Internationalization Strategies Of Born Globals And The Alibaba Group

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Internationalization Strategies of "Born Globals" and the Alibaba Group

Thorsten Mannherz
Internationalization Strategies of Born Globals and the Alibaba Group Book PDF

Author : Thorsten Mannherz
Publisher : GRIN Verlag
Page : 33 pages
File Size : 53,7 Mb
Release : 2018-03-15
Category : Business & Economics
ISBN : 9783668661899

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Internationalization Strategies of "Born Globals" and the Alibaba Group by Thorsten Mannherz Pdf

Seminar paper from the year 2018 in the subject Business economics - Business Management, Corporate Governance, grade: 1.3, University of applied sciences, Cologne, course: International Strategy & Sales Managenent, language: English, abstract: Expansion into foreign markets is an issue that many companies have to address if they want to offer their products and services not only in domestic markets but also in foreign markets. In order to become successful internationally, various internationalization strategies can be chosen. The first part of the work describes traditional internationalization strategies with the focus on the Uppsala approach as well as a relatively new concept called "Born Globals" from a theoretical standpoint. In the second part of the work, the theoretical learning about Born Globals is applied to practice at the example of the Alibaba Group. The work ends with the conclusion that the Alibaba Group shares the most common behaviors and characteristics of Born Globals.

The internationalization of e-commerce: a case study of the Alibaba group

Matheus Felipe Pereira de Souza,Elói Martins Senhoras
The internationalization of e commerce a case study of the Alibaba group Book PDF

Author : Matheus Felipe Pereira de Souza,Elói Martins Senhoras
Publisher : EdUFRR
Page : 155 pages
File Size : 41,6 Mb
Release : 2018-10-24
Category : Business & Economics
ISBN : 9788582881736

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The internationalization of e-commerce: a case study of the Alibaba group by Matheus Felipe Pereira de Souza,Elói Martins Senhoras Pdf

The book entitled "The internationalization of e-commerce: a case study of the Alibaba group"has been written by the Brazilian researchers Matheus Felipe Pereira de Souza and Elói Martins Senhoras. It is the 31st didactic book of the "Communication & Public Policies Collection" which aims to stimulate the development of textbooks fulfilling bibliographical gaps. This book brings into light 3 mains discussions: International Business as a scientific field of study the internationalization process of e-commerce and, a case study of the Alibaba Group.

Born Global Firms

S. Tamer Cavusgil,Gary Knight
Born Global Firms Book PDF

Author : S. Tamer Cavusgil,Gary Knight
Publisher : Business Expert Press
Page : 125 pages
File Size : 55,7 Mb
Release : 2009-08-01
Category : Business & Economics
ISBN : 1606490133

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Born Global Firms by S. Tamer Cavusgil,Gary Knight Pdf

This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.

Born Global Firms

S. Tamer Cavusgil
Born Global Firms Book PDF

Author : S. Tamer Cavusgil
Publisher : Unknown
Page : 128 pages
File Size : 50,6 Mb
Release : 2009
Category : Globalization
ISBN : 1780344244

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Born Global Firms by S. Tamer Cavusgil Pdf

This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small-and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon -international entrepreneurship.

Cases on Born Globals

Erik S. Rasmussen
Cases on Born Globals Book PDF

Author : Erik S. Rasmussen
Publisher : Edward Elgar Publishing
Page : 184 pages
File Size : 53,7 Mb
Release : 2024-01-18
Category : Business & Economics
ISBN : 9781803924410

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Cases on Born Globals by Erik S. Rasmussen Pdf

Cases on Born Globals brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Globals’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognoses. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firms.

Multinational Management

Rien Segers
Multinational Management Book PDF

Author : Rien Segers
Publisher : Springer
Page : 363 pages
File Size : 48,8 Mb
Release : 2016-01-29
Category : Business & Economics
ISBN : 9783319230122

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Multinational Management by Rien Segers Pdf

This casebook demonstrates that the future of global business lies in how well the multinational landscape is charted and how the importance of Asian market leaders is deeply embedded in it. It offers international management students and researchers an extensive guide to the business history, strategy development, and foreign market entry modes used by emerging Asian multinationals. The cases focus on well-known companies such as Lenovo, Alibaba, Infosys, Huawei, Panasonic, and Rakuten. These companies, all of which generate huge revenues in their own countries (e.g. in China, India, South Korea, Taiwan, Vietnam), are now becoming increasingly sophisticated and striving to become global brands, while also enjoying the active support of their governments in terms of their international business. Readers will learn about the current multinational landscape in Asia, the management challenges, and the future implications for traditional western companies seeking to retain their market share. Chapters on corporate entrepreneurship, human resource management and intercultural competence, and current branding trends in Asia will provide a cutting-edge update on international business strategy for students and practitioners alike.

