Metaphor And Ideology

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Washing the Brain

Andrew Goatly
Washing the Brain Book PDF

Author : Andrew Goatly
Publisher : John Benjamins Publishing
Page : 464 pages
File Size : 48,8 Mb
Release : 2007-01-01
Category : Language Arts & Disciplines
ISBN : 9027227136

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Washing the Brain by Andrew Goatly Pdf

Contemporary metaphor theory has recently begun to address the relation between metaphor, culture and ideology. In this wide-ranging book, Andrew Goatly, using lexical data from his database Metalude, investigates how conceptual metaphor themes construct our thinking and social behaviour in fields as diverse as architecture, engineering, education, genetics, ecology, economics, politics, industrial time-management, medicine, immigration, race, and sex. He argues that metaphor themes are created not only through the universal body but also through cultural experience, so that an apparently universal metaphor such as event-structure as realized in English grammar is, in fact, culturally relative, compared with e.g. the construal of 'cause and effect' in the Algonquin language Blackfoot. Moreover, event-structure as a model is both scientifically reactionary and, as the basis for technological mega-projects, has proved environmentally harmful. Furthermore, the ideologies of early capitalism created or exploited a selection of metaphor themes historically traceable through Hobbes, Hume, Smith, Malthus and Darwin. These metaphorical concepts support neo-Darwinian and neo-conservative ideologies apparent at the beginning of the 21st century, ideologies underpinning our social and environmental crises. The conclusion therefore recommends skepticism of metaphor's reductionist tendencies.

Creating Worldviews

James W Underhill
Creating Worldviews Book PDF

Author : James W Underhill
Publisher : Edinburgh University Press
Page : 312 pages
File Size : 55,7 Mb
Release : 2013-01-11
Category : Language Arts & Disciplines
ISBN : 9780748688678

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Creating Worldviews by James W Underhill Pdf

Reflecting upon language and the role metaphor plays in patterning ideas and thought, Underhill analyses the discourse of several languages in recent history.

Metaphor and Ideology

Mary Therese DesCamp
Metaphor and Ideology Book PDF

Author : Mary Therese DesCamp
Publisher : BRILL
Page : 383 pages
File Size : 44,8 Mb
Release : 2007
Category : Religion
ISBN : 9789004161795

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Metaphor and Ideology by Mary Therese DesCamp Pdf

This cognitive linguistic analysis of "Liber Antiquitatum Biblicarum" demonstrates how women are used to articulate Pseudo-Philo's theology and ideology; how 'mother' is redefined to support female authority to interpret and instruct; and how textual and character authority is constructed conceptually.

Cold War Rhetoric

Martin J. Medhurst,Robert L. Ivie,Philip Wander,Robert L. Scott
Cold War Rhetoric Book PDF

Author : Martin J. Medhurst,Robert L. Ivie,Philip Wander,Robert L. Scott
Publisher : MSU Press
Page : 272 pages
File Size : 45,7 Mb
Release : 1997-11-30
Category : Language Arts & Disciplines
ISBN : 9780870139376

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Cold War Rhetoric by Martin J. Medhurst,Robert L. Ivie,Philip Wander,Robert L. Scott Pdf

Cold War Rhetoric is the first book in over twenty years to bring a sustained rhetorical critique to bear on central texts of the Cold War. The rhetorical texts that are the subject of this book include speeches by Presidents Eisenhower and Kennedy, the Murrow- McCarthy confrontation on CBS, the speeches and writings of peace advocates, and the recurring theme of unAmericanism as it has been expressed in various media throughout the Cold War years. Each of the authors brings to his texts a particular approach to rhetorical criticism—strategic, metaphorical, or ideological. Each provides an introductory chapter on methodology that explains the assumptions and strengths of their particular approach.

Linguistic Authority, Language Ideology, and Metaphor

Neil Bermel
Linguistic Authority Language Ideology and Metaphor Book PDF

Author : Neil Bermel
Publisher : Walter de Gruyter
Page : 385 pages
File Size : 45,5 Mb
Release : 2008-08-22
Category : Language Arts & Disciplines
ISBN : 9783110197662

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Linguistic Authority, Language Ideology, and Metaphor by Neil Bermel Pdf

How does a country find itself 'at war' over spelling? This book focuses on a crucial juncture in the post-communist history of the Czech Republic, when an orthographic commission with a moderate reformist agenda found itself the focus of enormous public controversy. Delving back into history, Bermel explores the Czech nation's long tradition of intervention and its association with the purity of the language, and how in the twentieth century an ascendant linguistic school - Prague Functionalism - developed into a progressive but centralizing ideology whose power base was inextricably linked to the communist regime. Bermel looks closely at the reforms of the 1990s and the heated public reaction to them. On the part of language regulators, he examines the ideology that underlay the reforms and the tactics employed on all sides to gain linguistic authority, while in dissecting the public reaction, he looks both at conscious arguments marshaled in favor of and against reform and at the use, conscious and subconscious, of metaphors about language. Of interest to faculty and students working in the area of language, cultural studies, and history, especially that of transitional and post-communist states, this volume is also relevant for those with a more general interest in language planning and language reform. The book is awarded with the "The George Blazyca Prize in East European Studies 2008".

