Marketing Initiatives For Sustainable Educational Development

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Marketing Initiatives for Sustainable Educational Development

Author : Tripathi, Purnendu,Mukerji, Siran
Publisher : IGI Global
Page : 340 pages
File Size : 49,8 Mb
Release : 2018-06-22
Category : Business & Economics
ISBN : 9781522556749

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Marketing Initiatives for Sustainable Educational Development by Tripathi, Purnendu,Mukerji, Siran Pdf

Technology plays a vital role in bridging the digital divide and fostering sustainability in educational development. This is evident through the successful use of social media in educational marketing campaigns and through the integration of massive open online courses to reorient learner interactions in higher education environments. Marketing Initiatives for Sustainable Educational Development contains the latest approaches to maximize self-guided, interdisciplinary learning through the use of strategies such as web-based games to elicit collaborative behavior in student groups. It also explores the important role that technology serves in educating students, especially in the realm of technological skills and competencies. This book is a vital resource for educators, instructional designers, administrators, marketers, and education professionals seeking to enhance student learning and engagement through technology-based learning tools.

Marketing Initiatives for Sustainable Educational Development

Author : Purnendu Tripathi,Siran Mukerji
Publisher : Information Science Reference
Page : 0 pages
File Size : 50,5 Mb
Release : 2018
Category : Business & Economics
ISBN : 1522556737

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Marketing Initiatives for Sustainable Educational Development by Purnendu Tripathi,Siran Mukerji Pdf

"This book presents, analyzes, shares, and collaborates ideas, experiences, research studies, and cases on the advancements and innovations in technology and educational marketing. It explores the uses of technology and marketing management for sustainable educational development"--

Teaching and Learning Strategies for Sustainable Development

Author : Enakshi Sengupta,Patrick Blessinger,Taisir Subhi Yamin
Publisher : Emerald Group Publishing
Page : 210 pages
File Size : 40,7 Mb
Release : 2020-05-27
Category : Education
ISBN : 9781789736410

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Teaching and Learning Strategies for Sustainable Development by Enakshi Sengupta,Patrick Blessinger,Taisir Subhi Yamin Pdf

This timely book explores the sustainable development goals, how well universities have been able to integrate them into their curriculum, and how universities can institutionalize the goals and sustainable development into their strategic plans and institutional culture

Marketing the Green School: Form, Function, and the Future

Author : Chan, Tak C.
Publisher : IGI Global
Page : 400 pages
File Size : 52,7 Mb
Release : 2014-07-31
Category : Education
ISBN : 9781466663138

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Marketing the Green School: Form, Function, and the Future by Chan, Tak C. Pdf

As environmental concerns become more prevalent, it is important for today’s youth to be exposed to green practices. The introduction of environmentally sound principles into educational systems and institutions helps establish a positive viewpoint on sustainability as well as promote green practices. Marketing the Green School: Form, Function, and the Future features the latest research surrounding the operational efficiency, financial and legal considerations, and effectiveness of environmentally friendly school systems, as well as the integration of environmental education curriculum. Investigating the impact a green environment has on student well-being and success, this book is an essential reference source for school superintendents, school business managers, contractors, architects, and civil engineers interested in the development and promotion of green initiatives in educational institutions.

Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices

Author : Goi, Chai Lee
Publisher : IGI Global
Page : 357 pages
File Size : 42,8 Mb
Release : 2024-01-22
Category : Education
ISBN : 9781668498606

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Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices by Goi, Chai Lee Pdf

Teaching and Learning for a Sustainable Future: Innovative Strategies and Best Practices delves into the critical global challenges of sustainability and the indispensable role of education in forging a sustainable future for generations to come. This interdisciplinary and multi-sectoral endeavor embraces themes ranging from climate change and biodiversity loss to social justice, poverty reduction, and sustainable development. By integrating environmental, social, and economic dimensions, the book offers a holistic approach to teaching and learning for sustainability, presenting innovative strategies and best practices that can be adapted across diverse disciplines, levels of education, and contexts. Drawing upon a rich tapestry of pedagogical approaches, the book illuminates experiential learning, inquiry-based learning, problem-based learning, and project-based learning as powerful tools for addressing sustainability challenges and opportunities. Additionally, it showcases cutting-edge teaching tools and technologies, including online platforms, social media, virtual and augmented reality, and gamification, revolutionizing the dissemination of sustainability education. The book serves as a platform for educators, academics, researchers, policy makers, and students to share experiences, insights, and best practices, propelling the evolution of sustainability education.

