Media Convergence And Deconvergence

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Media Convergence and Deconvergence

Author : Sergio Sparviero,Corinna Peil,Gabriele Balbi
Publisher : Springer
Page : 341 pages
File Size : 47,6 Mb
Release : 2017-10-20
Category : Social Science
ISBN : 9783319512891

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Media Convergence and Deconvergence by Sergio Sparviero,Corinna Peil,Gabriele Balbi Pdf

This edited volume explores different meanings of media convergence and deconvergence, and reconsiders them in critical and innovative ways. Its parts provide together a broad picture of opposing trends and tensions in media convergence, by underlining the relevance of this powerful idea and emphasizing the misconceptions that it has generated. Sergio Sparviero, Corinna Peil, Gabriele Balbi and the other authors look into practices and realities of users in convergent media environments, ambiguities in the production and distribution of content, changes to the organization of media industries, the re-configuration of media markets, and the influence of policy and regulations. Primarily addressed to scholars and students in different fields of media and communication studies, Media Convergence and Deconvergence deconstructs taken-for-granted concepts and provides alternative and fresh analyses on one of the most popular topics in contemporary media culture. Chapter 1 is available open access under a CC BY 4.0 license at link.springer.com

De-Convergence of Global Media Industries

Author : Dal Yong Jin
Publisher : Routledge
Page : 187 pages
File Size : 51,5 Mb
Release : 2013-03-12
Category : Business & Economics
ISBN : 9781135068974

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De-Convergence of Global Media Industries by Dal Yong Jin Pdf

Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership of multiple content or distribution channels in media and communications. Yet while convergence among communications companies has been the major trend in the neoliberal era, the splintering of companies, de-convergence, is now gaining momentum in the communications market. As the first comprehensive attempt to analyze the wave of de-convergence of the global media system in the context of globalization, this book makes sense of those transitions by looking at global trends and how global media firms have changed and developed their business paradigm from convergence to de-convergence. Jin traces the complex relationship between media industries, culture, and globalization by exploring it in a transitional yet contextually grounded framework, employing a political economic analysis integrating empirical data analysis.

Media Convergence

Author : Dwyer, Tim
Publisher : McGraw-Hill Education (UK)
Page : 218 pages
File Size : 54,5 Mb
Release : 2010-02-01
Category : Social Science
ISBN : 9780335228737

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Media Convergence by Dwyer, Tim Pdf

Media studies scholars and commentators have categorised the media in distinct periods: 'old media' such as television, radio and print; 'new media' which include online media, computers, and PDAs. Now we are in a period of 'media convergence' - print newspapers sent as MP3 - but also the increasing convergence of media policy, media ownership and media practices. This book looks at how 'traditional' media companies are moving in to converged media, questions of ownership, questions of working practices and questions of the audience.

Convergence Media History

Author : Janet Staiger,Sabine Hake
Publisher : Routledge
Page : 224 pages
File Size : 42,9 Mb
Release : 2009-07
Category : Social Science
ISBN : 9781135842758

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Convergence Media History by Janet Staiger,Sabine Hake Pdf

Convergence Media History explores the ways that digital convergence has radically changed the field of media history. Writing media history is no longer a matter of charting the historical development of an individual medium such as film or television. Instead, now that various media from blockbuster films to everyday computer use intersect regularly via convergence, scholars must find new ways to write media history across multiple media formats. This collection of eighteen new essays by leading media historians and scholars examines the issues today in writing media history and histories. Each essay addresses a single medium—including film, television, advertising, sound recording, new media, and more—and connects that specific medium’s history to larger issues for the field in writing multi-media or convergent histories. Among the volume’s topics are new media technologies and their impact on traditional approaches to media history; alternative accounts of film production and exhibition, with a special emphasis on film across multiple media platforms; the changing relationships between audiences, fans, and consumers within media culture; and the globalization of our media culture.

