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Summary: Unleashing the Killer App by Businessnews Publishing Pdf
The must-read summary of Larry Downes and Chunka Mui's book: "Unleashing the Killer App: Digital Strategies for Market Dominance". This complete summary of the ideas from Larry Downes and Chunka Mui's book "Unleashing the Killer App" shows that killer apps are compelling new commercial products and services that are created when new technologies, products and services combine in radical ways. They transform industries, redefine markets and devastate the established order. In their book, the authors explain a digital strategy that companies should exploit in order to gain a position where they can introduce killer apps. This summary teaches you how to best position your company to profit from the emergence of the electronic commerce market. Added-value of this summary: - Save time - Understand key concepts - Expand your knowledge To learn more, read "Unleashing the Killer App" and find out why you should use killer apps to remain competitive today and in the future.
The Marketing Gurus by Chris Murray,Soundview Executive Book Summaries Eds. Pdf
Indispensable summaries of the best marketing books of our time Since 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Focused, insightful, and practical, Soundview’s summaries have been acclaimed as the definitive selection service for the sophisticated business book reader. Now Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that include one all-new, previously unpublished summary. Here is just about everything you ever wanted to know about marketing. The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals and students. Who are the gurus? They include: • Guy Kawasaki on How to Drive Your Competition Crazy • Geoffrey Moore on marketing high technology, in Crossing the Chasm. • Jack Trout on how companies can help their products stand above the crowd, in Differentiate or Die. • Regis McKenna on the changing role of the customer, in the classic Relationship Marketing. • Philip Kotler on the concept of Lateral Marketing, which helps companies avoid the trap of market fragmentation. • Seth Godin on how to create a Purple Cow that will take off through word of mouth. • Lisa Johnson and Andrea Learned on marketing to women in Don’t Think Pink. The collective wisdom contained in The Marketing Guru can help any marketer on his or her journey to becoming a marketing guru. www.summary.com
Author : Larry Downes,Chunka Mui Publisher : H B S Press Page : 280 pages File Size : 52,8 Mb Release : 1998 Category : Digital communications ISBN : 087584801X
Unleashing the Killer App by Larry Downes,Chunka Mui Pdf
When technologies, products, and services converge in radical, creative new ways, a killer app emerges-a new application so powerful that it transforms industries, redefines markets, and annihilates the competition. The steam engine, the cotton gin, and the Model T were all killer apps of their time. Today's killer apps spring from the digital realm: the personal computer, e-mail, and the World Wide Web. Tempted by the promise of such devastating power, companies large and small, from vast multinationals to lean entrepreneurial start-ups, are remaking themselves into organizations that nurture killer apps rather than succumb to them. How is it done? In this groundbreaking new book, strategists Downes and Mui identify the twelve fundamental design principles for building killer apps and offer a progressive guide to transforming your company into a place where killer apps are born. Unleashing the Killer App provides the tools, the techniques, and the proof that you need to incubate the killer app within your organization--and perhaps even release one.
Design for Manufacturability by David M. Anderson Pdf
Design for Manufacturability: How to Use Concurrent Engineering to Rapidly Develop Low-Cost, High-Quality Products for Lean Production shows how to use concurrent engineering teams to design products for all aspects of manufacturing with the lowest cost, the highest quality, and the quickest time to stable production. Extending the concepts of design for manufacturability to an advanced product development model, the book explains how to simultaneously make major improvements in all these product development goals, while enabling effective implementation of Lean Production and quality programs. Illustrating how to make the most of lessons learned from previous projects, the book proposes numerous improvements to current product development practices, education, and management. It outlines effective procedures to standardize parts and materials, save time and money with off-the-shelf parts, and implement a standardization program. It also spells out how to work with the purchasing department early on to select parts and materials that maximize quality and availability while minimizing part lead-times and ensuring desired functionality. Describes how to design families of products for Lean Production, build-to-order, and mass customization Emphasizes the importance of quantifying all product and overhead costs and then provides easy ways to quantify total cost Details dozens of design guidelines for product design, including assembly, fastening, test, repair, and maintenance Presents numerous design guidelines for designing parts for manufacturability Shows how to design in quality and reliability with many quality guidelines and sections on mistake-proofing (poka-yoke) Describing how to design parts for optimal manufacturability and compatibility with factory processes, the book provides a big picture perspective that emphasizes designing for the lowest total cost and time to stable production. After reading this book you will understand how to reduce total costs, ramp up quickly to volume production without delays or extra cost, and be able to scale up production rapidly so as not to limit growth.
