How To Keep Your Job In A Tough Competitive Market
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How to Keep Your Job in a Tough Competitive Market by Michael J. Kitson,Bob Calandra Pdf
Mergers, outsourcing, and downsizing are the order of the day—and tomorrow as well. And employees everywhere now live in fear of layoffs. In this no-nonsense career guide, HR experts from the front lines demonstrate how to become invaluable at work and fend off a pink slip. The authors explain how to: Make yourself and your contributions visible Stay aware of trends, anticipate change, and adapt Acquire a reputation as a positive team player Become the "go-to" person It is possible to weather the storm that's swiftly tearing through every industry in America. With this book, you get an insurance policy to you them hold onto you paycheck and remain gainfully employed!
How to Do Critical Discourse Analysis by David Machin,Andrea Mayr Pdf
Using a multimodal approach –graphic, vocal, written – How to do Critical Discourse Analysis guides students to an understanding of how language, power and ideology are negotiated in visual communication and media texts, from magazine and advertising, to YouTube and music videos. Authors David Machin and Andrea Mayr draw on discourse analysis, appraisal theory, stylistics and conversation analysis to present a systematic toolkit for doing language and image analysis. Using case studies and examples from a range of traditional and new media content, the book equips students with the necessary tools to analyze and understand the relationship between language, discourse and social practices.
Media and Communication Research Methods by Anders Hansen,David Machin Pdf
This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.
Unlock the Hidden Job Market by Duncan Mathison,Martha I. Finney Pdf
More than 70% of today’s job opportunities come through the “hidden job market”: they’re never advertised, assigned to search firms or internal recruiters, or displayed at job fairs. What’s more, as employers cut recruiting costs, the proportion of “hidden” job opportunities is actually growing. And, since most jobseekers know practically nothing about it, those who do understand it have a powerful inside advantage. Now, two career experts reveal the hidden job market, and show how to use it to dramatically improve your chances of landing a job that fits your passions and skills perfectly. Duncan Mathison and best-selling author Martha Finney help you launch a custom, personal job search that avoids competing with thousands of desperate, laid-off job seekers. Learn how to: Use the hidden job market to leap-frog salary levels or even change professions Uncover hidden market opportunities, and your target employers’ unspoken needs and wants Tell your story in two minutes, and make people want to know more Get the interviews that count, and run them like a pro Network without sounding phony, lame or desperate Reframe experiences, passions, and hobbies as “transferrable skills” Build a strategic support team of advisors Identify a “dead-ended” job search, and get it restarted Negotiate compensation for “hidden” jobs.
Author : Carol Christen,Richard Nelson Bolles Publisher : Random House Digital, Inc. Page : 194 pages File Size : 49,5 Mb Release : 2010 Category : High school students ISBN : 9781580081412
Smash Your Job Market Competition by Mark Stefanick Pdf
Beat out Straight A students · Add quality achievements on your resume · Obtain valuable character references · Save yourself from what could be a lifetime of frustration in a job or industry that does not meet your expectations · Volunteer smarter, not HARDER and do some problem BASHING! · You deserve a copy of this book! "If you're serious about landing a career and being successful, then make sure to read this book. Every school in America should make this book mandatory reading for their students!" - James Malinchak, Contributing Editor Best-Selling Book CHICKEN SOUP FOR THE COLLEGE SOUL Project Sledgehammer, a project of Career Volunteering is a mix of inspiration, motivation, personal stories & goal setting guidelines that offers young adults Career Volunteering opportunities in pursuit of "self-directing" their lives and maximizing their career potential. "Project Sledgehammer is a unique opportunity every student should explore to decide on their field before graduating!" - Tanya Brown Nicole Brown Simpson's Youngest Sister Co-founder, Nicole Brown Charitable Foundation Professional Speaker: Specializing in Life Solution and Relationship Violence Prevention College Student Career Volunteers gain valuable real world experience, resume experience and important character references. If you have experience on their resume, aren't you more likely to get hired?! While doing Career Volunteer work pertaining to your curriculum, add a quality achievement to your resume and beat out students with higher grades! "How important is it for students to get internships, volunteer, or co-op, BEFORE they graduate? Basically, I believe it's more important than graduating with honors or at the top of your class. So, my advice to you is get an internship, volunteer, and/or co-op immediately, like Career Volunteering!" - Joe Martin, America's Top Motivational Professor Author of the Top Selling Books TRICKS OF THE GRADE DECIDE OR DIE: Mastering The Five Most Critical Decisions Of Your Life With all of the negativity bearing down on young adults these days, Stefanick's first book captures why America's youth should contribute and make a difference in their college and hometown communities. Many Career Volunteering opportunities actually save lives. "Project Sledgehammer has DEPTH!" - "Extreme Mike" McKeller, Nationally Recognized Speaker Host: Emmy Nominated Adventure Shows that aired on PBS Mark's decided that involving young adults as everyday heroes with Project Sledgehammer can prod the human race to evolve ONE person at a time. Take a step into a larger world. Read this book & rally to a cause inspired by "FIGHT CLUB!"