RESPONSIBLE MARKETING FOR SUSTAINABLE BUSINESS

Author : Dr Ramesh Kumar Miryala,John Paul Mennakanti
Publisher : Zenon Academic Publishing
Page : 206 pages
File Size : 50,7 Mb
Release : 2016-03-31
Category : Business & Economics
ISBN : 9789385886003

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RESPONSIBLE MARKETING FOR SUSTAINABLE BUSINESS by Dr Ramesh Kumar Miryala,John Paul Mennakanti Pdf

Globalization has proliferated business with numerous challenges and opportunities, and simultaneously at other end the growth in economy, population, income and standard of living has redefined the scope of business and thus the business houses approaches. A highly competitive environment, knowledgeable consumers and quicker pace of technology are keeping business enterprises to be on their toes. Today marketing and its concepts have become key for survival of any business entity. The unique cultural characteristics, tradition and dynamics of consumer, demand an innovative marketing strategy to achieve success. Effective Marketing has become an increasingly vital ingredient for business success and it profoundly affects our day-to-day life. Today, the role of a business houses has changed from merely selling products and services to transforming lives and nurturing lifestyles. The Indian business is changing and so do the marketing strategies. These changing scenarios in the context of globalization will bestow ample issues, prospects and challenges which need to be explored. The practitioners, academicians and researchers need to meticulously review these aspects and acquaint them with knowledge to sustain in such scenarios. Thus, these changing scenarios emphasize the need of a broad-based research in the field of marketing also reflecting in marketing education. This book is an attempt in that direction. We sincerely hope that this book will provide insights into the subject to faculty members, researchers and students from the management institutes, consultants, practicing managers from industry and government officers.

Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities

Author : Giuseffi, Frank G.
Publisher : IGI Global
Page : 172 pages
File Size : 40,7 Mb
Release : 2022-02-04
Category : Education
ISBN : 9781799871743

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Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities by Giuseffi, Frank G. Pdf

Traditionally understood as an ancient teaching method conceived by the philosopher Socrates, scholars in education have boldly explored the definitions, philosophical underpinnings, assumptions, and uses of Socratic dialogue in various learning situations and educational settings. Despite its ancient origins, the Socratic Method has an impact on contemporary leadership, critical thinking skills, e-learning, adult education, and social-emotional learning. Enhancing Teaching and Learning With Socratic Educational Strategies: Emerging Research and Opportunities presents scholarly work, philosophical investigations, educational claims, and the latest empirical research on the process and outcome of the Socratic Method in educational contexts. It delves deeply into the instructional strategy uncovering its practical impact in educational contexts and its philosophical and societal consequences in the modern world. Covering topics such as female voice, maieutic instruction, and teacher preparation, this book is an essential resource for philosophers, educational administration, educators, researchers, pre-service teachers, academicians, and government programs.

International Student Mobility and Access to Higher Education

Author : Or Shkoler,Edna Rabenu,Paul M.W. Hackett,Paul M. Capobianco
Publisher : Springer Nature
Page : 239 pages
File Size : 45,8 Mb
Release : 2020-04-01
Category : Education
ISBN : 9783030441395

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International Student Mobility and Access to Higher Education by Or Shkoler,Edna Rabenu,Paul M.W. Hackett,Paul M. Capobianco Pdf

This book offers a comprehensive look into issues and trends driving international student mobility as the phenomenon becomes increasingly prevalent worldwide. Chapters first present an expanded definition of student mobility in the context of internationalization and go on to discuss the underlying motivations, issues, and challenges students face in attaining successful outcomes. The authors employ marketing concepts to illustrate ideas and recommendations for better attracting and integrating international students into academic institutions abroad with the goal of greater satisfaction for students and improved profitability for the universities they attend.

Social Marketing and Sustainable Development Goals (SDGs)

Author : M. Mercedes Galan-Ladero,Helena M. Alves
Publisher : Springer Nature
Page : 377 pages
File Size : 53,8 Mb
Release : 2023-05-24
Category : Business & Economics
ISBN : 9783031273773

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Social Marketing and Sustainable Development Goals (SDGs) by M. Mercedes Galan-Ladero,Helena M. Alves Pdf

This book presents high-quality cases on different social marketing campaigns that have been developed by NGOs, Public Administration, and businesses. They will be specifically focused on achieving, or contributing to achieving, the different Sustainable Development Goals (SDGs) by The United Nations, and how these campaigns can raise awareness and contribute to achieving the SDGs. This book takes an international approach, gathering cases developed in different countries and cultures around the world.

Learning, Environment and Sustainable Development

Author : William Scott,Paul Vare
Publisher : Routledge
Page : 189 pages
File Size : 48,9 Mb
Release : 2020-11-11
Category : Business & Economics
ISBN : 9781000208023

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Learning, Environment and Sustainable Development by William Scott,Paul Vare Pdf

This book is an introduction to the long history of human learning, the environment and sustainable development – about our struggles with the natural world: first for survival, then for dominance, currently for self-preservation, and in future perhaps, even for long-term, mutually beneficial co-existence. It charts the long arc of human–environment relationships through the specific lens of human learning, putting on record many of the people, ideas and events that have contributed, often unwittingly, to the global movement for sustainable development. Human learning has always had a focus on the environment. It’s something we’ve been engaged in ever since we began interacting with our surroundings and thinking about the impacts, outcomes and consequences of our actions and interactions. This unique story told by the authors is episodic rather than a connected, linear account; it probes, questions and re-examines familiar issues from novel perspectives, and looks ahead. The book is of particular interest to those studying (and teaching) courses with a focus on socio-economic and environmental sustainability, and non-governmental organisations whose work brings them face-to-face with the general public and social enterprises.

