How Attention Works

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How Attention Works

Author : Stefan Van Der Stigchel
Publisher : MIT Press
Page : 148 pages
File Size : 54,8 Mb
Release : 2019-03-12
Category : Psychology
ISBN : 9780262350983

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How Attention Works by Stefan Van Der Stigchel Pdf

How we filter out what is irrelevant so we can focus on what we need to know. We are surrounded by a world rich with visual information, but we pay attention to very little of it, filtering out what is irrelevant so we can focus on what we think we need to know. Advertisers, web designers, and other “attention architects” try hard to get our attention, promoting products with videos on huge outdoor screens, adding flashing banners to websites, and developing computer programs with blinking icons that tempt us to click. Often they succeed in distracting us from what we are supposed to be doing. In How Attention Works, Stefan Van der Stigchel explains the process of attention and what the implications are for our everyday lives. The visual attention system is efficient, Van der Stigchel writes, because it doesn't waste energy processing every scrap of visual data it receives; it gathers only relevant information. We focus on one snippet of information and assume that everything else is stable and consistent with past experience; that's why most people miss even the most glaring continuity errors in films. If an object doesn't meet our expectations, chances are we won't see it. Van der Stigchel makes his case with examples from real life, explaining, among other things, the limitations of color perception (and why fire trucks shouldn't be red); the importance of location (security guards and radiologists, for example, have to know where to look); the attention-getting properties of faces and spiders; what we can learn from someone else's eye movements; why we see what we expect to see (magicians take advantage of this); and visual neglect and unattended information.

The Psychology of Attention

Author : Harold Pashler
Publisher : MIT Press
Page : 516 pages
File Size : 42,8 Mb
Release : 1999-07-26
Category : Psychology
ISBN : 026266156X

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The Psychology of Attention by Harold Pashler Pdf

In the past two decades, attention has been one of the most investigated areas of research in perception and cognition. However, the literature on the field contains a bewildering array of findings, and empirical progress has not been matched by consensus on major theoretical issues. The Psychology of Attention presents a systematic review of the main lines of research on attention; the topics range from perception of threshold stimuli to memory storage and decision making. The book develops empirical generalizations about the major issues and suggests possible underlying theoretical principles. Pashler argues that widely assumed notions of processing resources and automaticity are of limited value in understanding human information processing. He proposes a central bottleneck for decision making and memory retrieval, and describes evidence that distinguishes this limitation from perceptual limitations and limited-capacity short-term memory.

The Attention Economy and How Media Works

Author : Karen Nelson-Field
Publisher : Springer Nature
Page : 161 pages
File Size : 53,9 Mb
Release : 2020-01-04
Category : Business & Economics
ISBN : 9789811515408

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The Attention Economy and How Media Works by Karen Nelson-Field Pdf

This book offers a considered voice on the advertising chaos that colours our rapidly changing media environment in a world of fake news, fast facts and seriously depleted attention stamina. Rather than simply herald disruption, Karen Nelson-Field starts an intelligent conversation on what it will take for businesses to win in an attention economy, the advertising myths we need to leave behind and the scientific evidence we can use to navigate a complex advertising and media ecosystem. This book makes sense of viewability standards, coverage and clutter; it talks about the real quality behind a qCPM and takes a deep dive into the relationship between attention and sales. It explains the stark reality of human attention processing in advertising. Readers will learn how to maximise a viewer’s divided attention by leveraging specific media attributes and using attention-grabbing creative triggers. Nelson-Field asks you to pay attention to a disrupted advertising future without panic, but rather with a keen eye on the things that brand owners can learn to control.

Effortless Attention

Author : Brian Bruya
Publisher : MIT Press
Page : 459 pages
File Size : 41,6 Mb
Release : 2010-04-09
Category : Philosophy
ISBN : 9780262013840

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Effortless Attention by Brian Bruya Pdf

The phenomena of effortless attention and action and the challenges they pose to current cognitive models of attention and action.

Attention Management

Author : Maura Thomas
Publisher : Sourcebooks, Inc.
Page : 69 pages
File Size : 44,8 Mb
Release : 2019-09-09
Category : Business & Economics
ISBN : 9781728217482

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Attention Management by Maura Thomas Pdf

Are you tired of feeling overwhelmed and scattered? Do you wish you could maximize your productivity and achieve success effortlessly? In Attention Management, productivity expert Maura Thomas unveils the ultimate guide to increasing your focus and harnessing your attention for peak performance. In this game-changing book, Thomas shares her practical mindfulness techniques to help you regain control over your attention and optimize your productivity. With a clear and systematic approach, she empowers you to effectively prioritize tasks, eliminate distractions, and enhance your ability to concentrate on what truly matters. Whether you're a student, professional, or entrepreneur, this book will equip you with the tools and knowledge to: Conquer information overload and regain mental clarity Cultivate laser-like focus amidst digital distractions Overcome procrastination and stay motivated Reduce stress and increase overall well-being Cultivate a healthy work-life balance Boost creativity and unlock your full potential A must-read business book for anyone seeking to transform their productivity and achieve lasting success!

