Multi Project Strategy And Market Share Growth

Author : Kentaro Nobeoka
Publisher : Forgotten Books
Page : 50 pages
File Size : 53,8 Mb
Release : 2018-02-14
Category : Business & Economics
ISBN : 0656536179

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Multi-Project Strategy and Market-Share Growth by Kentaro Nobeoka Pdf

Excerpt from Multi-Project Strategy and Market-Share Growth: The Benefits of Rapid Design Transfer in New Product Development This study focuses on two other perspectives that have been often underestimated with respect to different ways to utilize existing product technologies within the firm. First, technologies that are based on existing products with some modifications or enhancements can be used in a redesign of the same product line for a replacement, or in other cases they can also be transferred to another product line that targets a different market segment from the original product. While, in the first case, firms enhance the competitiveness of an original product, in the second case, they transfer technologies of one product to others to capture a new market segment and achieve economies of scope in development. These two different applications of the same incremental change scheme have clearly different implications on market competition at the corporate level. It is necessary to analyze the impact of the incremental changes by separating effects of the pure product enhancement verses the scope strategies. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Author : Michael A. Cusumano,Kentarō Nobeoka
Publisher : Simon and Schuster
Page : 280 pages
File Size : 47,8 Mb
Release : 1998
Category : Automobiles
ISBN : 9780684849188

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Thinking Beyond Lean by Michael A. Cusumano,Kentarō Nobeoka Pdf

Cusumano and Nobeoka the bestselling coauthors of MICROSOFT SECRETS, reveal how Toyota and other leading automobile makers achieve remarkable savings and growth by using shared technology and organisational capabilities across multiple projects. THINKING BEYOND LEAN explains how to manage product development more strategically and efficiently, focusing on a concept the authors call "multi-project management". In contrast, most books on product development deal with how to manage products one at a time. The basic idea of multi-product management is to create new products that share key components but to utilise separate development teams that ensure each product will differ enough to attract different customers. Taking up where THE MACHINE THAT CHANGED THE WORLD left off, THINKING BEYOND LEAN will change the way leaders do business now and in the future.

Author : Anonim
Publisher : Unknown
Page : 112 pages
File Size : 44,8 Mb
Release : 1996
Category : Automobile industry and trade
ISBN : UOM:39015040695523

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Meeting the Challenge by Anonim Pdf

Author : Takuji Hara,Norio Kambayashi,Noboru Matsushima
Publisher : Routledge
Page : 263 pages
File Size : 42,6 Mb
Release : 2008-03-14
Category : Business & Economics
ISBN : 9781134098880

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Industrial Innovation in Japan by Takuji Hara,Norio Kambayashi,Noboru Matsushima Pdf

In this new book, Hara, Kambayashi and Matsushima gather together a collection of case studies of innovation in various industries in modern Japan, including automobile, electronics, semiconductor, component, chemical, pharmaceutical and service industries. Unlike other books in this area, this book focuses on a broader range of Japanese industries from the post world war era to the modern day and considers the relationships between the characteristics of innovation and the features of Japanese society. These chapters demonstrate Japan’s shift from being product-oriented and domestic to being business system-oriented and global. Meanwhile the process of innovation in Japan continues to include the tendency of eliminating uncertainty through intimate in-process interaction between different functions, rather than through preset rule or contracts. This book goes some way in challenging accepted notions of Japanese innovation, emphasising new and diverse trends and practises.

Author : Katy Angliss,Pete Harpum
Publisher : Taylor & Francis
Page : 524 pages
File Size : 45,6 Mb
Release : 2022-12-30
Category : Business & Economics
ISBN : 9781000826630

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Strategic Portfolio Management by Katy Angliss,Pete Harpum Pdf

This book provides a powerful insight into strategic portfolio management and its central role in the delivery of organisational strategy, maximisation of value creation, and efficient allocation of resources and capabilities to achieve organisational strategic objectives. The book makes a valuable contribution to the development of thinking on the translation of strategy into actionable work. Whether you are a senior manager building a high-performing strategic portfolio for your organisation or an academic searching for new perspectives on strategy execution through portfolio management, you will find great significance in this book. Twenty-eight chapters in four sections provide multiple perspectives on the topic, with in-depth guidance on organisational design for strategic portfolio management and covering all process, capability, and leadership aspects of strategic portfolio management. The book includes several detailed case studies for the effective deployment of strategic portfolios, bringing together theory and practice for strategic portfolio management. This book is particularly valuable for advanced undergraduate and postgraduate students of project and portfolio management, strategic management, and leadership who are looking to expand their knowledge within the multi-project environment. Highly practical and logical in its structure, it also shows project management professionals how to effectively manage their business portfolios and align this with their business strategy.

