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Social Media in Action by Amanda Walter,Holly Berkley Pdf
Written by two industry experts, this guide, developed exclusively for firms and professionals in design and planning fields, delves into the architecture/engineering industry and its use of social media by providing expert analysis of the current online marketing and social media strategies.
Collective Action 2.0 explores the issues related to information and communication technologies (ICTs) in detail, providing a balanced insight into how ICTs leverage and interact with collective action, which will have an impact on the current discourse. Recent events in different authoritarian regimes, such as Iran and Egypt, have drawn global attention to a developing phenomenon in collective action: People tend to organize through different social media platforms for political protest and resistance. This phenomenon describes a change in social structure and behavior tied to ICT. Social media platforms have been used to leverage collective action, which has in some cases arguably lead, to political revolution. The phenomenon also indicates that the way information is organized affects the organization of social structures with which it interoperates. The phenomenon also has another side, which is the use of social media for activist suppression, state and corporate surveillance, commodifi cation of social processes, demobilization, or for the mobilization of collective action toward undesirable ends. Analyzes social media and collective action in an in-depth and balanced manner Presents an account of avoiding technological determinism, utopianism, and fundamentalism Considers the underlying theory behind quick-paced social media Takes an interdisciplinary approach that will resonate with all those interested in social media and collective action, regardless of fi eld specialism
Online Collective Action by Nitin Agarwal,Merlyna Lim,Rolf T. Wigand Pdf
This work addresses the gap in the current collective action literature exposed by the new Information and Communication Technologies (ICTs) landscape by bringing together qualitative and quantitative studies from computational and social sciences. The book offers a rigorous and systematic investigation of both methodological and theoretical underpinnings and, thus, collectively promotes a symbiotic and synergistic advancement of the multiple interconnected disciplines in studying online collective actions. More specifically, the book is intended to illuminate several fundamental and powerful yet theoretically undeveloped and largely unexplored aspects of collective action in the participatory media (e.g., social media). Through in-depth exploration of relevant concepts, theories, methodologies, applications, and case studies, the reader will gain an advanced understanding of collective action with the advent of the new generation of ICTs enabled by social media and the Internet. The developed theories will be valuable and comprehensive references for those interested in examining the role of ICTs not only in collective action but also in decision and policy making, understanding the dynamics of interaction, collaboration, cooperation, communication, as well as information flow and propagation, and social network research for years to come. Further, the book also serves as an extensive repository of data sets and tools that can be used by researchers leading to a deeper and more fundamental understanding of the dynamics of the crowd in online collective actions.
Social Media in Travel, Tourism and Hospitality by Evangelos Christou Pdf
Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Encyclopedia of Social Media and Politics by Kerric Harvey Pdf
The Encyclopedia of Social Media and Politics explores how the rise of social media is altering politics both in the United States and in key moments, movements, and places around the world. Its scope encompasses the disruptive technologies and activities that are changing basic patterns in American politics and the amazing transformations that social media use is rendering in other political systems heretofore resistant to democratization and change. In a time when social media are revolutionizing and galvanizing politics in the United States and around the world, this encyclopedia is a must-have reference. It reflects the changing landscape of politics where old modes and methods of political communication from elites to the masses (top down) and from the masses to elites (bottom up) are being displaced rapidly by social media, and where activists are building new movements and protests using social media to alter mainstream political agendas. Key Features This three-volume A-to-Z encyclopedia set includes 600 short essays on high-interest topics that explore social media’s impact on politics, such as “Activists and Activism,” “Issues and Social Media,” “Politics and Social Media,” and “Popular Uprisings and Protest.” A stellar array of world renowned scholars have written entries in a clear and accessible style that invites readers to explore and reflect on the use of social media by political candidates in this country, as well as the use of social media in protests overseas Unique to this book is a detailed appendix with material unavailable anywhere else tracking and illustrating social media usage by U.S. Senators and Congressmen. This encyclopedia set is a must-have general, non-technical resource for students and researchers who seek to understand how the changes in social networking through social media are affecting politics, both in the United States and in selected countries or regions around the world.