Summary: The Strategy Machine by BusinessNews Publishing Pdf
The must-read summary of Larry Downes' book: "The Strategy Machine: Building Your Business One Idea at a Time". This complete summary of the ideas from Larry Downes' book "The Strategy Machine" shows that disposable computers are set to transform every industry. To be ready for this, the ultimate extension of the Information Revolution, you need to develop a “Strategy Machine” which incorporates a portfolio of strategies that you can use to harness these imminent and dramatic changes in the marketplace. In his book, the author explains that a viable and effective strategy machine will have a portfolio with three types of investments: projects, venture and options. This summary describes each of these investment types in detail and shows how you can use them to move forward in the Information Revolution. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Strategy Machine" and discover this essential guidebook that provides essential tools for re-thinking your company's strategy portfolio.
Summary & Study Guide - Civilization by Lee Tang Pdf
Why does Western civilization dominate the rest of the world? This book is a summary of “Civilization: The West and the Rest,” by Niall Ferguson. The central question is: Why did the West dominate the Rest and not vice versa? The book describes six concepts that the West has developed that allow them to leap ahead of the Rest, unleashing the Industrial Revolution and increasing human productivity. Six hundred years ago, Ming China and Ottoman Turkey dominated the world civilizations, while Western Europe was a miserable backwater, devastated by incessant war and disease. But today, Western civilization has risen to global dominance. How has the West overtaken its Eastern rivals in the past 500 or so years? In Civilization, Niall Ferguson argues that beginning in the 15th century, the West developed six powerful concepts that the Rest lacked: competition, science, property rights, medicine, consumerism, and work ethic. These six killer apps allowed the West to leap ahead of the Rest, unleashing the Industrial Revolution and increasing human productivity. Yet now, the days of Western predominance are numbered because the Rest are adopting these same concepts, while the West has lost faith in its own civilization. Read this book and learn how these six killer apps help the West dominate the world. This guide includes * Book Summary—helps you understand the key concepts. * Online Videos—cover the concepts in more depth. Value-added from this guide: * Save time * Understand key concepts * Expand your knowledge
7 Steps to Sales Force Transformation by Warren Shiver,Michael Perla Pdf
The sales force is a company's main engine for driving revenue, one that often requires change to stay competitive and achieve desired results. To improve sales performance, many organizations seek out a 'Silver Bullet'. Transformation is not a one-time, check-the-box event, but a rigorous, ongoing process. Unfortunately, there is no one-off solution to the hard work of transformation. There is, however, a methodology derived from the authors' combined decades of work and their qualitative and quantitative research on sales force transformation. This book provides a practical approach to effect significant, measurable and sustainable transformation in your sales organization. 7 Steps to Sales Force Transformation will help readers determine if their sales organizations need a transformation and if so, how to assess their sales organization's readiness through the analysis of six 'levers' of successful sales transformations. It also guides readers through a series of tasks, analyses, and decisions that will lead to a successful transformation. In particular, the authors will show you how to clarify your sales transformation vision and sell it to upper management, detail methods on how to deploy your vision, offer advice on how to sustain transformation through leadership and communication, and outline current trends that will impact future sales transformation. This book is targeted at anyone who has control over a sales organization or who wants to transform a sales team, including sales managers, sales executives, CEOs, COOs, and others who advise or influence those stakeholders, such as associates at consulting and private equity firms. Through original quantitative research, the authors' own experiences transforming sales organizations, and the lessons learned by a host of sales professionals they interviewed, you will understand how to transform and modernize your sales force to achieve your desired sales results and provide your customers with better service and value.
Database Systems by Elvis C. Foster,Shripad V. Godbole Pdf
This book provides a concise but comprehensive guide to the disciplines of database design, construction, implementation, and management. Based on the authors’ professional experience in the software engineering and IT industries before making a career switch to academia, the text stresses sound database design as a necessary precursor to successful development and administration of database systems. The discipline of database systems design and management is discussed within the context of the bigger picture of software engineering. Students are led to understand from the outset of the text that a database is a critical component of a software infrastructure, and that proper database design and management is integral to the success of a software system. Additionally, students are led to appreciate the huge value of a properly designed database to the success of a business enterprise. The text was written for three target audiences. It is suited for undergraduate students of computer science and related disciplines who are pursuing a course in database systems, graduate students who are pursuing an introductory course to database, and practicing software engineers and information technology (IT) professionals who need a quick reference on database design. Database Systems: A Pragmatic Approach, 3rd Edition discusses concepts, principles, design, implementation, and management issues related to database systems. Each chapter is organized into brief, reader-friendly, conversational sections with itemization of salient points to be remembered. This pragmatic approach includes adequate treatment of database theory and practice based on strategies that have been tested, proven, and refined over several years. Features of the third edition include: Short paragraphs that express the salient aspects of each subject Bullet points itemizing important points for easy memorization Fully revised and updated diagrams and figures to illustrate concepts to enhance the student’s understanding Real-world examples Original methodologies applicable to database design Step-by-step, student-friendly guidelines for solving generic database systems problems Opening chapter overviews and concluding chapter summaries Discussion of DBMS alternatives such as the Entity–Attributes–Value model, NoSQL databases, database-supporting frameworks, and other burgeoning database technologies A chapter with sample assignment questions and case studies This textbook may be used as a one-semester or two-semester course in database systems, augmented by a DBMS (preferably Oracle). After its usage, students will come away with a firm grasp of the design, development, implementation, and management of a database system.
