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Portable Mba In Strategy With Wsj Online Business Survival Guide Set Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Portable Mba In Strategy With Wsj Online Business Survival Guide Set book. This book definitely worth reading, it is an incredibly well-written.
Author : Robert M. Randall
Publisher : Wiley
Page : 128 pages
File Size : 47,5 Mb
Release : 1999-08-02
Category : Business & Economics
ISBN : 0471379263
Author : Robert F. Bruner
Publisher : Wiley
Page : 128 pages
File Size : 47,6 Mb
Release : 1999-08-02
Category : Business & Economics
ISBN : 0471379255
Author : Liam Fahey
Publisher : Wiley
Page : 528 pages
File Size : 50,9 Mb
Release : 2001-12-20
Category : Business & Economics
ISBN : 0471233226
Author : Liam Fahey,Robert M. Randall
Publisher : John Wiley & Sons
Page : 440 pages
File Size : 49,6 Mb
Release : 2001
Category : Business & Economics
ISBN : UCSD:31822029651197
Over 525,000 Copies of the Portable MBA Series Sold Learn the best new ideas in BUSINESS STRATEGY from the brightest lights in the field This Second Edition of the phenomenally successful Portable MBA in Strategy brings you the latest developments in strategic thought, analysis, and implementation from an all-star team of teachers, authors, and consultants. Harvard's Michael E. Porter shows you how to enhance competitive advantage through a global strategy. C. K. Prahalad explains how to create and leverage core competencies-a strategy that has led many organizations to overwhelming success. Jeffrey Sampler of the London Business School demonstrates how the Internet and the rapidly evolving e-business economy challenge many of our fundamental ideas about strategy. H. Kurt Christensen and Anil Gupta map strategy alternatives for the corporate organization and its business units. Irene Duhaime demonstrates the relevance of strategy for small businesses. And John F. Mahon, Barbara Bigelow, and Liam Fahey explore political strategy-the need to manage relationships with the concerned segments of the public, trade associations, governmental agencies, community groups, and other stakeholders. You'll find penetrating insights about strategy-making from David Collis of Yale, George Day of the Wharton School at the University of Pennsylvania, Ellen Hart of Gemini Consulting, and many others. To take advantage of the newest, most innovative, most effective ideas in business strategy from minds that thrive on the cutting edge, start reading The Portable MBA in Strategy, Second Edition today.
Author : Anonim
Publisher : Unknown
Page : 624 pages
File Size : 43,9 Mb
Release : 1998
Category : African American businesspeople
ISBN : MINN:31951P006350539
Author : Josh Kaufman
Publisher : Penguin
Page : 464 pages
File Size : 40,5 Mb
Release : 2010-12-30
Category : Business & Economics
ISBN : 9781101446089
Master the fundamentals, hone your business instincts, and save a fortune in tuition. The consensus is clear: MBA programs are a waste of time and money. Even the elite schools offer outdated assembly-line educations about profit-and-loss statements and PowerPoint presentations. After two years poring over sanitized case studies, students are shuffled off into middle management to find out how business really works. Josh Kaufman has made a business out of distilling the core principles of business and delivering them quickly and concisely to people at all stages of their careers. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. In The Personal MBA, he shares the essentials of sales, marketing, negotiation, strategy, and much more. True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experiences they need to succeed. Read this book and in one week you will learn the principles it takes most people a lifetime to master.
Author : Jeanne Hopkins,Jamie Turner
Publisher : John Wiley & Sons
Page : 260 pages
File Size : 51,6 Mb
Release : 2012-01-05
Category : Business & Economics
ISBN : 9781118239544
Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns. This book will help readers understand the different mobile media platforms, learn how to us SMS for business, incorporate 2D and QR Codes into their campaigns, develop mobile websites and mobile apps, see case studies, and much more. Go Mobile offers practical, step-by-step guidance for implementing a mobile marketing campaign. Readers will learn how to: Use location-based marketing to get new customers and keep existing ones Integrate social media with your mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues With these effective, efficient, and integrated mobile marketing campaigns, business owners and marketers will garner enviable response rates and watch their revenue grow more rapidly than ever before.
