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Author : Anonim
Publisher : Spruce Goose Enterprises
Page : 27 pages
File Size : 55,6 Mb
Release : 2024-06-18
Category : Electronic
ISBN : 8210379456XXX
Author : Greg Mason
Publisher : Unknown
Page : 26 pages
File Size : 54,7 Mb
Release : 2011-01-20
Category : Electronic
ISBN : 1456557343
A solid understanding of Pay-Per-Click (PPC) marketing can be the edge you need to beat your competition and make REAL profits in today's competitive Internet marketplace.And fortunately for you, it's never been easier to go from "newbie" to "PPC expert" thanks to my new ebook, "PPC Marketing for Beginners."Discover How to Make Your Business Really "Click!"As Google, Yahoo and MSN all grow more and more complex, even marketers who have been using pay-per-click marketing for years are now having trouble managing their PPC accounts.So what hope does a beginner have of figuring it all out?Well, thanks to my new concise, yet comprehensive ebook, you can now discover everything you need to know to succeed with PPC marketing from one easy-to-read, less than 20 page guide!It's true. Here's just some of what you will learn by reading this amazing ebook:How to start your own highly profitable PPC campaign in seven easy steps - you'll be amazed at how easy it really is to do when you follow my simple tips! 4 benefits of PPC marketing - and how to ensure you experience each and every one of them! 7 things to consider when planning your PPC campaigns - follow these tips and your success is virtually guaranteed! The real unvarnished truth about PPC marketing - you want the truth? You got it ... discover 6 PPC pros and 5 PPC cons so you can decide once and for all if PPC marketing really is or isn't for you! How exactly PPC marketing increases traffic, leads and sales - what you read here is sure to surprise you! How to create profitable PPC campaign after profitable PPC campaign - it's not nearly as hard you might imagine ... discover the secrets here! PPC bid management techniques that ensure your campaigns will never be costly, time consuming or unprofitable - start using these simple step-by-step procedures and you are sure to find PPC to be a welcome change to your traditional advertising methods! How to use "Bid gaps" to maximize your PPC profits - plus, the real key to PPC marketing success! How to get your hands on a completely free PPC appraisal program - this amazing software program automatically traces your PPC income by the second ... leaving you free to concentrate on other important business matters! How to choose a PPC affiliate program that will send your Internet profits soaring through the roof - if you want to take your earnings to the next level, then you must read this! And much, much more! Here's Something Every Beginner Needs to Know: Just Having a Website is Not Enough to Succeed Today ...You have to expose your website. Make it known. It has to be visible. It has to be frequently targeted by consumers and surfers. In other words, you have to invest in marketing your Internet site. There are basically two options available to you: SEO and PPC.But which is right for you and your business? Get my ebook today and discover how PPC compares to SEO as well as how to determine which approach will produce the most profits for you!So What Are You Waiting For? Order Your Copy of "PPC Marketing for Beginners" Today!
Author : Peter Kent
Publisher : John Wiley & Sons
Page : 376 pages
File Size : 42,9 Mb
Release : 2011-02-23
Category : Computers
ISBN : 9781118043929
Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you. Discover how to Use the right keywords to trigger your ads Figure your breakeven point Write ads that reach your customers Calculate return on investment Use geo targeting Track your ad results
Author : Corey Rabazinski
Publisher : CreateSpace
Page : 64 pages
File Size : 46,5 Mb
Release : 2015-01-05
Category : Electronic
ISBN : 1515074447
Learn how to increase web traffic and sales using Google AdWords. Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.
Author : Mark Robertson
Publisher : Unknown
Page : 70 pages
File Size : 49,9 Mb
Release : 2018-02-09
Category : Business & Economics
ISBN : 8210379456XXX
Learn to use Google Adwords to effectively reach out to customers worldwide! Today only, get this bestseller for a special price. Read on your PC, Mac, smart phone, or tablet device. This book contains proven steps and strategies on how to get your business popular and advertise locally or globally in a more accountable and flexible way, allowing customers and anyone searching on Google for the things you offer to see your business or anything you offer easily by just following few steps provided in this book. Here Is A Preview Of What You'll Learn... Adword Basis Billing and Budgets Writing Successful Text Ads Bidding Strategies Choose your keywords Create targeted Ads Create Ad Groups Monitor your Campaigns And basically everything you need to know about Google Adwords to guide you towards making the best out of your business by advertising to the world in a more accountable, easy, flexible and fast way. Download your copy today! Take action today and download this book now at a special price!