From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together
"Debt is like a double-edged sword, it can either cut you down or lift you up depending on how you wield it." Good vs Bad Debt: Navigating the Debt Spectrum is a comprehensive guide to understanding debt and its impact on personal finances. In this book, readers will learn about the difference between good and bad debt, debt management strategies, and how to cultivate good financial habits. The book begins with an overview of debt, its definition, and the role it plays in the economy. Readers will also learn about the concept of good debt and how it can be used to invest in education, real estate, and businesses. The book also covers bad debt, including credit card debt, payday loans, and unplanned personal loans. In addition to discussing the different types of debt, Good vs Bad Debt also explores the psychology of debt, including the emotional impact and social perceptions of debt. The book provides strategies to utilize good debt effectively while avoiding bad debt and its pitfalls. Readers will also learn about debt management strategies, including debt consolidation, negotiating with creditors, and bankruptcy. The book emphasizes the importance of cultivating good financial habits, such as budgeting, saving, and investing, to build wealth over time. Good vs Bad Debt also covers the legal aspects of debt, including the Fair Debt Collection Practices Act and debtor rights and obligations. The book also explores the impact of debt on retirement planning and provides strategies for managing debt in retirement. The book includes case studies and real-life scenarios to illustrate the concepts discussed and provide inspiration for successful debt management. Readers will also learn about debt practices in different cultures and countries, and the future of debt, including the rising trend of digital lending and the impact of student loan debt on the economy. Whether you are a young adult just starting to navigate the world of debt or someone looking to improve your debt management skills, Good vs Bad Debt is the perfect guide. With clear explanations, real-world examples, and practical tools and techniques, this book will help you take control of your debt and achieve your financial goals.Table of Contents Understanding Debt: An Overview Debt Defined: A Closer Look The Role of Debt in the Economy The Concept of Good Debt Education Loans: Investing in Your Future Mortgages: The Path to Home Ownership Business Loans: Fuel for Growth The Reality of Bad Debt Credit Card Debt: The High Cost of Convenience Payday Loans: The Debt Trap Unplanned Personal Loans: The Impact on Personal Finances The Psychology of Debt The Emotional Impact of Debt Social Perceptions and Debt Strategies to Utilize Good Debt Leveraging Mortgages for Real Estate Investments Education Loans: Maximizing Return on Investment Using Business Loans to Boost Profits Methods to Avoid Bad Debt Healthy Credit Card Practices Alternatives to Payday Loans Planning and Budgeting to Avoid Unnecessary Personal Loans Dealing with Existing Bad Debt Debt Consolidation: An Effective Tool? Negotiating with Creditors: Tips and Strategies Bankruptcy: The Last Resort Cultivating Good Financial Habits Budgeting: The Foundation of Financial Health Saving and Investing: Building Wealth over Time Financial Literacy: The Key to Debt Management The Role of Financial Institutions Understanding Interest Rates and Loan Terms Debt and Your Credit Score: The Interplay Case Studies: Learning from Real-Life Scenarios Transforming Bad Debt into Good Debt Avoiding the Pitfalls of Bad Debt Successful Debt Management: Inspirational Stories Debunking Myths About Debt Good Debt Isn't Always 'Good' Bad Debt Isn't Always 'Bad' The Myth of 'Free Money' Understanding the Impact of Debt on Your Financial Health Debt-to-Income Ratio: Why It Matters The Role of Debt in Your Credit Score How Debt Can Impact Your Life Goals When Good Debt Turns Bad The Risks of Mortgages and Real Estate Investments Education Loans: The Debt Burden Post Graduation The Downside of Business Loans The Legal Aspects of Debt Understanding the Fair Debt Collection Practices Act Your Rights and Obligations as a Debtor The Legal Consequences of Defaulting on Debt Debt Management Plans: A Way Out of Bad Debt Working with a Credit Counseling Agency The Pros and Cons of Debt Management Plans The Role of Debt in Retirement Planning Managing Mortgage in Retirement The Risk of Carrying Debt into Retirement Good Debt and Bad Debt: A Global Perspective Debt Practices in Different Cultures Lessons from Countries with Low Personal Debt Levels The Future of Debt The Rising Trend of Digital Lending Student Loan Debt: A Looming Crisis? Predicting Future Debt Trends Based on Historical Data Debt Free Living: Is It Possible? The Philosophy of Minimalism and Its Impact on Debt Case Studies of Debt-Free Individuals and Families Strategies to Live a Debt-Free Life Final Thoughts: Navigating the Complex World of Debt Consolidating the Lessons Learnt Planning Your Personal Debt Strategy Staying Informed and Adapting to Changes Have Questions / Comments? Get Another Book Free ISBN: 9781776849611
Mastering the Rules of Competitive Strategy by Norton Paley Pdf