Media Convergence Handbook - Vol. 1

Author : Artur Lugmayr,Cinzia Dal Zotto
Publisher : Springer
Page : 429 pages
File Size : 52,6 Mb
Release : 2015-11-20
Category : Business & Economics
ISBN : 9783642544842

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Media Convergence Handbook - Vol. 1 by Artur Lugmayr,Cinzia Dal Zotto Pdf

The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence at business level may imply transforming business models and using multiplatform content production and distribution tools. However, it is shown that the implementation of convergence strategies can only succeed when expectations and aspirations of every actor involved are taken into account. Media consumers, content producers and managers face different challenges in the process of media convergence. Volume I of the Media Convergence Handbook encourages an active discourse on media convergence by introducing the concept through general perspective articles and addressing the real-world challenges of conversion in the publishing, broadcasting and social media sectors.

Media and Convergence Management

Author : Sandra Diehl,Matthias Karmasin
Publisher : Springer Science & Business Media
Page : 376 pages
File Size : 43,5 Mb
Release : 2013-05-24
Category : Business & Economics
ISBN : 9783642361630

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Media and Convergence Management by Sandra Diehl,Matthias Karmasin Pdf

Convergence has gained an enormous amount of attention in media studies within the last several years. It is used to describe the merging of formerly distinct functions, markets and fields of application, which has changed the way companies operate and consumers perceive and process media content. These transformations have not only led business practices to change and required companies to adapt to new conditions, they also continue to have a lasting impact on research in this area. This book’s main purpose is to shed some light on crucial phenomena of media and convergence management, while also addressing more specific issues brought about by innovations related to media, technologies, industries, business models, consumer behavior and content management. This book gathers insights from renowned academic researchers and pursues a highly interdisciplinary approach. It will serve as a valuable reference guide for students, practitioners and researchers interested in media convergence processes.

Media Convergence

Author : Klaus Bruhn Jensen
Publisher : Routledge
Page : 286 pages
File Size : 42,7 Mb
Release : 2010-02-05
Category : Performing Arts
ISBN : 9781136997884

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Media Convergence by Klaus Bruhn Jensen Pdf

The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these ‘new’ media in a comparative perspective together with ‘old’ mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media? Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. Features include: case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action diagrams, figures, and tables summarizing key concepts beyond standard ‘models of communication’ systematic cross-referencing. Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes.

Media Convergence

Author : Graham Meikle,Sherman Young
Publisher : Bloomsbury Publishing
Page : 248 pages
File Size : 41,7 Mb
Release : 2017-09-16
Category : Social Science
ISBN : 9780230356702

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Media Convergence by Graham Meikle,Sherman Young Pdf

This book focuses on how everyday media such as Facebook, iTunes and Google can be understood in new ways for the 21st century through ideas of convergence. Key chapters explore the development of the internet, the rise of social media and the new opportunities for audiences to create, collaborate upon and share their own media.

De-convergence of Global Media Industries

Author : Dal Yong Jin
Publisher : Routledge
Page : 187 pages
File Size : 44,7 Mb
Release : 2013
Category : BUSINESS & ECONOMICS
ISBN : 9780415623438

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De-convergence of Global Media Industries by Dal Yong Jin Pdf

Convergence has become a buzzword, referring on the one hand to the integration between computers, television, and mobile devices or between print, broadcast, and online media and on the other hand, the ownership of multiple content or distribution channels in media and communications. Yet while convergence among communications companies has been the major trend in the neoliberal era, the splintering of companies, de-convergence, is now gaining momentum in the communications market. As the first comprehensive attempt to analyze the wave of de-convergence of the global media system in the context of globalization, this book makes sense of those transitions by looking at global trends and how global media firms have changed and developed their business paradigm from convergence to de-convergence. Jin traces the complex relationship between media industries, culture, and globalization by exploring it in a transitional yet contextually grounded framework, employing a political economic analysis integrating empirical data analysis.