Political Turbulence by Helen Margetts,Peter John,Scott Hale,Taha Yasseri Pdf
How social media is giving rise to a chaotic new form of politics As people spend increasing proportions of their daily lives using social media, such as Twitter and Facebook, they are being invited to support myriad political causes by sharing, liking, endorsing, or downloading. Chain reactions caused by these tiny acts of participation form a growing part of collective action today, from neighborhood campaigns to global political movements. Political Turbulence reveals that, in fact, most attempts at collective action online do not succeed, but some give rise to huge mobilizations—even revolutions. Drawing on large-scale data generated from the Internet and real-world events, this book shows how mobilizations that succeed are unpredictable, unstable, and often unsustainable. To better understand this unruly new force in the political world, the authors use experiments that test how social media influence citizens deciding whether or not to participate. They show how different personality types react to social influences and identify which types of people are willing to participate at an early stage in a mobilization when there are few supporters or signals of viability. The authors argue that pluralism is the model of democracy that is emerging in the social media age—not the ordered, organized vision of early pluralists, but a chaotic, turbulent form of politics. This book demonstrates how data science and experimentation with social data can provide a methodological toolkit for understanding, shaping, and perhaps even predicting the outcomes of this democratic turbulence.
Social Knowledge Management in Action by Remko Helms,Jocelyn Cranefield,Jurriaan van Reijsen Pdf
Knowledge management (KM) is about managing the lifecycle of knowledge consisting of creating, storing, sharing and applying knowledge. Two main approaches towards KM are codification and personalization. The first focuses on capturing knowledge using technology and the latter on the process of socializing for sharing and creating knowledge. Social media are becoming very popular as individuals and also organizations learn how to use it. The primary applications of social media in a business context are marketing and recruitment. But there is also a huge potential for knowledge management in these organizations. For example, wikis can be used to collect organizational knowledge and social networking tools, which leads to exchanging new ideas and innovation. The interesting part of social media is that, by using them, one immediately starts to generate content that can be useful for the organization. Hence, they naturally combine the codification and personalisation approaches to KM. This book aims to provide an overview of new and innovative applications of social media and to report challenges that need to be solved. One example is the watering down of knowledge as a result of the use of organizational social media (Von Krogh, 2012).
Social Media in Politics by Bogdan Pătruţ,Monica Pătruţ Pdf
This volume sets out to analyse the relation between social media and politics by investigating the power of the internet and more specifically social media, in the political and social discourse. The volume collects original research on the use of social media in political campaigns, electoral marketing, riots and social revolutions, presenting a range of case studies from across the world as well as theoretical and methodological contributions. Examples that explore the use of social media in electoral campaigns include, for instance, studies on the use of Face book in the 2012 US presidential campaign and in the 2011 Turkish general elections. The final section of the book debates the usage of Twitter and other Web 2.0 tools in mobilizing people for riots and revolutions, presenting and analysing recent events in Istanbul and Egypt, among others.
Social Media in the Public Sector Field Guide by Ines Mergel,Bill Greeves Pdf
Stocked with real-life examples and case studies, this book explores myriad social media tools and provides step-by-step guidance on how to implement them based on mission, goals, and strategy. Written in a jargon-free and accessible style, the book is a go-to resource for anyone in government who wants to put the power of social media to work for their organization. Praise for Social Media in the Public Sector Field Guide "Twitter and Facebook and Blogs, Oh My! In this bewildering new field of social media, Mergel and Greeves expertly provide practical advice for governments to harness the power of these new online services." Bill Schrier, deputy director, Center for Digital Government, eRepublic.com; former CTO (CIO), City of Seattle "This is simply a must-read book for anyone interested in or involved with social media in the public sector. The authors take a refreshing and original approach supported by excellent examples regarding the evolving role social media is playing and can play in government. I cannot think of two better experienced authors to help guide us through the new realities of social media in government." Dr. Alan R. Shark, executive director, Public Technology Institute; assistant professor, Rutgers University School of Public Affairs and Administration "In the local government sector there seem to be three schools of thought regarding social media: I've got a Facebook page let's jump right in!, Not happening on my watch!, and Who cares? This field guide is perfect for any of the above, as it provides practical applications and rationale for why local government needs to connect with people where they are which is on the Internet. Our association of nearly 500 innovative local governments knows that Mergel and Greeves are the perfect authors for this must-have tutorial." Karen Thoreson, president and chief operating officer, Alliance for Innovation "Every day on GovLoop.com, our network of 60,000 government leaders share best practices and ask questions about using social media in government. I've often been asked by members for a good reference to help them get going on their federal, state, or local government social media programs. I never had an answer now I do: This field guide is the go-to resource to ensure your social media programs deliver real mission results. Mergel and Greeves are experts in the field a blend of research and real-world experience to get you to where you need to go." Steve Ressler, founder and president, GovLoop.com