Overcoming Challenges and Creating Opportunity for African American Male Students

Author : Butcher, Jennifer T.,O'Connor Jr., Johnny R.,Titus, Freddie
Publisher : IGI Global
Page : 302 pages
File Size : 43,7 Mb
Release : 2018-11-09
Category : Social Science
ISBN : 9781522559917

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Overcoming Challenges and Creating Opportunity for African American Male Students by Butcher, Jennifer T.,O'Connor Jr., Johnny R.,Titus, Freddie Pdf

This title is an IGI Global Core Reference for 2019 as it provides solution-oriented approaches to confronting, confirming, and mitigating perpetual disparities within the educational system. Containing research from researchers across the U.S., this publication covers comprehensive research on access to education, racial battle fatigue, and mentoring programs. Overcoming Challenges and Creating Opportunity for African American Male Students is an essential reference source that supports the development of more widespread solution-oriented approaches to confronting, confirming, and mitigating any perpetual disparities that may exist among these students. Featuring research on topics such as access to education, racial battle fatigue, and mentoring programs, this book is ideally designed for administrators, policymakers, educators, scholars, researchers, students, and academicians seeking coverage on the many factors that influence African American male success in various educational contexts.

Sustainable Education and Development

Author : Joseph N. Mojekwu,Wellington Thwala,Clinton Aigbavboa,Lawrence Atepor,Samuel Sackey
Publisher : Springer Nature
Page : 548 pages
File Size : 42,7 Mb
Release : 2021-04-16
Category : Technology & Engineering
ISBN : 9783030688363

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Sustainable Education and Development by Joseph N. Mojekwu,Wellington Thwala,Clinton Aigbavboa,Lawrence Atepor,Samuel Sackey Pdf

This book presents papers from the 9th Applied Research Conference in Africa (ARCA), showcasing the latest research on sustainable education and development. The conference is focused on applied research discussion and its dissemination, developing understanding about the role of research and researchers in the development of the continent. ARCA gathers papers which explain how key education is to transforming lives, eradicating poverty and driving sustainable development in Africa. Presenting high quality research about developing economies, construction, education and sustainability, this proceedings will be of interest to academics, postgraduate students, and industry professionals.

Education for Sustainable Development

Author : Roger Firth,Maggie Smith
Publisher : Routledge
Page : 160 pages
File Size : 41,9 Mb
Release : 2018-10-09
Category : Education
ISBN : 9781315299211

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Education for Sustainable Development by Roger Firth,Maggie Smith Pdf

To integrate the principles, values, and practices of sustainable development into all aspects of education and learning was the overarching goal of the UN Decade of Education for Sustainable Development (2005-2014). This, it was believed, would ‘save the planet’, encouraging behaviour changes to allow for the development of a more sustainable and just society for all. Awareness of sustainable development has risen enormously in recent years, challenging us, as individuals and as families, workplaces, and communities (both local and global), to think about and act upon the major issue which we face. The Decade reaffirmed the United Nations’ commitment to the crucial role of education and learning in the pursuit of sustainable development, and the need for far-reaching changes in the way education is often practised. Of course, the very idea that education should be for something (whether sustainable development or anything else), remains as questionable as ever. Nevertheless the instigation of the Decade clearly recognised the need for intensified efforts to achieve sustainable development. This book reflects on the role and impact of the Decade in helping to reorient education towards sustainability, and looks forward, beyond the end of the Decade and its achievements, to contemplate the way ahead, giving special attention to case studies and the state of affairs in England. The authors offer different perspectives on the effectiveness and value of particular initiatives and practices that are responses to the Decade. This book was originally published as a special issue of The Curriculum Journal.

Research Anthology on Business and Technical Education in the Information Era

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1448 pages
File Size : 43,9 Mb
Release : 2021-01-08
Category : Education
ISBN : 9781799853466

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Research Anthology on Business and Technical Education in the Information Era by Management Association, Information Resources Pdf

The Fourth Industrial Revolution has disrupted businesses worldwide through the introduction of highly automated processes. This disruption has affected the way in which companies conduct business, impacting everything from managerial styles to resource allocations to necessary new skillsets. As the business world continues to change and evolve, it is imperative that business education strategies are continuously revised and updated in order to adequately prepare students who will be entering the workforce as future entrepreneurs, executives, and marketers, among other careers. The Research Anthology on Business and Technical Education in the Information Era is a vital reference source that examines the latest scholarly material on pedagogical approaches in finance, management, marketing, international business, and other fields. It also explores the implementation of curriculum development and instructional design strategies for technical education. Highlighting a range of topics such as business process management, skill development, and educational models, this multi-volume book is ideally designed for business managers, business and technical educators, entrepreneurs, academicians, upper-level students, and researchers.

Sustainable Marketing

Author : Diane Martin,John Schouten
Publisher : Pearson Higher Ed
Page : 253 pages
File Size : 46,9 Mb
Release : 2013-10-03
Category : Business & Economics
ISBN : 9781292054308

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Sustainable Marketing by Diane Martin,John Schouten Pdf

For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable—and lucrative—sustainable marketing strategies. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.