Author : Ulla Sebestyén
Publisher : Parmatur HB
Page : 236 pages
File Size : 44,7 Mb
Release : 2017-05-29
Category : Business & Economics
ISBN : 9789163924590

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Agile Multi-Project Management by Ulla Sebestyén Pdf

Author : William Crandall,John A. Parnell,John E. Spillan
Publisher : SAGE
Page : 281 pages
File Size : 49,8 Mb
Release : 2010
Category : Business & Economics
ISBN : 9781412954136

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Crisis Management in the New Strategy Landscape by William Crandall,John A. Parnell,John E. Spillan Pdf

Crisis management is often viewed as a short-term response to a specific event. While that is a part of the crisis management process, Crisis Management in the New Strategy Landscape takes a long term approach and offers a strategic orientation to crisis management. The text follows a four stage crisis management framework: Landscape survey (anticipating crisis events), strategic planning (setting up the crisis management team and plan), crisis management (addressing the crisis when it occurs), and organizational learning (applying lessons from crisis so they will be prevented, or at least mitigated in the future). Features & Benefits - Strategic approach used throughout the text - New trends in crisis management - Material on business ethics - What to do after the crisis - Case studies and vignettes at the beginning and end of each chapter

Author : Paul W. Farris,Michael J. Moore
Publisher : Cambridge University Press
Page : 327 pages
File Size : 54,6 Mb
Release : 2004-11-04
Category : Business & Economics
ISBN : 9781139456401

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The Profit Impact of Marketing Strategy Project by Paul W. Farris,Michael J. Moore Pdf

This book was first published in 2004. Developments in strategic thinking and econometric methods, alongside fundamental changes in technology and in the nature of competition, argue the need for an in-depth but accessible assessment of the Profit Impact of Marketing Strategy's project. Here, Paul Farris and Michael Moore gather together contributions from experts across the US and Europe to offer a retrospective analysis alongside innovative perspectives on future marketing strategy and performance assessment methods. Appealing to scholars and reflective practitioners interested in fostering practical knowledge about business innovation and changes, this book not only explores ways of thinking about and working with PIMS but also explores the unresolved issues arising from the original data. As the business community renews its attempts to recreate the kind of inter-firm cooperation that produced the PIMS project, sharing many of the ideals, this volume will broadly appeal.

Author : Toshihiro Nishiguchi
Publisher : Oxford University Press
Page : 319 pages
File Size : 55,7 Mb
Release : 1996-10-24
Category : Business & Economics
ISBN : 9780195360714

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Managing Product Development by Toshihiro Nishiguchi Pdf

This book brings together the work of leading international researchers in the field of product innovation and development and provides a comprehensive range of studies in successful product development in different industries. It will be indispensable reading for academics in the field of innovation and technology management, and for professionals in industry responsible for product development.

Author : John Weiss,Michael Tribe
Publisher : Routledge
Page : 447 pages
File Size : 49,8 Mb
Release : 2015-09-16
Category : Business & Economics
ISBN : 9781136698859

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Routledge Handbook of Industry and Development by John Weiss,Michael Tribe Pdf

