Music Branding And Consumer Culture In Church

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Music, Branding and Consumer Culture in Church

Author : Tom Wagner
Publisher : Routledge
Page : 186 pages
File Size : 54,6 Mb
Release : 2019-10-16
Category : Religion
ISBN : 9780429018879

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Music, Branding and Consumer Culture in Church by Tom Wagner Pdf

Starting as a single congregation in Australia, Hillsong Church now has campuses worldwide, releases worship music that sells millions of albums and its ministers regularly appear in mainstream media. So, how has a single church gained such international prominence? This book offers an ethnographic exploration of the ways in which music and marketing have been utilised in the pursuit and production of spiritual experience for members of Hillsong Church. An experience that has proven to be incredibly popular. The main theme of this book is that marketing, specifically branding, is not just a way to "sell" religion, but rather an integral part of spiritual experience in consumer society. Focussing on the London Hillsong church as a case study, the use of its own music in tandem with strong branding is shown to be a co- and re-productive method of organizing, patterning, and communicating information. The church provides the branded material and cultural context in which participants’ sacred experience of self unfolds. However, this requires participants to "do the work" to properly understand, and ultimately embody, the values associated with the brand. This book raises important questions about the role of branding and music in forming modern scared identities. As such, it will be of great interest to scholars of Religious Studies, Ethnomusicology and Media Studies.

God Rock, Inc.

Author : Andrew Mall
Publisher : University of California Press
Page : 322 pages
File Size : 49,9 Mb
Release : 2020-12-01
Category : Music
ISBN : 9780520343429

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God Rock, Inc. by Andrew Mall Pdf

Popular music in the twenty-first century is increasingly divided into niche markets. How do fans, musicians, and music industry executives define their markets’ boundaries? What happens when musicians cross those boundaries? What can Christian music teach us about commercial popular music? In God Rock, Inc., Andrew Mall considers the aesthetic, commercial, ethical, and social boundaries of Christian popular music, from the late 1960s, when it emerged, through the 2010s. Drawing on ethnographic research, historical archives, interviews with music industry executives, and critical analyses of recordings, concerts, and music festival performances, Mall explores the tensions that have shaped this evolving market and frames broader questions about commerce, ethics, resistance, and crossover in music that defines itself as outside the mainstream.

Worship, Ritual, and Pentecostal Spirituality-as-Theology

Author : Martina Björkander
Publisher : BRILL
Page : 506 pages
File Size : 48,7 Mb
Release : 2024-02-06
Category : Religion
ISBN : 9789004682436

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Worship, Ritual, and Pentecostal Spirituality-as-Theology by Martina Björkander Pdf

Vibrant worship music is part of the Charismatic liturgy all around the world, and has become in many ways the hallmark of Pentecostal-Charismatic Christianity. Despite its centrality, scholarly interest in the theological and ritual significance of worship for pentecostal spirituality has been sparse, not least in Africa. Combining rich theoretical and theological insight with an in-depth case study of worship practices in Nairobi, Kenya, this interdisciplinary study offers a significant contribution to knowledge and is bound to influence scholarly discussions for years to come. The book is a must-read for anyone interested in Pentecostal worship, ritual, and spirituality.

The Bloomsbury Handbook of Religion and Popular Music

Author : Christopher Partridge,Marcus Moberg
Publisher : Bloomsbury Publishing
Page : 561 pages
File Size : 48,5 Mb
Release : 2023-06-15
Category : Social Science
ISBN : 9781350286993

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The Bloomsbury Handbook of Religion and Popular Music by Christopher Partridge,Marcus Moberg Pdf

The second edition of The Bloomsbury Handbook of Religion and Popular Music provides an updated, state-of-the-art analysis of the most important themes and concepts in the field, combining research in religious studies, theology, critical musicology, cultural analysis, and sociology. It comprises 30 updated essays and six new chapters covering the following areas: · Popular Music, Religion, and Performance · Musicological Perspectives · Popular Music and Religious Syncretism · Atheism and Popular Music · Industrial Music and Noise · K-pop The Handbook continues to provide a guide to methodology, key genres and popular music subcultures, as well as an extensive updated bibliography. It remains the essential tool for anyone with an interest in popular culture generally and religion and popular music in particular.