How Attention Works

Author : Stefan Van Der Stigchel
Publisher : MIT Press
Page : 148 pages
File Size : 54,7 Mb
Release : 2019-03-12
Category : Psychology
ISBN : 9780262039260

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How Attention Works by Stefan Van Der Stigchel Pdf

How we filter out what is irrelevant so we can focus on what we need to know. We are surrounded by a world rich with visual information, but we pay attention to very little of it, filtering out what is irrelevant so we can focus on what we think we need to know. Advertisers, web designers, and other “attention architects” try hard to get our attention, promoting products with videos on huge outdoor screens, adding flashing banners to websites, and developing computer programs with blinking icons that tempt us to click. Often they succeed in distracting us from what we are supposed to be doing. In How Attention Works, Stefan Van der Stigchel explains the process of attention and what the implications are for our everyday lives. The visual attention system is efficient, Van der Stigchel writes, because it doesn't waste energy processing every scrap of visual data it receives; it gathers only relevant information. We focus on one snippet of information and assume that everything else is stable and consistent with past experience; that's why most people miss even the most glaring continuity errors in films. If an object doesn't meet our expectations, chances are we won't see it. Van der Stigchel makes his case with examples from real life, explaining, among other things, the limitations of color perception (and why fire trucks shouldn't be red); the importance of location (security guards and radiologists, for example, have to know where to look); the attention-getting properties of faces and spiders; what we can learn from someone else's eye movements; why we see what we expect to see (magicians take advantage of this); and visual neglect and unattended information.

Joint Attention

Author : Axel Seemann
Publisher : MIT Press
Page : 503 pages
File Size : 49,8 Mb
Release : 2012-01-20
Category : Philosophy
ISBN : 9780262300629

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Joint Attention by Axel Seemann Pdf

Interdisciplinary perspectives on definitional concerns, underlying mechanisms, and the functional significance of joint attention. Academic interest in the phenomenon of joint attention—the capacity to attend to an object together with another creature—has increased rapidly over the past two decades. Yet it isn't easy to spell out in detail what joint attention is, how it ought to be characterized, and what exactly its significance consists in. The writers for this volume address these and related questions by drawing on a variety of disciplines, including developmental and comparative psychology, philosophy of mind, and social neuroscience. The volume organizes their contributions along three main themes: definitional concerns, such as the question of whether or not joint attention should be understood as an irreducibly basic state of mind; processes and mechanisms obtaining on both the neural and behavioral levels; and the functional significance of joint attention, in particular the role it plays in comprehending spatial perspectives and understanding other minds. The collected papers present new work by leading researchers on one of the key issues in social cognition. They demonstrate that an adequate theory of joint attention is indispensable for a comprehensive account of mind.

Discovering the Brain

Author : National Academy of Sciences,Institute of Medicine,Sandra Ackerman
Publisher : National Academies Press
Page : 195 pages
File Size : 55,9 Mb
Release : 1992-01-01
Category : Medical
ISBN : 9780309045292

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Discovering the Brain by National Academy of Sciences,Institute of Medicine,Sandra Ackerman Pdf

The brain ... There is no other part of the human anatomy that is so intriguing. How does it develop and function and why does it sometimes, tragically, degenerate? The answers are complex. In Discovering the Brain, science writer Sandra Ackerman cuts through the complexity to bring this vital topic to the public. The 1990s were declared the "Decade of the Brain" by former President Bush, and the neuroscience community responded with a host of new investigations and conferences. Discovering the Brain is based on the Institute of Medicine conference, Decade of the Brain: Frontiers in Neuroscience and Brain Research. Discovering the Brain is a "field guide" to the brainâ€"an easy-to-read discussion of the brain's physical structure and where functions such as language and music appreciation lie. Ackerman examines: How electrical and chemical signals are conveyed in the brain. The mechanisms by which we see, hear, think, and pay attentionâ€"and how a "gut feeling" actually originates in the brain. Learning and memory retention, including parallels to computer memory and what they might tell us about our own mental capacity. Development of the brain throughout the life span, with a look at the aging brain. Ackerman provides an enlightening chapter on the connection between the brain's physical condition and various mental disorders and notes what progress can realistically be made toward the prevention and treatment of stroke and other ailments. Finally, she explores the potential for major advances during the "Decade of the Brain," with a look at medical imaging techniquesâ€"what various technologies can and cannot tell usâ€"and how the public and private sectors can contribute to continued advances in neuroscience. This highly readable volume will provide the public and policymakersâ€"and many scientists as wellâ€"with a helpful guide to understanding the many discoveries that are sure to be announced throughout the "Decade of the Brain."