Metaphor and Ideology

Mary Therese Descamp
Metaphor and Ideology Book PDF

Author : Mary Therese Descamp
Publisher : BRILL
Page : 382 pages
File Size : 48,5 Mb
Release : 2007-11-30
Category : Religion
ISBN : 9789047421863

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Metaphor and Ideology by Mary Therese Descamp Pdf

This cognitive linguistic analysis of Liber Antiquitatum Biblicarum demonstrates how women are used to articulate Pseudo-Philo’s theology and ideology; how 'mother' is redefined to support female authority to interpret and instruct; and how textual and character authority is constructed conceptually.

Creating Worldviews

James William Underhill
Creating Worldviews Book PDF

Author : James William Underhill
Publisher : Unknown
Page : 299 pages
File Size : 43,9 Mb
Release : 2011
Category : Meaning (Philosophy)
ISBN : 074865156X

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Creating Worldviews by James William Underhill Pdf

Encouraging readers to reflect upon language and the role metaphor plays in patterning ideas and thought, this book first offers a critical introduction to metaphor theory as it has emerged over the past thirty years in the States. James W. Underhill then widens the scope of metaphor theory by investigating not only the worldview our language offers us, but also the worldviews which we adapt in our own ideological and personal interpretations of the world. This book explores new avenues in metaphor theory in the work of contemporary French, German and Czech scholars. Detailed case studies marry metaphor theory with discourse analysis in order to investigate the ways the Czech language was reshaped by communist discourse, and the way fascism emerged in the German language. The third case study turns metaphor theory on its head: instead of looking for metaphors in language, it describes the way language systems (French and English) are understood in terms of metaphorically-framed concepts evolving over time. Including a multilingual glossary of key terms and concepts, this is an ideal volume for anyone new to the topic, as well as those already interested in metaphor theory and the analysis of worldviews. -- Publisher description.

The Routledge Handbook of Language and Politics

Ruth Wodak,Bernhard Forchtner
The Routledge Handbook of Language and Politics Book PDF

Author : Ruth Wodak,Bernhard Forchtner
Publisher : Routledge
Page : 971 pages
File Size : 41,7 Mb
Release : 2017-08-23
Category : Language Arts & Disciplines
ISBN : 9781351728966

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The Routledge Handbook of Language and Politics by Ruth Wodak,Bernhard Forchtner Pdf

The Routledge Handbook of Language and Politics provides a comprehensive overview of this important and dynamic area of study and research. Language is indispensable to initiating, justifying, legitimatising and coordinating action as well as negotiating conflict and, as such, is intrinsically linked to the area of politics. With 45 chapters written by leading scholars from around the world, this Handbook covers the following key areas: Overviews of the most influential theoretical approaches, including Bourdieu, Foucault, Habermas and Marx; Methodological approaches to language and politics, covering – among others – content analysis, conversation analysis, multimodal analysis and narrative analysis; Genres of political action from speech-making and policy to national anthems and billboards; Cutting-edge case studies about hot-topic socio-political phenomena, such as ageing, social class, gendered politics and populism. The Routledge Handbook of Language and Politics is a vibrant survey of this key field and is essential reading for advanced students and researchers studying language and politics.

Metaphor, Nation and the Holocaust

Andreas Musolff
Metaphor Nation and the Holocaust Book PDF

Author : Andreas Musolff
Publisher : Routledge
Page : 221 pages
File Size : 52,9 Mb
Release : 2010-08-13
Category : History
ISBN : 9781136940217

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Metaphor, Nation and the Holocaust by Andreas Musolff Pdf

This book is the first to provide a cognitive analysis of the function of biological/medical metaphors in National Socialist racist ideology and their background in historical traditions of Western political theory. Its main arguments are that the metaphor of the German nation as a body that needed to be rescued from a deadly poison must be viewed as the conceptual basis rather than a mere propagandistic by-product of Nazi genocidal policies culminating in the Holocaust, and that this metaphor is closely related to the more general metaphor complex of the nation as a human body/person, which is deeply ingrained in Western political thought. The cognitive approach is crucial to understanding the nature and the origins of this metaphor complex because it goes beyond the rhetorical level by analyzing the ideological and practical implications of the conceptual mapping body-state in detail. It provides an innovative perspective on the problem of how the Nazis managed to ‘revive’ a clichéd metaphor tradition to the point where it became a decisive factor in European and world history. Musolff reveals how such a perspective allows us to explain why the body-state metaphor continues to be attractive for use in contemporary political theories.

Challenging Prophetic Metaphor

Julia M. O'Brien
Challenging Prophetic Metaphor Book PDF

Author : Julia M. O'Brien
Publisher : Westminster John Knox Press
Page : 226 pages
File Size : 53,6 Mb
Release : 2008-01-01
Category : Religion
ISBN : 9780664229641

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Challenging Prophetic Metaphor by Julia M. O'Brien Pdf

The prophets of the Old Testament use a wide variety of metaphors to describe God and to portray how to understand people in relation to God. This text searches the prophetic books for these metaphors, looking for ways in which the different images intersect and build off each other.