Church Together

Author : Daniel C. Dickard
Publisher : Wipf and Stock Publishers
Page : 266 pages
File Size : 50,5 Mb
Release : 2022-01-13
Category : Religion
ISBN : 9781666790344

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Church Together by Daniel C. Dickard Pdf

Church Together is a Christian leadership book designed to give pastors, church leaders, and church members a working plan to overcome the greatest underlying threat to the church today, individualism, through five relationships of surrender which correlate to the five core values of the Church of We. Part One examines the three rotten fruits of individualism within the Church of Me--consumerism, pragmatism, and the extremes of legalism and liberalism--and how to spot each of these problems. Part Two offers a solution on what it will take for churches to make a healthy transition from the Church of Me to the Church of We. Church Together, for this reason, gives churches a manageable plan to defy the individualistic spirit of the age as they become the Church of We in the Age of Me.

(White)Washing Our Sins Away

Author : Deborah Justice
Publisher : State University of New York Press
Page : 321 pages
File Size : 51,8 Mb
Release : 2022-08-01
Category : Music
ISBN : 9781438489636

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(White)Washing Our Sins Away by Deborah Justice Pdf

What if simply changing musical styles could resurrect social power and religious vitality? By the early 1990s, Christianity was losing ground nationally, and mainline Protestants were trending even Whiter and older than America's overall demographic trajectory. The churches knew they needed to diversify. Yet, many mainline churches focused their energies on the so-called Worship Wars, intense aesthetic and theological controversies running through much of White Christian America. Historically, churches had only supported one musical style; now, many mainline Protestant congregations were willing to risk internal schism to support both Contemporary worship—centered around guitars, praise bands, and choruses—and Traditional worship with its pipe organs, chancel choirs, and hymns. Surely, they thought, musical diversity would broadcast tolerance and bring in new members—perhaps it would even help them regain their historically central role in American society. Based on years of ethnographic research, (White)Washing Our Sins Away explores how American mainline Protestants used internal musical controversies to negotiate their shifting position within the nation's diversifying religious and sociopolitical ecosystems.

Consuming Atmospheres

Author : Chloe Steadman,Jack Coffin
Publisher : Taylor & Francis
Page : 200 pages
File Size : 42,9 Mb
Release : 2023-10-09
Category : Business & Economics
ISBN : 9781000970333

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Consuming Atmospheres by Chloe Steadman,Jack Coffin Pdf

Atmosphere is a term often used in everyday life to describe how a consumption space feels and has long been an important theme within marketing. There has been renewed interest in atmosphere over recent years in marketing and beyond, with the concept at a crucial point in its development. However, research about atmosphere is often confined into disciplinary silos. Consuming Atmospheres unsettles such disciplinary boundaries by delivering an interdisciplinary collection of cutting-edge work on atmosphere and consumption. Specifically, the book brings together experts from various disciplinary backgrounds to explore how atmospheres are designed, experienced, and researched. Within these three thematic parts organising the collection, atmosphere is explored across a range of consumption and geographic contexts, including pop-up stores, music festivals, tourist spaces, town centres, sports stadia, amusement arcades, food and drink, urban squats, and seaside piers across England, Scotland, Denmark, and Slovenia. The book will appeal to academics and postgraduate students within marketing and beyond, given the chapter authors have backgrounds in marketing, consumer research, geography, sociology, youth studies, art and design, place management, and law. It may also be of interest to practitioners endeavouring to co-create more effective consumption atmospheres, such as marketers, retailers, and place managers.

