Postmodern Advertising In Japan

Author : Ory Bartal
Publisher : Dartmouth College Press
Page : 302 pages
File Size : 46,7 Mb
Release : 2015-01-06
Category : Art
ISBN : 9781611686555

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Postmodern Advertising in Japan by Ory Bartal Pdf

In a study driven by stunning images of Japanese advertisements and the artworks they quote from, Ory Bartal offers a first-of-its-kind interpretation of the "postmodern" genre of advertising in Japan, which both shaped and reflected the new consumer-driven culture that arose during the bubble era of the 1980s and 1990s. Through a fascinating tale of art directors and their works and influences, Bartal shows how this postmodern visual language, like postmodernism in other streams, is distinguished by its mŽlange of styles, blurring of boundaries between art and design, and reliance on visual and textual quotations from sources past and present, domestic and foreign. Although this advertising culture partakes of global trends, Bartal draws attention to the varied local artistic sensibilities, structures of thought, and underlying practices, challenging the often-simplistic characterization of "Japaneseness" as being rooted in a Zen tradition of aesthetic indirectness and ambiguity. Combining multilingual scholarship with a wealth of information gleaned through years of personal interviews with the principals involved, this is a truly original contribution to the discussion of Japanese art and advertising as well as an insightful reading of more general issues in the study of visual culture and media.

Author : マサオ・ミヨシ,Harry Harootunian
Publisher : Duke University Press
Page : 336 pages
File Size : 42,5 Mb
Release : 1989-07-27
Category : History
ISBN : 0822308967

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Postmodernism and Japan by マサオ・ミヨシ,Harry Harootunian Pdf

Postmodernism and Japan is a coherent yet diverse study of the dynamics of postmodernism, as described by Lyotard, Baudrillard, Deleuze, and Guatarri, from the often startling perspective of a society bent on transforming itself into the image of Western “enlightenment” wealth and power. This work provides a unique view of a society in transition and confronting, like its models in the West, the problems induced by the introduction of new forms of knowledge, modes of production, and social relationships.

Author : Sarah Teasley
Publisher : Reaktion Books
Page : 425 pages
File Size : 50,5 Mb
Release : 2022-05-06
Category : Design
ISBN : 9781780232300

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Designing Modern Japan by Sarah Teasley Pdf

A revealing look at Japanese design weaving together the stories of people who shaped Japan’s design industries with social history, economic conditions, and geopolitics. From cars to cameras, design from Japan is ubiquitous. So are perceptions of Japanese design, from calming, carefully crafted minimalism to avant-garde catwalk fashion, or the cute, Kawaii aesthetic populating Tokyo streets. But these portrayals overlook the creativity, generosity, and sheer hard work that has gone into creating and maintaining design industries in Japan. In Designing Modern Japan, Sarah Teasley deftly weaves together the personal stories of people who shaped and shape Japan’s design industries with social history, economic conditions, and geopolitics.. Key to her account is how design has been a strategy to help communities thrive during turbulent times, and for making life better along the way. Deeply researched and superbly illustrated, Designing Modern Japan appeals to a wide audience for Japanese design, history, and culture.

Author : Brian Moeran
Publisher : Routledge
Page : 335 pages
File Size : 52,7 Mb
Release : 2013-09-13
Category : Social Science
ISBN : 9781136795404

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A Japanese Advertising Agency by Brian Moeran Pdf

This is the only book of its kind - written by an anthropologist who spent twelve months doing fieldwork in a major Tokyo agency and who has spent the past 30 years studying and living in Japan. By examining the production of advertising, this book turns other semiotics, media and cultural studies theories on their heads. By analysing the social structure of a modern media organization from the inside, it makes anthropology relevant and intellectually stimulating. By treating the Japanese as a more-or-less normal and rational people, it explodes the usual myths of exotic Japan and steps boldly into a global arena that embraces 'east' and 'west' in a new theory of values.

Author : Amir Hetsroni
Publisher : Bloomsbury Publishing USA
Page : 272 pages
File Size : 49,8 Mb
Release : 2012-11-02
Category : Social Science
ISBN : 9781441115034

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Advertising and Reality by Amir Hetsroni Pdf

Advertising and Reality: A Global Study of Representation and Content offers, for the first time, an extensive study of the way our life is represented in advertising. Leading scholars from different countries, who specialize in marketing communication and media studies, review and analyze different advertising contents and give us a truly cross-cultural view of the matter. Among the contents that are thoroughly discussed throughout the book one finds sexuality, violence, family activities, gender roles, vocations, minorities roles, periodical reconstruction and more. This book provides an up-to-date picture of the way modern life is portrayed in the most popular format of marketing communication worldwide.