Global Strategy in the Service Industries

Mario Glowik
Global Strategy in the Service Industries Book PDF

Author : Mario Glowik
Publisher : Taylor & Francis
Page : 194 pages
File Size : 41,9 Mb
Release : 2017-04-28
Category : Business & Economics
ISBN : 9781317402350

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Global Strategy in the Service Industries by Mario Glowik Pdf

Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments. Focusing on these global strategies, this textbook explores the workings of modern service businesses, presenting theoretical management concepts alongside illustrative examples. Original case studies from a range of global sectors, including Starbucks and Facebook, as well as broader studies, such as healthcare in Japan, provide practical insights into the art of thriving as a global business. Written by a leading expert in the field, this multidisciplinary text is a vital read for all scholars and students wishing to view strategic relationships from the focal point of service industries.

Differences Between Born Globals and Other Internationalizing Young Firms

Raffael Scheibner
Differences Between Born Globals and Other Internationalizing Young Firms Book PDF

Author : Raffael Scheibner
Publisher : GRIN Verlag
Page : 25 pages
File Size : 44,7 Mb
Release : 2011-08
Category : Business & Economics
ISBN : 9783640980949

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Differences Between Born Globals and Other Internationalizing Young Firms by Raffael Scheibner Pdf

Seminar paper from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of Augsburg, language: English, abstract: It is a well-known fact that in the past decades globalization has taken international trade to another level, i.e. there are more and more companies involved in international business, importing and exporting at a higher level than ever before. From the scientific point of view though there have been made observations concerning a specific kind of companies whose international activities seem to contradict the traditional, incremental models of the internationalization process of a firm. These traditional theories assume that just after having established a certain domestic market position and having gathered enough business experience the internationalization process of the firm begins (cf. Uppsala-Modell: Johanson and Vahlne, 1977, 1990). The contradiction though consists in the fact that the mentioned specific kind of companies goes international right from its inception and seems to perceive the whole world as one single market which can be entered and supplied just as easy as the domestic one (Oviatt and McDougall, 1994). So what will be discussed in this paper is in general the phenomenon of the so-called born globals (Rennie, 1993) and in specific the differences that might exist between those born globals and other young traditional internationalizing companies.

International Strategy of Emerging Market Firms

Andrei Panibratov
International Strategy of Emerging Market Firms Book PDF

Author : Andrei Panibratov
Publisher : Taylor & Francis
Page : 422 pages
File Size : 49,8 Mb
Release : 2017-03-16
Category : Business & Economics
ISBN : 9781317447481

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International Strategy of Emerging Market Firms by Andrei Panibratov Pdf

Emerging economies are expected to be in the driver's seat of the global economy in the medium and long term. Large multinational corporations will account for much of this activity. In this textbook, Andrei Panibratov explains how emerging market firms accumulate and exploit market knowledge to develop competitive advantages whilst operating globally. Chapters dedicated to the key emerging economies - Brazil, Russia, India and China (BRIC) - are enhanced by detailed case studies of large firms’ activities. The book is divided into four parts, focusing on the following: An outline of the relevant terminology and the context of the international strategy of emerging market firms, providing an introductory foundation for the whole book. A guide to the evolution of perspectives regarding international strategy, designed to illustrate the changes and trends in the recent academic research on internationalization. A country-by-country illustration of the internationalization of BRIC economies and firms, providing an overall picture of each country’s global integration, outward investments, and strategies. The concepts and practices behind the strategies employed by different firms. Written by an established international business scholar, this book is essential reading for students of international strategy who wish to understand the importance of the emerging economies.

International Business Strategy

Alain Verbeke,I. H. Ian Lee
International Business Strategy Book PDF

Author : Alain Verbeke,I. H. Ian Lee
Publisher : Cambridge University Press
Page : 515 pages
File Size : 40,8 Mb
Release : 2021-09-23
Category : Business & Economics
ISBN : 9781108488037

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International Business Strategy by Alain Verbeke,I. H. Ian Lee Pdf

Revised edition of International business strategy, 2013.