The Routledge Handbook of Industry and Development is a global overview of industrialisation. Each chapter will provide readers with contemporary insights into this this essential aspect of economic development. Industrialisation has been at the forefront of discussion on economic development since the earliest days of development economics. But over the last fifty years, the manufacturing sectors of different countries and regions have grown at strikingly different rates. In 1960 developing countries took a very small share of global manufacturing production. Today the position had changed radically with fast growth of manufacturing in many parts of what was originally the developing world, particularly in China and the rest of East Asia. On the other hand, countries in Africa and parts of Latin America have been largely left behind by this process of industrialisation. This volume aims to illuminate this uneven development and takes stock of the current issues that hinder and support industrialisation in low and middle income economies. This Handbook is a collection of chapters on different aspects of industrialisation experience in a range of countries. Key themes include, the role of manufacturing in growth, the nature of structural change at different stages of development, the role of manufacturing in employment creation, alternative options for trade and industrial policy, the key role of technology and technical change, and the impact of globalisation and the spread of global value chains and foreign direct investment on prospects for industrialisation. Several chapters discuss individual country experiences with examples from India, Mexico, South Africa and Tanzania, as well as an overview of African industrialisation. This authoritative Handbook will be a key reference source for those studying or wishing to understand contemporary economic development. Offering inspiration and direction for future research, this landmark volume will be of crucial importance to all development economics scholars and researchers.

Author : Kentaro Nobeoka,Michael A. Cusumano,International Motor Vehicle Program
Publisher : Unknown
Page : 41 pages
File Size : 49,7 Mb
Release : 1994
Category : Electronic
ISBN : OCLC:30681744

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Multi-project Strategy and Market-share Growth by Kentaro Nobeoka,Michael A. Cusumano,International Motor Vehicle Program Pdf

Author : Stefano Tonchia
Publisher : Springer
Page : 341 pages
File Size : 47,6 Mb
Release : 2018-04-19
Category : Business & Economics
ISBN : 9783662563281

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Industrial Project Management by Stefano Tonchia Pdf

This book describes the principles and techniques in Project Management as applied to Engineering & Construction Contracts (ECC), conforming with relevant international standards (PMI - IPMA - ISO 21500), and pursuing a fully company-wide, process-based, multi-project approach. Uniquely, the book combines Project Management fundamentals with international contracting practices, which shape the planning, design and construction of large and complex works (such as plants, machinery, infrastructures and buildings) worldwide. The rigorous academic approach is mixed with the managerial contributions of Danieli, one of the world’s top three suppliers of plants and equipment to the metals industry. The book has been updated to reflect the PMBOK 6th edition (September 2017), presents best practices in PM from around the globe, and addresses new trends in PM such as Agile, SCRUM, etc. Lastly, a dedicated section covers the professional use of the reference software Microsoft Project.

Author : Karl Ulrich,Steven Eppinger
Publisher : McGraw Hill
Page : 433 pages
File Size : 53,9 Mb
Release : 2011-08-16
Category : Business & Economics
ISBN : 9780077143961

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EBOOK: Product Design and Development by Karl Ulrich,Steven Eppinger Pdf

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.

Author : Anonim
Publisher : Unknown
Page : 728 pages
File Size : 55,6 Mb
Release : 2001
Category : Electronic
ISBN : 8210379456XXX

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Journal of Engineering and Technology Management, Volume 18, Number 1 by Anonim Pdf

Author : Bodo B. Schlegelmilch,Russell S. Winer
Publisher : Routledge
Page : 507 pages
File Size : 47,7 Mb
Release : 2020-11-24
Category : Business & Economics
ISBN : 9781351038652

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The Routledge Companion to Strategic Marketing by Bodo B. Schlegelmilch,Russell S. Winer Pdf

The Routledge Companion to Strategic Marketing offers the latest insights into marketing strategy. Bodo Schlegelmilch and Russ Winer present 29 specially commissioned chapters, which include up-to-date thinking on a diverse range of marketing strategy topics. Readers benefit from the latest strategic insights of leading experts from universities around the world. Contributing authors are from, among others, the U.S. (Berkeley, Cornell, MIT, New York University, Texas A&M), Europe (the Hanken School of Economics, INSEAD, the University of Oxford, the University of Groningen, WU Vienna) and Asia (the Indian School of Business, Tongji University). The topics addressed include economic foundations of marketing strategy, competition in digital marketing strategy (e.g. mobile payment systems and social media strategy), marketing strategy, and corporate social responsibility, as well as perspectives on capturing the impact of marketing strategy. Collectively, this authoritative guide is an accessible tool for researchers, students, and practitioners.