-worthy greens-for some folks looking for a healthier way of eating, these dishes might all seem, well, off the table. Carleigh Bodrug has shown hundreds of thousands of people that that just isn't true. Like so many of us, Carleigh thought that eating healthy meant preparing the same chicken breast and broccoli dinner every night. Her skin and belly never felt great, but she thought she was eating well--until a family health scare forced her to take a hard look at her diet and start cooking and sharing recipes. Fast forward, and her @plantyou brand continues to grow and grow, reaching +470k followers in just a few short years. Her secret? Easy, accessible recipes that don't require any special ingredients, tools, or know-how; what really makes her recipes stand out are the helpful infographics that accompany them, which made it easy for readers to measure ingredients, determine portion size, and become comfortable enough to personalize recipes to their tastes. Now in her debut cookbook, Carleigh redefines what it means to enjoy a plant-based lifestyle with delicious, everyday recipes that anyone can make and enjoy. With mouthwatering dishes like Bewitchin' Breakfast Cookies, Rainbow Summer Rolls, Irish Stew, and Tahini Chocolate Chip Cookies, this cookbook fits all tastes and budgets. PlantYou is perfect for beginner cooks, those wishing to experiment with a plant-based lifestyle, and the legions of "flexitarians" who just want to be healthy and enjoy their meals"--

Author : Kimberly Wiefling
Publisher : Happy About
Page : 161 pages
File Size : 42,8 Mb
Release : 2007
Category : Business & Economics
ISBN : 9781600050527

Get Book

Scrappy Project Management by Kimberly Wiefling Pdf

Author : Michael Horton
Publisher : Happy About
Page : 155 pages
File Size : 55,6 Mb
Release : 2010
Category : Business & Economics
ISBN : 9781600051494

Get Book

Scrappy General Management by Michael Horton Pdf

Ok, you're the boss now, not of a section, or the team of a particular function -- but of the whole shooting match, end to end. You are the business's general manager and the staff looks to you for their livelihoods (yes you). So you have to strategize, sell, supply and service, collect the cash, provision, train and motivate your people, delight your clients and at the end of the day, return a profit to the business owners. So where the hell do you start? How do you know that you're not neglecting any aspect that will bite you on the bum later? Don't stress, it's not all that hard and it can be an extremely enjoyable and rewarding process. This book will provide you with the 12 common sense and repeatable steps that will guide you through running a business that everyone will be proud to be associated with. The intended reader is someone moving up from middle management -- or running their own business. The book is aimed to provide an easy to follow road map that will give some comfort and order amid the chaos of information and expectations...Helping with the 'what do I do next?' question that no-one wants to ask for the fear of appearing that they're not up to it.

Author : Bea Brock
Publisher : Ampry Publishing, LLC
Page : 128 pages
File Size : 49,6 Mb
Release : 2014-03-01
Category : Crafts & Hobbies
ISBN : 9780811760027

Get Book

Scrappy Hooked Rugs by Bea Brock Pdf

Finally--a book on how to use up odds and ends, those pieces of wool leftover from other projects. Colorful and contemporary, Scrappy Hooked Rugs guides rug hookers toward color planning and beautiful projects. • Stash-busting ideas for hooked rugs • Stash-happy color planning made easy • Contemporary scrappy rugs from the experts • Free scrappy rug patterns