Politicians and Rhetoric

J. Charteris-Black
Politicians and Rhetoric Book PDF

Author : J. Charteris-Black
Publisher : Springer
Page : 239 pages
File Size : 51,7 Mb
Release : 2016-01-03
Category : Literary Criticism
ISBN : 9780230501706

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Politicians and Rhetoric by J. Charteris-Black Pdf

This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

Variation in Political Metaphor

Julien Perrez,Min Reuchamps,Paul H. Thibodeau
Variation in Political Metaphor Book PDF

Author : Julien Perrez,Min Reuchamps,Paul H. Thibodeau
Publisher : John Benjamins Publishing Company
Page : 220 pages
File Size : 49,8 Mb
Release : 2019-08-06
Category : Language Arts & Disciplines
ISBN : 9789027262219

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Variation in Political Metaphor by Julien Perrez,Min Reuchamps,Paul H. Thibodeau Pdf

The objective of this book is to understand variation in political metaphor. Political metaphors are distinctive and important because they are used to achieve political goals: to persuade, to shape expectations, to realize specific objectives and actions. The analyses in the book go beyond the mere identification of conceptual metaphors in discourse to show how political metaphors function in the real world. It starts from the finding that the same conceptual domains are used to characterize politics, political entities and political issues. Yet, the specific metaphors used to describe these conceptual domains often change. This book explores some of the reasons for this variation, including features of political leaders (e.g., their age and gender), countries, and other sociopolitical circumstances. This perspective yields a better understanding of the role(s) of metaphors in political discourse.

Metaphor, Nation and Discourse

Ljiljana Šarić,Mateusz-Milan Stanojević
Metaphor Nation and Discourse Book PDF

Author : Ljiljana Šarić,Mateusz-Milan Stanojević
Publisher : John Benjamins Publishing Company
Page : 366 pages
File Size : 47,6 Mb
Release : 2019-05-20
Category : Language Arts & Disciplines
ISBN : 9789027262677

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Metaphor, Nation and Discourse by Ljiljana Šarić,Mateusz-Milan Stanojević Pdf

This edited volume examines how metaphors and related phenomena (metonymies, symbols, cultural models, stereotypes) lead to the discursive construal of a common element that brings the nation together. The central idea is that metaphor use must be questioned to lay bare the processes and the discursive power behind them. The chapters examine a range of contemporary and historical, monomodal and multimodal discourses, including politicians’ discourse, presidential speeches, newspapers, TV series, Catholic homilies, colonialist discourse, and various online sources. The approaches taken include political science, international relations, cultural studies, and linguistics. All contributions feature discursive constructivist views of metaphor, with clear sociocultural grounding, and the notion of metaphor as a framing device in constructing various aspects of nations and national identity. The volume will appeal to scholars in discourse analysis, metaphor studies, media studies, nationalism studies, and political science.

Cognitive Models in Language and Thought

René Dirven,Roslyn Frank,Martin Pütz
Cognitive Models in Language and Thought Book PDF

Author : René Dirven,Roslyn Frank,Martin Pütz
Publisher : Walter de Gruyter
Page : 448 pages
File Size : 42,5 Mb
Release : 2012-05-02
Category : Language Arts & Disciplines
ISBN : 9783110892901

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Cognitive Models in Language and Thought by René Dirven,Roslyn Frank,Martin Pütz Pdf

The volume offers a number of representative papers on cognitive models that are invoked when people deal with questions of social identity, political and economic manipulation, and more general issues such as the genomic discourse. In line with the well-known volume Cultural Models in Language and Thought by Holland and Quinn (1987), the volume shows that Cognitive Linguistics has further explored the idea that we think about social reality in terms of models - 'cognitive/cultural models' or 'folk theories'. As in cultural models, the present volume demonstrates that the technical apparatus of Cognitive Linguistics can be used to analyze the various ways our conception of social reality is shaped by underlying cognitive and/or cultural models or patterns of thought, and also looks into how this is done. The new inroad the volume wants to pursue is the deliberate and explicit orientation towards a cognitive sociolinguistics, or more generally, a cognitive semiotics.

The Contemporary Theory of Metaphor

Ning Yu
The Contemporary Theory of Metaphor Book PDF

Author : Ning Yu
Publisher : John Benjamins Publishing
Page : 294 pages
File Size : 54,6 Mb
Release : 1998-01-01
Category : Language Arts & Disciplines
ISBN : 902722353X

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The Contemporary Theory of Metaphor by Ning Yu Pdf

This volume aims to contribute to the theory of metaphor from the viewpoint of Chinese, in order to help place the theory into a wider cross-linguistic and cross-cultural perspective. It focuses on metaphors of emotion, the "time as space" metaphor and the Event Structure Metaphor.