Author : Anonim
Publisher : Unknown
Page : 1254 pages
File Size : 46,9 Mb
Release : 1994
Category : Barron's national business and financial weekly
ISBN : CORNELL:31924075289383
Author : Neal Schaffer
Publisher : John Wiley & Sons
Page : 226 pages
File Size : 54,8 Mb
Release : 2013-09-06
Category : Business & Economics
ISBN : 9781118756683
Create and maintain a successful social media strategy for your business Today, a large number of companies still don't have a strategic approach to social media. Others fail to calculate how effective they are at social media, one of the critical components of implementing any social media strategy. When companies start spending time and money on their social media efforts, they need to create an internal plan that everyone can understand. Maximize Your Social offers a clear vision of what businesses need to do to create—and execute upon—their social media for business road map. Explains the evolution of social media and the absolute necessity for creating a social media strategy Outlines preparation for, mechanics of, and maintenance of a successful social media strategy Author Neal Schaffer was named a Forbes Top 30 Social Media Power Influencer, is the creator of the AdAge Top 100 Global Marketing Blog, Windmill Networking, and a global social media speaker Maximize Your Social will guide you to mastery of social media marketing strategies, saving you from spending a chunk of your budget on a social media consultant. Follow Neal Schaffer's advice, and you'll be able to do it yourself—and do it right.
Author : Kenneth M. Eades,Timothy M. Laseter,Ian Skurnik,Peter L. Rodriguez,Lynn A. Isabella,Paul J. Simko
Publisher : John Wiley & Sons
Page : 381 pages
File Size : 41,6 Mb
Release : 2010-04-06
Category : Business & Economics
ISBN : 9780470627259
A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.
Author : Elaine Pofeldt
Publisher : Lorena Jones Books
Page : 274 pages
File Size : 50,7 Mb
Release : 2018-01-02
Category : Business & Economics
ISBN : 9780399578977
The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.
Author : Alan G. Lafley,Roger L. Martin
Publisher : Harvard Business Press
Page : 274 pages
File Size : 51,9 Mb
Release : 2013
Category : Business & Economics
ISBN : 9781422187395
Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Author : Anonim
Publisher : Unknown
Page : 640 pages
File Size : 53,6 Mb
Release : 1998
Category : Consumer education
ISBN : NWU:35556027998863
Author : Timothy S. Hatten
Publisher : Houghton Mifflin
Page : 648 pages
File Size : 42,9 Mb
Release : 2005-04
Category : Small business
ISBN : 0618640193
Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are highlighted throughout the text, and the Third Edition features an increased emphasis on small business ownership by women and minority groups. Additional coverage is given to the new Small Business Administration size standards, creating a personalized business plan, and e-commerce. New! A full chapter is devoted to creating a business plan. Two complete plans written by undergraduate students appear in the text—one designed for a service business, the other for a retail establishment. Electronic Business Plan Templates are also available online. New! "What Would You Do" exercises provide realistic opportunities for students to think critically and realistically. New! "Profile in Entrepreneurship" boxes spotlight individuals who've created new products and businesses. New! Eduspace course management system. New! Coverage of small business ownership by women and minority groups has been increased throughout the text New! End of chapter questions ("Comprehension Checks") have been added to each chapter. Author created supplements including the Instructors Resource Manual, Test Bank and PowerPoint slides, ensure seamless integration of the text and teaching resources. A shorter length accommodates one semester courses without sacrificing important topics.
Author : Rich Christiansen
Publisher : McGraw Hill Professional
Page : 256 pages
File Size : 55,9 Mb
Release : 2011-09-23
Category : Business & Economics
ISBN : 9780071775274
“Zig zag” your way to success! The Zig-Zag Principle presents a proven method for achieving business goals by “zig-zagging”—making flexibility, bootstrapping, and the creation of multiple opportunities central to overall strategy. Because it’s better to be prepared for the inevitable bumps in the road than surprised by them. The Zig-Zag Principle walks you through the process of establishing an achievable objective—working into the process room for the extra resources, time, and emotional latitude it will truly take to achieve the goal. Rich Christiansen has started up and launched several technology-oriented companies, including Tornado Solutions, Know More Media, Cyclone Trading Company, and MortgageSaver101.