Media Organizations and Convergence

Author : Gracie L. Lawson-Borders
Publisher : Routledge
Page : 200 pages
File Size : 51,7 Mb
Release : 2006-08-15
Category : Business & Economics
ISBN : 9781135607128

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Media Organizations and Convergence by Gracie L. Lawson-Borders Pdf

This volume offers a timely examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. Media Organizations and Convergence: Case Studies of Media Convergence Pioneers considers the many definitions of convergence and explores the changes in communication technologies. Author Gracie L. Lawson-Borders provides a brief history of media segments and their evolutions as they adapt to emerging technologies, media conglomeration, and the competitive and global changes that have occurred in the industry. She also examines the theoretical implications of technology and convergence in the operations and practices of media organizations. The case studies included here profile three media convergence pioneers--Tribune Company in Chicago, Media General in Richmond, and Belo Corporation in Dallas--that have incorporated convergence into their journalistic practices. Lawson-Borders considers the social, cultural, and political implications of convergence, and presents issues and concerns for the future of convergence in the media industry. As a snapshot of media convergence at the current stage in its evolution, this book offers important insights into the business of media at a time of dramatic change. It will be a valuable resource for scholars and students in media management, mass media, and related areas of the media industry.

Journalism and Media Convergence

Author : Heinz-Werner Nienstedt,Stephan Russ-Mohl,Bartosz Wilczek
Publisher : Walter de Gruyter
Page : 176 pages
File Size : 43,8 Mb
Release : 2013-04-30
Category : Language Arts & Disciplines
ISBN : 9783110302899

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Journalism and Media Convergence by Heinz-Werner Nienstedt,Stephan Russ-Mohl,Bartosz Wilczek Pdf

Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism.

Understanding Media Convergence

Author : August E. Grant,Jeffrey Wilkinson
Publisher : Oxford University Press, USA
Page : 330 pages
File Size : 50,6 Mb
Release : 2009
Category : Journalism
ISBN : IND:30000124498571

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Understanding Media Convergence by August E. Grant,Jeffrey Wilkinson Pdf

Repurposing print journalism for the Internet and beyond, convergent journalism invigorates and transforms how we create and experience media. The present book outlines and investigates the broad theoretical and conceptual issues surrounding this emergent subject.

Media Convergence Handbook - Vol. 2

Author : Artur Lugmayr,Cinzia Dal Zotto
Publisher : Springer
Page : 473 pages
File Size : 50,8 Mb
Release : 2016-05-11
Category : Business & Economics
ISBN : 9783642544873

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Media Convergence Handbook - Vol. 2 by Artur Lugmayr,Cinzia Dal Zotto Pdf

The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence at business level may imply transforming business models and using multiplatform content production and distribution tools. However, it is shown that the implementation of convergence strategies can only succeed when expectations and aspirations of every actor involved are taken into account. Media consumers, content producers and managers face different challenges in the process of media convergence. Volume II of the Media Convergence Handbook tackles these challenges by discussing media business models, production, and users' experience and perspectives from a technological convergence viewpoint.

Global Media Convergence and Cultural Transformation: Emerging Social Patterns and Characteristics

Author : Jin, Dal Yong
Publisher : IGI Global
Page : 476 pages
File Size : 48,8 Mb
Release : 2010-11-30
Category : Social Science
ISBN : 9781609600396

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Global Media Convergence and Cultural Transformation: Emerging Social Patterns and Characteristics by Jin, Dal Yong Pdf

"This book aims to engage the complex relationship between technology, culture, and socio-economic elements by exploring it in a transnational, yet contextually grounded, framework, exploring diverse perspectives and approaches, from political economy to cultural studies, and from policy studies to ethnography"--Provided by publisher.

Media Organizations and Convergence

Author : Gracie Lawson-Borders
Publisher : Lawrence Erlbaum Assoc Incorporated
Page : 210 pages
File Size : 54,7 Mb
Release : 2006
Category : Business & Economics
ISBN : 9780805851977

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Media Organizations and Convergence by Gracie Lawson-Borders Pdf

Offers an examination of technology's impact on media companies and the results of convergence among media industries, considering the effects on journalistic, business, and economic practices. This book explores the changes in communication technologies and the history of media segments and their evolutions as they adapt to global changes.