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Author : Mark Bergen
Publisher : Penguin
Page : 465 pages
File Size : 40,7 Mb
Release : 2022-09-06
Category : Business & Economics
ISBN : 9780593296356

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Like, Comment, Subscribe by Mark Bergen Pdf

The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalist Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are uploaded to the site, a technical feat unmatched in the history of computing. YouTube invented the attention economy we all live in today, forever changing how people are entertained, informed, and paid online. Everyone knows YouTube. And yet virtually no one knows how it works. Like, Comment, Subscribe is the first book to reveal the riveting, behind-the-scenes account of YouTube’s technology and business, detailing how it helped Google, its parent company, achieve unimaginable power, a narrative told through the people who run YouTube and the famous stars born on its stage. It’s the story of a revolution in media and an industry run amok, how a devotion to a simple idea—let everyone broadcast online and make money doing so—unleashed an outrage and addiction machine that spun out of the company’s control and forever changed the world. Mark Bergen, a top technology reporter at Bloomberg, might know Google better than any other reporter in Silicon Valley, having broken numerous stories about its successes and scandals. As compelling as the very platform it investigates, Like, Comment, Subscribe is a thrilling, character-driven story of technological and creative ingenuity and the hubris that undermined it.

Author : Mark Bergen
Publisher : Penguin UK
Page : 316 pages
File Size : 50,5 Mb
Release : 2022-09-08
Category : Computers
ISBN : 9780241468302

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Like, Comment, Subscribe by Mark Bergen Pdf

"Sharp and engaging" - The Times "The intricately-reported, elegantly-crafted story of the website that came out of nowhere, to change everything." - Brad Stone, author of The Everything Store and Amazon Unbound ----------------------------------------------------- Now, for the first time ever, discover the story of YouTube: how it started, how it works, and how it came to control our culture. It has entertained us with cat videos, flash mobs, gaming streams and Charlie Bit My Finger. It has educated us with makeup tutorials, DIYs and delicious recipes. It has changed us with advertising, extremism and political propaganda. Since its foundation in 2005, YouTube has existed on a pendulum. Its emergence established a valuable space for unique and important voices to share themselves and their views, and made global stars out of everyday people such as PewDiePie, Shane Dawson and Ryan Higa. It invented the attention economy we all live in today, forever changing how people are entertained, informed and paid online. At the same time, countless extremists have found a home on YouTube, using it to spread misinformation and propaganda - sometimes with real-world life-and-death consequences. The site is massively profitable for its parent company, Google (Alphabet), which has aggressively grown it into a ruthless advertising conglomerate with little regard for its impact beyond the bottom line. In Like Comment Subscribe, Bloomberg tech journalist Mark Bergen delivers the definitive, page-turning account of YouTube. Exploring the stories of the people behind the platform, he tells the story of a technical marvel that upended traditional media, created stars of everyday people, and ultimately changed the world through untamed freedom of speech.

Author : Cathy Yardley
Publisher : Montlake Romance
Page : 128 pages
File Size : 51,8 Mb
Release : 2021-09-28
Category : Electronic
ISBN : 1542030005

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Love, Comment, Subscribe by Cathy Yardley Pdf

From award-winning author Cathy Yardley comes Love, Comment, Subscribe, a fun, feisty romance about high school frenemies turned unlikely collaborators. Back in high school, Lily Wang wanted to be popular, but she considered herself lucky to be part of a tight group of oddballs and honors students called the Nerd Herd. Now, at twenty-eight, she feels like she's finally on the cusp of succeeding as a beauty influencer--if she can hit five million subscribers, brands will take notice and she could get her own makeup line. Fellow Nerd Herd alum Tobin Bui has had a lot of success as a YouTube gamer. But the road to online stardom has been rocky. First, he disappointed his parents by dropping out of college, and now, after years of pranks, skits, and playthroughs, he's struggling to come up with new content to satisfy his ever-growing fan base. His agents say he needs cross-audience appeal, a new twist. When Nerd Herd frenemy Lily approaches Tobin about teaming up to do a video to bolster her brand and reinvigorate his, he agrees. But when their first collab video goes viral, their relationship heats up too. With the whole internet watching, will these two former misfits finally realize they're perfect together?