Author : Peter Kent
Publisher : John Wiley & Sons
Page : 376 pages
File Size : 50,8 Mb
Release : 2006-02-06
Category : Computers
ISBN : 9780471754947
Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you. Discover how to Use the right keywords to trigger your ads Figure your breakeven point Write ads that reach your customers Calculate return on investment Use geo targeting Track your ad results
Author : John Scaglia
Publisher : Unknown
Page : 224 pages
File Size : 51,6 Mb
Release : 2019-11-30
Category : Electronic
ISBN : 1702133788
Have you always wondered how companies make constant big sales? Do you know ads can generate income for your business? Passive income is a function of knowing exactly what to do to earn and tweaking it to work for you almost constantly as if on a loop. Especially if you run a business or and you wish to earn more than what's coming to your pocket right now. But increased income in such spaces on the internet needs growth to be effective and what better way to grow your customer base than with ads? This book offers expert insights on ads specifically Google Adwords using PPC -Pay Per Click- marketing and also YouTube ads, so as to expand your business and brand, increase sales and ultimately, lead to creating a passive source of income for you. Within this book, you'll find insights on: a) Starting: detailed explanations as to how ads work on the two platforms in view; the various types of ads, how to create and develop your account. b) Settings: what to do to make sure your account tells the two platforms how you want your ads to be run and the parameters you want to set in place. c) Optimisation: how to use your accounts to drive your ads to achieve success, what to do when things aren't going as planned and how to reach the right audience. There are other delicious tricks and hacks that guarantee substantial conversions and sales as well as how to stay afloat, above your competition. Furthermore, these are not to be missed in the book; the free tools that enable the above to function effectively for your website, provide an adequate number of CTRs -Click Through Rates- and your money's worth for clicks. Come and learn new ways to earn more and expand. Place an order now!
Author : David Szetela,Joseph Kerschbaum
Publisher : John Wiley & Sons
Page : 453 pages
File Size : 53,7 Mb
Release : 2010-07-06
Category : Computers
ISBN : 9780470917213
The complete guide to a winning pay-per-click marketing campaign Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide. Using the popular An Hour A Day format, this book helps you avoid the pitfalls and plan, develop, implement, manage, and monitor a PPC campaign that gets results. Successful pay-per-click campaigns are a key component of online marketing This guide breaks the project down into manageable tasks, valuable for the small-business owner as well as for marketing officers and consultants Explains core PPC concepts, industry trends, and the mechanics that make a campaign work Shows how to perform keyword research, structure campaigns, and understand campaign settings and various pricing models Discusses how to write ads, develop and test landing pages, use ad groups, and leverage Google's content network Covers launching a campaign, bidding for position, monitoring, gathering results, and interpreting and acting on the data collected Pay-Per-Click Search Engine Marketing: An Hour a Day provides the tools to make the most of this important marketing method.
Author : Boris Mordkovich,Eugene Mordkovich
Publisher : Lulu.com
Page : 204 pages
File Size : 53,6 Mb
Release : 2005
Category : Business & Economics
ISBN : 9781411628175
You've got products. You've got a website. You're ready to do business online. Now, how do you attract new customers? You'll find the answers in this book. In it, search engine advertising pioneers, Boris and Eugene Mordkovich, share their knowledge from the most basic information explaining how Pay-Per-Click works to why it is so extraordinarily effective, as well as offer detailed information on how to design a successful campaign, how to test concepts, determine what works, and fine-tune your campaigns to maximize the Return on Investment (ROI). It also delves into more advanced topics affecting advertisers today, including contextual advertising (getting your website listed on thousands of websites without paying a penny), localized search (targeting a specific local area through search engines), and click fraud (how to protect yourself against it). The book also offers tips, techniques, and ideas contributed by 14 top experts in the industry.
Author : Max Editorial
Publisher : Editora Bibliomundi
Page : 34 pages
File Size : 53,5 Mb
Release : 2023-01-25
Category : Business & Economics
ISBN : 9781526029850
LIGHTNING PROMOTION ””””””””””””””””””””””””””” PPC stands for Pay-Per-Click - a popular advertising technique on the Internet. Found on websites, advertising networks, and especially on search engines, PPC advertising involves sponsored links that are typical y in the form of text ads. These are usual y placed close to search results, where an advertiser pays a particular amount to visitors who click on these links or banners and land on the advertiser's web page. In essence, PPC advertising is all about bidding for the top or leading position on search engine results and listings. Advertisers do this by buying or bidding on keyword phrases that are relevant to their products or services - the higher the bid, the higher the spot on the search results, the more the people will find the ad (and click on it) to go to their websites (this is why some people call it 'keyword auctioning'). Advertisers would then pay the bidding price every time a visitor clicks through the website. PPC advertising is also known under the following names/variations:• Pay per placement• Pay per performance• Pay per ranking• Pay per position• Cost per click (CPC)
Author : Brad Geddes
Publisher : John Wiley & Sons
Page : 94 pages
File Size : 52,6 Mb
Release : 2012-03-30
Category : Computers
ISBN : 9781118240588
Master every aspect of the powerful Google AdWords platform with this one-of-a-kind guide AdWords expert Brad Geddes, the first and only Advanced AdWords Seminar leader for Google, shares his detailed instruction and insights to get new users up and running quickly and teach AdWords pros some slick new tricks. This must-have new edition offers 50+ pages of fresh material on such topics as retargeting, tracking for analytics, video ad features, ad extensions, and much more. The ultimate guide to advanced Google AdWords techniques authored by a respected AdWords expert who is the Advanced AdWords Seminar leader for Google and a well-known internet marketing consultant Offers insight, direction, and strategies for using every aspect of AdWords to create and manage successful pay-per-click marketing campaigns Goes well beyond the basics and offers tips and tactics that you can apply immediately to your own campaigns Updated and better-than-ever Second Edition features 50+ pages of new material, including targeting capabilities and remarketing, ad extensions, bidding features, tracking for analytics, video ad features, reporting features, and more Provides busy marketers, consultants, PR professionals, web developers, and others with an invaluable, step-by-step guide to keep on hand Includes a Google Adwords coupon If you want to drive the traffic you choose to your website, then this is the guide to get you there.
