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Author : Robert F. Bruner
Publisher : Wiley
Page : 128 pages
File Size : 51,6 Mb
Release : 1999-08-02
Category : Business & Economics
ISBN : 0471379255
Author : Robert M. Randall
Publisher : Wiley
Page : 128 pages
File Size : 48,5 Mb
Release : 1999-08-02
Category : Business & Economics
ISBN : 0471379263
Author : Livingstone
Publisher : Wiley
Page : 128 pages
File Size : 41,7 Mb
Release : 1999-07-01
Category : Electronic
ISBN : 0471379271
Author : Liam Fahey
Publisher : Wiley
Page : 528 pages
File Size : 54,7 Mb
Release : 2001-12-20
Category : Business & Economics
ISBN : 0471233226
Author : Budi Martokoesoemo,Mae Loh
Publisher : Wiley
Page : 72 pages
File Size : 43,7 Mb
Release : 1998-01-22
Category : Business & Economics
ISBN : 047125505X
Author : Anonim
Publisher : Unknown
Page : 624 pages
File Size : 41,8 Mb
Release : 1998
Category : African American businesspeople
ISBN : MINN:31951P006350539
Author : Kimmel
Publisher : Wiley
Page : 128 pages
File Size : 54,5 Mb
Release : 1999-05-01
Category : Electronic
ISBN : 0471370231
Author : Josh Kaufman
Publisher : Penguin
Page : 464 pages
File Size : 50,6 Mb
Release : 2010-12-30
Category : Business & Economics
ISBN : 9781101446089
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Author : Anonim
Publisher : Unknown
Page : 1254 pages
File Size : 55,8 Mb
Release : 1994
Category : Barron's national business and financial weekly
ISBN : CORNELL:31924075289383
Author : Elaine Pofeldt
Publisher : Lorena Jones Books
Page : 274 pages
File Size : 51,6 Mb
Release : 2018-01-02
Category : Business & Economics
ISBN : 9780399578977
The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.
Author : Jeanne Hopkins,Jamie Turner
Publisher : John Wiley & Sons
Page : 260 pages
File Size : 52,7 Mb
Release : 2012-01-05
Category : Business & Economics
ISBN : 9781118239544
Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more. Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to: Use location-based marketing to get new customers and keep existing ones Integrate social media with your mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Author : Jack Welch,Suzy Welch
Publisher : HarperCollins UK
Page : 288 pages
File Size : 47,7 Mb
Release : 2015-04-14
Category : Business & Economics
ISBN : 9780007594382
Business authors Jack and Suzy Welch return, nearly a decade after publishing their international bestseller, Winning, to tackle the most pressing business challenges in the modern world. From creating winning strategies to leading and managing others The Real Life MBA acts as an essential guide for every person in business today - and tomorrow.
Author : Kenneth M. Eades,Timothy M. Laseter,Ian Skurnik,Peter L. Rodriguez,Lynn A. Isabella,Paul J. Simko
Publisher : John Wiley & Sons
Page : 381 pages
File Size : 47,9 Mb
Release : 2010-04-06
Category : Business & Economics
ISBN : 9780470627259
A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.
Author : Timothy S. Hatten
Publisher : Houghton Mifflin
Page : 648 pages
File Size : 44,5 Mb
Release : 2005-04
Category : Small business
ISBN : 0618640193
Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text, and the Third Edition features an increased emphasis on small business ownership by women and minority groups. Additional coverage is given to the new Small Business Administration size standards, creating a personalized business plan, and e-commerce. New! A full chapter is devoted to creating a business plan. Two complete plans written by undergraduate students appear in the text—one designed for a service business, the other for a retail establishment. Electronic Business Plan Templates are also available online. New! "What Would You Do" exercises provide realistic opportunities for students to think critically and realistically. New! "Profile in Entrepreneurship" boxes spotlight individuals who've created new products and businesses. New! Eduspace course management system. New! Coverage of small business ownership by women and minority groups has been increased throughout the text New! End of chapter questions ("Comprehension Checks") have been added to each chapter. Author created supplements including the Instructors Resource Manual, Test Bank and PowerPoint slides, ensure seamless integration of the text and teaching resources. A shorter length accommodates one semester courses without sacrificing important topics.
Author : Melinda Emerson
Publisher : Simon and Schuster
Page : 288 pages
File Size : 44,9 Mb
Release : 2014-12-05
Category : Business & Economics
ISBN : 9781440584367
"Become Your Own Boss is a must-read if you're thinking of launching a business of your own." --Jean Chatzky, bestselling author of Money 911 and Financial Editor, NBC Today Create a successful business this year! Written by America's #1 Small Business Expert, this essential handbook shows you how to launch your own business in just twelve months. Using her years of experience in business development, Melinda Emerson guides you through the process with step-by-step instructions for developing an effective marketing plan, setting a budget, and maintaining your business once it's up and running. She also offers brand-new strategies for obtaining financing through means like crowdsourcing as well as social media techniques that help build your business--all of which has been updated for today's market. With Emerson's expert business advice, you will finally follow your dreams and become your own boss!
