The Art Business Of Creative Self Promotion

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The Art & Business of Creative Self-promotion

Author : Jerry Herring,Mark Fulton
Publisher : Unknown
Page : 144 pages
File Size : 46,7 Mb
Release : 1987-01-01
Category : Advertising
ISBN : 0862873908

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The Art & Business of Creative Self-promotion by Jerry Herring,Mark Fulton Pdf

Self-Promotion for the Creative Person

Author : Lee Silber
Publisher : Crown Currency
Page : 354 pages
File Size : 53,6 Mb
Release : 2010-03-03
Category : Business & Economics
ISBN : 9780307566171

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Self-Promotion for the Creative Person by Lee Silber Pdf

Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply. Everything you need to know about marketing yourself is included in this book. Self-Promotion for the Creative Person is packed with proven techniques that will work for you whether you are an author, actor, artist, or accordion player who wants fresh, off-beat, and cost-effective ways to build a business or develop a successful and fulfilling career. Full of winning strategies, innovative ideas, and proven sales and marketing techniques, Lee Silber will show you how to go from starving artist to superstar status with smart advice, including: * How to market without money * How to create marketing materials that will sell you even when you're not around * How to build a buzz using word of mouth * How to use the Internet in ways you never thought of to promote yourself * How to get the leaders in your field to endorse and help you Self-promotion is one of the most difficult things a creative person must do. It is also the most critical. Open this book to any page and chances are you will find something that can help you overcome this hurdle and get the attention and recognition you and your talents deserve.

The Essential Guide to Business for Artists and Designers

Author : Alison Branagan
Publisher : Bloomsbury Publishing
Page : 344 pages
File Size : 40,8 Mb
Release : 2017-02-09
Category : Art
ISBN : 9781474250573

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The Essential Guide to Business for Artists and Designers by Alison Branagan Pdf

This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise. Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include: - Building networks and successful negotiation tactics - Promoting an engaging social media presence - Business planning and money management - Overview of legal, tax and intellectual property issues - Setting up a website and trading online - Exploiting innovation and future trends As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America. This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.

The Art & Business of Creative Self-promotion

Author : Jerry Herring,Mark Fulton
Publisher : Unknown
Page : 150 pages
File Size : 55,7 Mb
Release : 1987
Category : Business & Economics
ISBN : UOM:39015012805316

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The Art & Business of Creative Self-promotion by Jerry Herring,Mark Fulton Pdf

A very handsome, very slick sampler of graphic promotions.

The Graphic Artist's Guide to Marketing and Self-promotion

Author : Sally Prince Davis
Publisher : Betterway Books
Page : 156 pages
File Size : 48,6 Mb
Release : 1991
Category : Art
ISBN : PSU:000023894839

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The Graphic Artist's Guide to Marketing and Self-promotion by Sally Prince Davis Pdf

Everything graphic artists and desktop publishers need to know to market and promote their art skills.

The Art of Self-Promotion

Author : Debby Stone
Publisher : Unknown
Page : 128 pages
File Size : 44,7 Mb
Release : 2015-10-15
Category : Electronic
ISBN : 0996745807

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The Art of Self-Promotion by Debby Stone Pdf

Self-Promotion Online: Marketing Your Creative Services . . .

Author : Ilise Benun
Publisher : North Light Books
Page : 148 pages
File Size : 42,5 Mb
Release : 2000-12-12
Category : Art
ISBN : 158180069X

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Self-Promotion Online: Marketing Your Creative Services . . . by Ilise Benun Pdf

"Benun guides you through the entire process, providing you with techniques for: conveying personality and professionalism in your Web site with humor, creativity and substance; creating an instantly accessible online portfolio; mounting an effective E-mail campaign to keep in touch with - and stay connected to - your markets; extending your online reach with strategic "linking"; using the Internet to access an unlimited and global market for work; collecting information about potential clients and identifying new ones; and using your online presence to work virtually with clients and colleagues, review work in cyberspace and recruit employees."--Jacket.

