Organizational Rhetoric

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Organizational Rhetoric

Mary F. Hoffman,Debra J. Ford
Organizational Rhetoric Book PDF

Author : Mary F. Hoffman,Debra J. Ford
Publisher : SAGE
Page : 289 pages
File Size : 44,7 Mb
Release : 2010
Category : Language Arts & Disciplines
ISBN : 9781412956680

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Organizational Rhetoric by Mary F. Hoffman,Debra J. Ford Pdf

Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

The Handbook of Organizational Rhetoric and Communication

Oyvind Ihlen,Robert L. Heath
The Handbook of Organizational Rhetoric and Communication Book PDF

Author : Oyvind Ihlen,Robert L. Heath
Publisher : John Wiley & Sons
Page : 533 pages
File Size : 51,6 Mb
Release : 2018-08-14
Category : Language Arts & Disciplines
ISBN : 9781119265733

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The Handbook of Organizational Rhetoric and Communication by Oyvind Ihlen,Robert L. Heath Pdf

A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Organizational Rhetoric

Mary F. Hoffman,Debra J. Ford
Organizational Rhetoric Book PDF

Author : Mary F. Hoffman,Debra J. Ford
Publisher : SAGE
Page : 289 pages
File Size : 41,5 Mb
Release : 2010
Category : Language Arts & Disciplines
ISBN : 9781412956697

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Organizational Rhetoric by Mary F. Hoffman,Debra J. Ford Pdf

Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

The Handbook of Organizational Rhetoric and Communication

Oyvind Ihlen,Robert L. Heath
The Handbook of Organizational Rhetoric and Communication Book PDF

Author : Oyvind Ihlen,Robert L. Heath
Publisher : John Wiley & Sons
Page : 536 pages
File Size : 47,6 Mb
Release : 2018-05-10
Category : Language Arts & Disciplines
ISBN : 9781119265740

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The Handbook of Organizational Rhetoric and Communication by Oyvind Ihlen,Robert L. Heath Pdf

A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Organizational Rhetoric

Charles Conrad
Organizational Rhetoric Book PDF

Author : Charles Conrad
Publisher : Polity
Page : 0 pages
File Size : 54,5 Mb
Release : 2011-10-10
Category : Social Science
ISBN : 0745647170

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Organizational Rhetoric by Charles Conrad Pdf

Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoricÑthe strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoric examines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.

Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior

Thatcher, Barry
Intercultural Rhetoric and Professional Communication Technological Advances and Organizational Behavior Book PDF

Author : Thatcher, Barry
Publisher : IGI Global
Page : 418 pages
File Size : 41,9 Mb
Release : 2011-12-31
Category : Business & Economics
ISBN : 9781613504512

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Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior by Thatcher, Barry Pdf

"This book explores the theory and practice of rhetoric and professional communication in intercultural contexts, providing a framework for translating, localizing, and internationalizing communications and information products around the world"--Provided by publisher.

Rhetoric in an Organizational Society

George Cheney
Rhetoric in an Organizational Society Book PDF

Author : George Cheney
Publisher : Unknown
Page : 224 pages
File Size : 48,9 Mb
Release : 1991
Category : Business & Economics
ISBN : UOM:39015019426058

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Rhetoric in an Organizational Society by George Cheney Pdf

What does it mean to speak with a collective voice? This is the central question addressed in Rhetoric in an Organizational Society. The author explains how in advanced industrial society many of the messages that individuals see and hear are associated with organizations of great size, resources, and power. Organizational messages take the forms of advertising, public relations, issue advocacy, doctrine, annual reports, policy statements, newsletters, declarations, and so forth. However, given an accustomed emphasis on the individual, citizens and scholars alike have difficulty interpreting messages that represent collectiveness.

Organizational Rhetoric

Mary Frances Hoffman
Organizational Rhetoric Book PDF

Author : Mary Frances Hoffman
Publisher : Unknown
Page : 289 pages
File Size : 48,6 Mb
Release : 2009
Category : Communication in organizations
ISBN : 1452274924

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Organizational Rhetoric by Mary Frances Hoffman Pdf

Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages.

The Neuroscience of Rhetoric in Management

Dirk Remley
The Neuroscience of Rhetoric in Management Book PDF

Author : Dirk Remley
Publisher : Routledge
Page : 131 pages
File Size : 53,7 Mb
Release : 2018-10-03
Category : Business & Economics
ISBN : 9780429775000

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The Neuroscience of Rhetoric in Management by Dirk Remley Pdf

Executives continue to lose their position because of inability to communicate organizational decisions to employees and boards effectively. More than just the words one writes or speaks, communication includes one’s actions and other non-verbal attributes that carry meaning for audiences. Further, decisions may affect these audiences differently emotionally and economically, complicating communication with each group. This book provides case studies to illustrate communication failure that directly resulted in executives' termination. These case studies include the fields of higher education, health care administration, computer technology, medical research, news media, and advertising. Synthesizing scholarship in neuroscience about how the brain processes information from verbal, visual and other stimuli as well as management and communication principles found in books valued in leadership development programs, this book explains why audiences reacted negatively to messages and describes how the messages could have been delivered to get a better response. The book includes rubrics to assist readers develop their own messages. Executives and those in leadership development programs will benefit from this book.

Information Technology and Organizational Transformation

JoAnne Yates,John Van Maanen
Information Technology and Organizational Transformation Book PDF

Author : JoAnne Yates,John Van Maanen
Publisher : SAGE
Page : 388 pages
File Size : 55,5 Mb
Release : 2001
Category : Computers
ISBN : 0761923012

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Information Technology and Organizational Transformation by JoAnne Yates,John Van Maanen Pdf

This text presents a clear assessment of the role that innovations in information technology play in changing organizational structure, performance, and transformations. It includes five case studies of real world organizations.