The Oxford Handbook of Christian Fundamentalism

Author : Anonim
Publisher : Oxford University Press
Page : 737 pages
File Size : 44,8 Mb
Release : 2023-10-26
Category : Religion
ISBN : 9780192583048

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The Oxford Handbook of Christian Fundamentalism by Anonim Pdf

Christian fundamentalism is a significant global movement which originally took its name from The Fundamentals, a series of booklets defending classic evangelical doctrines, published in the 1910s. The Oxford Handbook of Christian Fundamentalism traces the roots of fundamentalism from the late nineteenth century and explores the development of the movement up to the present day. Since its inception, fundamentalism has proved a highly contested category. By some the label is recognised as a badge of honour, by others a term of abuse. This volume does not offer a simple definition of fundamentalism. Rather, it acknowledges its many interpretative and definitional complexities, and allows multiple identities to jostle together under the 'fundamentalist' label. The boundaries are porous between fundamentalism and conservative evangelicalism, so the Handbook includes analysis of some conservative expressions of Christianity which show fundamentalist characteristics, even in groups which refuse to define themselves as 'fundamentalist'. The relationship of fundamentalism to Pentecostalism and charismatic renewal is also explored in detail. Research-led chapters cover significant historical developments, key doctrines such as biblical inerrancy, creationism and separatism, and an extensive range of moral and cultural issues to which the contribution of fundamentalism has been significant, including popular music, alcohol, sport, and family life. Contributors also chart the evolution of the movement globally—far beyond its North Atlantic origins. Recognising the prominence of fundamentalism beyond the Church, the Handbook explores its contribution to public debates concerning political influence, education, human genetics, civil rights, business, global warning, sexuality, Israel and the Middle East, the shaping of contemporary culture, and much else. Christian fundamentalism, this Handbook ultimately shows, is one of the most significant movements operating in today's world.

Branded

Author : Tim Sinclair
Publisher : Kregel Publications
Page : 145 pages
File Size : 47,9 Mb
Release : 2011-06-27
Category : Religion
ISBN : 9780825489365

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Branded by Tim Sinclair Pdf

"Using examples from our consumer culture, Tim Sinclair shows Christian that sharing Jesus has nothing to do with our trinkets or our T-shirts. It has everything to do with being personally branded by Christ."--From back cover

Seeing God in Our Birth Experiences

Author : Helen Holmes
Publisher : Routledge
Page : 318 pages
File Size : 49,6 Mb
Release : 2020-05-20
Category : Religion
ISBN : 9781000090475

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Seeing God in Our Birth Experiences by Helen Holmes Pdf

There has been a recent surge in the examination of the evolutionary roots of religious belief, all trying to identify where the human desire to seek the supernatural and the divine comes from. This book adds a new and innovative perspective to this line of thought by being the first to link prenatal and perinatal experiences to the origins of these unconscious underpinnings of our shared images of God. The book poses a ground-breaking paradigm by thinking about our earliest images of God, whether theist or atheist, within a psychoanalytic framework, comparing and contrasting the thought of Freud and Rizzuto. It looks at the issue of images of God from a diversity of psychological perspectives including, attachment theory, developmental theory and bio-psychosocial perspectives. This analysis leads to the conclusion that in parallel to postnatal findings, uterine and birth experiences can predispose individuals to form God representations later in life, through underpinning affective and environmental factors. This is a bold study of the development of one of humanity’s most fundamental aspects. As such, it will be of great interest to scholars of the psychology of religion, psychology, psychoanalysis, religious studies and early infant development.

On Consumer Culture, Identity, the Church and the Rhetorics of Delight

Author : Mark Clavier
Publisher : Bloomsbury Publishing USA
Page : 168 pages
File Size : 50,8 Mb
Release : 2018-11-29
Category : Religion
ISBN : 9781501330957

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On Consumer Culture, Identity, the Church and the Rhetorics of Delight by Mark Clavier Pdf

The Reading Augustine series presents short, engaging books offering personal readings of St. Augustine of Hippo's contributions to western philosophical, literary, and religious life. Mark Clavier's On Consumer Culture, Identity, The Church and the Rhetorics of Delight draws on Augustine of Hippo to provide a theological explanation for the success of marketing and consumer culture. Augustine's thought, rooted in rhetorical theory, presents a brilliant understanding of the experiences of damnation and salvation that takes seriously the often hidden psychology of human motivation. Clavier examines how Augustine's keen insight into the power of delight over personal notions of freedom and self-identity can be used to shed light on how the constant lure of promised happiness shapes our identities as consumers. From Augustine's perspective, it is only by addressing the sources of delight within consumerism and by rediscovering the wellsprings of God's delight that we can effectively challenge consumer culture. To an age awash with commercial rhetoric, the fifth-century Bishop of Hippo offers a theological rhetoric that is surprisingly contemporary and insightful.