Author : Anya Gildner
Publisher : Baltika Press
Page : 114 pages
File Size : 49,7 Mb
Release : 2019-06-15
Category : Electronic
ISBN : 1733794808
The original Beginner's Guide To PPC was released to widespread acclaim in 2018 for being a concise, comprehensive, and accessible introduction to pay-per-click advertising. Anya Gildner has followed up the success of the original guide with this paperback, expanding on the online guide and updating the contents for 2019. Inside, you'll learn the latest methods of creating, managing, analyzing, and reporting for Google Ads. In this book, you will learn the following: Keyword Research & Analysis For PPC Building a Google Ads Campaign Conversion Optimization & UX Analytics & Measuring PPC Results Google Ads Management & Optimization Automation & The Future Of PPC Privacy & Advertising About The Author Anya cofounded Discosloth, a paid search and search optimization company, in 2017. Since then, Discosloth has worked with clients like Volvo, AirTreks, and been featured in media like the New York Times, Washington Post, Arkansas Business, and Inc Magazine. She speaks at marketing conferences and runs training sessions for corporate and university clients. She has traveled to dozens of countries and is obsessed with Harry Potter, wine, and chocolate.
Author : Kirk Williams
Publisher : Unknown
Page : 128 pages
File Size : 41,7 Mb
Release : 2020-10-31
Category : Electronic
ISBN : 0578770199
Not all who ponder are lost. This is a unique PPC book, in that it does not primarily consist of Pay-Per-Click tactics or technical aspects of account creation and management (the what), but rather the framework of philosophy (the why). Kirk takes his years of experience managing PPC accounts and navigating the complexities of building his agency to share insights and learnings. Whether the reader is just beginning in the world of PPC, or is a tried and true expert hoping to find new insights into common problems, Ponderings of a PPC Professional is worth the investment.
Author : Richard Stokes
Publisher : Entrepreneur Press
Page : 240 pages
File Size : 55,8 Mb
Release : 2014-03-17
Category : Business & Economics
ISBN : 9781613082720
Millions compete for exposure on Google, Yahoo!, and Bing, but 99% of them fail to get results. As the founder of leading digital intelligence firm, AdGooroo, search advertising authority Richard Stokes is in a unique position to reveal what’s going wrong and provide solutions to fix it. Since the publication of the first edition, there have been a number of revolutionary changes in paid search. First, we are increasingly searching from our cell phones – not just desktops. Mobile search now accounts for 15% of searches in the US (up from ~0% in 2009). Second, Google is no longer the only game in town. Bing now accounts for 30% of all US searches and is growing in importance worldwide. Finally, “Search Extensions” have become a powerful new technique that search advertisers can use to gain an edge on the competition. With them, advertisers can collect phone numbers and email addresses with their ads, limit their ads to certain times of day, deliver coupons to nearby customers, and even provide handy “call me” buttons that are displayed only on cell phones. In this new edition, Stokes details all this and more, providing information exclusive to this guide and of priceless value to its more advanced search audience. With insider insight from Stokes and using proven strategies from today’s search advertising elite, paid search advertisers discover how to drive significantly more traffic to their site, dramatically increase click-through rates, steal impressions from competitors, boost their conversions, and increase their sales by unbelievable amounts.
Author : Eric Klein
Publisher : Unknown
Page : 104 pages
File Size : 46,6 Mb
Release : 2019-11-20
Category : Electronic
ISBN : 1774340038
Google AdWords is the biggest online Ad network and will send you new customers and grow your business in 2019 and beyond This book is filled with brand new strategies in 2019 for running ad campaigns with AdWords. Also included is a full Google SEO beginners guide to go along with your ad campaigns. Inside this book, you will discover... Setting up your AdWords budget Writing effective ads that convert Choosing the right keywords to go after Optimizing existing campaigns using real-time data Running different campaign types such as video, shopping, display, etc. Much, much more... Scroll up to get your copy today!