Engaging Organizational Communication Theory and Research

Steve May,Dennis K. Mumby
Engaging Organizational Communication Theory and Research Book PDF

Author : Steve May,Dennis K. Mumby
Publisher : SAGE
Page : 320 pages
File Size : 53,8 Mb
Release : 2004-10-05
Category : Language Arts & Disciplines
ISBN : 9781452236728

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Engaging Organizational Communication Theory and Research by Steve May,Dennis K. Mumby Pdf

Engaging Organizational Communication Theory and Research: Multiple Perspectives is a book unlike any in the field. Each chapter is written by a prominent scholar who presents a theoretical perspective and discusses how he or she "engages" with it, personally examining what it means to study organizations. Rejecting the traditional model of a "reader," this volume demonstrates the intimate connections among theory, research, and personal experience. Engaging Organizational Communication Theory and Research is an indispensable resource for anyone wishing to be familiar with current trends in the field of organizational communication.

Responding to Crisis

Dan Pyle Millar,Robert L. Heath
Responding to Crisis Book PDF

Author : Dan Pyle Millar,Robert L. Heath
Publisher : Routledge
Page : 393 pages
File Size : 54,6 Mb
Release : 2003-12-08
Category : Business & Economics
ISBN : 9781135640231

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Responding to Crisis by Dan Pyle Millar,Robert L. Heath Pdf

In recent years, researchers and practitioners have explored the nature, theory, and best practices that are required for effective and ethical crisis preparation and response. The consequences of being unprepared to respond quickly, appropriately, and ethically to a crisis are dramatic and well documented. For this reason, crisis consulting and the development of crisis response plans and protocols have become more than a cottage industry. Taking a rhetorical view of crisis events and utterances, this book is devoted to adding new insights to the discussion, and to describing a rhetorical approach to crisis communication. To help set the tone for that description, the opening chapter reviews a rhetorical perspective on organizational crisis. As such it raises questions and provokes issues more than it addresses and answers them definitively. The other chapters can be viewed as a series of experts participating in a panel discussion. The challenge to each of the authors is to add depth and breadth of understanding to the analysis of the rhetorical implications of a crisis, as well as to the strategies that can be used ethically and responsibly. Central to this analysis is the theoretic perspective that crisis response requires rhetorically tailored statements that satisfactorily address the narratives surrounding the crisis which are used by interested parties to define and judge it. This volume will be of value to scholars and students interested in crisis communication, and is certain to influence future work and research on responding to crises.

The Oxford Handbook of Organizational Identity

Michael G. Pratt,Majken Schultz,Blake E. Ashforth,Davide Ravasi
The Oxford Handbook of Organizational Identity Book PDF

Author : Michael G. Pratt,Majken Schultz,Blake E. Ashforth,Davide Ravasi
Publisher : Oxford University Press
Page : 529 pages
File Size : 48,7 Mb
Release : 2016
Category : Business & Economics
ISBN : 9780199689576

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The Oxford Handbook of Organizational Identity by Michael G. Pratt,Majken Schultz,Blake E. Ashforth,Davide Ravasi Pdf

Mapping the organizational identity (OI) field -- Critical perspectives on OI -- Integrative models of OI -- How individuals relate to OI -- Sources and processes of OI -- OI and the environment -- Implications of OI

The Agency of Organizing

Boris H. J. M. Brummans
The Agency of Organizing Book PDF

Author : Boris H. J. M. Brummans
Publisher : Routledge
Page : 279 pages
File Size : 45,5 Mb
Release : 2017-09-13
Category : Language Arts & Disciplines
ISBN : 9781317223238

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The Agency of Organizing by Boris H. J. M. Brummans Pdf

Winner of the 2018 Outstanding Edited Book Award from the Organizational Communication Division of the National Communication Association The Agency of Organizing explains why the notion of agency is central to understanding what organizations are, how they come into existence, continue to exist, or fade away, and how they function. Written by leading organizational communication scholars, the chapters in this edited volume present seven different theoretical perspectives on agency in the dynamics of organizing. Authors discuss how they conceptualize agency from their own perspective and how they propose to investigate agency empirically in processes of organizing by using specific methods. Through insightful case studies, they demonstrate the value of these perspectives for organizational research and practice.

Claim, Intent, and Persuasion

Carmelo Mazza
Claim Intent and Persuasion Book PDF

Author : Carmelo Mazza
Publisher : Springer Science & Business Media
Page : 233 pages
File Size : 50,7 Mb
Release : 2012-12-06
Category : Language Arts & Disciplines
ISBN : 9781461550617

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Claim, Intent, and Persuasion by Carmelo Mazza Pdf

One of the most notorious differences between the academic production on management carried out in Europe, compared to that in the United States, is the attention that European scholars give to the managerial discourse and rhetorics, especially in their textual or written embodiments. In fact, it is one of the few topics where the usual dominance of American scholarship (Engwall, 1998) does not hold. Discourses in management address basically two issues, most often of analytical intertwined in practice, differentiated here only because requirements. One, is the legitimization, both ideological and political, of management, basically geared at the justification of the differentials of power present in the coordination of collective action aimed at the consecution of economic objectives. As Bendix points out in Work and Authority in Industry, the most pressing challenge for this ideological work stems from the fact that in capitalism the logic of efficiency is hegemonic, and this is not easily conducive to the justification of status differentials. This is why managerial discourses are never open, straightforward, and why they are, in sum, clearly ideological.