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Author : Eduard Helmann
Publisher : Verlag Niggli AG
Page : 142 pages
File Size : 55,9 Mb
Release : 2016-01-05
Category : Graphic arts
ISBN : 3721209575
The author illustrates how designers can utilize the tools of rhetoric.
Author : Aristotle
Publisher : Arcturus Publishing
Page : 293 pages
File Size : 48,7 Mb
Release : 2020-10-16
Category : Philosophy
ISBN : 9781398805811
'Moral character, so to say, constitutes the most effective means of proof.' In ancient Greece, rhetoric was at the centre of public life. Many writers attempted to provide manuals to help improve debating skills, but it was not until Aristotle produced The Art of Rhetoric in the 4th century bc that the subject had a true masterpiece. As he considered the role of emotion, reason, and morality in speech, Aristotle created essential guidelines for argument and prose style that would influence writers for more than two millennia. Brilliantly explained and carefully reasoned, The Art of Rhetoric remains as relevant today as it was in the assemblies of ancient Athens.
Author : Edward Schiappa
Publisher : Univ of South Carolina Press
Page : 272 pages
File Size : 41,8 Mb
Release : 2013-06-14
Category : Religion
ISBN : 9781611171815
Protagoras and Logos brings together in a meaningful synthesis the contributions and rhetoric of the first and most famous of the Older Sophists, Protagoras of Abdera. Most accounts of Protagoras rely on the somewhat hostile reports of Plato and Aristotle. By focusing on Protagoras's own surviving words, this study corrects many long-standing misinterpretations and presents significant facts: Protagoras was a first-rate philosophical thinker who positively influenced the theories of Plato and Aristotle, and Protagoras pioneered the study of language and was the first theorist of rhetoric. In addition to illustrating valuable methods of translating and reading fifth-century B.C.E. Greek passages, the book marshals evidence for the important philological conclusion that the Greek word translated as rhetoric was a coinage by Plato in the early fourth century. In this second edition, Edward Schiappa reassesses the philosophical and pedagogical contributions of Protagoras. Schiappa argues that traditional accounts of Protagoras are hampered by mistaken assumptions about the Sophists and the teaching of the art of rhetoric in the fifth century. He shows that, contrary to tradition, the so-called Older Sophists investigated and taught the skills of logos, which is closer to modern conceptions of critical reasoning than of persuasive oratory. Schiappa also offers interpretations for each of Protagoras's major surviving fragments and examines Protagoras's contributions to the theory and practice of Greek education, politics, and philosophy. In a new afterword Schiappa addresses historiographical issues that have occupied scholars in rhetorical studies over the past ten years, and throughout the study he provides references to scholarship from the last decade that has refined his views on Protagoras and other Sophists.
Author : Ekaterina V. Haskins
Publisher : Univ of South Carolina Press
Page : 200 pages
File Size : 52,7 Mb
Release : 2004
Category : Logos (Philosophy)
ISBN : 1570035261
Logos and Power in Isocrates and Aristotle presents Isocrates' vision of discourse as a worthy rival, rather than a mere precursor, of Aristotle's Rhetoric. It argues that much of what Aristotle said about the status of rhetoric and the role of discourse may have been a reaction to Isocrates.
Author : Callihan Wesley
Publisher : Unknown
Page : 128 pages
File Size : 42,9 Mb
Release : 2014-12-15
Category : Electronic
ISBN : 0989702863
Author : Robin Reames
Publisher : Univ of South Carolina Press
Page : 208 pages
File Size : 40,7 Mb
Release : 2017-06-19
Category : Language Arts & Disciplines
ISBN : 9781611177695
A germinal examination of rhetoric's beginnings through pre-fourth-century Greek texts How did rhetoric begin and what was it before it was called "rhetoric"? Must art have a name to be considered art? What is the difference between eloquence and rhetoric? And what were the differences, if any, among poets, philosophers, sophists, and rhetoricians before Plato emphasized—or perhaps invented—their differences? In Logos without Rhetoric: The Arts of Language before Plato, Robin Reames attempts to intervene in these and other questions by examining the status of rhetorical theory in texts that predate Plato's coining of the term rhetoric (c. 380 B.C.E.). From Homer and Hesiod to Parmenides and Heraclitus to Gorgias, Theodorus, and Isocrates, the case studies contained here examine the status of the discipline of rhetoric prior to and therefore in the absence of the influence of Plato and Aristotle's full-fledged development of rhetorical theory in the fourth century B.C.E. The essays in this volume make a case for a porous boundary between theory and practice and promote skepticism about anachronistic distinctions between myth and reason and between philosophy and rhetoric in the historiography of rhetoric's beginning. The result is an enlarged understanding of the rhetorical content of pre-fourth-century Greek texts. Edward Schiappa, head of Comparative Media Studies/Writing and the John E. Burchard Professor of Humanities at the Massachusetts Institute of Technology, provides an afterword
Author : Jay Heinrichs
Publisher : Perfection Learning
Page : 408 pages
File Size : 42,7 Mb
Release : 2013-08-06
Category : Language Arts & Disciplines
ISBN : 1634190149
"Expanded and revised, including new chapters on leadership, Obama's oratorical mastery, the pitfalls of apologies-- and an "Argument lab" section to put your new skills to the test."--P. [4] of cover.