Author : Louis G. Perez
Publisher : Bloomsbury Publishing USA
Page : 296 pages
File Size : 44,7 Mb
Release : 2019-09-19
Category : History
ISBN : 9781440864957

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Tokyo by Louis G. Perez Pdf

This indispensable one-volume narrative examines the history, culture, environment, economy, politics, future, and more of the city of Tokyo, Japan's political and cultural capital. Tokyo has endured and moved beyond horrible disasters in the 20th century, first an earthquake in 1923 and later the events that unfolded during World War II, to grow into one of the most populated cities in the world. This volume examines Tokyo's history, politics, culture, and more. Narrative chapters cover a wide breadth of topics, including Tokyo's location and geography, peoples, history, politics, economy, environmental issues and sustainability initiatives, local crime and violence, security issues, natural hazards and emergency management, culture and lifestyle, pop culture, and the future. Inset boxes entitled "Life in the City" include interviews with those who have lived in Tokyo as well as those who have traveled to the city, allowing readers to get a better idea of what daily life is like in this global megacity. A chronology, sidebars, and bibliography complete the text. The perfect one-stop resource for high school and undergraduate students, this volume is also suited to general readers interested in learning more about Tokyo and its role as a global city.

Author : Anne M. Cooper,Young Joon Lim
Publisher : Rowman & Littlefield
Page : 181 pages
File Size : 48,6 Mb
Release : 2023-02-13
Category : Business & Economics
ISBN : 9781538175156

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SilverComm by Anne M. Cooper,Young Joon Lim Pdf

The marketing world has long under-appreciated the buying power held by adults over 65 years of age. In the current age of longevity, it’s essential that students engage with strategies that embrace all age groups. This text combines professional interviews, theory-based research, and practical exercises to supplement any strategic comm course.

Author : Jilly Traganou
Publisher : Routledge
Page : 364 pages
File Size : 40,8 Mb
Release : 2016-04-14
Category : Sports & Recreation
ISBN : 9781317226369

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Designing the Olympics by Jilly Traganou Pdf

Designing the Olympics claims that the Olympic Games provide opportunities to reflect on the relationship between design, national identity, and citizenship. The "Olympic design milieu" fans out from the construction of the Olympic city and the creation of emblems, mascots, and ceremonies, to the consumption, interpretation, and appropriation of Olympic artifacts from their conception to their afterlife. Besides products that try to achieve consensus and induce civic pride, the "Olympic design milieu" also includes processes that oppose the Olympics and their enforcement. The book examines the graphic design program for Tokyo 1964, architecture and urban plans for Athens 2004, brand design for London 2012, and practices of subversive appropriation and sociotechnical action in counter-Olympic movements since the 1960s. It explores how the Olympics shape the physical, legal and emotional contours of a host nation and its position in the world; how the Games are contested by a broader social spectrum within and beyond the nation; and how, throughout these encounters, design plays a crucial role. Recognizing the presence of multiple actors, the book investigates the potential of design in promoting equitable political participation in the Olympic context.

Author : Rex Butler
Publisher : Bloomsbury Publishing
Page : 273 pages
File Size : 40,5 Mb
Release : 2022-12-15
Category : Design
ISBN : 9781350118249

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Rei Kawakubo by Rex Butler Pdf

The Japanese fashion designer Rei Kawakubo of Comme des Garçons is undoubtedly one of the world's major fashion designers. In 2017 she was the second living designer to ever be given a retrospective at the renowned Costume Institute of the Metropolitan Museum of Art in New York. Her work exerts an extraordinary influence over succeeding generations of designers and is a major point of reference for all those wishing to explore the place of fashion in contemporary culture. The 14 essays in this collection, written by eminent fashion theorists from around the world, ask what is the relationship of Kawakubo's work to art, philosophy and architecture, and ultimately illustrate how Kawakubo's creative output allows us to understand the very notion of fashion itself.

Author : Anonim
Publisher : Unknown
Page : 268 pages
File Size : 42,5 Mb
Release : 2000
Category : Japan
ISBN : UIUC:30112084490017

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International Conference on Japanese Studies 1999 Proceedings Japan-Southeast Asia Relations by Anonim Pdf

Author : Robin Veder
Publisher : Dartmouth College Press
Page : 447 pages
File Size : 55,7 Mb
Release : 2015-04-07
Category : Performing Arts
ISBN : 9781611687255

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The Living Line by Robin Veder Pdf

Robin Veder's The Living Line is a radical reconceptualization of the development of late-nineteenth- and early-twentieth-century American modernism. The author illuminates connections among the histories of modern art, body cultures, and physiological aesthetics in early-twentieth-century American culture, fundamentally altering our perceptions about art and the physical, and the degree of cross-pollination in the arts. The Living Line shows that American producers and consumers of modernist visual art repeatedly characterized their aesthetic experience in terms of kinesthesia, the sense of bodily movement. They explored abstraction with kinesthetic sensibilities and used abstraction to achieve kinesthetic goals. In fact, the formalist approach to art was galvanized by theories of bodily response derived from experimental physiological psychology and facilitated by contemporary body cultures such as modern dance, rhythmic gymnastics, physical education, and physical therapy. Situating these complementary ideas and exercises in relation to enduring fears of neurasthenia, Veder contends that aesthetic modernism shared industrial modernity's objective of efficiently managing neuromuscular energy. In a series of finely grained and interconnected case studies, Veder demonstrates that diverse modernists associated with the Armory Show, the SociŽtŽ Anonyme, the Stieglitz circle (especially O'Keeffe), and the Barnes Foundation participated in these discourses and practices and that "kin-aesthetic modernism" greatly influenced the formation of modern art in America and beyond. This daring and completely original work will appeal to a broad audience of art historians, historians of the body, and American culture in general.