The stakes are high and real. Money is spent. Personnel are committed in a battle for the triumph or downfall of a company. Yet, given the same circumstances, some companies continue to thrive while others wash out and become also-rans. In the end, it is the dynamics of the competitive marketplace, the quality of the organization‘s business plan, a
Adventures in Franchise Ownership by Christy Wilson Delk Pdf
Written in the style of a business ‘tell-all’, Adventures in Franchise Ownership lays out what successful franchisees do that you won’t find in most owner’s manuals and includes franchisee Christy Wilson Delk’s good, bad, and really tough days before her successful exit 15 years later. Franchisees, like most small business owners, experience times of extreme frustration, lapses in motivation, and often exit before reaching their potential and their goals. Based on Christy’s real-life franchise ownership adventures, this guide explains how her 4 Pillar to Pillars Approach helps all franchise owners get to the top tier of their franchise system and includes advice from 16 top performers representing over a dozen market segments. With humor, candor, and relatability, Christy fills in the gaps of the franchise Owner’s Manual by providing a constructive framework for finding professional satisfaction and attaining the financial success franchise owners everywhere want and deserve.
Writing Business Bids and Proposals For Dummies by Neil Cobb,Charlie Divine Pdf
Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book. Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business. If you're a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposals Focus on the customer by going beyond their requirements to address their true needs Know your competition through research and analysis Write persuasively to develop a winning business proposal Plan and use a repeatable proposal process Incorporate a lessons learned aspect to your proposal process Use tools and templates to accelerate your proposals Motivate and lead your proposal team to ensure they're on the same page Use graphics to enhance your proposals Learn ways to automate your proposal development process And a whole lot more Additionally, you'll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset.
How to Outthink, Outmaneuver, and Outperform Your Competitors by Norton Paley Pdf
Supplying you with a firm grasp of the roots of strategy, How to Outthink, Outmaneuver, and Outperform Your Competitors: Lessons from the Masters of Strategy explains how to develop the skills and strategies needed to compete in today’s volatile marketplace. It interweaves the classic works of the masters of strategy, such as Sun Tzu, Carl von Clausewitz, Mao Tse-tung, Niccolo Machiavelli, Frederick the Great, Napoleon, and other renowned strategists. The collective insights of these legendary strategists span 2,500 of combative history and have survived meticulous analysis by scholars. Applied to current competitive business conditions, their time-tested rules and guidelines will prepare you to deal with such issues as: preventing competitors from disrupting your overall growth plans, protecting yourself from a rival’s take-over strategies, and strengthening long-term customer relationships. Whether you operate as a multinational firm maneuvering for position in a global arena, or a regional business fighting an everyday battle for survival, the foundational principles provided can reinforce your understanding and practice of strategy. The book defines the historical origins of strategy and supplies timeless insight into how successful leaders have implemented comprehensive strategy plans. It also explains how to: Maneuver out of risky competitive situations and into renewed market opportunities Establish a defensible position in a hotly-contested market Apply competitive business techniques to outperform your rivals Align competitive strategies with your organization’s culture Personalize a leadership style to maximize performance from your staff The book includes three special features: Strategy Diagnostic Tool—A structured system to help you assess your firm’s competitiveness before committing valuable resources. Appraising Internal and External Conditions—A comprehensive checklist to analyze those key factors that can determine the success of your business plan. Strategy Action Plan—A tested format that includes step-by-step guidelines to develop a personalized business plan. The lessons gleaned from military history and strategy can be indispensable in the everyday management of your people and resources. By tapping into the universal logic and historic lessons of strategy, you will fortify your ability to think like a master strategist and add greater precision to your decision-making—thereby allowing you to outthink, outmaneuver, and outperform your competition.
This book presents new ideas and tools across a wide range of marketing activities, from product and market selection and definition, to pricing, promotion and distribution. All companies and managers can apply the practical advice in this fundamental text. You'll be surprised at how this book can help change the way you sell your products.