Author : Bruce Mccomiskey
Publisher : University Press of Colorado
Page : 56 pages
File Size : 54,9 Mb
Release : 2017-11-01
Category : Language Arts & Disciplines
ISBN : 9781607327455
Post-Truth Rhetoric and Composition is a timely exploration of the increasingly widespread and disturbing effect of “post-truth” on public discourse in the United States. Bruce McComiskey analyzes the instances of bullshit, fake news, feigned ethos, hyperbole, and other forms of post-truth rhetoric employed in recent political discourse. The book frames “post-truth” within rhetorical theory, referring to the classic triad of logos, ethos, and pathos. McComiskey shows that it is the loss of grounding in logos that exposes us to the dangers of post-truth. As logos is the realm of fact, logic, truth, and valid reasoning, Western society faces increased risks—including violence, unchecked libel, and tainted elections—when the value of reason is diminished and audiences allow themselves to be swayed by pathos and ethos. Evaluations of truth are deferred or avoided, and mendacity convincingly masquerades as a valid form of argument. In a post-truth world, where neither truth nor falsehood has reliable meaning, language becomes purely strategic, without reference to anything other than itself. This scenario has serious consequences not only for our public discourse but also for the study of composition.
Author : Aristotle
Publisher : Oxford University Press, USA
Page : 0 pages
File Size : 48,9 Mb
Release : 2007
Category : Rhetoric
ISBN : 0195305086
Publisher Description
Author : Christopher Lyle Johnstone
Publisher : Studies in Rhetoric & Communic
Page : 0 pages
File Size : 52,9 Mb
Release : 2009
Category : Language Arts & Disciplines
ISBN : 1570038546
Johnstone's interdisciplinary account ably demonstrates that in the ancient world it was both the content and form of speech that most directly inspired, awakened, and deepened the insights comprehended under the notion of wisdom.
Author : M. Jimmie Killingsworth
Publisher : SIU Press
Page : 191 pages
File Size : 53,8 Mb
Release : 2005-09-26
Category : Language Arts & Disciplines
ISBN : 9780809326631
Shunning the standard Aristotelian approach that treats ethos, pathos, and logos as modes of appeal, M. Jimmie Killingsworth uses common, accessible language to explain the concept of the rhetorical appeal--meaning the use of language to plead and to please. The result is a practical and innovative guide to understanding how persuasion works that is suitable for graduate and undergraduate courses yet still addresses topics of current interest to specialists.
Author : Gergana Apostolova
Publisher : Cambridge Scholars Publishing
Page : 380 pages
File Size : 51,8 Mb
Release : 2015-09-04
Category : Philosophy
ISBN : 9781443881371
This book presents an in-depth analysis of language’s role as the tool and environment for human survival on Earth, examining its ability to provide an unlimited space for telling individual stories that bear the knowledge of mankind’s self-significance. The book is the result of a 20-year-long composite study of language phenomenology grounded in the interactions of Bulgarian and English, approached in a game-like fashion where the play with language units transcends levels of meanings based on significances, and explored through the four basic avatars of activated language: the learner, the teacher, the translator and the creator of texts. The book is divided into three sections: the first details the motivation for this study and the design of the method of exploration. This is followed by an application of this method to the talkative web in order to find ways of meeting the enormous demand for human content. The final section brings together the colourful practices of activated language movement. This book is not about the philosophy of language, per se. It is concerned with the practical field beyond the philosophy of language where the self-identification of the Subject is brought to a higher stage of communicative creativity. The rhetoric theory of argumentation is argued throughout the book to be the relevant ground for building a holistic tool of language learning where language acquisition is seen as the capability of the subject to construct worlds in a universe whose leading structure involves the rhetoric criteria of ethos, pathos and logos, on the one hand, and the self-identifying choice of meanings to situations of complex nature, on the other. As such, the book is primarily concerned with linguistics, rhetoric, semiotics of culture, ethics and language learning, viewed through a philosophical preoccupation with humanity.
Author : Guenther Klein
Publisher : GRIN Verlag
Page : 21 pages
File Size : 55,7 Mb
Release : 2016-02-01
Category : Business & Economics
ISBN : 9783668136274
Essay from the year 2015 in the subject Business economics - Business Management, Corporate Governance, grade: 2, Dongbei University of Finance and Economics, language: English, abstract: This essay is meant to introduce the reader to the use of rhetoric when it comes to influence a process or persuade an audience to follow the rhetor’s idea. The example of the introduction of a GMO (genetic modified organism) is used as a vivid and real life case, where different stakeholders try to influence and give the general narrative a new spin. A rather rich bibliography offers plenty options to dig deeper and gain a better understanding of “Ethos”, “Logos” and last but not least “Pathos”.
Author : Richard H. Roberts,James M. M. Good
Publisher : University of Virginia Press
Page : 300 pages
File Size : 45,5 Mb
Release : 1993
Category : Electronic
ISBN : 0813914566
Author : Tchr Edition
Publisher : Unknown
Page : 0 pages
File Size : 43,8 Mb
Release : 2013-08-15
Category : Fables
ISBN : 1600512178
Writing & Rhetoric Book 1: Fable Teacher's Edition includes the comlete studetn text, as well as answer keys, teacher's notes, and explanations. For every writing assignment, this edition also supplies descriptions and examples of waht excellentstudent writing should look like, providing the teacher with meaningful and concrete guidance."