Social Media Era Communication Insufficiency by Prof. Dr. Sedat CERECI Pdf
Life is based on technological base in modern age and everybody uses technological products and the world agenda is based on technology too. People have communicated face to face for thousands years and technology provided people easy techniques to communicate and the world changed the age. Media brought many different messages and colours to the world in 19.th century and messages and colours increased in the beginning of 20.th century. People me different forms and different approaches via media and extended their lives. Any technological product eased people’s lives and provided them more facilities. Modern age created a competition and race atmosphere in the world and all people try to prove themselves in the hectic and tense atmosphere of modern age. Social media is the most available way to prove themselves and everybody can reveal all the properties via social media. By the way, social media became the most famous competition arena and turned into the most widespread show tools. Many people share their photographs and messages and watch the messages of others and watch the world. Social media is perceived as the mirror of the world and opinions and images of everybody in the world.
Diversity in Action: Managing Diverse Talent in a Global Economy highlights the latest development in relation to strategies and practices on diversity management, providing specific examples of how different talent diverse groups should be involved in organizational business processes and effectively managed.
Social Media in Higher Education by Monica Patrut,Bogdan Patrut Pdf
"This book provides research on the pedagogical challenges faced in recent years to improve the understanding of social media in the educational systems"--Provided by publisher.
Social Media in Higher Education by Heather T. Rowan-Kenyon,Ana M. Martínez Alemán Pdf
Social media is central to postsecondary education. It is how students engage with the campus community, and campus leaders and practitioners are interested in how an institution can employ social media to impact instruction, student services and institutional effectiveness in an increasingly competitive market. This volume presents the current research and scholarship on social media that provides a view of the higher education landscape in this new digital age and it demonstrates how social media influence behavior and campus culture. Drawing on a critical synthesis and analysis from recent research on this rapidly evolving phenomenon, this monograph examines: some of the assumptions and presumptions around social media, how social media is used and how it shapes the student experience and student development, and best practices for enhancing curricular and co-curricular communities of practice. This is the 5th issue of the 42nd volume of the Jossey-Bass series ASHE Higher Education Report. Each monograph is the definitive analysis of a tough higher education issue, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.
Social Media and Integrated Marketing Communication by Jeanne M. Persuit Pdf
Social Media and Integrated Marketing Communication: A Rhetorical Approach looks at social media in the theory and practice of integrated marketing communication, with a theoretical grounding in rhetoric. Understanding social media as epideictic rhetoric can offer a temperate and informed perspective of the implications of social media in IMC.
The Roles of Social Media in Education: Affective, Behavioral, and Cognitive Dimensions by Hung Phu Bui,Mark Bedoya Ulla,Veronico N. Tarrayo,Chien Thang Pham Pdf
technologies, in education. A large body of research has attempted to measure the extent to which social media change human communication. In education, researchers and educators have employed social media to increase students’ engagement inside and outside the classroom. They have been exploring the effects of the use of social media on the learning outcome, and learners’ beliefs and experiences. However, some of their endeavors are inconclusive. As the effects of social media in education are context-sensitive, research results reflecting different contexts around the world will contribute to the literature on social media and education. Student engagement in learning, a growing interest in educational research, is widely believed to contribute to the success of learning. The contemporary literature shows that students can engage in learning affectively, behaviorally, and cognitively. Recent studies are also interested in using technology to mediate students’ social and metacognitive engagement in learning. As student engagement is a multidimensional area, interdisciplinary studies have recently expanded their literature. The use of social media to increase student engagement in learning remains underexplored.