Author : Lisa Sabin-Wilson
Publisher : John Wiley & Sons
Page : 410 pages
File Size : 48,8 Mb
Release : 2010-07-15
Category : Computers
ISBN : 9780470908327

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WordPress For Dummies® by Lisa Sabin-Wilson Pdf

The bestselling guide to WordPress, fully updated for newest version of WordPress WordPress, the popular, free blogging platform, has been updated with new features and improvements. Bloggers who are new to WordPress will learn to take full advantage of its flexibility and usability with the advice in this friendly guide. Previous editions have sold nearly 50,000 copies, and interest in blogging continues to explode. WordPress is a state-of-the-art blog platform that emphasizes aesthetics, Web standards, and usability WordPress For Dummies, 3rd Edition covers both the free-hosted WordPress.com version and WordPress.org, which requires users to purchase Web hosting services Written by an expert who works directly with the developers and cofounder of WordPress Shows readers how to set up and maintain a blog with WordPress and how to use all the new features Like its earlier editions, WordPress For Dummies, 3rd Edition helps bloggers quickly and easily take advantage of everything this popular blogging tool has to offer.

Author : Benjamin Beil,Gundolf S. Freyermuth,Hanns Christian Schmidt
Publisher : transcript Verlag
Page : 407 pages
File Size : 47,5 Mb
Release : 2021-11-30
Category : Social Science
ISBN : 9783839454213

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Paratextualizing Games by Benjamin Beil,Gundolf S. Freyermuth,Hanns Christian Schmidt Pdf

Gaming no longer only takes place as a ›closed interactive experience‹ in front of TV screens, but also as broadcast on streaming platforms or as cultural events in exhibition centers and e-sport arenas. The popularization of new technologies, forms of expression, and online services has had a considerable influence on the academic and journalistic discourse about games. This anthology examines which paratexts gaming cultures have produced - i.e., in which forms and formats and through which channels we talk (and write) about games - as well as the way in which paratexts influence the development of games. How is knowledge about games generated and shaped today and how do boundaries between (popular) criticism, journalism, and scholarship have started to blur? In short: How does the paratext change the text?

Author : Ahmed Bouchefra
Publisher : Packt Publishing Ltd
Page : 390 pages
File Size : 51,8 Mb
Release : 2022-03-30
Category : Computers
ISBN : 9781800209756

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Full Stack Development with Angular and GraphQL by Ahmed Bouchefra Pdf

Design and develop full-stack and cross-platform Angular applications using the latest web tooling, development techniques, and modern app architecture Key FeaturesImplement scalability and maintainability to your full stack apps using Angular modules and componentsGet the complete source code of the example social network app built using GraphQL and ApolloManage your Angular applications state using Apollo client for a seamless user experienceBook Description GraphQL is an alternative to traditional REST technology for querying Web APIs. Together with Angular and TypeScript, it provides a tech stack option for building future-proof web applications that are robust and maintainable at any scale. This book leverages the potential of cutting-edge technologies like GraphQL and Apollo and helps Angular developers add it to their stack. Starting with introducing full-stack development, you will learn to create a monorepo project with Lerna and NPM Workspaces. You will then learn to configure Node.js-based backend using GraphQL, Express, and Apollo Server. The book will demonstrate how to build professional-looking UIs with Angular Material. It will then show you how to create Web APIs for your frontend with GraphQL. All this in a step-by-step manner. The book covers advanced topics such as local state management, reactive variables, and generating TypeScript types using the GraphQL scheme to develop a scalable codebase. By the end of this book, you'll have the skills you need to be able to build your full-stack application. What you will learnCreate a monorepo project with Lerna and NPM workspacesAdd realtime support with GraphQL subscriptionsBuild a frontend with a modular architecture and Material Design UI components to consume the GraphQL APIUse GraphQL Code Generator to generate types and code for a type-safe and scalable code baseCreate Angular modules and smart and dumb components and share data between themUse Apollo Client features such as client-side queries and reactive variables for local state managementWho this book is for The book is aimed at Angular developers who wish to learn about GraphQL for taking their frontend knowledge in full stack web development. The book assumes intermediate knowledge of Angular, however, full stack development is not required.