Selling the Sacred

Author : Mara Einstein,Sarah McFarland Taylor
Publisher : Taylor & Francis
Page : 332 pages
File Size : 44,5 Mb
Release : 2024-03-01
Category : Business & Economics
ISBN : 9781003837718

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Selling the Sacred by Mara Einstein,Sarah McFarland Taylor Pdf

There’s religion in my marketing! There’s marketing in my religion! Selling the Sacred explores the religio-cultural and media implications of a two-sided phenomenon: marketing religion as a product and marketing products as religion. What do various forms of religion/marketing collaboration look like in the twenty-first century, and what does this tell us about American culture and society? Social and technological changes rapidly and continuously reframe religious and marketing landscapes. Crossfit is a “cult.” Televangelists use psychographics and data marketing. QAnon is a religion and big business. These are some of the examples highlighted in this collection, which engages themes related to capitalist narratives, issues related to gender and race, and the intersection of religion, politics, and marketing, among other key issues. The innovative contributors examine the phenomenon of selling the sacred, providing a better understanding of how marketing tactics, married with religious content, influence our thinking and everyday lives. These scholars bring to light how political, economic, and ideological agendas infuse the construction and presentation of the “sacred,” via more traditional religious institutions or consumer-product marketing. By examining religion and marketing broadly, this book offers engaging tools to recognize and unpack what gets sold as “sacred,” what’s at stake, and the consequences. A go-to resource for those working in marketing studies, religious studies, and media studies, Selling the Sacred is also a must-read for religious and marketing professionals.

Religion in Times of Crisis

Author : Anonim
Publisher : BRILL
Page : 204 pages
File Size : 45,5 Mb
Release : 2014-07-03
Category : Religion
ISBN : 9789004277793

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Religion in Times of Crisis by Anonim Pdf

Religion is alive and well all over the world, especially in times of personal, political, and social crisis. Even in Europe, long regarded the most “secular” continent, religion has taken centre stage in how people respond to the crises associated with modernity, or how they interact with the nation-state. In this book, scholars working in and on Europe offer fresh perspectives on how religion provides answers to existential crisis, how crisis increases the salience of religious identities and cultural polarization, and how religion is contributing to changes in the modern world in Europe and beyond. Cases from Poland to Pakistan and from Ireland to Zimbabwe, among others, demonstrate the complexity and ambivalence of religion’s role in the contemporary world. Contributors are Mariecke van den Berg, David J. Bos, Marco Derks, Marco Derks, R. Ruard Ganzevoort, Miloš Jovanović, Vladimir Kmec, Marta Kołodziejska, Anne-Marie Korte, Anne-Sophie Lamine, Christophe Monnot, Alexandre Piettre, Ali Qadir, Srdjan Sremac, Joram Tarusaria, Martina Topić, and Tom Wagner.

Congregational Song in the Worship of the Church

Author : William L. Hooper
Publisher : Wipf and Stock Publishers
Page : 312 pages
File Size : 49,5 Mb
Release : 2020-03-20
Category : Religion
ISBN : 9781532690723

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Congregational Song in the Worship of the Church by William L. Hooper Pdf

This book is a study of how congregational song developed and has been used in the worship of Western churches in general and specifically churches in the United States. Beginning with the worship of ancient peoples, the Hebrews, and early Christians and continuing to the present, the author examines historically how song has been and is used as an intentional sacred ritual action, like prayer or Scripture reading. Written primarily as an introductory text for college and seminary students, the overall goal is to make a historical journey with the people, events, and ideas from which have evolved the various types of song we have in American worship today. To help readers think more deeply about the material, study questions are given at the end of each chapter.

Suburban Dreams

Author : Greg Dickinson
Publisher : University of Alabama Press
Page : 265 pages
File Size : 46,5 Mb
Release : 2015-06-15
Category : Language Arts & Disciplines
ISBN : 9780817318635

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Suburban Dreams by Greg Dickinson Pdf

Suburban Dreams: Imagining and Building the Good Life explores how the suburban imaginary, composed of the built environment and imaginative texts, functions as a resource for living out the "good life."