Creative Globalization

Stéphane Callens
Creative Globalization Book PDF

Author : Stéphane Callens
Publisher : John Wiley & Sons
Page : 242 pages
File Size : 48,7 Mb
Release : 2018-06-21
Category : Political Science
ISBN : 9781119527404

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Creative Globalization by Stéphane Callens Pdf

The purpose of this book is to draw up a picture of the transformations in the innovation systems induced by globalization - or globalization. We understand the latter as the existence of new macroeconomic solidarities. These are attested since about the middle of the 1980s, with the observation of a tripolar world drawn up by Kenichi Ohmae. The book intends to explain all theories of globalization, as well as to clarify its relations with innovation. It constitutes an unprecedented synthesis on this theme, illustrated by examples from many sectors of activity.

Market Entry Strategies

Mario Glowik
Market Entry Strategies Book PDF

Author : Mario Glowik
Publisher : Walter de Gruyter GmbH & Co KG
Page : 179 pages
File Size : 55,8 Mb
Release : 2020-09-21
Category : Business & Economics
ISBN : 9783110653113

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Market Entry Strategies by Mario Glowik Pdf

This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.

Globalisation and Services-driven Economic Growth

Niels Beerepoot,Bart Lambregts,Jana Kleibert
Globalisation and Services driven Economic Growth Book PDF

Author : Niels Beerepoot,Bart Lambregts,Jana Kleibert
Publisher : Routledge
Page : 238 pages
File Size : 41,9 Mb
Release : 2016-07-28
Category : Science
ISBN : 9781317127178

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Globalisation and Services-driven Economic Growth by Niels Beerepoot,Bart Lambregts,Jana Kleibert Pdf

Following drastic shifts in the spatial organization of goods production, increasingly fierce competition now forces firms also to look critically at how to organize the production of services. While digitization and advances in information and communication technologies have enabled firms to unbundle service production processes, the increased global availability of skilled labour allows for the relocation of ever more of these processes around the world. As a result, a new geography of services production takes shape: a geography that is defined by new interregional and international divisions of labour and held together by increasingly complex global services production networks. This book examines how the reorganisation of services production alters relations between and generates different sets of challenges and opportunities for economic development in the Global North and the Global South. Drawing from 11 case studies probing various aspects of services production in different parts of the world, the book brings out the remarkable heterogeneity and transformative capacities of services. It successively shows how global trade in services creates new interdependencies between services producing and services consuming regions; reveals how services help to mitigate the impact of and contribute to recovery from economic crises in the Global North; and demonstrates how services offshoring fosters economic development and service-sector driven modernisation processes in the Global South. The book’s openness to the heterogeneous and dynamic nature of services production enlarges our understanding of which particular services in which spatiotemporal context have the capacity to generate good jobs, contribute to productivity and drive economic growth. The book stands out from other books in the field in that it combines perspectives on services-driven transformations from both the Global North and the Global South and looks into the role of various services segments. Based on pioneering empirical research and original data it offers a timely contribution to this growing debate. The book provides valuable insights for students, scholars and professionals interested in services, services offshoring, services-driven growth, and socioeconomic transformations in the Global North and South.

The Art of Going Global

Olga E. Annushkina,Alberto Regazzo
The Art of Going Global Book PDF

Author : Olga E. Annushkina,Alberto Regazzo
Publisher : Springer Nature
Page : 212 pages
File Size : 48,8 Mb
Release : 2020-09-04
Category : Business & Economics
ISBN : 9783030210441

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The Art of Going Global by Olga E. Annushkina,Alberto Regazzo Pdf

Internationalizing your firm presents both exciting opportunities and daunting challenges, regardless of your industry. While strategy will vary from firm to firm, this book provides a solid set of decision-making tools that will support you as you take your company global. Starting with the most important step – cultivating a truly international perspective in your senior management team – it sets out the pros and cons of each choice you will face as you define and shape a global strategy. With a pragmatic toolkit provided at the end of each chapter, The Art of Going Global will help to improve your decision-making capabilities in relation to a range of challenges, including: · Selecting foreign markets · Adapting your business model · Navigating uncertain global markets · Managing across cultures · Choosing between entry mode options With case studies and insights illustrating how to apply each toolkit, this book is ideal for practitioners, MBA students, and those in executive education. It will help you to consider a variety of alternative solutions for key managerial decisions on internationalization, the costs and benefits of different strategic scenarios, and ultimately drive you to create a clear global vision for your firm.

International Management Behavior

Henry W. Lane,Martha L. Maznevski
International Management Behavior Book PDF

Author : Henry W. Lane,Martha L. Maznevski
Publisher : Cambridge University Press
Page : 427 pages
File Size : 55,5 Mb
Release : 2019-02-07
Category : Business & Economics
ISBN : 9781108473286

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International Management Behavior by Henry W. Lane,Martha L. Maznevski Pdf

Extoling mindful global leadership and now including cases, this book imparts competent, sustainable business practices for global leaders.