Are you wondering what the next killer app will be? Do you want to know how you can maintain and add to your value during these rapidly changing times? Are you wondering how the word love can even be used in the context of business? Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life. How do you become a lovecat? By sharing your intangibles. By that I mean: Your knowledge: everything that comes from all the books that I’ll encourage you to devour. Your network: the collection of friends and contacts you now have, which I’ll teach you how to grow and nurture. Your compassion: that human warmth you already possess—in these pages I’ll convince you that you can show it freely at the office. What happens when you do all this? * You become a rich source of information to all around you. * You are seen as a person with valuable insight. * You are perceived as generous to a fault, producing surprise and delight. * You double your business intelligence in one year. * You triple your network of personal relationships in two years. * You quadruple the number of colleagues in your life who love you like family. In short, you become one of those amazing, outstanding people to whom everyone turns, who leads rather than follows, who never runs out of ideas, contacts, or friendship. Here’s the real scoop: Nice guys don’t finish last. They rule!
Game, Set, Match-Life by James Patrick Wilbanks Pdf
James Patrick Wilbanks background, experience, and success in the arena of tennis, including playing and teaching, coupled with his creative mindset resulted in Game, Set, Match-Life, a novel that is set in the tennis world. It tells the story of a young tennis player named Nicky who began playing tennis at the early age of four. Many years later, he finds himself in a relationship with his girlfriend, Juli, and plans to play college tennis in Hawaii. However, geographical destruction and relationship demise weigh heavy on this young man's heart as he attempts to figure out his future. Sweeping changes in the tennis world may be a blessing in disguise. Will Nicky's dreams of college and pro tennis be realized?
The Economic Payoff from the Internet Revolution by Robert E. Litan,Alice M. Rivlin Pdf
This volume contains detailed analyses of how the Internet revolution could bring economic benefits—primarily improved productivity and higher quality—in the eight sectors of the U.S. economy that collectively account for over 70 percent of the Gross Domestic Product (GDP): automobile manufacturing and sales, non-auto manufacturing, higher education and private-sector training, financial services, government, health care, retailing, and trucking.
Standards and Public Policy by Shane Greenstein,Victor Stango Pdf
Technological standards are a cornerstone of the modern information economy, affecting firm strategy, market performance and, by extension, economic growth. While there is general agreement that swift movement to superior technological standards is a worthwhile goal, there is much less agreement on the central policy questions: do markets choose efficient standards? How do standards organizations affect the development of standards? And finally, what constitutes appropriate public policy toward standards? In this volume, leading researchers in public policy on standards, including both academics and industry experts, focus on these key questions. Given the dearth of applied work on standards and public policy, this volume significantly advances the frontier of knowledge in this critical but understudied area. It will be essential reading for academic and industrial researchers as well as policymakers.
"The tools and capabilities available to today's HR professionals provide a unique position that, when used correctly, can lead to that all-important - and highly coveted - role at the leadership table. But how to get there? In this updated second edition, Trehan has distilled all her experience as a global leader into a series of easily digestible chapters designed to help today's HR professional attain and keep a seat at the corporate decision-making table. Trehan offers specific strategies and frameworks for reframing the HR professional's understanding of their role within the company, including viewing the corporation not from the HR fishbowl, but rather from the vantage point of the CEO's office."--Provided by publisher.
Pivot to the Future by Omar Abbosh,Paul Nunes,Larry Downes Pdf
The proven, effective strategy for reinventing your business in the age of ever-present disruption Disruption by digital technologies? That's not a new story. But what is new is the "wise pivot," a replicable strategy for harnessing disruption to survive, grow, and be relevant to the future. It's a strategy for perpetual reinvention across the old, now, and new elements of any business. Rapid recent advances in technology are forcing leaders in every business to rethink long-held beliefs about how to adapt to emerging technologies and new markets. What has become abundantly clear: in the digital age, conventional wisdom about business transformation no longer works, if it ever did. Based on Accenture's own experience of reinventing itself in the face of disruption, the company's real world client work, and a rigorous two-year study of thousands of businesses across 30 industries, Pivot to the Future reveals methodical and bold moves for finding and releasing new sources of trapped value-unlocked by bridging the gap between what is technologically possible and how technologies are being used. The freed value enables companies to simultaneously reinvent their legacy, and current and new businesses. Pivot to the Future is for leaders who seek to turn the existential threats of today and tomorrow into sustainable growth, with the courage to understand that a wise pivot strategy is not a one-time event, but a commitment to a future of perpetual reinvention, where one pivot is followed by the next and the next.