Author : United States. Congress. House. Committee on Interstate and Foreign Commerce
Publisher : Unknown
Page : 620 pages
File Size : 44,5 Mb
Release : 1958
Category : Subscription television
ISBN : STANFORD:36105045429193

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Subscription Television by United States. Congress. House. Committee on Interstate and Foreign Commerce Pdf

Author : Laura Maya
Publisher : Estalontech
Page : 128 pages
File Size : 46,7 Mb
Release : 2022-04-10
Category : Business & Economics
ISBN : 9791221320091

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Social Live Video Streaming In Your Influencer Marketing Strategy by Laura Maya Pdf

Online Video Marketing has again breached a new level . Video has been very accessible to anyone with internet access, both to watch and to produce. While the technology is trending towards higher quality video on a professional level ,but with new enhancement , its ease of use has made it possible for anyone to hop onto their laptop and create their own video in under an hour The global live video streaming market is estimated to reach $128 billion by 2026 and is one of the most valuable vehicles for marketers and brand advertising. Live streaming on social media is a relatively new phenomenon but more and more brands are adapting their social media strategies and influencer marketing strategies. Many Online Marketers are doing a crossover to social live video streaming and the trend is catching steam. Live video streaming differs from video content in that video content is recorded and accessed directly by the user. It takes the form of a broadcast in which the creator videos be transferred simultaneously to several users. A live video stream transmits the video in real time over the Internet. You don’t need to be ‘sold’ on the reasons why you need a video marketing strategy, but let’s be real, it feels daunting to even start. Creating video content sounds simple enough on paper but when it comes down to actually whipping out your iPhone and going Live . Where do you even start? Yes, it can be intimidating thinking of yourself as the star of your videos; however, is there a better way to reach your ideal audience and showcase your coaching style AND expertise all at the same time? Remember, don’t overthink this process. You don’t need a fully equipped studio, nor do you need a hair and makeup team. Everyday people film millions of videos by simply hitting the Record button on their smart phones. Give it a try…I bet you’ll be surprised at how easy the whole process is. With a well crafted workbook as your guidance ,this book will guide readers to explore with the type of content they wish to record and publish , get some decent feedback or measure on analytics about what types of video perform best for you. Are you ready to get started?

Author : Rob Kenney
Publisher : HarperCollins
Page : 230 pages
File Size : 44,5 Mb
Release : 2021-05-18
Category : Biography & Autobiography
ISBN : 9780063075030

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Dad, How Do I? by Rob Kenney Pdf

“Like the YouTube channel, this is a touching yet informative guide for those seeking fatherly advice, or even a few good dad jokes.” — Library Journal

Author : Zuria Producciones, SL
Publisher : Zuria Producciones, SL
Page : 22 pages
File Size : 50,8 Mb
Release : 2019-10-23
Category : Business & Economics
ISBN : 8210379456XXX

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Affiliate Marketing With Video by Zuria Producciones, SL Pdf

This course focuses on aggressively leveraging the power of YouTube to make affiliate sales. Our goal will be to establish a working affiliate apparatus and to make it profitable in as little time as possible. If you’ve been looking at affiliate marketing for a while you’ve probably noticed that YouTube is packed with affiliate reviews of all sorts of products. Some of them are webcam talking head videos, some are selfie videos shot with a phone while taking a walk, some are impressive semi-professional videos with people behind a counter or sitting on a couch with a physical product in front of them on a coffee table, and some are basic screencast videos. And then there are even the super cheap ones that consist only of photos and text or slideshows. All of them have the same basic conclusion: “click the link below to learn more”. Of course, that link is an affiliate link, and every time someone clicks it and eventually buys a product (even if it’s a few days later, thanks to cookies), the person who made that video gets paid a commission. That’s where we want you.