Peak Mind

Author : Amishi P. Jha
Publisher : HarperCollins
Page : 389 pages
File Size : 40,8 Mb
Release : 2021-10-19
Category : Self-Help
ISBN : 9780062992161

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Peak Mind by Amishi P. Jha Pdf

***NATIONAL BESTSELLER*** STOP FOR A MOMENT. Are you here right now? Is your focus on this page? Or is it roaming elsewhere, to the past or future, to a worry, to your to-do list, or to your phone? Whether you’re simply browsing, talking to friends, or trying to stay focused in an important meeting, you can’t seem to manage to hang on to your attention. No matter how hard you try, you’re somewhere else. The consequence is that you miss out on 50 percent of your life—including the most important moments. The good news: There’s nothing wrong with you—your brain isn’t broken. The human brain was built to be distractible. The even better news: You can train your brain to pay attention more effectively. Stay with me a little longer and soon you will be able to: Focus without all the struggle. Take back your attention from the pull of distraction. And function at your peak, for all that truly matters in your life.

Advanced Deep Learning with Python

Author : Ivan Vasilev
Publisher : Packt Publishing Ltd
Page : 456 pages
File Size : 50,6 Mb
Release : 2019-12-12
Category : Computers
ISBN : 9781789952711

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Advanced Deep Learning with Python by Ivan Vasilev Pdf

Gain expertise in advanced deep learning domains such as neural networks, meta-learning, graph neural networks, and memory augmented neural networks using the Python ecosystem Key FeaturesGet to grips with building faster and more robust deep learning architecturesInvestigate and train convolutional neural network (CNN) models with GPU-accelerated libraries such as TensorFlow and PyTorchApply deep neural networks (DNNs) to computer vision problems, NLP, and GANsBook Description In order to build robust deep learning systems, you’ll need to understand everything from how neural networks work to training CNN models. In this book, you’ll discover newly developed deep learning models, methodologies used in the domain, and their implementation based on areas of application. You’ll start by understanding the building blocks and the math behind neural networks, and then move on to CNNs and their advanced applications in computer vision. You'll also learn to apply the most popular CNN architectures in object detection and image segmentation. Further on, you’ll focus on variational autoencoders and GANs. You’ll then use neural networks to extract sophisticated vector representations of words, before going on to cover various types of recurrent networks, such as LSTM and GRU. You’ll even explore the attention mechanism to process sequential data without the help of recurrent neural networks (RNNs). Later, you’ll use graph neural networks for processing structured data, along with covering meta-learning, which allows you to train neural networks with fewer training samples. Finally, you’ll understand how to apply deep learning to autonomous vehicles. By the end of this book, you’ll have mastered key deep learning concepts and the different applications of deep learning models in the real world. What you will learnCover advanced and state-of-the-art neural network architecturesUnderstand the theory and math behind neural networksTrain DNNs and apply them to modern deep learning problemsUse CNNs for object detection and image segmentationImplement generative adversarial networks (GANs) and variational autoencoders to generate new imagesSolve natural language processing (NLP) tasks, such as machine translation, using sequence-to-sequence modelsUnderstand DL techniques, such as meta-learning and graph neural networksWho this book is for This book is for data scientists, deep learning engineers and researchers, and AI developers who want to further their knowledge of deep learning and build innovative and unique deep learning projects. Anyone looking to get to grips with advanced use cases and methodologies adopted in the deep learning domain using real-world examples will also find this book useful. Basic understanding of deep learning concepts and working knowledge of the Python programming language is assumed.

Deep Learning Essentials

Author : Anurag Bhardwaj,Wei Di,Jianing Wei
Publisher : Packt Publishing Ltd
Page : 271 pages
File Size : 41,6 Mb
Release : 2018-01-30
Category : Computers
ISBN : 9781785887772

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Deep Learning Essentials by Anurag Bhardwaj,Wei Di,Jianing Wei Pdf