Author : Tanya Sheehan
Publisher : Dartmouth College Press
Page : 251 pages
File Size : 55,5 Mb
Release : 2014-12-02
Category : Art
ISBN : 9781611686487

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Photography, History, Difference by Tanya Sheehan Pdf

Over the past decade, historical studies of photography have embraced a variety of cultural and disciplinary approaches to the medium, while shedding light on non-Western, vernacular, and "other" photographic practices outside the Euro-American canon. Photography, History, Difference brings together an international group of scholars to reflect on contemporary efforts to take a different approach to photography and its histories. What are the benefits and challenges of writing a consolidated, global history of photography? How do they compare with those of producing more circumscribed regional or thematic histories? In what ways does the recent emphasis on geographic and national specificity encourage or exclude attention to other forms of difference, such as race, class, gender, and sexuality? Do studies of "other" photographies ultimately necessitate the adoption of nontraditional methodologies, or are there contexts in which such differentiation can be intellectually unproductive and politically suspect? The contributors to the volume explore these and other questions through historical case studies; interpretive surveys of recent historiography, criticism, and museum practices; and creative proposals to rethink the connections between photography, history, and difference. A thought-provoking collection of essays that represents new ways of thinking about photography and its histories. It will appeal to a broad readership among those interested in art history, visual culture, media studies, and social history.

Author : Christina Braun
Publisher : Dartmouth College Press
Page : 277 pages
File Size : 49,7 Mb
Release : 2018-03-06
Category : Art
ISBN : 9781512601640

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Thomas Hirschhorn by Christina Braun Pdf

Thomas Hirschhorn, a leading installation artist whose work is owned and exhibited by modern art museums throughout Europe and the United States, is known for compelling, often site-specific and interactive environments tackling issues of critical theory, global politics, and consumerism. His work initially engages the viewer through sheer superabundance. Combining found images and texts, bound up in handcrafted constructions of cardboard, foil, and packing tape, the artworks reflect the intellectual scavenging and sensory overload that characterize our own attempts to grapple with the excess of information in daily life. Christina Braun, the first to compile and systematically analyze the extensive source material on this artist's theoretical principles, sheds light on the complicated yet constitutive relations between Hirschhorn's work and theory. Her study, now translated into English, makes a major contribution to the study of contemporary art.

Author : William Kaizen
Publisher : Dartmouth College Press
Page : 250 pages
File Size : 51,6 Mb
Release : 2016-07-05
Category : Art
ISBN : 9781611689464

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Against Immediacy by William Kaizen Pdf

Against Immediacy is a history of early video art considered in relation to television in the United States during the 1960s and 1970s. It examines how artists questioned the ways in which "the people" were ideologically figured by the commercial mass media. During this time, artists and organizations including Nam June Paik, Juan Downey, and the Women's Video News Service challenged the existing limits of the one-to-many model of televisual broadcasting while simultaneously constructing more democratic, bottom-up models in which the people mediated themselves. Operating at the intersection between art history and media studies, Against Immediacy connects early video art and the rise of the media screen in gallery-based art to discussions about participation and the activation of the spectator in art and electronic media, moving from video art as an early form of democratic media practice to its canonization as a form of high art.

Author : James Housefield
Publisher : Dartmouth College Press
Page : 328 pages
File Size : 43,7 Mb
Release : 2016-07-05
Category : Art
ISBN : 9781611689587

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Playing with Earth and Sky by James Housefield Pdf

Playing with Earth and Sky reveals the significance astronomy, geography, and aviation had for Marcel Duchamp - widely regarded as the most influential artist of the past fifty years. Duchamp transformed modern art by abandoning unique art objects in favor of experiences that could be both embodied and cerebral. This illuminating study offers new interpretations of Duchamp's momentous works, from readymades to the early performance art of shaving a comet in his hair. It demonstrates how the immersive spaces and narrative environments of popular science, from museums to the modern planetarium, prepared paths for Duchamp's nonretinal art. By situating Duchamp's career within the transatlantic cultural contexts of Dadaism and Surrealism, this book enriches contemporary debates about the historical relationship between art and science. This truly original study will appeal to a broad readership in art history and cultural studies.