Author : Raissa Gomez
Publisher : Zee Publishing
Page : 214 pages
File Size : 53,5 Mb
Release : 2024-04-03
Category : Computers
ISBN : PKEY:6610000545889

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Mastering YouTube Automation by Raissa Gomez Pdf

Discover the secrets to YouTube success without ever showing your face! In "Mastering YouTube Automation," you'll gain access to a comprehensive YouTube starter kit designed to help you navigate the complex world of faceless content creation. Whether you're a complete beginner or an experienced creator looking to take your channel to the next level, this book is your ultimate YouTube planner and guide. Packed with proven YouTube tips and strategies, this book will teach you how to: Find your niche and understand your audience Plan and optimize your content for maximum discoverability Master the YouTube algorithm and boost your rankings Grow your channel with collaborations, networking, and social media marketing Monetize your content and diversify your income streams Avoid burnout and maintain a healthy work-life balance as a creator But that's not all! You'll also gain access to: Insider YouTube secrets and case studies from successful faceless creators Step-by-step tutorials and examples for every aspect of your YouTube journey Exclusive resources and templates to streamline your content creation process Future-proofing strategies to adapt to new trends, technologies, and platforms "Mastering YouTube Automation" is not just another YouTube book – it's your all-in-one YouTube kit for building a thriving faceless channel from scratch. Whether you're passionate about education, entertainment, or any other niche, this book will equip you with the knowledge and confidence to create compelling content that resonates with your audience and helps you achieve your goals. Don't miss out on this game-changing YouTube tips book – get your copy of "Mastering YouTube Automation" today and start unlocking the secrets to faceless YouTube success!

Author : Aliza Kelly
Publisher : St. Martin's Essentials
Page : 203 pages
File Size : 52,9 Mb
Release : 2021-09-28
Category : Body, Mind & Spirit
ISBN : 9781250763150

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This Is Your Destiny by Aliza Kelly Pdf

Your best life is written in the stars You may know what astrology is – but what does it actually do? Why is it so effective, and how can it be used as a tool for manifestation? These are the questions Aliza Kelly answers in This Is Your Destiny. Elevating astrology from horoscopes to self-actualization, Aliza goes beyond the zodiac, illuminating the universe within. As a rising star in modern spirituality, Aliza shares the wisdom of her extensive private practice, synthesizing thousands of one-on-one client sessions, intimate stories from her personal journey, and esoteric mystical knowledge to inspire readers through hands-on exercises, radical techniques, and groundbreaking insight. Whether you're a seasoned stargazer or just beginning your cosmic journey, This Is Your Destiny will invigorate you through timeless insight delivered with soul, humor, and compassion.

Author : Thord Daniel Hedengren
Publisher : John Wiley & Sons
Page : 385 pages
File Size : 44,8 Mb
Release : 2012-04-23
Category : Computers
ISBN : 9781119942719

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Smashing WordPress by Thord Daniel Hedengren Pdf

As one of the hottest tools on the web today for creating a blog, WordPress has evolved to be much more that just a blogging platform and has been pushed beyond its original purpose. With this new edition of a perennially popular WordPress resource, Smashing Magazine offers you the information you need so you can maximize the potential and power of WordPress. WordPress expert Thord Daniel Hedengren takes you beyond the basic blog to show you how to leverage the capabilities of WordPress to power advanced websites.

Author : Lisa Sabin-Wilson
Publisher : John Wiley & Sons
Page : 125 pages
File Size : 40,5 Mb
Release : 2012-05-14
Category : Computers
ISBN : 9781118379783

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Launch a WordPress.com Blog In A Day For Dummies by Lisa Sabin-Wilson Pdf

Let this 96-page e-book show you the quick and easy way to launch your blog WordPress is among the most popular blogging platforms. If you're ready to start your WordPress blog, this handy e-book will get you going. It gets right to the point, showing you how to create a WordPress.com account, navigate WordPress.com and use the Dashboard, customize blog settings, use themes, organize your blog, and dress it up with widgets and upgrades. A special link to dummies.com provides additional information, including video tutorials that boost your blog IQ. Read it today and have your blog up and running tomorrow! This highly focused e-book gives you the straight line on setting up a blog using WordPress.com Walks you through creating your account, navigating WordPress.com and using the Dashboard, choosing a theme for your blog, customizing settings, and organizing your blog by categories Provides further materials, including video tutorials on establishing settings and privacy controls, plus step-by-step instructions for setting up your blog Launch a WordPress.com Blog In A Day For Dummies is the quick and easy way to join the blogosphere with WordPress.com.

Author : Susan Gunelius
Publisher : John Wiley & Sons
Page : 362 pages
File Size : 49,6 Mb
Release : 2011-05-12
Category : Business & Economics
ISBN : 9781118093788

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Content Marketing For Dummies by Susan Gunelius Pdf

Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.