The Human Centered Brand

Author : Nela Dunato
Publisher : Unknown
Page : 322 pages
File Size : 42,9 Mb
Release : 2018-10-04
Category : Business & Economics
ISBN : 9534817112

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The Human Centered Brand by Nela Dunato Pdf

Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com

Book of Ideas

Author : Radim Malinic
Publisher : Brand Nu Limited
Page : 233 pages
File Size : 41,5 Mb
Release : 2016-03-01
Category : Design
ISBN : 9780993540004

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Book of Ideas by Radim Malinic Pdf

Book of Ideas series Vol.1 - suitable for art and design students, freelancers, art directors, graphic designers and all other creatives looking to grow their careers. Book of Ideas is just that: an outpouring of what one creative director and designer has discovered from many years working in the strange and endlessly fascinating world of the creative industry. Sharing advice on everything from inspiration to inbox control, facing your fears, finding happiness in your work, the art of self-promotion and beating creative block. It is also illustrated with some of the most important and resonant portfolio projects. Book of Ideas is an invaluable tool to any creative at any stage in their career.

I'd Rather be in the Studio!

Author : Alyson B. Stanfield
Publisher : Unknown
Page : 0 pages
File Size : 51,6 Mb
Release : 2008
Category : Art
ISBN : 0974272582

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I'd Rather be in the Studio! by Alyson B. Stanfield Pdf

Discusses how to develop one's art career by selling and showing more of one's work, covering how to get organized, assemble a portfolio, create marketing materials, use a Web site to one's advantage, and speak confidently about one's identity as an artist.

The Artist's Way

Author : Julia Cameron
Publisher : Penguin
Page : 295 pages
File Size : 44,7 Mb
Release : 2002-03-04
Category : Self-Help
ISBN : 9781101156889

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The Artist's Way by Julia Cameron Pdf

"With its gentle affirmations, inspirational quotes, fill-in-the-blank lists and tasks — write yourself a thank-you letter, describe yourself at 80, for example — The Artist’s Way proposes an egalitarian view of creativity: Everyone’s got it."—The New York Times "Morning Pages have become a household name, a shorthand for unlocking your creative potential"—Vogue Over four million copies sold! Since its first publication, The Artist's Way phenomena has inspired the genius of Elizabeth Gilbert and millions of readers to embark on a creative journey and find a deeper connection to process and purpose. Julia Cameron's novel approach guides readers in uncovering problems areas and pressure points that may be restricting their creative flow and offers techniques to free up any areas where they might be stuck, opening up opportunities for self-growth and self-discovery. The program begins with Cameron’s most vital tools for creative recovery – The Morning Pages, a daily writing ritual of three pages of stream-of-conscious, and The Artist Date, a dedicated block of time to nurture your inner artist. From there, she shares hundreds of exercises, activities, and prompts to help readers thoroughly explore each chapter. She also offers guidance on starting a “Creative Cluster” of fellow artists who will support you in your creative endeavors. A revolutionary program for personal renewal, The Artist's Way will help get you back on track, rediscover your passions, and take the steps you need to change your life.

The Photographer's Guide to Marketing and Self-Promotion

Author : Maria Piscopo
Publisher : Simon and Schuster
Page : 256 pages
File Size : 53,9 Mb
Release : 2010-06-22
Category : Performing Arts
ISBN : 9781581157673

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The Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo Pdf

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.

Art, Money, Success

Author : Maria Brophy
Publisher : Son of the Sea, Incorporated
Page : 352 pages
File Size : 42,6 Mb
Release : 2017
Category : Art
ISBN : 0999011502

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Art, Money, Success by Maria Brophy Pdf

Finally make a living doing what you love. A compete and easy-to-follow system for the artist who wasn't born with a business mind. Learn how to find buyers, get paid fairly, negotiate nicely, deal with copycats and sell more art.

The Artist Entrepreneur

Author : Ron C. McCurdy,Rick E. Goodstein,Eric J. Lapin
Publisher : Rowman & Littlefield Publishers
Page : 186 pages
File Size : 54,6 Mb
Release : 2019-11-25
Category : Music
ISBN : 1538123282

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The Artist Entrepreneur by Ron C. McCurdy,Rick E. Goodstein,Eric J. Lapin Pdf

Presenting creativity as a process with unlimited applications, The Artist Entrepreneur empowers young artists to build their own careers in the twenty-first-century arts landscape. The book demystifies essential business skills from self-promotion, branding, touring, and intellectual property to contracts, revenue sources, and bookkeeping.

Hype Yourself

Author : Lucy Werner
Publisher : Practical Inspiration Publishing
Page : 185 pages
File Size : 48,9 Mb
Release : 2020-01-09
Category : Business & Economics
ISBN : 9781788601221

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Hype Yourself by Lucy Werner Pdf

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com