Get to grips with the essentials of deep learning by leveraging the power of Python Key Features Your one-stop solution to get started with the essentials of deep learning and neural network modeling Train different kinds of neural networks to tackle various problems in Natural Language Processing, computer vision, speech recognition, and more Covers popular Python libraries such as Tensorflow, Keras, and more, along with tips on training, deploying and optimizing your deep learning models in the best possible manner Book Description Deep Learning a trending topic in the field of Artificial Intelligence today and can be considered to be an advanced form of machine learning, which is quite tricky to master. This book will help you take your first steps in training efficient deep learning models and applying them in various practical scenarios. You will model, train, and deploy different kinds of neural networks such as Convolutional Neural Network, Recurrent Neural Network, and will see some of their applications in real-world domains including computer vision, natural language processing, speech recognition, and so on. You will build practical projects such as chatbots, implement reinforcement learning to build smart games, and develop expert systems for image captioning and processing. Popular Python library such as TensorFlow is used in this book to build the models. This book also covers solutions for different problems you might come across while training models, such as noisy datasets, small datasets, and more. This book does not assume any prior knowledge of deep learning. By the end of this book, you will have a firm understanding of the basics of deep learning and neural network modeling, along with their practical applications. What you will learn Get to grips with the core concepts of deep learning and neural networks Set up deep learning library such as TensorFlow Fine-tune your deep learning models for NLP and Computer Vision applications Unify different information sources, such as images, text, and speech through deep learning Optimize and fine-tune your deep learning models for better performance Train a deep reinforcement learning model that plays a game better than humans Learn how to make your models get the best out of your GPU or CPU Who this book is for Aspiring data scientists and machine learning experts who have limited or no exposure to deep learning will find this book to be very useful. If you are looking for a resource that gets you up and running with the fundamentals of deep learning and neural networks, this book is for you. As the models in the book are trained using the popular Python-based libraries such as Tensorflow and Keras, it would be useful to have sound programming knowledge of Python.

Introduction to Psychology

Author : Jennifer Walinga,Charles Stangor
Publisher : Hasanraza Ansari
Page : 810 pages
File Size : 54,8 Mb
Release : 2024-05-21
Category : Body, Mind & Spirit
ISBN : 8210379456XXX

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Introduction to Psychology by Jennifer Walinga,Charles Stangor Pdf

This book is designed to help students organize their thinking about psychology at a conceptual level. The focus on behaviour and empiricism has produced a text that is better organized, has fewer chapters, and is somewhat shorter than many of the leading books. The beginning of each section includes learning objectives; throughout the body of each section are key terms in bold followed by their definitions in italics; key takeaways, and exercises and critical thinking activities end each section.

The Working Mind

Author : Juan Pascual-Leone,Janice M. Johnson
Publisher : MIT Press
Page : 515 pages
File Size : 50,8 Mb
Release : 2021-04-13
Category : Psychology
ISBN : 9780262362573

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The Working Mind by Juan Pascual-Leone,Janice M. Johnson Pdf

A general organismic-causal theory that explicates working memory and executive function developmentally, clarifying the nature of human intelligence. In The Working Mind, Juan Pascual-Leone and Janice M. Johnson propose a general organismic-causal theory that explicates working memory and executive function developmentally and by doing so clarifies the nature of human intelligence. Pascual-Leone and Johnson explain "from within" (that is, from a subject's own processing perspective) cognitive developmental stages of growth, describing key causal factors that can account for the emergence of the working mind as a functional totality. Among these factors is a maturationally growing mental attention.

Memory, Attention, and Aging

Author : Fergus I. M. Craik
Publisher : Taylor & Francis
Page : 340 pages
File Size : 41,7 Mb
Release : 2016-10-26
Category : Psychology
ISBN : 9781315440439

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Memory, Attention, and Aging by Fergus I. M. Craik Pdf

Pt. 1. Short-term or primary memory -- pt. 2. Levels of processing -- pt. 3. Studies of cognitive aging -- pt. 4. Attention and memory -- pt. 5. Cognitive neuroscience -- pt. 6. Bilingual studies.

Forms of Poetic Attention

Author : Lucy Alford
Publisher : Columbia University Press
Page : 249 pages
File Size : 47,7 Mb
Release : 2020-01-28
Category : Literary Criticism
ISBN : 9780231547321

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Forms of Poetic Attention by Lucy Alford Pdf

A poem is often read as a set of formal, technical, and conventional devices that generate meaning or affect. However, Lucy Alford suggests that poetic language might be better understood as an instrument for tuning and refining the attention. Identifying a crucial link between poetic form and the forming of attention, Alford offers a new terminology for how poetic attention works and how attention becomes a subject and object of poetry. Forms of Poetic Attention combines close readings of a wide variety of poems with research in the philosophy, aesthetics, and psychology of attention. Drawing on the work of a wide variety of poets such as T. S. Eliot, Wallace Stevens, Frank O’Hara, Anne Carson, Theresa Hak Kyung Cha, Harryette Mullen, Al-Khansā’, Rainer Maria Rilke, Arthur Rimbaud, and Claudia Rankine, Alford defines and locates the particular forms of attention poems both require and produce. She theorizes the process of attention-making—its objects, its coordinates, its variables—while introducing a broad set of interpretive tools into the field of literary studies. Forms of Poetic Attention makes the original claim that attention is poetry’s primary medium, and that the forms of attention demanded by a poem can train, hone, and refine our capacities for perception and judgment, on and off the page.